1. Business Communication
Special Assignment 1 (50 marks)
Learning Objective
The objective of these two special assignments is to have students at the completion of these assignments and learned:
1) To produce creative and meaningful PowerPoints for presentation
2) To organize information effectively for an oral presentation(proposal)
3) To use PowerPoints as a tool for oral presentation
4) To prepare and give oral presentations confidently
Part A: PowerPoint
Assuming you are working in the marketing department of a big traveling agency. You and your partner are planning on developing a
new tour destination. Select a favorite place where you and your partner would like to go for your vacation as this new tour
destination. The new tour destination must be located outside of China or not your native country. It cannot be a major or well
known city. In the next staff meeting you and your colleague will propose this new tour route to your manager.
Prepare this PowerPoint
The requirements of this PowerPoint are:
1) 6 slides long with textual and graphic visuals with appropriate labeling
2) Have appropriate titles, labeling, bullet points, etc
3) Include your references(no Baidu or Wikipedia) and title page
4) Be sure to have your Chinese names and ID numbers on your title page
*You are to print your PowerPoint with TWO slides on one page, front and back
Written by Wei Ying Tang, updated on August 18, 2016, for LinkedIn.com

2. Tour Proposal Grading Rubric:
9 - 8 7 - 6 5 - 4 3 - 2 1 - 0
Content:
Information
Coverage of subject
Conclusion
Bibliography
Weight: 10%
1. Subject info:
- relevant
- informative
2. Proposal:
- coherently stated
- well-organized
arguments
3. Bibliography:
- resourceful
- properly listed
4. Conclusion:
- well stated
- well supported
1. Subject info:
- relevant
- well presented
2. Proposal:
- properly stated
- good arguments
3. Bibliography:
- good resources
- properly listed
4. Conclusion:
- good statement
- good supporting
examples
1. Subject info:
- relevant
- acceptable
2. Proposal:
- stated
- weak support
3. Bibliography:
- meet requirement
- properly listed
4. Conclusion:
- acceptable
statement
- little support
1. Subject info:
- not relevant
- information not
well researched
2. Proposal:
- not clearly stated
- poor arguments
3. Bibliography:
- poorly listed
4. Conclusion:
- poorly stated
- lack support
Non-delivery
of assignment
Format:
Proper titling, labeling,
and slide
Consistency in formats,
i.e. fonts, and titling
Weight: 10%
1. Titles and Labels:
- eye-catching
- very descriptive
2. Formats:
- professionalism
- consistency
- parallelism
1. Titles and Labels:
- good descriptions
2. Formats:
- good formats
- has one or two
minor mistakes
1. Titles and Labels:
- acceptable
2. Formats:
- acceptable
- has some
mistakes
1. Titles and Labels:
- weak
descriptions
2. Formats:
- inconsistent
- has many
mistakes
Non-delivery
of assignment
Written by Wei Ying Tang, updated on August 18, 2016, for LinkedIn.com

3. 9 - 8 7 - 6 5 - 4 3 - 2 1 - 0
Visuals/Creativity:
Varieties of visuals and
graphics
Creative,
informational, and
expressive slides
Weight: 10%
1. Visuals/graphics:
- meaningful
- informative
- relevant
- well organized
- creative
- varieties
1. Visuals/graphics:
- good information
- relevant
- rather organized
1. Visuals/graphics:
- acceptable
information
- not well
organized
1. Visuals/graphics:
- poor information
- not organized
Non-delivery
of assignment
Bullet Points:
Proper English
Consistency and
parallelism
Clarity and readability
Weight: 10%
1. Proper English:
- proper grammar
and punctuation
- coherent
- meaningful
- parallelism
1. Proper English:
- 1-2 grammatical
mistakes
- rather coherent
- relevant
- parallelism
1. Proper English:
- few grammatical
mistakes
- not well
organized
- lack parallelism
1. Proper English:
- many
grammatical
mistakes
- poorly organized
- lack parallelism
Non-delivery
of assignment
Organization:
Connectivity from
beginning to end
Topics are strategically
placed
Weight: 10%
1. Connectivity:
- well planned
- topics are
strategically
placed
- logically ordered
1. Connectivity:
- show planning
- topics are
well placed
- logically ordered
1. Connectivity:
- some planning
- topics are
not well placed
-not in logical
order
1. Connectivity:
- no planning
- topics are
randomly placed
-lack logical
order
Non-delivery
of assignment
Written by Wei Ying Tang, updated on August 18, 2016, for LinkedIn.com

4. Business Communication
Special Assignment 2 (50 marks)
Part B: Oral Presentation
You and your colleague are to present your proposal using your PowerPoint. Presentation should be about 5 minutes long.
Grading Rubric:
9-10 7-8 5-6 3-4 1-2
Voice Quality:
Clarity
Volume
1. Clarity:
- speech and
pronunciations are
very clear
- shows appropriate
emotions
2. Volume:
- very good voice
projection
1. Clarity:
- speech and
pronunciations are
clear
- lacks emotions
2. Volume:
- good voice
projection
1. Clarity:
- speech and
pronunciations are
weak
- lacks emotions
2. Volume:
- weak in voice
projection
1. Clarity:
- speech and
pronunciations are
very unclear
- lacks emotions
2. Volume:
- little voice
projection
Non-delivery of
assignment
Using Visuals:
Apply to subject
1. Relevant:
- well-planned
- adding meaning
- adding clarity
1. Relevant:
- shows planning
- adding meaning
1. Relevant:
- shows some
planning
- provides
information
1. Relevant:
- shows little
planning
- provides minimal
information
Non-delivery of
assignment
Written by Wei Ying Tang, updated on August 18, 2016, for LinkedIn.com

5. 9-10 7-8 5-6 3-4 1-2
Introduction:
Catchy
Comprehensive
1. Catchy:
- attention getting
- well worded
2. Comprehensive:
-succinctly
introduced purpose
of presentation
1. Catchy:
- attention getting
- weak on wording
2. Comprehensive:
- appropriately
introduced purpose
of presentation
1. Catchy:
- acceptable
opening
- weak on wording
2. Comprehensive:
- purpose of
presentation is
weakly introduced
1. Catchy:
- little and weak
opening words
2. Comprehensive:
- purpose of
presentation not
clearly introduced
Non-delivery of
assignment
Content:
Handling topics
1. Topics:
- well connected
with subject
- in logical sequence
- very solid
reasoning/argument
1. Topics:
- good connections
with subject
- in good order
- has good
reasoning/argument
1. Topics:
- reasonable
connections with
subject
- weak in order or
sequence
- acceptable
reasoning/argument
1. Topics:
- loosely connected
with subject
- lacks order or
sequence
- poor or no
reasoning/argument
Non-delivery of
assignment
Conclusion:
Summary
Reasoning/
Arguments
1. Summary:
- well worded
2. Reasoning/
Arguments:
- well supported
- logically stated
1. Summary:
- solidly worded
2. Reasoning/
Arguments:
- good supports
- clearly stated
1. Summary:
- acceptably
worded
2. Reasoning/
Arguments:
- weakly supported
- weakly stated
1. Summary:
- weakly worded
2. Reasoning/
Arguments:
- poorly or not
supported
Non-delivery of
assignment
Written by Wei Ying Tang, updated on August 18, 2016, for LinkedIn.com

6. 9-10 7-8 5-6 3-4 1-2
Introduction:
Catchy
Comprehensive
1. Catchy:
- attention getting
- well worded
2. Comprehensive:
-succinctly
introduced purpose
of presentation
1. Catchy:
- attention getting
- weak on wording
2. Comprehensive:
- appropriately
introduced purpose
of presentation
1. Catchy:
- acceptable
opening
- weak on wording
2. Comprehensive:
- purpose of
presentation is
weakly introduced
1. Catchy:
- little and weak
opening words
2. Comprehensive:
- purpose of
presentation not
clearly introduced
Non-delivery of
assignment
Content:
Handling topics
1. Topics:
- well connected
with subject
- in logical sequence
- very solid
reasoning/argument
1. Topics:
- good connections
with subject
- in good order
- has good
reasoning/argument
1. Topics:
- reasonable
connections with
subject
- weak in order or
sequence
- acceptable
reasoning/argument
1. Topics:
- loosely connected
with subject
- lacks order or
sequence
- poor or no
reasoning/argument
Non-delivery of
assignment
Conclusion:
Summary
Reasoning/
Arguments
1. Summary:
- well worded
2. Reasoning/
Arguments:
- well supported
- logically stated
1. Summary:
- solidly worded
2. Reasoning/
Arguments:
- good supports
- clearly stated
1. Summary:
- acceptably
worded
2. Reasoning/
Arguments:
- weakly supported
- weakly stated
1. Summary:
- weakly worded
2. Reasoning/
Arguments:
- poorly or not
supported
Non-delivery of
assignment
Written by Wei Ying Tang, updated on August 18, 2016, for LinkedIn.com