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FA102a, Research and Brand Developement
Technology and Art for Children Amanda Bentley
Assignment One, Research
Technology and Art for Children Amanda Bentley
“Ask Ray | Article on Integrating Digital Media
Into Children’s Lives by My Wife Sonya
Kurzweil, PhD”
http://www.kurzweilai.net/ask-ray-article-on-integrating-digital-media-into-childrens-lives-by-my-wife-sonya-kurzweil-phd
Assignment One, Research
“She is interested in the way that digital media
can be integrated into the lives of children and
teens.”
http://www.kurzweilai.net/ask-ray-article-on-integrating-digital-media-into-childrens-lives-by-my-wife-sonya-kurzweil-phd
Technology and Art for Children Amanda Bentley
Assignment One, Research
“Play is a remarkably creative process that
fosters emotional health, imagination, original
thinking, problem solving, critical thinking, and
self-regulation. What children see or interact
with on the screen is only a representation of
things in the real world.”
http://www.washingtonpost.com/blogs/answer-sheet/post/is-technology-sapping-childrens-
creativity/2012/09/12/10c63c7e-fced-11e1-a31e-804fccb658f9_blog.html
Technology and Art for Children Amanda Bentley
Assignment One, Research
“It's this combination of low and high-tech
resources that enables immersive learning to
take place.”
http://www.theguardian.com/teacher-network/teacher-blog/2012/mar/21/creativity-technology-classroom-teaching
Technology and Art for Children Amanda Bentley
Assignment One, Description of Future Product or Service
Utilizing Technology to Develop Creativity
Technology and Art for Children Amanda Bentley
Assignment Two, Naming Process
Selected words from original post:
Interacting, Children, Technology, Creativity
Generated name possibilities:
Children’s InterCreate (using interacting, creativity)
Children’s TechCreate (using technology, creativity)
Selected name:
Children’s TechCreate
Justification for selected name:
Makes obvious who the product is for. Does not give
away exactly what the product does, but uses words
to intrigue customers.
Technology and Art for Children Amanda Bentley
Assignment Two, Brand Character Diagram
Technology and Art for Children Amanda Bentley
Assignment Three, Logotype Research, Diagram Word
Playful
Technology and Art for Children Amanda Bentley
Assignment Three, Logotype Research
http://logo.designcrowd.com/contest.aspx?briefId=426181
http://www.santabanta.com/photos/logos/15607013.htm
http://creditworksusa.com/bp-gas-station-logo
Technology and Art for Children Amanda Bentley
Assignment Three, Finished Logotype
Technology and Art for Children Amanda Bentley

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Assignment 3 Updated

  • 1. FA102a, Research and Brand Developement Technology and Art for Children Amanda Bentley
  • 2. Assignment One, Research Technology and Art for Children Amanda Bentley “Ask Ray | Article on Integrating Digital Media Into Children’s Lives by My Wife Sonya Kurzweil, PhD” http://www.kurzweilai.net/ask-ray-article-on-integrating-digital-media-into-childrens-lives-by-my-wife-sonya-kurzweil-phd
  • 3. Assignment One, Research “She is interested in the way that digital media can be integrated into the lives of children and teens.” http://www.kurzweilai.net/ask-ray-article-on-integrating-digital-media-into-childrens-lives-by-my-wife-sonya-kurzweil-phd Technology and Art for Children Amanda Bentley
  • 4. Assignment One, Research “Play is a remarkably creative process that fosters emotional health, imagination, original thinking, problem solving, critical thinking, and self-regulation. What children see or interact with on the screen is only a representation of things in the real world.” http://www.washingtonpost.com/blogs/answer-sheet/post/is-technology-sapping-childrens- creativity/2012/09/12/10c63c7e-fced-11e1-a31e-804fccb658f9_blog.html Technology and Art for Children Amanda Bentley
  • 5. Assignment One, Research “It's this combination of low and high-tech resources that enables immersive learning to take place.” http://www.theguardian.com/teacher-network/teacher-blog/2012/mar/21/creativity-technology-classroom-teaching Technology and Art for Children Amanda Bentley
  • 6. Assignment One, Description of Future Product or Service Utilizing Technology to Develop Creativity Technology and Art for Children Amanda Bentley
  • 7. Assignment Two, Naming Process Selected words from original post: Interacting, Children, Technology, Creativity Generated name possibilities: Children’s InterCreate (using interacting, creativity) Children’s TechCreate (using technology, creativity) Selected name: Children’s TechCreate Justification for selected name: Makes obvious who the product is for. Does not give away exactly what the product does, but uses words to intrigue customers. Technology and Art for Children Amanda Bentley
  • 8. Assignment Two, Brand Character Diagram Technology and Art for Children Amanda Bentley
  • 9. Assignment Three, Logotype Research, Diagram Word Playful Technology and Art for Children Amanda Bentley
  • 10. Assignment Three, Logotype Research http://logo.designcrowd.com/contest.aspx?briefId=426181 http://www.santabanta.com/photos/logos/15607013.htm http://creditworksusa.com/bp-gas-station-logo Technology and Art for Children Amanda Bentley
  • 11. Assignment Three, Finished Logotype Technology and Art for Children Amanda Bentley