2. Crowd Catering - How to Build a Top Traffic Website The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine
3. Crowd Catering - How to Build a Top Traffic Website The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine Steve Pavlina has said that if he knew how to create a million dollars of value, he would be an instant millionaire. Many of us forget that in SEO, the ultimate magic bullet is to create value.
4. Crowd Catering - How to Build a Top Traffic Website The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine Today we check out some of the ways that you can cater to the crowd and build a top traffic search engine optimised website by creating real value for your visitors!
5. Crowd Catering - How to Build a Top Traffic Website The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine Be original If your content is recycled from 1 other source, it's value is immediately halved. If your content is recycled from 2 very similar sources, it's value is immediately reduced by two-thirds. This applies even if it doesn't commit the SEO-sin of being true duplicate content.
6. Crowd Catering - How to Build a Top Traffic Website The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine Be helpful In order to be helpful (and use that to boost your traffic and SEO rankings!), you need to: Provide search engine optimised content that is complete and utterly truthful - not marketing-spun Be specific in your advice Be there for your audience - answering questions, replying to comments and enquiries etc.
7. Crowd Catering - How to Build a Top Traffic Website The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine Be friendly If you can imagine your SEO web content writing as having a conversation with a friend, you'll immediately get a good, gut understanding of what you need to do to create value for your readers.
8. Crowd Catering - How to Build a Top Traffic Website The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine Be timeless News sites have their place, and it is tempting to mix up the content of your site with commentary on current events and reporting. However, timeless content has much more SEO value. If you write an article that is relevant to people for three years, you'll get much more return for your SEO dollar and time than if you need to constantly be replacing the content to maintain a 'fresh' appearance.
9. Crowd Catering - How to Build a Top Traffic Website The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine Be free Make a significant portion of your content free. Otherwise you'll severely limit your audience! There's a time and a place to make money, and if you’re trying to build traffic through SEO, it needs to be carefully chosen.
10. Crowd Catering - How to Build a Top Traffic Website The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine The Guts of a Search Engine Be free with your links Link to others, and others will link to you. Stay away from 'bad neighborhood' links which could get you Google-banned, wrecking your SEO efforts ... but don't be shy to link to ordinary, non-authority sites. They are the ones that will link back, building your SEO results!