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Our Value Proposition:

 The Social Platform for great content, interactivity and
increased reach




                                        © 2010 Web2present.com. All Rights Reserved.
Web2present




               Presenting Web 2.0

               Online Events/ Webinars


               Benefits & Results

               Case-studies/ References




              © 2010 Web2present.com. All Rights Reserved.
Web2present


Mission: “Being Your Knowledge and Production expert for Online
Events, Training and Webinars, in order to maximize reach, productivity and
(cost) effectiveness.


Presenting Web 2.0:
- Founded in 2009 with year over year growth
- Experiences professionals in Online Events, Webinars and Software As A
  Service
- Result-oriented Online Marketing and lead-generation.


The objective:
Web2Present enables organizations to be more effective in delivering information
to their employees and customers, anywhere, anytime, in order to avoid
unnecessary cost, generate leads with Webinars and boost revenues through a
trusted advisor.

     The Social Platform for great content, interactivityRights Reserved.
                                      © 2010 Web2present.com. All and increased reach
“Research has shown that 63% of
                                                            today’s Decision Makers are more
Products & Services                                          likely to attend a webinar then to
                                                                        join in person”


      Web2present Online Events
      Connecting LIVE conferences with Online Attendees anywhere in the
      world in order to reach more delegates and increased brand-
      awareness, - participant satisfaction and - ROI of live Events.

      Web2present Online Meetings/ Training
      Managed Services to Host, Support and Produce Online sessions and
      -Training.

      Web2present Webinars
      Lead-generating webinars to increase reach, credibility and brand
      awareness. A combined approach of Event management, Online
      Marketing tactics and targeted Audience Recruitment . Sponsor one of
      our webinars or let us tailor one specifically for your organization.

      All services aim to provide a highly cost-effective, environmentally
      friendly alternative to physical events and increases ROI by providing
      an End-to-End Solution (pre-, in- and post Event support).

                                   © 2010 Web2present.com. All Rights Reserved.
Web2present




               Online Events/ Webinars




              © 2010 Web2present.com. All Rights Reserved.
Webinars are not a hype but a trend.. Research shows:


• Online Collaboration Top priority of IT
  and >90% of Forbes-500 are users

• 63% of Decision Makers are more
  likely to attend Online then to join in
  person

• 73% say Webinars are important to
  essential role in Marketing-mix

• 61% plan Virtual events (´hybrid´) to
  complement face-to-face ones

• 41% choice based on Technology

• Most important criteria: Easy to
  use, Recording, Event mgt. tools &
  Reports
3 factors drive ROI:


REACH
A webinar eliminates logistical-, travel
and cost-restrictions and increases
your reach.


ATTENTION
Webinars enables you to interact
directly with your audience, unlike ads,
print/ magazines, blogs, Google SEO.

LEADS
Leads converted into sales as the
result of effective reach and
(interactive) attention tactics.
Marketing investment for 2011




                       © 2010 Web2present.com. All Rights Reserved.
Online Marketing impact:
Web2Present s Total Marketing-mix value proposition:




                        Webinars

          Social                         SEO/
          media                          SMM


                     Email marketing
Web2present




               Benefits & Results




              © 2010 Web2present.com. All Rights Reserved.
Top reasons to sponsor a Webinar:


And why to chose a Service
Provider to handle the Webinar:

• Expert 3rd party session
  increases credibility and
  significantly lowers risk of
  failure
• We find the right Audience
  profiles to generate quality
  leads
• No time out of the office
• Increase awareness
• Flawless Audio/ Video
• Post-session Analysis
  (Reports)
The Benefits:                The Benefits of SaaS
                                                                    Exclusive sponsor   Interactive sponsor   Awareness sponsor

Exclusivity: Get the option to be the only sponsor in the           X
webinar
Have it your way: Provide input on the Agenda and Partner-          X
speakers
Audience: Determine the target-audience and profiles!               X

Wish list: we can invite up to 200 of your contacts on your         X                   X
behalf to attend the webinar

Call to action: directly transfer all participants to a             X                   X
destination URL (your website etc.) for lead conversion!



Interact: have the attendees answer a poll based on your            X                   X
tailored questions
30 min. presentation + 10 min Q&A                                   X - x2              X
Recording of the webinar, for post-webinar access (of up to 3       X                   X                     X
months!)
Leads: get all the contact details of the attendees shortly after   X                   X                     X
the webinar

Branding: Web2Present will promote your                             X                   X                     X
company/organisation with the webinar through our Online
Marketing machine (Social Media, DM, proprietary solution)
Guaranteed Return On Investment


  •   Have the option to only pay per actual lead!

  •   Extend your reach

  •   Lower Cost

  •   Higher quality leads

  •   Improved response

  •   Increased conversion

  •   Increased Brand Awareness

  •   Show your attendees that your care about the environment

  •   No travel time nor time out of the office

  Let us do the work for you!

                                    © 2010 Web2present.com. All Rights Reserved.
Estimated Timeline:




Research                                                                Follow up
                         Live                   Compelling
 topic/    Promotions                                                   and Lead-
                        Webinar                   Event
audience                                                                conversion



 Web2P      Web2P        Web2P                       You                You & W2P
                                                  Something             All attendees
 1 week     4 weeks      Day X                    you want to           get a courtesy
                                                  promote in            call from W2P
                                                  the webinar


                         © 2010 Web2present.com. All Rights Reserved.
Web2present




               Case-studies/ References




              © 2010 Web2present.com. All Rights Reserved.
VMware increased lead conversion


   Vmware choses Web2Present:

   The leading Virtualization company (NYSE: VMW) chose to Sponsor a
   Series of Web2Present webinars in order increase their leads within
   EMEA. It brought the following direct results:
    • Targeted focused audience
    • real interests converted to high quality leads
    • Customized messaging to their target market
    • Being seen as cutting-edge leader, underlining innovation,
       flexibility and customer-centric values
    • Engaging sessions through video, Q&A and Polling-questions

   .

   View their session here- > http://www.web2present.com/recorded-
   webinars-details.php?id=61


                              © 2010 Web2present.com. All Rights Reserved.
Broadvision increases Awareness


   Broadvision sponsors Webinar-series:

   Since the dawn of the Web, BroadVision has been a global leader in
   providing organizations with the rules, tools and infrastructure for
   doing business on the Web. Their solutions are designed to meet the
   needs of the enterprise for collaboration, personalization, agile/DIY
   development and is now a leader in cloud-based solutions for the
   virtual, mobile, social enterprise.
   Objectives: Demand generation, thought leadership and brand awareness.
    • Webinars increased their awareness through various European countries
    • coherent message, unified messaging of Marketing approach
    • Direct call to action through Polling questions and drop-down URL
    • Targeted approach to C-level and VP s
    • Increased qualitative lead-flow


   View their session here- > http://www.web2present.com/recorded-
   webinars-details.php?id=72

                                    © 2010 Web2present.com. All Rights Reserved.
Web2present Online Events


   Case-study - CIOnet:

   CIOnet is the first online & offline independent Network that empowers CIOs & IT
   Managers to network more efficiently and effectively for business. CIOnet is today
   active in the UK, France, Spain, Italy, The Netherlands and Belgium.

   Pre-, During and Post Event Management
    • customized registration tailored to local CIOs
    • audio through VoiP so anyone can join, with video and presentation simultaniously
        transmitted in real-time
    • both live- as well as interactive online audience
    • Follow-up Survey for useful information on feedback, satisfaction and effectiveness
    • Reports analysis on Registration Source, Attendance, Attention ratio etc.
    • Recording re-used for increased reach and ROI


   It is not the Technology itself, the Planning of the Event or the Promotion – it is
   an integrated approach of all of these and knowing what to do at the right time,
   so it comes across as taken for granted by your audience.




                                       © 2010 Web2present.com. All Rights Reserved.
Web2present S.L.
Rambla de Catalunya, 5 D
08007 Barcelona
Spain

Web: www.web2present.com
Email: contact@web2present.com
Linked-in: http://lnkd.in/Qhi8mt




                           © 2010 Web2present.com. All Rights Reserved.

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Web2Present - Company Presentation

  • 1. Our Value Proposition: The Social Platform for great content, interactivity and increased reach © 2010 Web2present.com. All Rights Reserved.
  • 2. Web2present Presenting Web 2.0 Online Events/ Webinars Benefits & Results Case-studies/ References © 2010 Web2present.com. All Rights Reserved.
  • 3. Web2present Mission: “Being Your Knowledge and Production expert for Online Events, Training and Webinars, in order to maximize reach, productivity and (cost) effectiveness. Presenting Web 2.0: - Founded in 2009 with year over year growth - Experiences professionals in Online Events, Webinars and Software As A Service - Result-oriented Online Marketing and lead-generation. The objective: Web2Present enables organizations to be more effective in delivering information to their employees and customers, anywhere, anytime, in order to avoid unnecessary cost, generate leads with Webinars and boost revenues through a trusted advisor. The Social Platform for great content, interactivityRights Reserved. © 2010 Web2present.com. All and increased reach
  • 4. “Research has shown that 63% of today’s Decision Makers are more Products & Services likely to attend a webinar then to join in person” Web2present Online Events Connecting LIVE conferences with Online Attendees anywhere in the world in order to reach more delegates and increased brand- awareness, - participant satisfaction and - ROI of live Events. Web2present Online Meetings/ Training Managed Services to Host, Support and Produce Online sessions and -Training. Web2present Webinars Lead-generating webinars to increase reach, credibility and brand awareness. A combined approach of Event management, Online Marketing tactics and targeted Audience Recruitment . Sponsor one of our webinars or let us tailor one specifically for your organization. All services aim to provide a highly cost-effective, environmentally friendly alternative to physical events and increases ROI by providing an End-to-End Solution (pre-, in- and post Event support). © 2010 Web2present.com. All Rights Reserved.
  • 5. Web2present Online Events/ Webinars © 2010 Web2present.com. All Rights Reserved.
  • 6. Webinars are not a hype but a trend.. Research shows: • Online Collaboration Top priority of IT and >90% of Forbes-500 are users • 63% of Decision Makers are more likely to attend Online then to join in person • 73% say Webinars are important to essential role in Marketing-mix • 61% plan Virtual events (´hybrid´) to complement face-to-face ones • 41% choice based on Technology • Most important criteria: Easy to use, Recording, Event mgt. tools & Reports
  • 7. 3 factors drive ROI: REACH A webinar eliminates logistical-, travel and cost-restrictions and increases your reach. ATTENTION Webinars enables you to interact directly with your audience, unlike ads, print/ magazines, blogs, Google SEO. LEADS Leads converted into sales as the result of effective reach and (interactive) attention tactics.
  • 8. Marketing investment for 2011 © 2010 Web2present.com. All Rights Reserved.
  • 10. Web2Present s Total Marketing-mix value proposition: Webinars Social SEO/ media SMM Email marketing
  • 11. Web2present Benefits & Results © 2010 Web2present.com. All Rights Reserved.
  • 12. Top reasons to sponsor a Webinar: And why to chose a Service Provider to handle the Webinar: • Expert 3rd party session increases credibility and significantly lowers risk of failure • We find the right Audience profiles to generate quality leads • No time out of the office • Increase awareness • Flawless Audio/ Video • Post-session Analysis (Reports)
  • 13. The Benefits: The Benefits of SaaS Exclusive sponsor Interactive sponsor Awareness sponsor Exclusivity: Get the option to be the only sponsor in the X webinar Have it your way: Provide input on the Agenda and Partner- X speakers Audience: Determine the target-audience and profiles! X Wish list: we can invite up to 200 of your contacts on your X X behalf to attend the webinar Call to action: directly transfer all participants to a X X destination URL (your website etc.) for lead conversion! Interact: have the attendees answer a poll based on your X X tailored questions 30 min. presentation + 10 min Q&A X - x2 X Recording of the webinar, for post-webinar access (of up to 3 X X X months!) Leads: get all the contact details of the attendees shortly after X X X the webinar Branding: Web2Present will promote your X X X company/organisation with the webinar through our Online Marketing machine (Social Media, DM, proprietary solution)
  • 14. Guaranteed Return On Investment • Have the option to only pay per actual lead! • Extend your reach • Lower Cost • Higher quality leads • Improved response • Increased conversion • Increased Brand Awareness • Show your attendees that your care about the environment • No travel time nor time out of the office Let us do the work for you! © 2010 Web2present.com. All Rights Reserved.
  • 15. Estimated Timeline: Research Follow up Live Compelling topic/ Promotions and Lead- Webinar Event audience conversion Web2P Web2P Web2P You You & W2P Something All attendees 1 week 4 weeks Day X you want to get a courtesy promote in call from W2P the webinar © 2010 Web2present.com. All Rights Reserved.
  • 16. Web2present Case-studies/ References © 2010 Web2present.com. All Rights Reserved.
  • 17. VMware increased lead conversion Vmware choses Web2Present: The leading Virtualization company (NYSE: VMW) chose to Sponsor a Series of Web2Present webinars in order increase their leads within EMEA. It brought the following direct results: • Targeted focused audience • real interests converted to high quality leads • Customized messaging to their target market • Being seen as cutting-edge leader, underlining innovation, flexibility and customer-centric values • Engaging sessions through video, Q&A and Polling-questions . View their session here- > http://www.web2present.com/recorded- webinars-details.php?id=61 © 2010 Web2present.com. All Rights Reserved.
  • 18. Broadvision increases Awareness Broadvision sponsors Webinar-series: Since the dawn of the Web, BroadVision has been a global leader in providing organizations with the rules, tools and infrastructure for doing business on the Web. Their solutions are designed to meet the needs of the enterprise for collaboration, personalization, agile/DIY development and is now a leader in cloud-based solutions for the virtual, mobile, social enterprise. Objectives: Demand generation, thought leadership and brand awareness. • Webinars increased their awareness through various European countries • coherent message, unified messaging of Marketing approach • Direct call to action through Polling questions and drop-down URL • Targeted approach to C-level and VP s • Increased qualitative lead-flow View their session here- > http://www.web2present.com/recorded- webinars-details.php?id=72 © 2010 Web2present.com. All Rights Reserved.
  • 19. Web2present Online Events Case-study - CIOnet: CIOnet is the first online & offline independent Network that empowers CIOs & IT Managers to network more efficiently and effectively for business. CIOnet is today active in the UK, France, Spain, Italy, The Netherlands and Belgium. Pre-, During and Post Event Management • customized registration tailored to local CIOs • audio through VoiP so anyone can join, with video and presentation simultaniously transmitted in real-time • both live- as well as interactive online audience • Follow-up Survey for useful information on feedback, satisfaction and effectiveness • Reports analysis on Registration Source, Attendance, Attention ratio etc. • Recording re-used for increased reach and ROI It is not the Technology itself, the Planning of the Event or the Promotion – it is an integrated approach of all of these and knowing what to do at the right time, so it comes across as taken for granted by your audience. © 2010 Web2present.com. All Rights Reserved.
  • 20. Web2present S.L. Rambla de Catalunya, 5 D 08007 Barcelona Spain Web: www.web2present.com Email: contact@web2present.com Linked-in: http://lnkd.in/Qhi8mt © 2010 Web2present.com. All Rights Reserved.

Hinweis der Redaktion

  1. Marketeers are broadly jumping in on this trend. Here you see the forecasted investment trend for 2011, taken from a survey to 935 companies by the Marketing-sherpa; it shows that 69% of Marketeers increase their investment on their Website and Social Media, with right after that 60% increasing their spend on Virtual Events and Webinars, right before SEO and E-mail marketing. So why are they doing this?