2. Business plan
A business plan is a formal statement of business
goals,reasons they are attainable and plans for
reaching them. It may also contain background
information about the organisation or team
attempting to reach those goal.
3. Objectives of business plan
To persuade other to join the business
To identify strengths and weakneses present in the
internal environment
To identify opportunities and threats in the external
environment
To assess the feasibility of the business
5. Drawing functional plans
If the feasibility plans give a positive indication a draft
business plan is formulated. It involves preparation of the
following functional plan
1. Marketing plan:- a marketing plans lays down
strategies for marketing a product /service which can lead
to success of business. These strategies are made in
terms of marketing mix (4p’s)I,e product, price, place and
promotion
2. Production and operation plan:- a production plan is
made for a business involved in manufacturing industry
while an operation plan is made for business involved in
service industry. It includes strategies for following
6. Cont............
Location and reasons for selecting a location
Physical layout
Cost and availability of equipment, machine and
raw materials
List of suppliers distributors
Cost of manufacturing and running operations
Quality management
Production scheduling capacity and inventory
management
7. Cont....
3.organizational plan:- it defines the type of ownership.
It could be a single proprietary partnership firm Company
private limited, it also consists about details about the
organisation structure and norms guiding the
organisation culture.
4. Financial plan:- it indicates the financial requirements
of the proposed business and furnishes the following
details
👉 cost incurred in smooth running of all the financial
plans
👉 project cash flows
8. Cont......
👉 projected income statement
👉projected break even point
👉 projected ratios
👉projected balance sheet
5. Human resource plan:- it consists of the details on
the following,manpower requirements,recruitment
and selection,compensation, budget etc
9. Project report preparation
It is a written documents that describes step by
step the strategies involves in starting and
operating a business. It prepared when environmental
scanning has been done and feasibility studies have
been carried out
10. Evaluation,review and control
In order to keep up with the dynamic environment and
successfully face global competition a business must be
continuously evaluated and reviewed. It is necessary to
periodically evaluated control and review a business to
keep up with the technology changes and introduce
changes in the business strategy.
Thank you