1. Wael Shalaby
Mobile No: 055-1073215 / 050-2030919
Email: waelmostafa10@yahoo.com
Address: Dubai, United Arab Emirates
BUSINESS LOANS – MERCHANT LOANS - PERSONAL LOANS – CREDIT CARDS - BUSINESS DEVELOPMENT – PAYROLL –
OVERDRAFT – BANKING INSURANCE – SALES & MARKETING DEVELOPMENT – SALES MANAGEMENT –
CUSTOMER SERVICES – TEAM DEVELOPMENT
Highly accomplished ‘Senior Assistant Sales Manager’ with Emirates NBD with substantial experience in Business
Loans, Sales & Marketing Development and Sales Management with a proven track record in developing,
managing and implementing Direct Sales for Retail Banking Products to enhance business volume and growth,
Ability to initiate/manage cross-functional teams, Critical thinking, decision making and problem solving skills,
Planning and organizing, Ability to achieve the target within given time, Excellence Communication,
Negotiating skills with Conflict resolution and adaptability – Efficient under pressure, always meet deadlines.
CORE COMPETENCES
Sales Management Client Leadership Business Loans
Sales Planning & Development Corporate Development Merchant Loans
Business Development Personal Loans Cross Selling
Customer Services Credit Cards Banc assurance
AREAS OF EXPERTISE
• Sales Team Supervision
• Territory Management
• New Account Development
• Relationship Building
• Personal Loans
• Public Relations & Promotions
• Presentations & Proposals
• Closing Strategies
• Sales Training
• Lead Qualification
• Cross Selling
• Direct Sales & Marketing
ACHIEVEMENTS & INITIATIVES
• Senior Assistant Sales Manager with Emirates NBD with enhances experience on Business Loans, Merchant
Loans, Personal Loans, Credit Cards, Payroll and Business Development.
• Top-performing Assistant Sales Manager professional with awards winning excellence exceeding sales
quotas, managing, training, and supporting teams.
• Achieved more than 1 Billion Personal Loan Volume with Emirates NBD from 2005 till date.
• Achieved of AED 160 Million personal loans, 1,000 X-Sell credit cards & 2,000 payroll accounts in 2014.
• Recognized as outstanding performer, exceeding sales yearly target.
• Successfully managed a team of over 15 members comprising of 3 Senior Sales Supervisors, 12 Sales
representatives.
• Improved Personal Loans Product Sales accomplishment.
• Improved additional achievements by cross selling credit cards and banc assurance sales by
collaborating with Aviva, Met life alico and Oman Insurance.
• Achieved Best Assistant Sales Manager Personal Loans for Year 2008, 2010 and 2011.
• Achieved Best Assistant Sales Manager by 1.6M Exceed Points for Year 2013.

2. • Improve team members by providing sales skills & products knowledge training for consistently service
standards to insure staff awareness of retail product, process and service quality, develop and implement
solutions to increase efficiency, Productivity, enhance service levels, process & improve overall sales
performance.
STRENGTH
Honest, reliable, ethical, fast learner, Flexible and Challenger and constantly meet deadlines.
18 YEARS OF PROFESSIONAL BANKING EXPERIENCE
Senior Assistant Sales Manager
Emirates NBD
Dubai - UAE
Apr 2015 – Present
Direct Emirates money Branch sales force for Business Loans, Merchant Loans (hypothecations / Point of sales), Loans
against gold, Loans against deposit and Business Credit Cards, Effectively lead, develop & manage Sales agents and
support staff assigned to the team to ensure sales team delivers the agreed sales volumes & revenue targets assigned with
providing statistical findings, results and analysis for all activities in the Branch to guarantee enrollments are error free and
the premiums are collected successfully.
Assistant Sales Manager
Emirates NBD
Dubai - UAE
Apr. 2008 – Mar. 2015
Manage an Emirates NBD Sales teams for Personal loans, Payroll, Credit Cards and Cross Selling retail products with
substantial track record to accomplish agreed targets with outstanding achievements, lead, develop & manage Sales
team, monitor quality standards are met and no miss selling occurs. Recommend, develop and implement solutions to
increase efficiency, improve productivity and augment service levels, process & improve overall performance.
Team Leader
Emirates NBD
Ras Al Khaimah - UAE
Jan. 2007 – Mar. 2008
Take up opportunity to build a new direct sales team at Northern Emirate to delivers bank target for Personal loans, Payroll,
Credit Cards and Cross Selling retail products, ensure staffing levels are appropriately maintained, Develop and listing more
than 18 companies with Emirates NBD along with providing support to team member for achieving Individual targets to
meet & exceed the assigned sales targets and control customer satisfaction, achieved high track record with wining
excellence.
Assistant Team Leader
Emirates NBD
Dubai - UAE
Jun. 2006 – Dec. 2006
Responsible for supervising sales agents, sales targets to provide product & Technical knowledge to the sales team to
ensure revenue Targets with training and developing the team to guarantee all team members are contributing similarly
towards the business, outstanding achievement record as well as promoted as team leader within less than 6 months.
Senior Sales Supervisor
Emirates NBD
Dubai - UAE
May 2005 – May. 2006

3. Team Leader
Citi Bank
Dubai - UAE
Dec. 2003 – Apr. 2005
Territory Manager
Citi Bank
Cairo - EGYPT
Oct. 1997 – Sep. 2003
3 YEARS OF COMMERCIAL SALES EXPERIENCE
Sales Supervisor
Al SEIKHAN GROUP
Riyadh - KSA
Oct. 1993 – May 1997
IT SKILLS
Finacle Core, Finnone LMS, Finnone CAS, CRM, AS400, Vision Plus & MS OFFICE
EDUCATION
MBA - Master of Business Administration, Preston University, Alabama State, California, USA
ILM - Certified Manager, Institute of Leadership and Management, UK - City & Guilds UK
B.Sc. Commerce, Accounting, Faculty of Commerce / accounting – Cairo University, Egypt
Certified Trainer, Learning and Development / Emirates NBD – Dubai, UAE
TRAINING & COURSES
MCKENSY Market Research & Evaluation / Pilot Project
GENYX My Bank, Our Values
Mercury Team Leading Coaching project
L & D – Emirates NBD Banking Operations
L & D – Emirates NBD Selling & Cross Selling
L & D – Emirates NBD Retail Banking Products
L & D – Emirates NBD AML – Anti Money Laundry
L & D – Emirates NBD Coaching for Performance
L & D – Emirates NBD Institutional Selling
L & D – Emirates NBD Train the Trainer
L & D – Emirates NBD Business Loan & Merchant Loan features / policy
L & D – Emirates NBD Business Credit Card Training
L & D – Emirates NBD Financial Statement spread / analysis
L & D – Emirates NBD Business Banking - SME
L & D – Emirates NBD Business Loan Credit Policy / Procedures
Training – CITI Bank Customer Services
PERSONAL VITAE
Date of Birth : 10th
Aug 1969
Nationality : Egyptian
Sex : Male
Languages : Arabic & English
Marital Status : Married
Driving License : UAE
International Mobile : +20100-5162712