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Welingkar’s Distance Learning Division
Electronic Market
We Learn – A Continuous Learning Forum
Electronic Market
Advantages of online shopping
• Sheer convenience
• Wider choice
• Better value
• Unique gifting opportunity
• Saves time & strain
• Micro targeting
• Mass personalisation
• Know customer preferences and
• Integrated source of Information
An Oversimplified Picture of Interaction Between
Customer and Supplier
(By Enjoying purchase)
(i) Model 1 Broker model
Request for goods
Customer
C Select Suppliers’
Web page
Enjoys Purchase
Establish
Shopfront
Solicit details of
the order
Credit card
validated
Goods availability
checked
SSupplier
Order confirmation
Order fulfilment
Interaction Between Customer and
Supplier with Choices
(ii) Model 2
Customisation model
CCustomer
Enjoy
choice
Select
Suppliers’
Web page
Message flows
Product enquiry
Select preference
Order
confirmation
Order fulfilment
Establish
Shopfront with
user
Configurable
applications
Presentation of
options
Capture
customer
choice
Check build
schedule
Validate credit
card
SSupplier
Interaction Between Customer and Supplier with Bargain
C S
(iii)Model 3 Contact model
Customer Supplier
Submit bid
Bid accept/reject
View
Catalog
Enjoys bargain
Maintains catalog
Collect all bids
Select winning
bids
Match buyers and
sellers
Collect
commission
Three Models
1. Broker Model
2. Customisation Model
3 Contact Model
A Centralised Catalogue
Trading
Places server
Suppliers
Buyers
A centralised catalogue
Distribution Architecture
Suppliers
suppliers
back end
system
Info Banks intrade System Catalogue
Infobanks Intrade
Buyer System
Buyers
Buyers
backend
system
The Interactive Marketing Process
Pull
Information
(HTMLpges)
Client software
Cheap, easy
To get.
(Limited
Customiation
abilities) Waste time
looking over search
engine results
Customise
Information sent.
Automate.
Delivery of crucial
news. Cost
effective
Centralises and
eases control of
information at
server.
Web
server
Push software
collects
Information.
Pull
Push
A view of B2B Marketplaces in the Chemicals Industry
High
Product
scope
Narrow
Independent
Ownership
Model Industry sponsored
Chem Connect
ELEMICAFobchemicals.com
1stChemical Market
Chem ACX.com
Plasticsandchemicals.com
E-Chemicals
GetPlastic.com
RubberBuy.com
ChemPoint.com
Covalex
Chem Web
20TONS.com
PlasticLink.com
PlasticNet.com
Justforplastic.com
Packaging Exchange.com
CheMatch.com
XSMChem
Painstnd Coatings.com
Packexpo.com
Envera
ElastomerSolutions.com
Omnexus.com
GE Polymerland
Predicted Trends in B2B Market Places
$ 1,200
$ 900
$ 600
$300
$ 0
The Purge Fortification Reconciliation
Secure Extra Net Web Page
Secure extra
net web pageUsers
Market
place
Buyers
Sellers
go to
enter
information
Or through
E-mail
An Oversimplified Picture of Interaction Between
Customer and Supplier
(By Enjoying purchase)
(i) Model 1 Broker model
Request for goods
Customer
C Select Suppliers’
Web page
Enjoys Purchase
Establish
Shopfront
Solicit details of
the order
Credit card
validated
Goods availability
checked
SSupplier
Order confirmation
Order fulfilment
Interaction Between Customer and
Supplier with Choices
(ii) Model 2
Customisation model
CCustomer
Enjoy
choice
Select
Suppliers’
Web page
Message flows
Product enquiry
Select preference
Order
confirmation
Order fulfilment
Establish
Shopfront with
user
Configurable
applications
Presentation of
options
Capture
customer
choice
Check build
schedule
Validate credit
card
SSupplier
Interaction Between Customer and Supplier with Bargain
C S
(iii)Model 3 Contact model
Customer Supplier
Submit bid
Bid accept/reject
View
Catalog
Enjoys bargain
Maintains catalog
Collect all bids
Select winning
bids
Match buyers and
sellers
Collect
commission
A Centralised Catalogue
Trading
Places server
Suppliers
Buyers
A centralised catalogue
Distribution Architecture
Suppliers
suppliers
back end
system
Info Banks intrade System Catalogue
Infobanks Intrade
Buyer System
Buyers
Buyers
backend
system
The Interactive Marketing Process
Pull
Information
(HTMLpges)
Client software
Cheap, easy
To get.
(Limited
Customiation
abilities) Waste time
looking over search
engine results
Customise
Information sent.
Automate.
Delivery of crucial
news. Cost
effective
Centralises and
eases control of
information at
server.
Web
server
Push software
collects
Information.
Pull
Push
Pull Type
Value-added Functions on the Sell Side
• Auction
• Access to additional customers
Helping business managers in :-
Spotting trends
Offering volume purchase discount incentives and
Improving relationships with customers who do a lot
of business with multiple business units
A view of B2B Marketplaces in the Chemicals Industry
High
Product
scope
Narrow
Independent
Ownership
Model Industry sponsored
Chem Connect
ELEMICAFobchemicals.com
1stChemical Market
Chem ACX.com
Plasticsandchemicals.com
E-Chemicals
GetPlastic.com
RubberBuy.com
ChemPoint.com
Covalex
Chem Web
20TONS.com
PlasticLink.com
PlasticNet.com
Justforplastic.com
Packaging
Exchange.com
CheMatch.com

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Online Shopping Models and Trends

  • 1. Welingkar’s Distance Learning Division Electronic Market We Learn – A Continuous Learning Forum
  • 3. Advantages of online shopping • Sheer convenience • Wider choice • Better value • Unique gifting opportunity • Saves time & strain • Micro targeting • Mass personalisation • Know customer preferences and • Integrated source of Information
  • 4. An Oversimplified Picture of Interaction Between Customer and Supplier (By Enjoying purchase) (i) Model 1 Broker model Request for goods Customer C Select Suppliers’ Web page Enjoys Purchase Establish Shopfront Solicit details of the order Credit card validated Goods availability checked SSupplier Order confirmation Order fulfilment
  • 5. Interaction Between Customer and Supplier with Choices (ii) Model 2 Customisation model CCustomer Enjoy choice Select Suppliers’ Web page Message flows Product enquiry Select preference Order confirmation Order fulfilment Establish Shopfront with user Configurable applications Presentation of options Capture customer choice Check build schedule Validate credit card SSupplier
  • 6. Interaction Between Customer and Supplier with Bargain C S (iii)Model 3 Contact model Customer Supplier Submit bid Bid accept/reject View Catalog Enjoys bargain Maintains catalog Collect all bids Select winning bids Match buyers and sellers Collect commission
  • 7. Three Models 1. Broker Model 2. Customisation Model 3 Contact Model
  • 8. A Centralised Catalogue Trading Places server Suppliers Buyers A centralised catalogue
  • 9. Distribution Architecture Suppliers suppliers back end system Info Banks intrade System Catalogue Infobanks Intrade Buyer System Buyers Buyers backend system
  • 10. The Interactive Marketing Process Pull Information (HTMLpges) Client software Cheap, easy To get. (Limited Customiation abilities) Waste time looking over search engine results Customise Information sent. Automate. Delivery of crucial news. Cost effective Centralises and eases control of information at server. Web server Push software collects Information. Pull Push
  • 11. A view of B2B Marketplaces in the Chemicals Industry High Product scope Narrow Independent Ownership Model Industry sponsored Chem Connect ELEMICAFobchemicals.com 1stChemical Market Chem ACX.com Plasticsandchemicals.com E-Chemicals GetPlastic.com RubberBuy.com ChemPoint.com Covalex Chem Web 20TONS.com PlasticLink.com PlasticNet.com Justforplastic.com Packaging Exchange.com CheMatch.com XSMChem Painstnd Coatings.com Packexpo.com Envera ElastomerSolutions.com Omnexus.com GE Polymerland
  • 12. Predicted Trends in B2B Market Places $ 1,200 $ 900 $ 600 $300 $ 0 The Purge Fortification Reconciliation
  • 13. Secure Extra Net Web Page Secure extra net web pageUsers Market place Buyers Sellers go to enter information Or through E-mail
  • 14. An Oversimplified Picture of Interaction Between Customer and Supplier (By Enjoying purchase) (i) Model 1 Broker model Request for goods Customer C Select Suppliers’ Web page Enjoys Purchase Establish Shopfront Solicit details of the order Credit card validated Goods availability checked SSupplier Order confirmation Order fulfilment
  • 15. Interaction Between Customer and Supplier with Choices (ii) Model 2 Customisation model CCustomer Enjoy choice Select Suppliers’ Web page Message flows Product enquiry Select preference Order confirmation Order fulfilment Establish Shopfront with user Configurable applications Presentation of options Capture customer choice Check build schedule Validate credit card SSupplier
  • 16. Interaction Between Customer and Supplier with Bargain C S (iii)Model 3 Contact model Customer Supplier Submit bid Bid accept/reject View Catalog Enjoys bargain Maintains catalog Collect all bids Select winning bids Match buyers and sellers Collect commission
  • 17. A Centralised Catalogue Trading Places server Suppliers Buyers A centralised catalogue
  • 18. Distribution Architecture Suppliers suppliers back end system Info Banks intrade System Catalogue Infobanks Intrade Buyer System Buyers Buyers backend system
  • 19. The Interactive Marketing Process Pull Information (HTMLpges) Client software Cheap, easy To get. (Limited Customiation abilities) Waste time looking over search engine results Customise Information sent. Automate. Delivery of crucial news. Cost effective Centralises and eases control of information at server. Web server Push software collects Information. Pull Push
  • 21. Value-added Functions on the Sell Side • Auction • Access to additional customers Helping business managers in :- Spotting trends Offering volume purchase discount incentives and Improving relationships with customers who do a lot of business with multiple business units
  • 22. A view of B2B Marketplaces in the Chemicals Industry High Product scope Narrow Independent Ownership Model Industry sponsored Chem Connect ELEMICAFobchemicals.com 1stChemical Market Chem ACX.com Plasticsandchemicals.com E-Chemicals GetPlastic.com RubberBuy.com ChemPoint.com Covalex Chem Web 20TONS.com PlasticLink.com PlasticNet.com Justforplastic.com Packaging Exchange.com CheMatch.com