The document is a prospectus for the Tint a Car franchise network. It outlines the history and growth of Tint a Car since 1972, becoming the largest window tinting network in the world with over 110 stores globally. It describes the franchise opportunity, highlighting Tint a Car's exclusive products, low fees, and marketing and operational support provided to franchisees. The prospectus discusses Tint a Car's market leadership in both trade and retail window tinting, as well as its product range and international expansion plans.

1. FRANCHISE
PROSPECTUS
+ passion + income + lifestyle = tint a car

2. OUR
MISSION.
To become a business of choice
not only from a customer point of view...
but from a business ownership
+ partnership perspective.
In 1972 the first Tint a Car store opened in Perth, Western Australia and now there are
some 110 stores throughout Australia, New Zealand, China and South Korea, making
it the largest window tinting network in the world...
The Tint a Car Franchised Network was formed initially to meet the needs of a modest retail market
WHAT and to provide motor vehicle dealerships with an aftermarket window tint product for their customers.
MAKES
In addition to offering a broad range of window but also for potential operators wanting to own a business.
films for cars, homes, shops and offices, Tint a Car
also offer a range of vehicle enhancement products + BACKED ALL THE WAY:
including paint, leather, fabric + vinyl protection, rust Tint a Car owners are backed by the Franchisor’s sales and
US TICK...
proofing, electronic + security systems. Tint a Car marketing team that proactively deliver new and exciting
are committed to expanding the range to meet the initiatives.
changing needs of customers and the marketplace.
+ GROWTH + CONTINUED OPPORTUNITIES:
+ ONE STOP SHOP:
Tint a Car, has a focused strategy of network growth of 25%
low entry fees, Tint a Car is the only Franchise Group that offers a one-stop- over the next 5 years which is documented in a comprehensive
shop program with no clear competitor in this market. and evolving 5 year plan.
low stock holding + MARKET LEADER: Expansion of the automotive retail , residential + commercial
Without question, Tint a Car is the market leader. window film segments offer significant opportunities,
+ high margins... With world-class products, more than 35 years of
experience, renowned quality of workmanship and back up
combined with an international expansion program that is
already realising new businesses in New Zealand, China,
= high returns... service, Tint a Car is number one, not only for consumers, South Korea, and soon to be India + the Middle East.

3. OUR
OUR MARKET.
MARKET The Tint a Car network operates in two distinctive categories. Firstly, in providing products for motor
LEADERSHIP. vehicle dealerships to sell to their customers adding value to the sale of the motor vehicle. This is
commonly known as ‘aftermarket sales’. We call this ‘Trade’. Secondly, in the ‘retail car park’ providing
products for car owners who may not have bought these products at the time of purchasing their vehicle.
+ TRADE BUSINESS:
largest network Tint a Car offers an exclusive range of window films and other vehicles sold have aftermarket products applied at the
dealership, and with around one million new car registrations
aftermarket products, such as paint protection, leather and
+ over 35 years old vinyl protection, electronic and security systems to New and per year (in Australia) combined with already, millions of used
Used Motor Vehicle Dealerships around the country. This is cars on the road, retail opportunities are huge! It’s interesting
sometimes independently and sometimes in tandem with the to note that in China and Korea, window tint penetration
international focus Groups dedicated dealer sales teams, that interface with over levels are in excess of 90% of all cars sold. We have a long
+ exclusive films 1200 dealers in the Australian + New Zealand markets on a way to go to catch up!
day to day basis.
+ WE ALSO TINT HOMES:
We summarise market leadership as being unequivocally the biggest and the best. The Tint a Car + RETAIL BUSINESS:
Tint a Car offers a large range of Solar Control, Safety,
network is substantially larger than any competitor in the markets they operate in, both in Australia Tint a Car has a rapidly expanding retail business through its Security and Decorative films for homes, shops and offices.
branded Automotive Window Films including, Bolle, Formula 1 It’s marketed under the branding of ‘we also tint homes’.
and overseas. What makes us the ‘best’ is our ability to offer our franchisees exclusive products that
and Midnight Express. As previously mentioned this is coupled The range comprises of over 50 film types, of which there is
are simply not available to other operators. This is further evidence of the Franchisor commitment with the ‘Extras’ range offering franchisees more and more a growing list of exclusive films.
in providing a tangible framework for the Franchisees success.. opportunities to combine window tinting with other products.
This category offers profitable opportunities for focused
We call this product bundling.
Franchisees who want to take advantage of the Franchisor’s
It’s to be remembered that less than one third of all new commitment in growing this category.
+ AN ESTABLISHED NETWORK:
New Franchisees take comfort in the knowledge
that Tint a Car’s heritage, exclusivity of product,
marketing expertise, and strength of the established
network are the major factors that make Tint a Car
their ‘business of choice’.
+ DELIVERING SOMETHING ‘EXTRA’:
As market leaders there is an expectation that our
business owners have more than one string to their
bow. Although the core business is Automotive,
Commercial and Residential Window Tinting, a
diverse product range enables franchisees to
profitably market all or part of the total available
offering. The mix we call ‘Extras’ includes vehicle
interior/exterior protection products and an
extensive range of vehicle electronics. And global
strength ensures we can provide not only exclusive
products, but also great prices for our customers
and appreciable margins for Franchisees.
05
www.tintacar.com.au

4. OUR
HOME +
OFFICE FILMS.
we focus on providing
exclusive films
+ great benefits to our customers
OUR
AUTO FILMS.
Tint a Car supply a range of Automotive Wndow Films to suit the different needs of our many customers.
Exclusive films and targeted branding techniques combine to create products that provide real solutions.
+ AUTOMOTIVE FILMS: + TARGETED BRANDING TECHNIQUES:
Part of Tint a Car’s success is clearly based in its ability to Midnight Express, with the tag line ‘Darkest Legal Tint’, has
market branded film products, all of which are exclusive. natural appeal to the younger market. Bollé, a partnership
Although film offers generic benefits including protection arrangement between the Franchisor & Bollé, enables us
against heat, glare and UV, customer demographics do to market Bollé branded film to a target audience that are In addition to offering a broad range of films for cars, Tint a Car also tint flat glass windows. This includes
vary along with their specific needs. passionate about a more sport/outdoor lifestyle proposition. residential & commerical applications. Read on...
our darkest legal tint for sheer performance
+ FLAT GLASS FILMS:
-
As previously covered, Tint a Car’s ‘we also tint
homes’ range of films covers a variety of needs.
The growing opportunity is in exclusive films which
enables franchisees to command higher prices in
the market place. And like automotive films, Tint a
Car has branded some of the most popular films
to better separate from competitors. An example
our darkest legal tint for sheer performance maximum safety + security of this is ‘City Lights, a low reflective Solar Film.
-

5. TRAINING
+ DEVELOPMENT.
we can help you to
grow
gain expertise
+ improve your skills
OUR
BUSINESS MODEL.
long term franchise agreement Tint a Car is committed to providing
5 year term quality training and development.
no royalty payments Here is a shortlist:
+ potential for renewal after 10 years
+ A mandatory Induction course in Melbourne
Franchisees are offered a five year plus five year franchisor invests heavily on research and media planning (prior to joining the business).
Franchise Agreement allowing for security of tenure to maximise the advertising spend.
+ 1 week hands-on technical training course.
with low entry fees. There’s potential for renewal after
10 years. In addition to the formal induction program, Franchisees + Retail sales and customer service
are guided through the business via a Franchise Business training on demand.
In Australia, the Franchise model operates on a product Management System which includes a presentation
loaded basis eliminating messy royalty calculations and of the Operating Manual and latest corporate identity + Flat glass technical and application
end of the month royalty payments. Franchisees contribute material. Franchise Managers are responsible for local training on demand.
an amount to a marketing fund each month. These support. Strategy planning is a key feature of the
funds provide for the groups’ marketing and advertising business and each year a delegation of top Franchisees + Business training and planning.
activities which are controlled nationally to ensure the are selected to attend and contribute their ideas at the
integrity of the brand & consistency of the message. The Annual Tint a Car Conference.
www.tintacar.com.au

6. OUR OUR
RESOURCES. PEOPLE.
our most important people
are those that own + operate
the Tint a Car businesses.
Our Franchisees, whilst from a diverse range of backgrounds, are for the most part, entrepreneurs seeking
admin support to gain and maintain a certain lifestyle and a work/life balance that sees them control their destiny.
+ technical training
+ marketing support We look for potential Franchisees to have the following attributes:
+ Proven management and business skills + Energetic and good communicator
+ Customer service and sales experience + Self motivated
+ Can work within proven systems + + Team leadership skills to maximise
adhere to compliance processes effectiveness in the workplace
+ Have an understanding of ‘financials’: + Subscribe to teamwork within the
including P+L’s, Balance Sheets + Budgets. network to maintain the integrity
+ Medium to high I.T. literacy of the products and brand.
In addition to our national team, there is a Franchise Manager in each Region who provide guidance and assistance
+ Administration + National Conference
Local and national administrative and accounts support. Currently, there is an annual strategy and planning forum to to Franchisees, as well as driving local area marketing activities.
enable top performing franchisees to help shape the groups
+ Training and Development Franchise Managers are ‘performance managed’ so you know that their success is dependant on yours. Sales teams help
future direction.
An assortment of opportunities exist to help franchisees support Franchisees with the trade component of the franchised business. Additionally there’s a Marketing team at head office
maximise sales opportunities in their business. + Call: 13 TINT (that’s 13 84 68) that manages the networks advertising and marketing needs, and is responsible for maintaining brand integrity.
Making it easy for our customers to contact us.
+ Direct Mail Program
The franchisor manages a personalised mail program on + National Quarterly Newsletter
behalf of all stores to enable the continuation of connection The Franchisor produces this as an informal communication
with both current and past customers. medium to keep Franchisees informed of news and events
around the network.
+ Customer Service Centre
The Franchisor manages a professional call centre conducting + Web Sites and online commitments
retail sales and bookings on behalf of stores that require the The Franchisor maximises the opportunity for franchisees to do
service. business online, by capitalising on all online opportunities.
+ Quaterly Franchise Meetings + Sponsorships
These are held in each capital city to engender team building, Since 2006, Tint a Car have been involved in V8 Supercar
Racing to increase brand awareness and offer franchisees an
motivation, training, pooling and sharing of ideas.
opportunity to be involved at a local level.
+ Point of Sale Material
There is an extensive range of material, designed to support
+ Warranty Program
Tint a Car has a unique relationship with both the film distributor
Franchisees in both their trade and retail marketing. This is and film manufacturer that extends over a 35 year period. This
available via an online Print Management System. gives enormous confidence to both Franchisor and Franchisee,
that the products marketed are of the highest quality. Warranties
+ Incentive Programs
range from short term on entry level automotive films, to lifetime
From time to time, loyalty programs are initiated which
on top end automotive films. For commercial and residential
significantly reward Franchisees for growth in their business. films, some warranties extend to lifetime.

7. OUR
EXPANSION
AT HOME.
growing + developing
always improving
+ strong partnerships
OUR EXPANSION
ABROAD.
CHINA
Successful businesses need to seize growth opportunities,
regardless of whether they are on the doorstep or in another Tint a Car are committed to a 5 year business plan, which + Beaurepaires Partnership
part of the world. is shared with Franchisees each year at a designated
INDIA SOUTH Franchisee Meeting. The Beaurepaires partnership takes Tint a Car in an exciting
KOREA
You will have read in this document that Tint a Car are pursuing this course, direction. The opportunity is one of creating a complementary
as the Tint a Car model is so easily transportable across geographical This provides a forum for the consideration of new ideas, network of what could be over 100 satellite locations, that
+ cultural boundaries. confirmation of the plan for the next 12 months so both can all refer business to the nearest Tint a Car store (and
MIDDLE NEW Franchisees and Franchisor can move forward in a united vice versa). The partnership also offers the opportunity for
Tint a Car opened their first shop in Shanghai, China in August 2008, EAST ZEALAND direction. the establishment of new Tint a Car businesses in locations
closely followed by their first store in Seoul, South Korea in December not already serviced by a Tint a Car store. There are also
the same year. In both of these countries the penetration of window tint Throughout the year, the General Manager Tint a Car works tangible benefits to these joint businesses where they can
exceeds 80%, creating enormous opportunities for our brand + the with the Marketing Team to develop opportunities that share overheads and marketing costs.
exclusive products we market. And, there are plans to expand to enable Franchisees to best capitalise on sales opportunities
India + the Middle East. to grow their business. Some recent examples includes Tint Tint a Car are committed to growing the business with
a Car’s partnership with Bollé, that enables Tint a Car to ideas and initiatives that are designed to increase the
Tint a Car’s expansion helps to further underline our market position, AUSTRALIA differentiate its premium product offering in the marketplace financial performance of both the Tint a Car Franchisee
that of being ‘the largest window tinting network in the world’. & another first, the introduction of exclusive flat glass films. and Franchisor. Be prepared to be challenged!

8. OUR our vision is to take the position
FUTURE. of a strategy focused organisation
focused strategy that creates an entrepeneurial
entrepeneurial
e x p a n s i o n + growth franchise framework, through
which stakeholders can achieve
Tint a Car are extremely optimistic about the future. Supported by sound business planning, a great
Management, Administration, Product, and Marketing Teams, combining with like minded Franchisees is a
sure recipe for success.
Going forward, Tint a Car will continue to vigorously develop the brand by continuing to look for new ideas
that increase the opportunity for our stores to do business, and pursuing a network expansion policy both
‘at home’ and ‘abroad’.
The worlds largest window tinting network just got bigger!
returns beyond expectations.
03

9. + for further information contact:
Warren Koopmans
General Manager
281 Canterbury Road, Canterbury VIC 3126
wkoopmans@tintacar.com.au
www.tintacar.com.au
www.wealsotinthomes.com.au