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Co-Located With: Organized by:Supporting Organization:
To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement
15+ Hospital and Health System Expert Speakers, Including:
Key benefits to attending:
S a v e u p t o $ 6 0 0 w h e n y o u R e g i s t e r b y J u n e 2 7 , 2 0 1 4
Hospital Marketing
Innovation Summit
Advance Marketing
Efforts by Integrating
Digital Strategy
and Connecting
with an Evolving
Patient PopulationSeptember 8-9, 2014 • Hyatt Regency Boston • Boston, MA
Patient Engagement
Summit
Patient Engagement
Summit
S e p t e m b e r 8 - 9 , 2 0 1 4 • H y a t t R e g e n c y B o s t o n • B o s t o n , M A
Hospital Strategies to Improve Clinical Outcomes and Chronic Disease Management
World Congress
	 Chrissie Blackburn
Principal Advisor,
Patient and Family
Engagement, Institute
of Innovation and Quality
University Hospitals
of Cleveland
	 James Dom Dera,
MD, FAAFP, PCMH, CCE
Medical Director,
PCMH Physician Lead
NewHealth
Collaborative,
Summa Health System
	Pamela Greenhouse
Executive Director,
PFCC Innovation Center
UPMC
	Sue Murphy, RN, BSN, MS
Executive Director,
Clinical Experience
and Patient Education
The University of
Chicago Medicine
	Adam Myers, MD
Chief Medical Officer
Texas Health
Physician
Enterprise
	Tammy Richards
Corporate Director,
Patient and Clinical
Engagement
Intermountain
Healthcare
	Somava S. Stout, MD MS
Vice President, Patient-Centered
Medical Home Development
Cambridge Health Alliance
Co-Director, Leadership Programs
Harvard Medical School
Center for Primary Care
	 Joe Sweet
Director, Operations and
Business Development
Cleveland Clinic
Wellness Enterprise
	 Matthew Wynia, MD, MPH, FACP
Director, Patient and
Physician Engagement for
Improving Health Outcomes
American Medical
Association
•	 Get the Patient Perspective —
Hear directly from patients as to what
hospitals can do to better their
engagement and care
•	 Explore Innovations in
Connected Care —
Discuss evolving technology and the
opportunities remote monitoring, mHealth,
and gamification have to improve outcomes
•	 Hear Innovative Case Studies —
Providers from large and small
organizations reveal the secrets to
their success around engagement,
experience, and outcomes
•	 Focus on Complex Patients —
Explore strategies to improve chronic
disease management for the most
complex and vulnerable populations
•	 Develop a Cultural Commitment —
Learn how to change the way leadership
and staff think about patient-centered care
•	 PREPARE FOR MEANINGFUL USE —
Ensure and exceed compliance for Meaningful
Use Stage 2 and Stage 3 by applying valuable
insight shared at this Summit
Insurer’s Customer Experience
and Member Retention Summit
6th Annual
Optimize Consumer Experience, Call Center Operations,
and Communications to Increase Engagement and Retention
September 8-9, 2014 • Hyatt Regency Boston • Boston, MA
* 	 Receive up to 12.25
CME or CEU Credits
To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement
Who Should Attend:
From Hospitals and Health Systems:
Senior Leadership:
•	 Chief Executive Officer
•	 Chief Nursing Officer
•	 Chief Medical Officer
•	 Chief Experience Officer
•	 Chief Marketing Officer
Vice Presidents and Directors of:
•	Engagement
•	Experience
•	Nursing
•	 Medical Director
•	 Patient Services
•	 Patient Access
•	 Clinical Outcomes
•	 Case Management
•	 Care Coordination
•	Communications
•	Innovation
This Summit Also Benefits:
•	 Health Plan Executives
•	 Patient Engagement and Communication
Solutions Providers
•	 Health IT Providers
	 –	 electronic medical records providers
	 –	 patient portal software organizations
	 –	 mobile health applications, tracking,
	 intervention, and disease management
	 –	 telehealth solution providers
•	 Wellness, Population Management,
and Care Coordination Organizations
•	 Meaningful Use Strategists and Consultants
•	 Engagement Consultants
•	 Patient Experience and Safety Consultants
CONSIDER A SPONSORSHIP PACKAGE
• Present to Key Players in Your Target Market • Take Advantage of 1-on-1 Sponsor/Attendee Meetings Facilitated On-Site
CAPTURE A TRUE ROI Through Sponsorship of the Following:
Agenda Thought Leadership • Networking Cocktail Reception • Breakfast Symposia • Luncheon • Executive Networking Breaks
To inquire about Sponsorship, Exhibit, Branding, and Executive Networking Opportunities, Contact:
Bernie Weiss, Vice President, Business Development, World Congress • Call 781-939-2502 or email bernie.weiss@worldcongress.com
Dear Colleague,
Patient Engagement has long been a buzzword for clinicians and health care
organizations. However, true engagement strategies and patient-centered care
designs have fallen flat for many organizations or become simply a theoretical
vision. In order to meet Meaningful Use standards, and most importantly
improve clinical outcomes for patients, providers must actually engage and
incorporate patients into the equation for better health outcomes.
Join me at The World Congress Patient Engagement Summit as we leave
behind theory and bring about actionable change with actionable solutions that
engage patients and move the needle on clinical outcomes, chronic disease
management, and community health. Learn how some of the nation’s most
innovative hospitals and health systems are engaging the most complex and
vulnerable patient populations through communication strategies, community
involvement, and technology.
Collaborate with multiple stakeholders — from hospitals and health systems,
health plans, as well as patients — on some of the most important and
innovative engagement techniques being used today including: redesigning care,
improving patient experience, participating in shared decision making, utilizing
patient advisory boards, advancing connected care, making culture changes,
and revolutionizing patient portals.
I look forward to seeing you on September 8-9 in Boston as we take the next
steps in patient engagement by connecting health care provider organizations
and sharing solutions to best engage and meet the needs of the patient.
Sincerely,
	Patricia Rullo
Author and Radio Host
Speak Up and Stay Alive, Patient Safety RadiOh!
Chairperson, The World Congress Patient Engagement Summit
Patient Engagement SummitPatient Engagement Summit
S e p t e m b e r 8 - 9 , 2 0 1 4 • B o s t o n , M A
Hospital Strategies to Improve Clinical Outcomes and Chronic Disease Management
World Congress
P.S. — Don’t forget about
the team discount. Find out
more about special group
package discounts by calling
800-767-9499 or emailing
wcreg@worldcongress.com.
DAY ONE – Monday,September 8,2014 • Pre-Summit workshops
7:30 am –
8:30 am
Workshop Registration and Morning Coffee
8:30 am –
11:45 am	 P re - S u m m i t W orkshops (Choose A or B)
WORKSHOP A:
Reduce Readmissions and
Increase Adherence Using
Shared Decision Making Strategies
To provide holistic and patient-centered care, and truly create an
environment to encourage patient engagement, providers must transform
their care delivery models to incorporate patient perspectives, priorities, and
realities into the care process. In this practical “how to” workshop learn the
fundamentals for creating a shared-decision based care model.
•	 Train providers to communicate with patients in a simple and welcoming
way to encourage questions and make a shift in the traditional care
delivery paradigm
•	Identify key realities that providers need to address to be sure they
are candidly communicating with patients to ensure care plans are
realistic — Finances, medication, quality of life, goals, and schedules
•	Discuss ways to include patient perspectives into care treatment plans
•	Acknowledge the challenges associated with creating a cultural shift
with established providers
•	Examine the recent physician communication campaign, the Adopt One!
Challenge, and learn how this first-of-its-kind communication boot camp
impacted providers
	Steve Wilkins, MPH
Founder
Mind the Gap; Adopt One! Challenge
	 Stephen Wilkins has 20+ years of experience working for and with
hospitals, medical groups, and health plans in the areas of health
care consumer marketing, and communication. He is the author of
the blog, Mind the Gap, where he looks at the state of doctor-patient
communications in the U.S. from an evidence-based perspective.
Mr. Wilkins is also the Founder of the Adopt One! Challenge, a unique
event aimed at promoting the adoption of one new patient-centered
communication skill by physicians.
WORKSHOP B:
Engagement 101 — Build Patient
Perspectives into Decision MakingTeams
For hospitals and health care providers who are just beginning to lay out the
framework for increasing their patients’ engagement, this workshop explores
a time tested guide to incorporate patients into the broader decision making
process. Hear experts explain the fundamentals of patient engagement, and
how to build a business model to include patient perspective into the decision
making process both administratively and clinically.
•	 Create a patient advisory board to include patients in key leadership teams
•	 Understand what makes a person a good candidate for patient involvement
•	 Recognize the steps hospitals and health care organizations need to take to
design a sustainable and beneficial patient inclusion or engagement program
•	Discover ways to measure the impact and return of patient advisory boards
•	Overcome the challenges of convincing clinical staff to make a shift in the
care delivery paradigm to include patients further in the care process
•	Outline the importance and impact that leadership support and investment
in patient engagement and cultural engagement makes on the culture,
finance, and operations of a health care organization
•	Evaluate and measure the impact employee engagement has had on
patient engagement and clinical outcomes
	 Chrissie Blackburn
Principal Advisor, Patient and Family Engagement, Institute of
Innovation and Quality, University Hospitals of Cleveland
	 Christine Holt, MBA, MS
Chief Experience Officer and Vice President, Marketing
and Public Affairs, Holy Redeemer Health System
	 Matthew Wynia, MD, MPH, FACP
Director, Patient and Physician Engagement for Improving
Health Outcomes, American Medical Association
11:45 am –
1:00 pm Lunch on Your Own/Main Summit Registration
DAY ONE – Monday,September 8,2014 • Main Summit agenda
1:00 pm –
1:15 pm Chairperson’sWelcome and Opening Remarks
	Patricia Rullo
Author and Radio Host
Speak Up and Stay Alive, Patient Safety RadiOh!
System-Wide Engagement Strategies
1:15 pm –
2:00 pm KEYNOTE ADDRESS: Integrate Plans, Providers, and Patients to Move the Needle on
Healthy Behavior and Reduce the Cost of Care
Health reform has changed a lot for plans and hospitals. Many health plans have considered partnering with health systems or other providers to increase
revenue, retention, engagement, and improve clinical outcomes. In this shared Keynote Address, examine innovative business models that align hospital and
health plan staff to engage the patient and move the needle on health and chronic disease management.
•	Learn why it’s important to reach out to patients outside of the hospital, and what methods are successful in engaging patients to both utilize
preventative services and better manage chronic diseases
•	Identify how ACOs and IDS models help increase engagement, wellness, and retention while lowering the cost of care
•	 Understand how a provider-plan partnership impacts an organization’s brand, business strategy, member base, and communication tactics
	 Jonathan Griffin, MD, MHA
Vice President, Medical Homes and Innovation, St. Peter’s Hospital
Executive Committee Member, Montana Medical Association
Shared
Session
with the
Member
Retention
Summit
Thereisa15minutecoffeeandnetworkingbreakfrom10:00am–10:15am
To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement
DAY ONE – Monday,September 8,2014 (continued)
2:00 pm –
2:45 pm PANEL DISCUSSION:
Leverage Prevention Programs to BoostWellness and the Bottom Line
Learn about innovative prevention programs that build, foster, and sustain relationships with patients while helping them adopt healthier behaviors.
Explore how these human-centered programs also work to improve brand image, wellness, and satisfaction — vital aspects for health care organizations
in a post-reform and patient-centered landscape.
•	Address patients as people — Impact consumer health behaviors and preventative utilization based on a human-centered, incentivized approach
•	Design creative loyalty programs or treatment programs based on patient and consumer priorities
•	 Create engagement programs based on patient profiles that improve convenience, access to care, scheduling, or payment simplicity for health care consumers
•	 Understand how these programs impact readmissions, retention, satisfaction, net promoter scores, and financial returns
Panelists:
	Neal Sofian
Director, Member Engagement
Premera Blue Cross
and Blue Shield
	 Joe Sweet
Director, Operations and Business
Development, Cleveland Clinic
Wellness Enterprise
	 Matthew Wynia, MD, MPH, FACP
Director, Patient and Physician
Engagement for Improving Health
Outcomes, American
Medical Association
2:45 pm –
3:15 pm
Networking and Refreshment Break
3:15 pm –
4:10 pm KEYNOTE PANEL DISCUSSION:
Patient Advisory Councils — Add Patients to Increase Engagement
To create a successful and engaging environment, hospitals and providers must be including patients in decision making processes. Hear different
perspectives from hospital executives and patient advisory council members on what makes a successful council, and how the integration of one is vital
for provider organizations.
•	Discuss the impact a patient advisory council can have for provider organizations from a clinical, financial, and engagement stand point
•	Hear reality-based examples from both the hospital administration and patients on the success of advisory councils
•	Outline different models of patient inclusion in various boards and teams
•	 Consider the challenges associated with creating and sustaining these councils
	Kim Blanton
Patient-Family Advisor
Vidant Health
	Amy Jones
Administrator
Vidant Health Corporate Office
of Patient and Family Experience
4:10 pm –
4:50 pm CASE STUDY: Engage Families and Patients in Care Redesign
Learn how one hospital created an adaptable six-step program to increase patient engagement in care processes and improve experience for patients
in any care setting.
•	Define the six-step process to improving patient and family experience inside care organizations and how this also improves engagement
•	Examine the impact of this program on patients, family members, and staff
•	Identify ways to measure impact, benefit, and return
•	 Create a sustainable process that is relevant to all health care provider organizations
	Pamela Greenhouse
Executive Director, PFCC Innovation Center
UPMC
4:50 pm –
5:30 pm Remove Care Barriers to Create Convenience and Inspire Engagement
For many patients, barriers to care can negate provider efforts to engage patients in their health. Barriers include inconvenient and lengthy scheduling issues,
geographic obstacles, financial hardships, and in many cases indifference. Learn how creating convenience in appointment scheduling, location, and resource
allocation can help increase the success of preventative care and general engagement of patients.
•	Discuss strategies to shorten wait times and include comprehensive preventative services in convenient central locations
•	 Train all staff members to promote preventative care measures and enable them to assist in scheduling appointments or providing care
when appropriate
•	Streamline the care process for patients to deliver treatment plans quickly, personally, and with clear follow up measures
•	Assist patients during the follow up process by reaching out or following up via patient portal
	Somava S. Stout, MD, MS
Vice President, Patient-Centered Medical Home Development, Cambridge Health Alliance
Co-Director, Leadership Programs, Harvard Medical School Center for Primary Care
5:30 pm –
6:30 pm
Close of Day One; Cocktail and Networking Reception
Shared
Session
with the
Member
Retention
Summit
To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement
DAY TWO – Tuesday,September 9,2014
8:00 am –
8:30 am
Morning Coffee
8:30 am –
8:45 am
Chairperson’sWelcome and Review of Day One
	Patricia Rullo
Author and Radio Host
Speak Up and Stay Alive, Patient Safety RadiOh!
Engagement for Complex Patients — Improve Care Coordination and Reduce Readmissions
8:45 am –
9:30 am PANEL DISCUSSION: Assess Successful Care Coordination and Adherence Strategies
for Specialized Patient Populations
This panel outlines innovative care coordination approaches and technologies that work to improve to medication adherence, quality of life, and long-term
clinical outcomes for a subset of complex patients with specific disease management and socio-economic requirements. Patient populations include:
•	 Behavioral health
•	Service recovery
•	Alzheimer’s disease
•	Post-transplant
Panelists:
	Kevin J. Fowler
Patient Engagement Consultant
	Adam Myers, MD
Chief Medical Officer
Texas Health Physician
Enterprise
	Andrea Goldstein, RN, MS
Vice President, Healthcare
Consumer Engagement
IPRO
9:30 am –
10:15 am Employ Strategies to Identify and Engage Vulnerable Populations
Urban and rural populations are often times the most vulnerable populations and most susceptible to chronic disease. Identify strategies to engage this
population, include realistic shared decision making, and improve health literacy to reduce readmissions and improve chronic disease management.
•	 Recognize strategies to identify complex populations who aren’t likely to engage in their health
•	Discuss the differences in patient and provider priorities, and the need to include patient concerns and priorities into health care to recognize realities
such as financial, geographic, or linguistic barriers to care
•	Identify strategies to educate patients and improve health literacy
•	 Offer additional care coordination or resources to enhance treatment adherence, remove care barriers, and improve clinical outcomes outside of the hospital
	Tammy Richards, RN, MSN
Corporate Director, Patient and Clinical Engagement
Intermountain Healthcare
10:15 am –
10:45 am
Networking and Refreshment Break
10:45 am –
11:35 am CASE STUDY: Utilize Community Involvement to Engage Patients Outside of the Hospital
Discover how one hospital leveraged community support to create a groundbreaking outreach program in its pursuit to help patients in underserved
communities manage acute and chronic asthma.
•	 Hear a detailed outline of how the community-based initiative is positively impacting clinical outcomes for children with asthma in underserved neighborhoods
•	Learn how to leverage community partners and organizational leaders to fund community-based needs assessments as well as health outreach initiatives
•	Identify and assess clinical outcomes and cost savings data from this evidenced-based program
•	 Relate this program to other chronic diseases, and discuss the possibility of creating similar programs for other conditions
	Susan Sommer, RN, MSN, WHNP-BC, AE-C
Medical Director, Community Asthma Initiative
Boston Children’s Hospital
Clinical Engagement Techniques — Utilize Preventative and Chronic Disease Management Technology
11:35 am –
12:30 pm CASE STUDY: Use Gamification as a Means to Manage Chronic Disease
Gaming has become an increasingly popular entertainment outlet for consumers of all ages. Learn how one hospital capitalized on the popular activity to
improve the health status of its patients and reduce readmission visits.
•	Learn how one organization implemented a successful gamification program for congestive heart failure
•	 Utilize entertainment and gaming measures to engage patients to manage chronic disease, take preventative health steps, and self-report health status
•	Gauge the feasibility of extending a pilot to additional areas where high readmissions rates are specific to a condition
	Amy K. Ranier
Director, Patient Experience Communications
UPMC
To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement
Spotlight
Session
DAY TWO – Tuesday,September 9,2014 (Continued)
12:30 pm –
1:45 pm
Luncheon
1:45 pm –
2:30 pm Explore the Future of Patient Portals and Use of Smart Patient Data
In order to prepare for Stage 2 and Stage 3 of Meaningful Use, hospitals and health care providers need to invest in interactive patient portal technology.
Explore patient portals as they’re used now, and discuss the potential for expansion and increased engagement for the future.
•	Define the high expectations set by outside industry specialists for physician interaction, and what this means for both caregivers and patients
•	Outline key usage standards portals must hit to be compliant with Stage 2 and 3 of Meaningful Use
•	 Understand the infrastructure, resources, and commitment organizations must invest in order to make portals functional, simple,
and useful for patients today
•	Envision how industry disruptions such as social media, cloud storage, big data, and patient networks could transform patient portals,
health engagement, and provider communications
	 James DomDera, MD, FAAFP, PCMH, CCE
Medical Director and PCMH Physician Lead
NewHealth Collaborative, Summa Health System
2:30 pm –
3:15 pm Utilize Telemedicine, EMRs, and Remote Monitoring to Improve Clinical Outcomes
Outside of the Hospital
Advancements in technology have revolutionized the possibilities for care delivery, patient engagement, and cost containment. Identify strategies and
tools that implement technology into your organization to enable electronic communications, engagement, and care coordination.
•	 Utilize technology to engage patients outside of the hospital to improve clinical outcomes and reduce readmissions and costs
•	 Recognize the intersection of EMR data and electronic communications to coordinate critical care interventions at the hospital and outside of the hospital
	 Maria Hale, MBA
Vice President, Patient and Family Advocacy
Northern Westchester Hospital
3:15 pm –
4:00 pm Mobile Engagement — Leverage Apps and Mobile Tracking as a Secure Tool
to Monitor Health and Engage Patients
Patients of all demographics utilize smartphones and mobile technology on a daily basis. Track and interact with patients on a mobile platform to
ensure real-time engagement.
•	 Train front-line clinical and administrative staff to encourage patients to utilize technology, but also remind them of the importance of human-centered,
face-to-face care
•	Implement a mobile platform that allows patients to record health information after they’ve left the hospital and connect with providers to track treatment
plan adherence, preventative care efforts, and disease management
•	Allow clinical intervention flags to be sent to patients and providers when there is a lack of data, care gaps, or anomaly that may indicate an
imminent acute episode
•	Send reminders, motivational messages, and educational tips to patients through this platform to reduce readmissions and improve healthy behavior
	Sue Murphy, RN, BSN, MS
Executive Director, Clinical Experience and Patient Education
The University of Chicago Medicine
	Debra Albert, RN, MSN, MBA, NEA –BC
Senior Vice President, Patient Care Services
The University of Chicago Medicine
4:00 pm Close of Summit
CONSIDER A SPONSORSHIP PACKAGE
• Present to Key Players in Your Target Market • Take Advantage of 1-on-1 Sponsor/Attendee Meetings Facilitated On-Site
CAPTURE A TRUE ROI Through Sponsorship of the Following:
Agenda Thought Leadership • Networking Cocktail Reception • Breakfast Symposia • Luncheon • Executive Networking Breaks
To inquire about Sponsorship, Exhibit, Branding, and Executive Networking Opportunities, Contact:
Bernie Weiss, Vice President, Business Development, World Congress • Call 781-939-2502 or email bernie.weiss@worldcongress.com
Co-Located with 2 Complementary Summits
to provide more networking and thought leadership:
Supporting Organization:
Organized by:
To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement
Hospital Marketing
Innovation Summit
Advance Marketing
Efforts by Integrating
Digital Strategy
and Connecting
with an Evolving
Patient PopulationSeptember 8-9, 2014 • Hyatt Regency Boston • Boston, MA
Insurer’s Customer Experience
and Member Retention Summit
6th Annual
Optimize Consumer Experience, Call Center Operations,
and Communications to Increase Engagement and Retention
September 8-9, 2014 • Hyatt Regency Boston • Boston, MA
Hear from nationally recognized hospitals and health systems including:
Intermountain Health Care • Cleveland Clinic • Summa Health System • The University of Chicago Medicine • UPMC
University Hospitals of Cleveland • Vidant Health • Cambridge Health Alliance • Texas Health Physician Enterprise
Holy Redeemer Health System
PRSRT STD
U.S. Postage
PAID
Gallery
World Congress
500 West Cummings Park, Suite 5200
Woburn, MA 01801
HL14021
Early Bird Discount – Save up to $600 when registering before June 27, 2014!
Fee for the conference includes welcome coffee, lunch, reception, refreshments, and web-based
conference documentation available pre- and post event through a password protected web-site.
Please make checks (in U.S. funds drawn on a U.S. bank) payable to WC Research, Inc.
(No personal checks accepted. Verification may be required for in-house counsel rate to
Hospital/Academic and Government Rates.)
Satisfaction Guaranteed: World Congress stands behind the quality of its
conferences. If you are not satisfied with the quality of the conference, a credit will be
awarded towards a comparable World Congress conference of your choice.
Please contact us should you have any special needs!
Team Registration: Your organization may send
1 executive FREE for every 3 delegates registered. All registrations
must be made at the same time to qualify
Substitution  Cancellation: Your registration may be transferred
to a member of your organization up to 24 hours in advance of the conference.
Cancellations received in writing on or before 30 days prior to the start of the event
will be refunded, less a $395 administrative charge. No refunds will be made after
this date; however, the registration fee less the $395 administrative charge can be
credited to another World Congress conference if you register within 6 months from
the date of this conference. In case of conference cancellation, World Congress’
liability is limited to refund of the conference registration fee only. World Congress
reserves the right to alter this program without prior notice.
Venue: Hyatt Regency Boston
One Avenue De Lafayette, Boston, MA, 02111
Phone: 617-912-1234 • Reservations Phone: 888-421-1442
http://regencyboston.hyatt.com
Room Rate: $249 • Cut off date: 8/17/14
Please be sure to mention WC Research Inc. when making your reservation.
Easy Ways to Register
WEBSITE
www.worldcongress/
PatientEngagement
PHONE
800-767-9499
781-939-2400
outside the U.S.
FAX
781-939-2543
E-MAIL
wcreg@worldcongress.com
Registration Fee:
Best Value
Register By
06/27/2014
Register By
08/08/2014
Register By
09/08/2014
Standard
Conference	 $ 1695.00 $ 1995.00 $ 2295.00
Conference Plus 1 Workshop $ 1990.00 $ 2290.00 $ 2590.00
Workshop Only $ 295.00 $ 295.00 $ 295.00
Hospitals  Health Systems
Conference $ 595.00 $ 895.00 $ 1195.00
Conference Plus 1 Workshop $ 890.00 $ 1190.00 $ 1490.00
Workshop Only $ 295.00 $ 295.00 $ 295.00
Government
Conference $ 295.00 $ 295.00 $ 295.00
Conference Plus 1 Workshop $ 590.00 $ 590.00 $ 590.00
Workshop Only $ 295.00 $ 295.00 $ 295.00
Co-LocatedWith:
S a v e u p t o $ 6 0 0 w h e n y o u R e g i s t e r b y J u n e 2 7 , 2 0 1 4
Patient Engagement
Summit
Patient Engagement
Summit
S e p t e m b e r 8 - 9 , 2 0 1 4 • H y a t t R e g e n c y B o s t o n • B o s t o n , M A
Hospital Strategies to Improve Clinical Outcomes and Chronic Disease Management
World Congress
Hospital Marketing
Innovation Summit
Advance Marketing
Efforts by Integrating
Digital Strategy
and Connecting
with an Evolving
Patient PopulationSeptember 8-9, 2014 • Hyatt Regency Boston • Boston, MA
Insurer’s Customer Experience
and Member Retention Summit
6th Annual
Optimize Consumer Experience, Call Center Operations,
and Communications to Increase Engagement and Retention
September 8-9, 2014 • Hyatt Regency Boston • Boston, MA
To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement

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World Congress Patient Engagement Summit

  • 1. Co-Located With: Organized by:Supporting Organization: To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement 15+ Hospital and Health System Expert Speakers, Including: Key benefits to attending: S a v e u p t o $ 6 0 0 w h e n y o u R e g i s t e r b y J u n e 2 7 , 2 0 1 4 Hospital Marketing Innovation Summit Advance Marketing Efforts by Integrating Digital Strategy and Connecting with an Evolving Patient PopulationSeptember 8-9, 2014 • Hyatt Regency Boston • Boston, MA Patient Engagement Summit Patient Engagement Summit S e p t e m b e r 8 - 9 , 2 0 1 4 • H y a t t R e g e n c y B o s t o n • B o s t o n , M A Hospital Strategies to Improve Clinical Outcomes and Chronic Disease Management World Congress Chrissie Blackburn Principal Advisor, Patient and Family Engagement, Institute of Innovation and Quality University Hospitals of Cleveland James Dom Dera, MD, FAAFP, PCMH, CCE Medical Director, PCMH Physician Lead NewHealth Collaborative, Summa Health System Pamela Greenhouse Executive Director, PFCC Innovation Center UPMC Sue Murphy, RN, BSN, MS Executive Director, Clinical Experience and Patient Education The University of Chicago Medicine Adam Myers, MD Chief Medical Officer Texas Health Physician Enterprise Tammy Richards Corporate Director, Patient and Clinical Engagement Intermountain Healthcare Somava S. Stout, MD MS Vice President, Patient-Centered Medical Home Development Cambridge Health Alliance Co-Director, Leadership Programs Harvard Medical School Center for Primary Care Joe Sweet Director, Operations and Business Development Cleveland Clinic Wellness Enterprise Matthew Wynia, MD, MPH, FACP Director, Patient and Physician Engagement for Improving Health Outcomes American Medical Association • Get the Patient Perspective — Hear directly from patients as to what hospitals can do to better their engagement and care • Explore Innovations in Connected Care — Discuss evolving technology and the opportunities remote monitoring, mHealth, and gamification have to improve outcomes • Hear Innovative Case Studies — Providers from large and small organizations reveal the secrets to their success around engagement, experience, and outcomes • Focus on Complex Patients — Explore strategies to improve chronic disease management for the most complex and vulnerable populations • Develop a Cultural Commitment — Learn how to change the way leadership and staff think about patient-centered care • PREPARE FOR MEANINGFUL USE — Ensure and exceed compliance for Meaningful Use Stage 2 and Stage 3 by applying valuable insight shared at this Summit Insurer’s Customer Experience and Member Retention Summit 6th Annual Optimize Consumer Experience, Call Center Operations, and Communications to Increase Engagement and Retention September 8-9, 2014 • Hyatt Regency Boston • Boston, MA * Receive up to 12.25 CME or CEU Credits
  • 2. To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement Who Should Attend: From Hospitals and Health Systems: Senior Leadership: • Chief Executive Officer • Chief Nursing Officer • Chief Medical Officer • Chief Experience Officer • Chief Marketing Officer Vice Presidents and Directors of: • Engagement • Experience • Nursing • Medical Director • Patient Services • Patient Access • Clinical Outcomes • Case Management • Care Coordination • Communications • Innovation This Summit Also Benefits: • Health Plan Executives • Patient Engagement and Communication Solutions Providers • Health IT Providers – electronic medical records providers – patient portal software organizations – mobile health applications, tracking, intervention, and disease management – telehealth solution providers • Wellness, Population Management, and Care Coordination Organizations • Meaningful Use Strategists and Consultants • Engagement Consultants • Patient Experience and Safety Consultants CONSIDER A SPONSORSHIP PACKAGE • Present to Key Players in Your Target Market • Take Advantage of 1-on-1 Sponsor/Attendee Meetings Facilitated On-Site CAPTURE A TRUE ROI Through Sponsorship of the Following: Agenda Thought Leadership • Networking Cocktail Reception • Breakfast Symposia • Luncheon • Executive Networking Breaks To inquire about Sponsorship, Exhibit, Branding, and Executive Networking Opportunities, Contact: Bernie Weiss, Vice President, Business Development, World Congress • Call 781-939-2502 or email bernie.weiss@worldcongress.com Dear Colleague, Patient Engagement has long been a buzzword for clinicians and health care organizations. However, true engagement strategies and patient-centered care designs have fallen flat for many organizations or become simply a theoretical vision. In order to meet Meaningful Use standards, and most importantly improve clinical outcomes for patients, providers must actually engage and incorporate patients into the equation for better health outcomes. Join me at The World Congress Patient Engagement Summit as we leave behind theory and bring about actionable change with actionable solutions that engage patients and move the needle on clinical outcomes, chronic disease management, and community health. Learn how some of the nation’s most innovative hospitals and health systems are engaging the most complex and vulnerable patient populations through communication strategies, community involvement, and technology. Collaborate with multiple stakeholders — from hospitals and health systems, health plans, as well as patients — on some of the most important and innovative engagement techniques being used today including: redesigning care, improving patient experience, participating in shared decision making, utilizing patient advisory boards, advancing connected care, making culture changes, and revolutionizing patient portals. I look forward to seeing you on September 8-9 in Boston as we take the next steps in patient engagement by connecting health care provider organizations and sharing solutions to best engage and meet the needs of the patient. Sincerely, Patricia Rullo Author and Radio Host Speak Up and Stay Alive, Patient Safety RadiOh! Chairperson, The World Congress Patient Engagement Summit Patient Engagement SummitPatient Engagement Summit S e p t e m b e r 8 - 9 , 2 0 1 4 • B o s t o n , M A Hospital Strategies to Improve Clinical Outcomes and Chronic Disease Management World Congress P.S. — Don’t forget about the team discount. Find out more about special group package discounts by calling 800-767-9499 or emailing wcreg@worldcongress.com.
  • 3. DAY ONE – Monday,September 8,2014 • Pre-Summit workshops 7:30 am – 8:30 am Workshop Registration and Morning Coffee 8:30 am – 11:45 am P re - S u m m i t W orkshops (Choose A or B) WORKSHOP A: Reduce Readmissions and Increase Adherence Using Shared Decision Making Strategies To provide holistic and patient-centered care, and truly create an environment to encourage patient engagement, providers must transform their care delivery models to incorporate patient perspectives, priorities, and realities into the care process. In this practical “how to” workshop learn the fundamentals for creating a shared-decision based care model. • Train providers to communicate with patients in a simple and welcoming way to encourage questions and make a shift in the traditional care delivery paradigm • Identify key realities that providers need to address to be sure they are candidly communicating with patients to ensure care plans are realistic — Finances, medication, quality of life, goals, and schedules • Discuss ways to include patient perspectives into care treatment plans • Acknowledge the challenges associated with creating a cultural shift with established providers • Examine the recent physician communication campaign, the Adopt One! Challenge, and learn how this first-of-its-kind communication boot camp impacted providers Steve Wilkins, MPH Founder Mind the Gap; Adopt One! Challenge Stephen Wilkins has 20+ years of experience working for and with hospitals, medical groups, and health plans in the areas of health care consumer marketing, and communication. He is the author of the blog, Mind the Gap, where he looks at the state of doctor-patient communications in the U.S. from an evidence-based perspective. Mr. Wilkins is also the Founder of the Adopt One! Challenge, a unique event aimed at promoting the adoption of one new patient-centered communication skill by physicians. WORKSHOP B: Engagement 101 — Build Patient Perspectives into Decision MakingTeams For hospitals and health care providers who are just beginning to lay out the framework for increasing their patients’ engagement, this workshop explores a time tested guide to incorporate patients into the broader decision making process. Hear experts explain the fundamentals of patient engagement, and how to build a business model to include patient perspective into the decision making process both administratively and clinically. • Create a patient advisory board to include patients in key leadership teams • Understand what makes a person a good candidate for patient involvement • Recognize the steps hospitals and health care organizations need to take to design a sustainable and beneficial patient inclusion or engagement program • Discover ways to measure the impact and return of patient advisory boards • Overcome the challenges of convincing clinical staff to make a shift in the care delivery paradigm to include patients further in the care process • Outline the importance and impact that leadership support and investment in patient engagement and cultural engagement makes on the culture, finance, and operations of a health care organization • Evaluate and measure the impact employee engagement has had on patient engagement and clinical outcomes Chrissie Blackburn Principal Advisor, Patient and Family Engagement, Institute of Innovation and Quality, University Hospitals of Cleveland Christine Holt, MBA, MS Chief Experience Officer and Vice President, Marketing and Public Affairs, Holy Redeemer Health System Matthew Wynia, MD, MPH, FACP Director, Patient and Physician Engagement for Improving Health Outcomes, American Medical Association 11:45 am – 1:00 pm Lunch on Your Own/Main Summit Registration DAY ONE – Monday,September 8,2014 • Main Summit agenda 1:00 pm – 1:15 pm Chairperson’sWelcome and Opening Remarks Patricia Rullo Author and Radio Host Speak Up and Stay Alive, Patient Safety RadiOh! System-Wide Engagement Strategies 1:15 pm – 2:00 pm KEYNOTE ADDRESS: Integrate Plans, Providers, and Patients to Move the Needle on Healthy Behavior and Reduce the Cost of Care Health reform has changed a lot for plans and hospitals. Many health plans have considered partnering with health systems or other providers to increase revenue, retention, engagement, and improve clinical outcomes. In this shared Keynote Address, examine innovative business models that align hospital and health plan staff to engage the patient and move the needle on health and chronic disease management. • Learn why it’s important to reach out to patients outside of the hospital, and what methods are successful in engaging patients to both utilize preventative services and better manage chronic diseases • Identify how ACOs and IDS models help increase engagement, wellness, and retention while lowering the cost of care • Understand how a provider-plan partnership impacts an organization’s brand, business strategy, member base, and communication tactics Jonathan Griffin, MD, MHA Vice President, Medical Homes and Innovation, St. Peter’s Hospital Executive Committee Member, Montana Medical Association Shared Session with the Member Retention Summit Thereisa15minutecoffeeandnetworkingbreakfrom10:00am–10:15am To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement
  • 4. DAY ONE – Monday,September 8,2014 (continued) 2:00 pm – 2:45 pm PANEL DISCUSSION: Leverage Prevention Programs to BoostWellness and the Bottom Line Learn about innovative prevention programs that build, foster, and sustain relationships with patients while helping them adopt healthier behaviors. Explore how these human-centered programs also work to improve brand image, wellness, and satisfaction — vital aspects for health care organizations in a post-reform and patient-centered landscape. • Address patients as people — Impact consumer health behaviors and preventative utilization based on a human-centered, incentivized approach • Design creative loyalty programs or treatment programs based on patient and consumer priorities • Create engagement programs based on patient profiles that improve convenience, access to care, scheduling, or payment simplicity for health care consumers • Understand how these programs impact readmissions, retention, satisfaction, net promoter scores, and financial returns Panelists: Neal Sofian Director, Member Engagement Premera Blue Cross and Blue Shield Joe Sweet Director, Operations and Business Development, Cleveland Clinic Wellness Enterprise Matthew Wynia, MD, MPH, FACP Director, Patient and Physician Engagement for Improving Health Outcomes, American Medical Association 2:45 pm – 3:15 pm Networking and Refreshment Break 3:15 pm – 4:10 pm KEYNOTE PANEL DISCUSSION: Patient Advisory Councils — Add Patients to Increase Engagement To create a successful and engaging environment, hospitals and providers must be including patients in decision making processes. Hear different perspectives from hospital executives and patient advisory council members on what makes a successful council, and how the integration of one is vital for provider organizations. • Discuss the impact a patient advisory council can have for provider organizations from a clinical, financial, and engagement stand point • Hear reality-based examples from both the hospital administration and patients on the success of advisory councils • Outline different models of patient inclusion in various boards and teams • Consider the challenges associated with creating and sustaining these councils Kim Blanton Patient-Family Advisor Vidant Health Amy Jones Administrator Vidant Health Corporate Office of Patient and Family Experience 4:10 pm – 4:50 pm CASE STUDY: Engage Families and Patients in Care Redesign Learn how one hospital created an adaptable six-step program to increase patient engagement in care processes and improve experience for patients in any care setting. • Define the six-step process to improving patient and family experience inside care organizations and how this also improves engagement • Examine the impact of this program on patients, family members, and staff • Identify ways to measure impact, benefit, and return • Create a sustainable process that is relevant to all health care provider organizations Pamela Greenhouse Executive Director, PFCC Innovation Center UPMC 4:50 pm – 5:30 pm Remove Care Barriers to Create Convenience and Inspire Engagement For many patients, barriers to care can negate provider efforts to engage patients in their health. Barriers include inconvenient and lengthy scheduling issues, geographic obstacles, financial hardships, and in many cases indifference. Learn how creating convenience in appointment scheduling, location, and resource allocation can help increase the success of preventative care and general engagement of patients. • Discuss strategies to shorten wait times and include comprehensive preventative services in convenient central locations • Train all staff members to promote preventative care measures and enable them to assist in scheduling appointments or providing care when appropriate • Streamline the care process for patients to deliver treatment plans quickly, personally, and with clear follow up measures • Assist patients during the follow up process by reaching out or following up via patient portal Somava S. Stout, MD, MS Vice President, Patient-Centered Medical Home Development, Cambridge Health Alliance Co-Director, Leadership Programs, Harvard Medical School Center for Primary Care 5:30 pm – 6:30 pm Close of Day One; Cocktail and Networking Reception Shared Session with the Member Retention Summit To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement
  • 5. DAY TWO – Tuesday,September 9,2014 8:00 am – 8:30 am Morning Coffee 8:30 am – 8:45 am Chairperson’sWelcome and Review of Day One Patricia Rullo Author and Radio Host Speak Up and Stay Alive, Patient Safety RadiOh! Engagement for Complex Patients — Improve Care Coordination and Reduce Readmissions 8:45 am – 9:30 am PANEL DISCUSSION: Assess Successful Care Coordination and Adherence Strategies for Specialized Patient Populations This panel outlines innovative care coordination approaches and technologies that work to improve to medication adherence, quality of life, and long-term clinical outcomes for a subset of complex patients with specific disease management and socio-economic requirements. Patient populations include: • Behavioral health • Service recovery • Alzheimer’s disease • Post-transplant Panelists: Kevin J. Fowler Patient Engagement Consultant Adam Myers, MD Chief Medical Officer Texas Health Physician Enterprise Andrea Goldstein, RN, MS Vice President, Healthcare Consumer Engagement IPRO 9:30 am – 10:15 am Employ Strategies to Identify and Engage Vulnerable Populations Urban and rural populations are often times the most vulnerable populations and most susceptible to chronic disease. Identify strategies to engage this population, include realistic shared decision making, and improve health literacy to reduce readmissions and improve chronic disease management. • Recognize strategies to identify complex populations who aren’t likely to engage in their health • Discuss the differences in patient and provider priorities, and the need to include patient concerns and priorities into health care to recognize realities such as financial, geographic, or linguistic barriers to care • Identify strategies to educate patients and improve health literacy • Offer additional care coordination or resources to enhance treatment adherence, remove care barriers, and improve clinical outcomes outside of the hospital Tammy Richards, RN, MSN Corporate Director, Patient and Clinical Engagement Intermountain Healthcare 10:15 am – 10:45 am Networking and Refreshment Break 10:45 am – 11:35 am CASE STUDY: Utilize Community Involvement to Engage Patients Outside of the Hospital Discover how one hospital leveraged community support to create a groundbreaking outreach program in its pursuit to help patients in underserved communities manage acute and chronic asthma. • Hear a detailed outline of how the community-based initiative is positively impacting clinical outcomes for children with asthma in underserved neighborhoods • Learn how to leverage community partners and organizational leaders to fund community-based needs assessments as well as health outreach initiatives • Identify and assess clinical outcomes and cost savings data from this evidenced-based program • Relate this program to other chronic diseases, and discuss the possibility of creating similar programs for other conditions Susan Sommer, RN, MSN, WHNP-BC, AE-C Medical Director, Community Asthma Initiative Boston Children’s Hospital Clinical Engagement Techniques — Utilize Preventative and Chronic Disease Management Technology 11:35 am – 12:30 pm CASE STUDY: Use Gamification as a Means to Manage Chronic Disease Gaming has become an increasingly popular entertainment outlet for consumers of all ages. Learn how one hospital capitalized on the popular activity to improve the health status of its patients and reduce readmission visits. • Learn how one organization implemented a successful gamification program for congestive heart failure • Utilize entertainment and gaming measures to engage patients to manage chronic disease, take preventative health steps, and self-report health status • Gauge the feasibility of extending a pilot to additional areas where high readmissions rates are specific to a condition Amy K. Ranier Director, Patient Experience Communications UPMC To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement Spotlight Session
  • 6. DAY TWO – Tuesday,September 9,2014 (Continued) 12:30 pm – 1:45 pm Luncheon 1:45 pm – 2:30 pm Explore the Future of Patient Portals and Use of Smart Patient Data In order to prepare for Stage 2 and Stage 3 of Meaningful Use, hospitals and health care providers need to invest in interactive patient portal technology. Explore patient portals as they’re used now, and discuss the potential for expansion and increased engagement for the future. • Define the high expectations set by outside industry specialists for physician interaction, and what this means for both caregivers and patients • Outline key usage standards portals must hit to be compliant with Stage 2 and 3 of Meaningful Use • Understand the infrastructure, resources, and commitment organizations must invest in order to make portals functional, simple, and useful for patients today • Envision how industry disruptions such as social media, cloud storage, big data, and patient networks could transform patient portals, health engagement, and provider communications James DomDera, MD, FAAFP, PCMH, CCE Medical Director and PCMH Physician Lead NewHealth Collaborative, Summa Health System 2:30 pm – 3:15 pm Utilize Telemedicine, EMRs, and Remote Monitoring to Improve Clinical Outcomes Outside of the Hospital Advancements in technology have revolutionized the possibilities for care delivery, patient engagement, and cost containment. Identify strategies and tools that implement technology into your organization to enable electronic communications, engagement, and care coordination. • Utilize technology to engage patients outside of the hospital to improve clinical outcomes and reduce readmissions and costs • Recognize the intersection of EMR data and electronic communications to coordinate critical care interventions at the hospital and outside of the hospital Maria Hale, MBA Vice President, Patient and Family Advocacy Northern Westchester Hospital 3:15 pm – 4:00 pm Mobile Engagement — Leverage Apps and Mobile Tracking as a Secure Tool to Monitor Health and Engage Patients Patients of all demographics utilize smartphones and mobile technology on a daily basis. Track and interact with patients on a mobile platform to ensure real-time engagement. • Train front-line clinical and administrative staff to encourage patients to utilize technology, but also remind them of the importance of human-centered, face-to-face care • Implement a mobile platform that allows patients to record health information after they’ve left the hospital and connect with providers to track treatment plan adherence, preventative care efforts, and disease management • Allow clinical intervention flags to be sent to patients and providers when there is a lack of data, care gaps, or anomaly that may indicate an imminent acute episode • Send reminders, motivational messages, and educational tips to patients through this platform to reduce readmissions and improve healthy behavior Sue Murphy, RN, BSN, MS Executive Director, Clinical Experience and Patient Education The University of Chicago Medicine Debra Albert, RN, MSN, MBA, NEA –BC Senior Vice President, Patient Care Services The University of Chicago Medicine 4:00 pm Close of Summit CONSIDER A SPONSORSHIP PACKAGE • Present to Key Players in Your Target Market • Take Advantage of 1-on-1 Sponsor/Attendee Meetings Facilitated On-Site CAPTURE A TRUE ROI Through Sponsorship of the Following: Agenda Thought Leadership • Networking Cocktail Reception • Breakfast Symposia • Luncheon • Executive Networking Breaks To inquire about Sponsorship, Exhibit, Branding, and Executive Networking Opportunities, Contact: Bernie Weiss, Vice President, Business Development, World Congress • Call 781-939-2502 or email bernie.weiss@worldcongress.com Co-Located with 2 Complementary Summits to provide more networking and thought leadership: Supporting Organization: Organized by: To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement Hospital Marketing Innovation Summit Advance Marketing Efforts by Integrating Digital Strategy and Connecting with an Evolving Patient PopulationSeptember 8-9, 2014 • Hyatt Regency Boston • Boston, MA Insurer’s Customer Experience and Member Retention Summit 6th Annual Optimize Consumer Experience, Call Center Operations, and Communications to Increase Engagement and Retention September 8-9, 2014 • Hyatt Regency Boston • Boston, MA
  • 7. Hear from nationally recognized hospitals and health systems including: Intermountain Health Care • Cleveland Clinic • Summa Health System • The University of Chicago Medicine • UPMC University Hospitals of Cleveland • Vidant Health • Cambridge Health Alliance • Texas Health Physician Enterprise Holy Redeemer Health System PRSRT STD U.S. Postage PAID Gallery World Congress 500 West Cummings Park, Suite 5200 Woburn, MA 01801 HL14021 Early Bird Discount – Save up to $600 when registering before June 27, 2014! Fee for the conference includes welcome coffee, lunch, reception, refreshments, and web-based conference documentation available pre- and post event through a password protected web-site. Please make checks (in U.S. funds drawn on a U.S. bank) payable to WC Research, Inc. (No personal checks accepted. Verification may be required for in-house counsel rate to Hospital/Academic and Government Rates.) Satisfaction Guaranteed: World Congress stands behind the quality of its conferences. If you are not satisfied with the quality of the conference, a credit will be awarded towards a comparable World Congress conference of your choice. Please contact us should you have any special needs! Team Registration: Your organization may send 1 executive FREE for every 3 delegates registered. All registrations must be made at the same time to qualify Substitution Cancellation: Your registration may be transferred to a member of your organization up to 24 hours in advance of the conference. Cancellations received in writing on or before 30 days prior to the start of the event will be refunded, less a $395 administrative charge. No refunds will be made after this date; however, the registration fee less the $395 administrative charge can be credited to another World Congress conference if you register within 6 months from the date of this conference. In case of conference cancellation, World Congress’ liability is limited to refund of the conference registration fee only. World Congress reserves the right to alter this program without prior notice. Venue: Hyatt Regency Boston One Avenue De Lafayette, Boston, MA, 02111 Phone: 617-912-1234 • Reservations Phone: 888-421-1442 http://regencyboston.hyatt.com Room Rate: $249 • Cut off date: 8/17/14 Please be sure to mention WC Research Inc. when making your reservation. Easy Ways to Register WEBSITE www.worldcongress/ PatientEngagement PHONE 800-767-9499 781-939-2400 outside the U.S. FAX 781-939-2543 E-MAIL wcreg@worldcongress.com Registration Fee: Best Value Register By 06/27/2014 Register By 08/08/2014 Register By 09/08/2014 Standard Conference $ 1695.00 $ 1995.00 $ 2295.00 Conference Plus 1 Workshop $ 1990.00 $ 2290.00 $ 2590.00 Workshop Only $ 295.00 $ 295.00 $ 295.00 Hospitals Health Systems Conference $ 595.00 $ 895.00 $ 1195.00 Conference Plus 1 Workshop $ 890.00 $ 1190.00 $ 1490.00 Workshop Only $ 295.00 $ 295.00 $ 295.00 Government Conference $ 295.00 $ 295.00 $ 295.00 Conference Plus 1 Workshop $ 590.00 $ 590.00 $ 590.00 Workshop Only $ 295.00 $ 295.00 $ 295.00 Co-LocatedWith: S a v e u p t o $ 6 0 0 w h e n y o u R e g i s t e r b y J u n e 2 7 , 2 0 1 4 Patient Engagement Summit Patient Engagement Summit S e p t e m b e r 8 - 9 , 2 0 1 4 • H y a t t R e g e n c y B o s t o n • B o s t o n , M A Hospital Strategies to Improve Clinical Outcomes and Chronic Disease Management World Congress Hospital Marketing Innovation Summit Advance Marketing Efforts by Integrating Digital Strategy and Connecting with an Evolving Patient PopulationSeptember 8-9, 2014 • Hyatt Regency Boston • Boston, MA Insurer’s Customer Experience and Member Retention Summit 6th Annual Optimize Consumer Experience, Call Center Operations, and Communications to Increase Engagement and Retention September 8-9, 2014 • Hyatt Regency Boston • Boston, MA To Register: Call 800-767-9499 • Email wcreg@worldcongress.com • Visit www.worldcongress.com/patientengagement