1. You Donât Recruit Them,
They Recruit You
Leveraging Social Networks to
Increase Your Recruiting Capabilities
William Chin
Senior StafïŹng Manager
Qualcomm
William Chin - Recruit and Retain Conference 1
2. Agenda
Current Methods and Where They Fail
What is Social Networking
Leveraging the Social Network
William Chin - Recruit and Retain Conference 2
3. Current Climate
Business Impact
âą Resetting strategy and direction
âą Restructuring and consolidation
Economic âą Hiring freeze and layoff
Downturn
Low Internal Factors
External Factors
Consumer âą Low to no hiring plans
âą Increased job
ConïŹdence applicants âą Reduction in
recruiting staff
âą Tarnish of
employment brand âą Increased focus on
talent retention
William Chin - Recruit and Retain Conference 3
4. Easy
Do these
Where Results
things
⣠Corporate site
Post jobs ⣠Volume
⣠Job boards
⣠Hit or miss
Advertise ⣠Newspaper
⣠Costly
⣠Limited results
Outsource ⣠Agency
⣠Costly
⣠Better results
Marketing ⣠Employee Referral
⣠Limited reach
William Chin - Recruit and Retain Conference 4
5. DifïŹcult
Find top and senior talent
Attract passive candidates
Reach your target audience
Lower recruiting costs
William Chin - Recruit and Retain Conference 5
6. What Else Can You Do?
Emergence of the Social Network
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8. A Whole New World
mash-ups
wiki
podcasts
blogs
feeds
posts tags vlogs
RSS
communities
cloud
IM microblogs
William Chin - Recruit and Retain Conference 8
14. BeneïŹts of Social Networking
Global Network
Extend Network to Others
Review ProïŹle and Expertise
Professional Exchange
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15. Adapt
No longer a one-way street
Push the jobs out and they will comeâŠ
Community and Engagement
Exchange of ideas and thoughts
Engage in dialogue
Develop relationships
William Chin - Recruit and Retain Conference 15
16. Despite the Economic DownturnâŠ
Continue to recruit
Much more selective
Smaller recruiting staff
Tighter budgets
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17. A Strategic Recruiting Function
willâŠ
Move beyond traditional methods
Utilize technology
Recruit better, cheaper, faster (hopefullyâŠ)
William Chin - Recruit and Retain Conference 17