2. The PROBLEM/UNMET Need
Why we developed a new flexible working concept for
women – entrepreneurs?
Main barriers for women/mums to selfemployment:
-Lack of self-confidence in entrepreneurial skills;
-Lack of confidence in ability to succeed in business;
-Lack of tailored support;
-High Childcare cost;
-High risk associated with starting a business
High rate of unemployment among women in South
London
3. How big is the MARKET?
Four main drivers ……
Croydon
is London’s largest and most diverse Borough; we
will be the first centre of its kind in the borough
98,000
Only
No
women in the Borough are aged 20 - 59 years old
7% of women are self-employed
women–friendly business working environment in
South London
4. OutSpace – Our SOLUTION
A unique business/shared workspace of facilities and
services for ‘Femtrepreneurs’ & ‘Mumtrepreneurs’
Our FACILITIES include a shared Working space;
Training and Meeting rooms; and a Crèche facility
Our SERVICES include Mentoring; Business and
Professional Development training; One-to-one
support; Networking Opportunities; Annual
Conference; and Specialised Recruitment Services
5. OutSpace BUSINESS MODEL I
1.
How do we create value? Our mix of unique
facilities, services and accessable location
2.
For whom do we create value? ‘Femtrepreneurs’
& ‘Mumtrepreneurs’
3.
What is/are our source(s) of competence? A
combined 15+ years of business advisory/support
experience
6. OutSpace BUSINESS MODEL II
How do we competitively position ourselves?
4.
We are the first female–only business working
South London
How do we make money?
4.
1.
2.
3.
4.
environment in
Monthly membership on a direct debit basis;
The rental of facilities;
Sale of tailored business support services;
Training courses
What are the time, scope & size ambitions?
We envisage to open 3 centres in the next 5 years the first in Mar-14)
7. Existing Providers in London
Company
Services
Location
Comments
The Athena Network
Informal drop-in Networking
opportunities, Conferences
and Webinars
Across the UK, runs networking events franchise
www.cappuccinoconnections.com
Mostly online support, not much face-to-face,
except networking events and conferences
National Women’s Network
Networking, inspiring events,
Conferences and one 2 one
support
Across UK
www.national-womens-network.co.uk
Membership–based only
The Women In Business
Network
Networking opportunities,
Training
Across UK
www.wibn.co.uk
Membership–based only, various locations, but
with no set location
EveryWoman
Large but rare networking
events, mostly support online
Across UK
www.everywoman.com
Annual membership, services and events for
members only. Events mainly take place in
Central London
The British Association of
Women Entrepreneurs
Networking and support
mainly online
www.bawe-uk.org
Across 60 countries
Annual membership, support for members
only
CEWE is the Centre of
Excellence for Women's
Entrepreneurship
Networking opportunities, one http://www.uel.ac.uk/cewe/about/index.htm based at
to one advice, training
University of East London
opportunities
New initiative, funded by European Union,
provided only in East London
Prowess 2.0
Online support, some local
support sign posting
http://www.prowess.org.uk/
Online support only
Women Unlimited
Online support, webinars and
a yearly conference, Women’s
Business Club
www.women-unlimited.co.uk
Mostly online, occasional face-to-face meetings
8. Competitor Analysis
All of the above organisations specialise in providing
networking opportunities and online support
There is no direct competition in the Borough of Croydon,
however there is indirect competition, which we have
successfully transformed into formal partnerships:
Croydon Business Venture - enterprise centre offering
support to aspiring entrepreneurs (training, advice, counselling;)
Prospectus - offers general business support services and
access to training
No women–friendly business working environment in
South London
9. The TEAM behind Outpace
Senior Advisory Board
Yvonne
Witter, Founder and Director of AMPOD
Claire Young, Founder & Director TeenBiz, Director School Speakers,
Girls Out Loud Director, Apprentice Finalist
Neil Whitehead, Founder and Director of STUFFID
Operations Team
Yuliana
Topazly – Centre Manager and Trainer
Selwyn Seymour – Business Advisor and Trainer
Vanessa Stewart – Digital Marketing Manager
Hopieann Platt – Crèche Manager
Michael Buckworth – Solicitor
Tom Searle – Health and Safety Advisor
John Kwarteng – Bookkeeper/Accountant
10. Financial Viability
Profit & Loss
Total Annual Sales (excl VAT)
Cost of Sales
Gross Profit
Year 1
£
£
£
Year 2
£ 200,000
£ 40,000
£ 160,000
78,000
15,600
62,400
80%
Overheads
Wages
Rent
Rates
Heat & Light
Other Misc Costs
Tel & Broadband& web hosting
Total Overheads
EBITDA*
Loan Interest
Depreciation
Net Profit
£
£
£
£
£
£
£
£
£
£
£
25,333
10,000
1,800
5,000
1,000
58,533
3,867
800
3,000
67
Year 3
£ 268,000
£ 53,600
£ 214,400
80%
£
£
£
£
£
£
£
£
£
£
£
45,000
10,000
1,800
5,000
1,000
97,400
62,600
800
3,000
58,800
0%
80%
£ 60,000
£ 10,000
£
£
1,800
£
5,000
£
1,000
£ 107,700
£ 106,700
£
800
£
3,000
£ 102,900
29%
38%
* Earnings Before Tax Interest Depreciation & Amortisation
Cash Flow
Net Cash Flow
Closing Bank Account
Year 1
£
£
2,853
2,853
Year 2
£ 24,467
£ 27,320
Year 3
£ 57,687
£ 85,007
11. Scalability
The
OutSpace Centre is a localised business mainly
due to childcare support. The business model is ideal
for setting up a franchise and copy the model in
different locations
Fixed
operating costs are fairly high, however
increase in number unit sales does not increase fixed
costs
We
envisage to open 3 other centres in the next 5
years: in Bromley, Sutton and Wimbledon
Hinweis der Redaktion
The PROBLEM/UNMET NEED
MARKET SIZE (HOW BIG IS THE PROBLEM)
OUR SOLUTION
BUSINESS MODEL
OUR COMPETITIVE ADVANTAGE
MARKET PLAN
COMPETITIVE LANDSCAPE
THE TEAM (WHY US)
FINANCIALS, KEY METRICS
TIME STATUS/CURRENT STATUS
Home of the UK Home Office and to a large and rising number of immigrants, which studies have shown to be major contributors to the UK economy.
High rate of unemployment among women especially in South London
All of the listed above organisations specialise in providing mainly networking opportunity and online support.
There is no direct competition in the Borough of Croydon, however the centre will face indirect competition from the following organisations, which we now have transformed into official partnerships:
Croydon Business Venture runs an enterprise centre, which offers support to the inspiring entrepreneurs in a form of training, advice and counselling;
Prospectus offers general business support services and access to training.