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VidyoWorks™ Solution Brief / eCommerce 
Vidyo Enabled eCommerce 
Competition is fierce as the retail industry faces rising commoditization and cost 
pressures. Retailers are borrowing a page from eCommerce innovators like Amazon to 
“wow” customers by making the shopping experience more immediate, personalized and 
friction-free, from home to mobile devices and brick and mortar kiosks. They are finding 
that it takes face to face contact to differentiate products, understand customer attitudes 
and cultivate brand loyalists in today’s markets. 
Retailers are responding to these challenges through the power of video communication. 
Industry leaders are turning to Vidyo to accelerate and enrich communications within 
and outside of their organizations. The VidyoWorks™ platform supports video-enabled 
eCommerce operations as well as interactions with the supply chain and engagement 
with customers. 
Engage online shoppers 
in live product demos 
and walk-throughs 
Bridge the experience 
gap between online 
and in-store shopping 
Cross-sell and 
up-sell at the 
point of sale 
Retailers are finding that 
when consumers interact 
with video-enabled product 
demonstrations, whether 
they are at home, on 
movile devices or at kiosks 
in brick & mortar stores, 
23% are more likely to buy 
a product and 57% are less 
likely to return it. 
– 
Forrester Research 
2014
VidyoWorks enables 
Customer 3.0 experiences 
Win brand loyalty by bringing 
personalized, face to face 
service to the anytime, 
anywhere online world. 
Give consumers one-click 
access to reliable, HD video 
with product specialists, sales 
and customer service at any 
point in the customer journey. 
Connect with stores, 
suppliers and warehouses 
in a single meeting. 
Increase awareness 
and accelerate sales by 
embedding video into web, 
social, and mobile promos. 
Use in-store kiosks to capture 
real-time customer feedback 
during major product roll-outs. 
Access recorded product 
and service demos for later 
reference or training. 
Leverage product specialists 
at HQ by making them 
accessible to multiple stores 
via video. 
Support corporate 
sustainability goals by 
reducing travel and traditional 
paper-based processes. 
• 
• 
• 
• 
• 
• 
• 
• 
The VidyoWorks™ software platform video-enables your eCommerce services and 
processes and is easily integrated with your retail infrastructure, applications and 
workflow. Natural, interactive HD video meetings can be conducted securely over the 
Internet and 3G/4G/LTE mobile networks. Subtle facial expressions and gestures that 
enhance understanding of buyer attitude and preference are part of the retailer-customer 
interaction, not lost in transmission. 
Video-enabled 
live product 
demos 
Video-enabled 
supply chain 
management 
Applications 
VidyoWorks API 
VidyoWorks 
SDK 
Video-enabled 
Customer Service 
VidyoConferencing™ 
Video integrated with 
real-time assistance 
Video integrated with 
in-store kiosks for live 
customer feedback 
Portal 
online cart for 
You can on-board VidyoWorks in just days or weeks, without the need for special-purpose 
hardware or IT expertise. Flexible licensing lets you extend video communication 
cost-effectively across your retail operations on-premise, in the cloud, or in a 
hybrid environment. With VidyoWorks Client and Server APIs it’s easy to add video 
communication and collaboration to an existing application or web portal, or to create a 
customized client. 
Ease of use and convenience flatten the adoption curve for your inhouse teams, making 
it easy to connect with partners, suppliers and customers using the mobile and desktop 
devices they already own. With VidyoWorks, you can bring people together, share 
information interactively, and move projects forward without the delay and expense of travel 
or old fashioned paper-pushing. Product and service promotions and demonstrations can 
be recorded and repurposed for use in omni-channel marketing campaigns. 
Winning wallet share in commoditized and crowded markets requires the ability to 
personalize communication in a scalable yet cost-effective way. Video communication 
engenders a high level of trust when busy consumers are shopping and in-store visits are 
not an option. 
If you have questions or you’re ready to video-enable your eCommerce enterprise, 
visit us at www.vidyo.com. 
Vidyo, Inc. (Corporate Headquarters) 
433 Hackensack Ave., Hackensack, NJ 07601, USA 
Tel: 201.289.8597 Toll-free: 866.998.4396 
Email: vidyoinfo@vidyo.com 
2014 Vidyo, Inc. All rights reserved. Vidyo and other trademarks used herein are trademarks or registered trademarks of Vidyo, Inc. or their respective owners. All specifications subject to change without 
notice, system specifics may vary. Vidyo products are covered by one or more issued and/or pending US or foreign patents or patent applications. Visit www.vidyo.com/patent-notices for more information. 
SB- eCommerce + Vidyo_072014

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Video Conferencing Solutions for eCommerce Business - Vidyo

  • 1. VidyoWorks™ Solution Brief / eCommerce Vidyo Enabled eCommerce Competition is fierce as the retail industry faces rising commoditization and cost pressures. Retailers are borrowing a page from eCommerce innovators like Amazon to “wow” customers by making the shopping experience more immediate, personalized and friction-free, from home to mobile devices and brick and mortar kiosks. They are finding that it takes face to face contact to differentiate products, understand customer attitudes and cultivate brand loyalists in today’s markets. Retailers are responding to these challenges through the power of video communication. Industry leaders are turning to Vidyo to accelerate and enrich communications within and outside of their organizations. The VidyoWorks™ platform supports video-enabled eCommerce operations as well as interactions with the supply chain and engagement with customers. Engage online shoppers in live product demos and walk-throughs Bridge the experience gap between online and in-store shopping Cross-sell and up-sell at the point of sale Retailers are finding that when consumers interact with video-enabled product demonstrations, whether they are at home, on movile devices or at kiosks in brick & mortar stores, 23% are more likely to buy a product and 57% are less likely to return it. – Forrester Research 2014
  • 2. VidyoWorks enables Customer 3.0 experiences Win brand loyalty by bringing personalized, face to face service to the anytime, anywhere online world. Give consumers one-click access to reliable, HD video with product specialists, sales and customer service at any point in the customer journey. Connect with stores, suppliers and warehouses in a single meeting. Increase awareness and accelerate sales by embedding video into web, social, and mobile promos. Use in-store kiosks to capture real-time customer feedback during major product roll-outs. Access recorded product and service demos for later reference or training. Leverage product specialists at HQ by making them accessible to multiple stores via video. Support corporate sustainability goals by reducing travel and traditional paper-based processes. • • • • • • • • The VidyoWorks™ software platform video-enables your eCommerce services and processes and is easily integrated with your retail infrastructure, applications and workflow. Natural, interactive HD video meetings can be conducted securely over the Internet and 3G/4G/LTE mobile networks. Subtle facial expressions and gestures that enhance understanding of buyer attitude and preference are part of the retailer-customer interaction, not lost in transmission. Video-enabled live product demos Video-enabled supply chain management Applications VidyoWorks API VidyoWorks SDK Video-enabled Customer Service VidyoConferencing™ Video integrated with real-time assistance Video integrated with in-store kiosks for live customer feedback Portal online cart for You can on-board VidyoWorks in just days or weeks, without the need for special-purpose hardware or IT expertise. Flexible licensing lets you extend video communication cost-effectively across your retail operations on-premise, in the cloud, or in a hybrid environment. With VidyoWorks Client and Server APIs it’s easy to add video communication and collaboration to an existing application or web portal, or to create a customized client. Ease of use and convenience flatten the adoption curve for your inhouse teams, making it easy to connect with partners, suppliers and customers using the mobile and desktop devices they already own. With VidyoWorks, you can bring people together, share information interactively, and move projects forward without the delay and expense of travel or old fashioned paper-pushing. Product and service promotions and demonstrations can be recorded and repurposed for use in omni-channel marketing campaigns. Winning wallet share in commoditized and crowded markets requires the ability to personalize communication in a scalable yet cost-effective way. Video communication engenders a high level of trust when busy consumers are shopping and in-store visits are not an option. If you have questions or you’re ready to video-enable your eCommerce enterprise, visit us at www.vidyo.com. Vidyo, Inc. (Corporate Headquarters) 433 Hackensack Ave., Hackensack, NJ 07601, USA Tel: 201.289.8597 Toll-free: 866.998.4396 Email: vidyoinfo@vidyo.com 2014 Vidyo, Inc. All rights reserved. Vidyo and other trademarks used herein are trademarks or registered trademarks of Vidyo, Inc. or their respective owners. All specifications subject to change without notice, system specifics may vary. Vidyo products are covered by one or more issued and/or pending US or foreign patents or patent applications. Visit www.vidyo.com/patent-notices for more information. SB- eCommerce + Vidyo_072014