Digital trends presentation presented on 13th February 2013

1. Trends
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2. Mobile comes into its own
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3. NFC
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4. Since the brand effect of using NFC campaigns uplifts leadership,
premium and tech perceptions
Source: Clear Channel UK Report – sample: 1,000 interviews
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5. Internet of things
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8. Youtube’s influence continues
to grow
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10. Beyond Screens
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12. Digital Immediacy
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15. Maker culture
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18. Slow web
If we learn to disconnect in order to connect with
ourselves, the impact will be amazing
Arianna Huffington, President
& Editor-in-Chief
The Huffington Post Media Group
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20. Searches for Digital Detox
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22. More visually driven content
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26. Animated gifs
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28. Native Advertising
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29. Native Advertising
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30. Any Questions
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31. Contact
Daniele Fiandaca
Head of Innovation
@yellif
daniele.fiandaca@cheil.com
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