Improve Your Ranking with SEO

WEB | SEO | SMO | PPC
Aarav Infotech India Pvt. Ltd.
Creating Castles on the WEB

www.aaravinfotech.com
Improve Your Ranking with
SEO
SEO Services | Digital Marketing | Local SEO Services

Importance of Websites and Internet in today’s market
60 % of internet users trust a company
having website /web presence

Every business is having millions of customers world wide.
Every business can target the customers
all over the world.

Business can introduce products and services easily
all over the world.
Products
Services
There are thousands and hundreds of
businesses which are going online everyday
But question is how your business get
noticed on internet?
How you increase the customers from
your newly launched website!
And the Answer is SEO

Importance Of SEO
SEO plays an important role in research and buying. It’s like a prospect magnet,
attracting potential buyers to your website through critical and relevant
keywords and phrases ranked high in search engines where searchers are
already looking for information about them.
It’s about being where your customers are, and directing
them towards solutions you offer them.
Your website is the first point of contact with your
audience online. It can generate leads, qualify prospects
and attract potential new customers, partners or investors.
SEO

OUR RESEARCH FOR IMPORTANCE OF SEO
Day by day online users are increasing in number.
You can see customer engagement on Mobile, desktop and tablets
Home On the go
(bus)
In-Store Workplace Restaurant
/ Bar
Hotel/ Motel Airport
53% 51% 41% 33% 33% 25% 20%
76% 16% 15% 24% 12% 18% 11%
SMARTPHONE
LAPTOP / TABLET

• You will reach your targeted audience only by showing your presence on top results. It is
only possible by Search engine optimization
Follow Up Reporting
and Analysis
Link Building
SEO Audit
Keyword Research
Goal Setting
Competitor analysis
Content Development
Page Optimization
SEO
OUR RESEARCH FOR IMPORTANCE OF SEO

SEO IMPORTANCE FOR VISIBILITY AND BRANDING
When people search for your products and services,
you obviously want to appear as high in the search
engine rankings as possible, but the reasons for this
are more than just because you want them to click
through to your website

QUESTIONS IN EVERY BUISNESS MEN’S MIND
• How our business get noticed?
• How to get more leads?
• How to increase traffic?
• Answer is by SEO

QUESTIONS
The process of improving web pages so they rank higher in search engines for
your targeted keywords.
What is SEO ?

FACTORS EFFECTING SEO

On-Page Optimization
ON-PAGE SEO
On-page optimization refers to all measures that can be taken
directly within the website in order to improve its position in the
search rankings

ON-PAGE OPTIMIZATION COMPONENTS
 Title Tag / Meta Tag
Optimization
 Existing Content Optimization
 Page Speed Optimization
 URL Optimization
 Site Navigation Analysis
 Schema Markup
Implementation
 W3C Validation
 Heading (Hx) Tags Optimization
 HTML Code Cleanup &
Optimization
 Internal link structuring &
optimization
 Image Optimization
 Robots.txt
Creation/Optimization
 HTML & XML Sitemap
 Google Webmaster Tools Setup
 Google Analytics Setup &
Integration

OFF-PAGE OPTIMIZATION COMPONENTS
OFF-PAGE SEO
Off page optimization refers to techniques that can be used to
improve the ranking of a web site in the search engine results page
(SERPs).

OFF-PAGE OPTIMIZATION COMPONENTS
 Local Directory Submission
 Directory Submission
 Article submission
 Press release
 Keyword research
 Social Bookmarking
 Classified Listings
 Image Promotion & Submission
 Review Listing
 Google My Business Setup &
Verification
 Listings in Online Yellow Pages
 Document sharing

SEO IS IMPORTANT FOR EVERY WEBSITE
To sum it up, Search engine optimization or SEO is a way to optimize your web site so that
search engines will understand it better and give you higher rankings. It is important since
a good SEO approach can drive more traffic to your web site, blog or on-line store and
gain more customers, make sales and fulfill your business purpose.

ADVANTAGES OF SEARCH ENGINE OPTIMIZATION

110, Millennium Plaza, Sakinaka, Andheri (E), Mumbai -
400072, MH, India.
Aarav Infotech India Pvt. Ltd.
+91 7208 798 257
+91 (022) 2859 4142
+44 203 318 79013
sales@aaravinfotech.com
aaravinfotech
Lets Talk
We are social

Just Wanna Say
Thank You
ANJU GIGOO

Improve Your Ranking with SEO

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