1. Earth Day Festival 2010
Santa Barbara, CA
PARTNERSHIP OPPORTUNITIES
4
EARTH DAY
BRINGING IT HOME
Community
Environmental
Council
2. The History of Earth Day and the
Community Environmental Council
40 years ago, the Dow closed at a high of 838, a gallon of gas was 38
cents, the world’s population was 3.8 billion and the repercussions of the
1969 Santa Barbara oil spill stirred the conscience of a nation.
40 years ago, a small group of citizens thrust the fragility of our planet,
and our responsibility to protect it, into the forefront in Santa Barbara –
while others brought it to the national stage for the first time.
Some say Santa Barbara was the birthplace of Earth Day, as it was after
seeing the devastation of the 1969 oil spill in Santa Barbara that Senator
Gaylord Nelson introduced a bill designating April 22 as a national day to
celebrate the earth.
In April 1970, the ripple caused by the Santa Barbara oil spills and national
movement to protect the planet caused a group of Santa Barbara civic
minded environmentalists to form the Community Environmental Council “...On April 22, 1970, Earth Day was held,
(CEC). The first order of business for CEC was to host one of the first Earth
Day celebrations in the world on the corner of State and Anapamu. one of the most remarkable happenings in
In April of 2010, the arc of the environmental movement reaches
the history of democracy.”
a new historic level as we celebrate the: – American Heritage Magazine, October 1993
4
EARTH DAY
40 Anniversaries of Earth Day and the
th
Photo:s Mattia Balsamini
Community Environmental Council
3. Earth Day 40: Bringing it Home
Photos, cover and pages 1 & 2: Mattia Balsamini and Kenji Photography
Happy Birthday! CEC and Earth Day Turn 40…
time to celebrate…time to take action
For decades, Earth Day has been the annual gathering of the importance of daily choices and actions in making Santa
community to share information, celebrate the advances Barbara one of the first fossil-free communities in the nation.
we have made in our collective effort to protect the
planet, and recharge for another year. This year we’ll return to our new home in Alameda Park, a
beautiful location that allows us to continue to grow and also
Earth Day 40: Bringing it Home will stress the extend the event from one day to two.
importance of bringing sustainability into our own
homes, as well as our larger home – our county, our On April 17 & 18, 2010 we hope you will join us along with
bioregion, our state, our country, our planet. In line over 25,000 other community members to celebrate
with the Community Environmental Council’s Fossil 40 years of protecting the planet.
Free by ’33 campaign, “Bringing it Home” captures
4. Become a Sponsor
Earth Day is the most important event of the year for any company or organization
to profile green programs and products, and connect with the exploding population
of green consumers. As seen across mainstream media and in the market place,
sustainability efforts are no longer a luxury – they are a requirement.
In light of the historic 40th Anniversary of Earth Day and CEC, we are investing
additional time, money and resources to expand this event to attract more people and
attention to Earth Day and the many ways to protect the planet.
The Rise of the Green Consumer:
(2009 Cone Consumer Environmental Survey)
5. Earth Day 40 Highlights Bringing it Home
2010
April 17 & 18
25,000 people from Santa Barbara County
1.5 City Blocks (Alameda Park)
Entertainment Highlights:
Main stage naming opportunities
Festival Poster
Festival T-Shirt
around 40th Anniversary Earth Day
Local television PSA campaign
Independent Copies (April 15, 2010) Regional radio campaign
Grassroots street team campaign
FREE MTD bus fares for Earth Day
FREE bicycle tuneup and secure valet bike parking
Solar power array to help offset energy usage
250 exhibiting spaces Annual CEC Environmental Hero Awards
New and improved layout
Photo: Mattia Balsamini
The one time and place to see all of the
Earth Day expanded from one to two day event: environmentally minded organizations and
Photo: Jessie King
increase in attendance from last year businesses in Santa Barbara County and beyond
Expanded exhibit area Event Waste Reduction Team
6. Sponsorship Levels
$40,000 for 40 Years:
40th Anniversary Earth Day Naming rights
Top billing on all print materials, festival guide, advertisements and poster
Full-page Color Ad in Festival Guide to be inserted in over 40,000 Santa Barbara
Independent newspapers week of April 15
Inclusion in all earned media and press for Earth Day
Special press release featuring your company as “Presenting Sponsor” of CEC’s
Earth Day 2010
Updgraded 20 x 30 Booth including premium rental package
Prominent Profile on CEC website and Social Networking pages
Regular on-stage recognition by emcee throughout Earth Day event
Special mention in CEC newsletter before and after event
Exclusive Presenting Host of Earth Day 2010 40th Anniversary Party, April 17 at SOhO
Santa Barbara Earth Day Benefactor:
Prominent billing on all print materials, festival guide, advertisements and posters
Full-page Color Ad in Festival Guide to be inserted in over 40,000 Santa Barbara
Independent newspapers week of April 15
Inclusion in all earned media and press for Earth Day
Updgraded 20 x 20 Booth including premium rental package
Prominent Profile on CEC website and Social Networking pages
Regular on-stage recognition by emcee throughout Earth Day event
Special mention in CEC newsletter before and after event
7. Photos: Mattia Balsamini and Chase Brock
$10,000 Santa Barbara Earth Day Pillar:
Independent newspapers week of April 15
Photos: Mattia Balsamini and Kenji Photography
Santa Barbara Earth Day Patron:
newspapers week of April 15
“REC Solar has participated in the Santa Barbara Earth Day for the past 13 years and last
year’s event was by far the best! Kudos to all the hard working staff and volunteers of the
Community Environmental Council, we loved the change of venue to the larger location, “Being in a niche business offering “green” printing, business
all the new groups and vendors, the way the booths were organized, the music, the marketing materials and apparel, we found participating in
Earth Day as very successful to showcase our companies
communication and the attention to the smallest details. Once again it was an absolute
abilities and were well received into the ‘Green’ community.
privilege to be a part of this fabulous community event. We were proud to be able to provide Supporting CEC on Earth Day will become a yearly tradition.”
the electrical power with our REC solar panels! We look forward to the 2010 Earth Day – Andre Neumann, Nu Image Ad Group
celebration.” – Michael Lind, REC Solar
8. 4
Santa Barbara Earth Day Sustainer: EARTH DAY
newspapers week of April 15
Santa Barbara Earth Day Booster:
newspapers week of April 15
Santa Barbara Earth Day Contributor:
Photo: Michele Zimney
newspapers week of April 15
Community 26 West Anapamu St., 2nd Fl
Environmental Santa Barbara, CA 93101
Council
9. 1-800-Got-Junk Harrison Design California
Clipper Windpower Hayward’s
724 Solutions
Air Pollution Control District/Car Free Program Hempwise
Coffee Cat Hope Dance
Akeena Solar
Conceptual Motion Company Horny Toad
Albertson’s
Cox Communtcations InHale Music
Allen Associates
DD Ford Construction Island Seed and Feed
Allied Waste Services
Daily Sound J. LeMay Studios
Amtrak
DrivingGreen Kanaloa
Architectural Millworks
edhat KDB
Arcobaleno Trade
E-Drive KEYT
Edible Gardens Seed Company KGM Lighting
Bank of America
Event Rents KJEE
Be Green Packaging
Ferguson Kitchen and Bath Gallery KLITE
Betty Belts
Fess Parker’s Doubletree Resort
Bragg Live Food Products
Fidelity Investments KTYD 99.9
Brownstein Hyatt Farber Schreck
French Basketeer Lack Construction
Bungalow Gift and Home
Fund for Santa Barbara Ladies Who Launch
California Solar Electric
The Gas Company livingreen
Casa Magazine
Gordon Fiano Framers Longust
Central Coast Outdoors
Graham Chevrolet Lotus Boutique
Citrix Online
Granite Construction Lucky Brand Jeans
City of Santa Barbara
Green Central Sales and Consulting Magic 106.3
City of Santa Barbara – Environmental Services
Green Star Coffee MarBorg Industries
10. Masco Contractors SB Fitness.com
MoveGreen, Inc. SB Parent.com
MTD
Nectar Ales Seedkeepers (The Garden Project)
Noozhawk Simple Shoes
NuImage Ad Group Sol Force
Pacific Beverage Solar Electrical Systems
Pacific Coast Business Times South Coast Energy Efficiency Partnership (SCEEP)
Perry Ford Suding Design
Personal Power Project Sun Pacific Solar Electric, Inc.
Ralph’s Grocery Company Takagi
REC Solar The Closet
Redspin The Solar Energy Company
Rincon Landscapes Tileco Distributors, Inc.
Roblar Winery Tixity
Bernie and Lori Sandler Toyota of Santa Barbara
Trader Joe’s
Santa Barbara Computer Recycling Twiin Productions
Santa Barbara Contractor’s Association Tyler Winery
Santa Barbara Independent
Santa Barbara Painting Wade Davis Design
Santa Barbara Wellness Directory Wearable Graphics
Santa Barbara Yoga Center Wells Fargo
SB Adult Ed