Wojtek Szumowski

Greater Detroit Area, FL United States

works in progress

Advertising / Marketing / PR

My creative strategy process is about unlocking inventive potential of our relationship with technology to inform new forms of storytelling and inspire new emotional links between people and brands. My creative process is about helping people find new doors to brand stories. I am interested in experimenting with transitions between the virtual and the physical as new storytelling space. The most intriguing thing about the digital and real spaces is the people and new forms of inhabiting technology with our humanity. I am interested in invention strategy because brands today are more than stories, brands are invention platforms. The biggest cultural advantage we can give a brand