CBK Directors Treatment Documentary

1. INSIDE THE CBK
DOCUMENTARY TREATMENT

2. INSIDE THE CBK
• Real emotions with real people is the only way the
audience can relate with this documentary. We aim
to demystify the entity that is Kenya’s Central Bank.
• With this is mind, the documentary will begin with
short sharp comments from the people who are
integral to the running of the CBK.
• See this link for an example of the style in the
opening sequence.
• https://www.youtube.com/watch?v=Vh0aff1Okzg
• (time code: 0:20-0:39)

3. Inside The CBK
• From these comments we will see a busy
Nairobi road. Downtown is preferable. Here
we see moving, business happening, both big
and small.
• It is here where the audience is given the
sights and indeed the sounds of a bustling
metropolis that is the heartbeat of a country
and a region.

4. Inside The CBK

5. Inside The CBK
• The voice over begins: The story is about the
history of money and economy in Kenya.
• We see old photos of The Central Bank of
Kenya as well as historical bank notes over the
years.
• We are given a visual tour of the central banks
history. This will be brief as our focus is not
the past, but the present and the future.

6. Inside The CBK

7. Inside The CBK
• Our main focus is not to dwell on the past, but to
rather highlight how Kenya has grown in relation
to economy, finance and business, and how much
further Kenya can grow thanks to the
involvement of the country’s Central Bank.
• Through the eyes of the most important
members of the CBK team.
• It is however, vital that we also educate our
audience on the role of The Central Bank. We
must demystify the CBK and humanize it’s role.

8. Inside The CBK
cont:
• So how do we do this?
• Yes, we certainly speak to the decision makers,
but we must also speak to the ‘lesser-known’
members of The CBK team.
• Those individuals that make it happen on the
ground. Lets call them; “the regular folks”.
• See next page for list of interviewees

9. Inside The CBK
cont:
• GOVERNER
• GOVERNER
• DEPUTY GOVERNER
• ASSISTANT DIRECTOR OF BANK SUPERVISION
• RESEARCH
• BANK SUPERVISION
• CURRENCY OPERATIONS AND BRANCH ADMINISTRATION
– BRANCHES – MOMBASA, KISUMU & ELDORET
– CURRENCY CENTRES – NYERI, MERU & NAKURU
• FINANCIAL MARKETS
• BANKING SERVICES
• GOVERNORS’ OFFICE
• FINANCE & IMS (INFORMATION MANAGEMENT SERVICES)
• HUMAN RESOURCES
• DEPARTMENT OF PROCUREMENT, LOGISTICS AND SUPPLIES
• INTERNAL AUDIT
• STRATEGIC MANAGEMENT
• KENYA SCHOOL OF MONETARY STUDIES (KSMS)

10. Inside The CBK
cont:
• We want to show the audience just how much work happens
behind the walls of the CBK and how that work is part and parcel of
a vibrant economy and progressive country.
• The story will be told from the point of view of the interviewees.
Using their comments to tie a wonderful story together. A story
that both inspires and educates.
• From the money counting, to the courier’s, to those who focus on
BIG BUSINESS and small business. (Think Fisherman to CEO). From
the HR deparment to the research department.
• The story will flow from department to department, city to city and
town to town. Our transitions from one city/town to the next will
be done showing sights and sounds of what makes that particular
city/town unique.
• This will help to create a national pride on the basis of Kenya’s
Central Bank, by showing their human face across the country.

11. Inside The Central Bank
• Our story will be a combination of voice over and interviews. The two will
combine to tell The CBK story, about where we as Kenya hand in hand with
The CBK and where we are headed.
• The interviewees will answer only relevant questions to their role. The
Governer, will be the main interviewee, but his comments will most be
used to complement those made by various individuals throughout the
organization. (Ie. If he is talking about employee pride, we will then speak
to members of The CBK’s HR department)
• Some areas of particular interest to the audience would be;
• -Security
• -Money Counting
• -Strategic Management
• -Currency Centers, Nationwide
• All departments however, will be used to tell “The CBK Story”

12. Inside The Central Bank

13. Inside The CBK
Technical Spec
Lighting will be clean and bright so we show a fresh
and vibrant side to The CBK. This will be used to
subtly give an air of fun to the documentary and to
remove any “black clouds” that hang above The
CBK. Giving the film a sense of freedom.
The grade, we feel, should be fully saturated and
rich and contrasty, bright and rich.
(See next page)

14. Inside The CBK
Technical Spec

15. Inside The CBK
technical spec cont;
• Similar to lighting, for interviews, the camera
would use a lot of long lens shots, giving our
interviewees space to move around and
offering a glimpse into their environments.
• This will be combined with close-ups of
interviewees, which help in delivering
emotion and excitement. In other words, our
framing will be tight on expressions.

16. Inside The CBK
technical spec cont;
• Interviews will be stylized beginning with a
video portrait shot of the individual as the
interview begins, and then cutting with a flash
to the talking head. the portrait shot would
be framed left, with the individuals bio data
appearing on the right, including name, age,
position and city/town. This will be
accompanied by a short quote or statement in
text (see next page for examples)

17. Inside The CBK
technical spec cont;

18. Inside The CBK
technical spec cont;
• Wardrobe request would be something that is
representative of the organization and job, but
also something that has subtle colour and
trendiness.

19. Inside The CBK
Music Spec
• Music should be upbeat, Kenyan and emotive.
• We are happy to use music chosen by
client/agency, or we can collaborate and use
music from our over 100,000 track music
library.

20. Inside The CBK
• For queries;
• Contact; Fareed Khimani
• fareed@nusu-nusu.net
• +254 705 460 754