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WALLET-ABILE
The Opportunity for Mass Acceptance
Technologyavailabletodaycouldturn
30Msmartdevices ontheNetinItaly
intoAcceptancePoints(mPOS).
THEOPPORTUNITY
FORMASSACCEPTANCEINITALY
ItalyPOS
IncludenonattendedPOS
ActiveProfessionalsandVATactivities
Youngnewopeningactivities (<35
years)+23%from2010
OPPORTUNITY
BizIdea’s:ItalyOpportunity
Themobilephoneisthevehicleto
makeeachusersamerchant–
butithastobesecure.
mPos1.5M 5.1M
oftheItalian
transactionare
cashorcheque.
90%
3.6M
8.8MillionVATcode in
Italy(3.7Millionsnonactive)
Source: ABI Report 2011
Source: ISTAT 2011 and Osservat. Dip. Finanze
577KItalyMerchantsin2011(80%Shops&Restaurants)
Source: Banca d’Italia 2011 & Ateco
Wallet-ABILE:WhatweOffer

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How much is the m pos worth