2. history
The Surfrider Foundation was started in Malibu, California in 1984 by a
group of surfers who protest threats to their local surf area at Malibu Point.
A history teacher Glen Henning, was inspired by the unity of the 1984
Olympics and co-founded the Foundation. Then the organization
continued on for years and in 1991, it founded its first chapter. Then the
Surfrider Fundation transitioned into a grassroots activist organization who
focuses on beach environments. From 1991 to 1995, the number of
chapters went from 5 to 45, and Surfrider’s increased visibility allowed it to
expand on its original mission and get to work on creating programs that
could attract more people to do things to save the environment at its tiny
national office. The Surfrider Foundation then started their educational
program in 500 school nationwide, it helped to expend the foundation and
local chapter. By now, the foundation employs more 50,000 people and
grows up to a worldwide environment group.
3. CEO:
Jim Moriarty is the CEO of Surfrider Foundation. He is an avid
surfer, entrepreneur and innovator.
National Board of Directors:
Chairman:
Rex Campbell
Members:
Paul Maddock
Brendan Donohoe
Gene Hardy
Barton Lynch
The Surfrider Foundation is an international
organization, which employs over 50,000
members and 80 campaigns around the world,
includes in the USA, Europe and other.
The Surfrider Foundation has 26 Branches and
Beach Representatives across the country.
4. • Surfrider Foundation Australia is a non-profit organization
dedicated to the protection of waves and beaches. The purpose
of the foundation is to protect waves and beaches through a
powerful activist network. They do this through Conservation,
Activism, Research and Education (CARE). They focuses on
environmental issues as water quality, beach access, ocean
pollution, beach and surf spot preservation and coastal
ecosystem.
The Surfrider foundation has strategic plans for their work, such
as healthy coasts and engaged activism. The goals of this
organization are to increase victories by 10% per year, the
effectiveness of campaigns and build their constituency, and the
reach of local victories by scaling victories into meaningful
policy advancements. They believe every campaign is important
and every victory brings they one step closer to their vision.
5. The location of Surfrider
The Surfrider Foundation started in Mabuli, California, and it gradually expends to a
worldwide organization.
Themes
Beach Access: 12 Campaigns
Coastal Preservation: 20 Campaigns
Clean Water: 22 Campaigns
Ocean Ecosystems: 11 Campaigns
Rise Above Plastics: 25 Campaigns
Know your H2O: 6 Campaigns
Total: 96 Campaigns
Scale
Local: 66 Campaigns
Regional: 7 Campaigns
State: 18 Campaigns
National: 4 Campaigns
International: 1 Campaign
6. The Surfrider Foundation raise money through donation, sponsorship and people
can be volunteer and a member of the foundation. It also sells its productions
includes clothing, footwear and accessories to raise money for the foundation.
The Surfrider foundation also host event and activities to raise money. For
example, 11 September 2010, the foundation holds its fifth annual Celebrity
Expression Session at First Point, Surdrider Beach in Malibu. They encourage
people to come to this event , realize the importance of saving beaches and
awareness for the Surfrider foundation, every wave they caught and ridded, the
event sponsors Cali Bamboo and Barefoot Wine will donated $100 per wave back
to the Foundation.
7. • The Surfrider Foundation has its own store – Swell that sells surfers gear, clothing and stickers. It
helps the foundation to raise money for its campaigns. People can show their support to the
foundation and saves environment by buying their products.
• The Surfrider foundation makes its goal for the year annually.
On the 1st December 2010, the Surfride foundation achieved their goal which they made in 2005 to
attain 150 coastal victories. The foundation originally set the 150 victories goal as a way to measure
success on the ground. Every coastal victory they achieve, it favors the coastal and ocean
environment and improves coastal access.
Achieving such a monumental goal is a true testament to our organization and the volunteers who
have given up countless hours of their time to help protect our beaches and coastlines for the
benefit of everyone, everywhere,” says Surfrider Foundation’s CEO Jim Moriarty. And now the
Surfrider Foundation gives a new challenge to itself, it wants to grow their number of victories by
10% annually in 2012.
