This document provides tips for increasing local traffic to a website, including optimizing for local search engines like Google Local, claiming all business listings, using keywords related to the business, creating engaging content like videos and blog posts, and employing other tactics like social media, mobile marketing, email marketing, online advertising, and ensuring an attractive website design. The overall goal is to generate more visitors by being found locally and sharing useful content.
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Local Website Visitors Boost
1. By: Wael Shamsedin
+971 50 6347139
www.skyoffice-ae.com
How to Get More
Local Traffic to Your
Website
Effective Ways to Increase Website Visitors
2. Use Keywords Related to Your
Business on Your Site
Create Web Pages Focused Around
Targeted Keywords
Include Your Street Address, Phone
Number, and Zip Code
Embed a Google Map on Your Site
Local Search Engine Optimization
3. Google+ Local, Yahoo Local, Bing
Local, Yelp.com, etc.
Claim All of Your Listings
Fully Complete Your Profiles
Optimize Your Listings with Keywords
Local Directory Listings
4. Most Consumers Check Online
Reviews Before Choosing a Business
When They See Your Positive
Reviews, Most will Want to Learn
More About You
More Reviews and an Overall
Positive Online Reputation Results
in More Visits to Your Site
Reputation Management
5. Social Media and Your Website
Work Hand-in-Hand
Post Great Content and
Encourage Your Social
Audience to Visit Your Website
Make Sure Your Website Link
is On Your Social Media
Profiles
Social Media
6. Host Videos on Video-Sharing Sites
Like YouTube and Include Your Website
Address in the Description Box
Optimize Your Video Titles and
Descriptions with Keywords
Create a Variety of Videos, Such as
Product Demos, How-To’s, Tips, etc.
Consistently Post Videos and
Encourage Viewers to Share Them
Online Videos
7. Create Relevant, Useful Blog Posts
Often
Include Keywords in Your Blog Posts
Encourage Readers to Share Your
Posts with Others
Great Blog Content will Keep
Visitors Coming Back to Your Site
Blog Content
8. Content Marketing is the Process
of Distributing Different Types of
Content Online
This will “PULL” in New Leads Who
are Interested in Your Products
and Services
Creates Brand Awareness and
Keeps a Steady Stream of Visitors
to Your Website
Content Marketing
9. Classified Ad Sites such as
Craigslist Allow You to Post Free
Ads for Your Business
Within These Ads, You Can Place
Links to Your Website or Link Your
Ad Images Directly to Your
Website
Classified Ad Sites
10. Mobile Websites, Text Marketing,
Mobile Apps and QR Codes Generate
More Website Traffic from Mobile
Users
A Mobile Website Ensures Visitors
Can View Your Site Comfortably
If They Can’t View Your Site, You Lose
Potential Visitors
Mobile Marketing
11. Capture Email Leads on Your
Website
Follow-Up with Those Leads with
Good Information and Offers
Always Include a Link Back to Your
Website in Your Emails
Email Marketing
12. More Cost-Effective Than
Traditional Paid Advertising
Can be Targeted to Reach a Specific
Audience
Google AdWords and Facebook
Advertising are Popular Online
Advertising Platforms
Online Paid Advertising
13. Relays Your Message in “Visual”
Form
They Attract and Engage Viewers
Place Them on Social Media Sites,
such as Pinterest and Facebook
Can Show Up in the Google Image
Search Sending Traffic to Your Site
Infographics
14. Search Engines Love Images
Tag Images on Your Site with
Relevant Titles and Alternate Text
Helps Your Images Show Up in the
Search Engine Results
Tagging Images
15. Coupon Sites Allow You to Link
Back to Your Website
This Gives You a Strong Backlink
and Sends More Coupon Viewers
to Your Website
Coupons are Shared Often, Which
Means More Exposure for Your
Website
Coupon Websites
16. Traditional Newspapers are Losing
Business
Most People Go Online for News
Today
Can Optimize Press Releases with
Relevant Keywords and a Link Back
to Your Website
Press Releases
17. Give Away Free Information
Products , Such as Reports to Give
Your Target Audience Tips
Give Away the Reports in Exchange
for Their Email Addresses So You Can
Follow-Up with Them
Make Sure There is a Link to Your
Website Inside the Report
Give Away Free Information
18. An Attractive Website Design is
Important to Keep Visitors
Interested
If Your Website is Unflattering,
Hard to Navigate, and Moves
Slowly, Users are Unlikely to
Return
Attractive Website Design
19. Add Your Website Address to All
Marketing Materials Including
Business Cards, Flyers, Postcards, TV
Commercials, etc.
Don’t Forget to Add a Call-to-Action
That Tells People to Visit Your Site for
Additional Information
Make Your Website Address a Staple
20. By: Wael Shamsedin
+971 50 6347139
www.skyoffice-ae.com
Thank You For
Viewing Our
Presentation
Contact Me if You Have Any Questions