Personalization is changing the way brands communicate. That’s been a major change for professional printers who’ve spent years perfecting their craft, producing identical impressions. Until now… To learn more, please visit: https://www.xerox.com

1. This time it’s personal.
The personalization opportunity for printers.

2. Something’s been happening
over the last 25 or so years.
And it’s affecting your printing shop.
2000 2010
2005 Present

3. 2000 2010
2005
People stopped wanting
to be treated like ‘people’.
Today, they want to be treated like
Bob and Alice and Jim and Shari and Fai-Lin
and Harendra and Natasha and Martha…
1995

4. People want things personalized.
They want their brands to know them and to show it.
Everywhere.

5. For professional printers,
that can be a major threat.
After all, printing is about creating lots and lots
of identical impressions, right?

6. But it’s also a huge, new,
high-growth opportunity.
If you accept the challenge.

7. There’s a smart, cloud-based solution
that turns printers into multi-channel
communications partners...
pretty much overnight.

8. It’s called XMPie® and it lets you leverage all
the things you already know how to do…
To create cross-channel
experiences that blow
people away.

9. The companies you sell to
are already thinking this way.
They want to give their customers consistent,
relevant, personalized experiences – and do it in print,
on the web, in email… even in video.

10. If you can help them get there faster,
you’re on the inside track
to a rich new revenue stream.

11. The good news:
that’s exactly what XMPie®
does.

12. The better news?
We can help you harness
the power of personalization
today – in print and digital
cross-channel communication

13. ©2016 Xerox Corporation. All rights reserved. Xerox®
and Xerox and Design®
are
trademarks of Xerox Corporation in the United States and/or other countries.
XMPie®
is a trademark of XMPie Inc. BR20628.
Learn more
The future of print is personal.
We’re here to help you
seize the opportunity.
Find out all about XMPie®