1. Session II: Customer Buying
Behavior and Customer Handling
Skills in Real Estate

2. Customer Buying Behaviour
• Consumer Choice and Decision Making
• Decision Rules
• Information Search
• Lifestyle and Culture
Trainings by Vidya Bhagwat

3. Customer Handling Skills to set you apart
as a Real Estate Professional
1. Friendliness
2. Communication
3. Listen
4. Exceed Expectations
5. Smile
Trainings by Vidya Bhagwat

4. FAQs………
1.
2.
3.
4.
5.
6.
How many bedrooms does it have? Baths? Square footage?
What is the cost per square feet?
What does the market say this home is worth?
Is the builder licensed?
What is the exact date of project completion?
How secured is the premise?
And many more………..
Trainings by Vidya Bhagwat

5. Assignments
1. How would you handle an angry customer who had an
inconvenient experience with one of your agents?
2. What factors of a property would you highlight to a first time
buyer with no knowledge of real estate? On the contrary
how would you handle an experienced buyer who is well
aware of the market?
3. Other than the five skills mentioned above, what other skills
do you think you need to possess Bhagwat maximum
Trainings by Vidya to ensure
customer satisfaction?

6. Trainings by Vidya Bhagwat