2. The buyers you need are on
ThomasNet.com
When it comes to connecting with the industrial and commercial
buyers your business needs, nothing delivers like ThomasNet.com.
Built FOR engineers and procurement professionals, BY engineers and
procurement professionals, ThomasNet.com has become the go-to
source for a powerful, global buying audience.
More than
60,000
visit every business day, seeking:
They come specifically to identify top industry suppliers of
the products and services they need to buy.
ThomasNet.com is
industry’s #1
Supplier Discovery and
Product Sourcing Platform
Hitwise/Experian
promoteyourbusiness.thomasnet.com
• Industrial components
• Electrical components
• Custom manufacturing services
• MRO supplies
• Lab equipment
• Material handling equipment
• Safety equipment and supplies
• Packaging
• Food service equipment and supplies
• Raw materials
• Building equipment and supplies
• Consumer product OEMs
• General services
3. We are their total sourcing platform
ThomasNet.com is the most relevant and complete platform of its kind.
We provide more than just technology to help our users do their jobs
better. ThomasNet.com adds the human element, with industrial and
editorial experts curating content to ensure our users can find precisely
what they’re looking for – and easily connect with you when your
business is the answer.
FAR BEYOND SEARCH ENGINE FUNCTIONALITY
ThomasNet.com
Top Search Engines
Supplier Content Written/Curated by
Professional Editors
Thousands of In-Depth Supplier Profiles
Quality & Diversity Certified
Supplier Database
Software-Ready, Downloadable
3D CAD Models
RFI Functionality
Newsletters, Journals,
Product News Alerts
Parametric Search of over 30,000
OEM and Distributor Catalogs
Our large and loyal audience
has put us in the
TOP 1%
of all websites in
visits/pageviews
Hitwise/Experian
promoteyourbusiness.thomasnet.com
4. The ThomasNet.com audience is
high quality
BIG-NAME USERS, BIG-TIME USAGE:
These top companies
alone visit more than
550x
every business day
They’re all here:
• Procurement Professionals
93%
of the Fortune 500
source with us
promoteyourbusiness.thomasnet.com
• ngineers (design, manufacturing, civil, chemical,
E
electrical, maintenance)
• Managers (warehouse, plant, logistics, general)
• Research Development
5. The ThomasNet.com audience is
broad
GET FOUND BY NEW BUYERS ACROSS TOWN
OR AROUND THE GLOBE.
77%
North America
23%
Global
*Google Analytics
Connect with buyers across diverse verticals
Manufacturing
Engineering Services
Government Military
Retail Trade
Automotive
113
Medical
Aerospace
Education
Construction
Telecommunications
Energy Utilities
And others
*DemandBase
promoteyourbusiness.thomasnet.com
ThomasNet.com delivers:
• merican Strength: 75% of our visitors are Small and
A
Medium Businesses – the backbone of the U.S. economy
• lobal Reach: 50 of the top Forbes Global 2000 companies
G
combined average over 20,000 visits every month
6. The ThomasNet.com audience is
ready to buy
THEIR BEHAVIOR SHOWS THAT WHEN THEY VISIT,
THEY MEAN BUSINESS.
66%
use 4+
keywords
which means
they’ve come to
meet a specific
buying need
They are
1.5x
more likely to contact you
when reaching your site from
ThomasNet.com vs. Google
*Web TraxsSM
promoteyourbusiness.thomasnet.com
They’re buyers, not browsers:
• hey are engaged: Users stay almost 5 minutes
T
per visit, on average
• hey take action: They perform 9 million conversion
T
actions every month (downloads, supplier site visits,
RFIs, etc.)
7. The ThomasNet.com audience is
expanding
WE’RE ENGAGING THE INDUSTRIAL BUYERS OF TODAY,
AND TOMORROW.
Q1 2012 Total visits
4.7 million
Q1 2013 Total visits
5.9 million
We develop our quality audience by:
• uilding relationships with Fortune 1000 procurement
B
departments
More than
1 in 3
of our users are
under 35 years old
18 - 34
35 - 54
55 +
Web Traxs
promoteyourbusiness.thomasnet.com
34%
36%
30%
• Joining and presenting to purchasing associations
• PR, tradeshows, marketing and advertising
• ampus visits and partnering with student organizations
C
8. Buyers source on ThomasNet.com in many ways
BY SUPPLIER
Get on the world’s most frequently searched
industrial supplier directory.
BY PRODUCT
Turn your detailed product data into sales by
making it searchable online.
MAKE IT EASY FOR THEM TO FIND YOUR:
BY OWNERSHIP STATUS
• Company Information
• Photos Videos
Connect with large organizations needing to fulfill
supplier diversity requirements.
• Detailed Product Specs
• White Papers
• Custom Capabilities
• Case Studies Portfolios
• Line Cards
• Ownership/Diversity Info
• 2D/3D CAD Drawings
• News Releases
• Certifications
• Marketing Messages
• Key Documents
• Social Media Links
BY QUALITY CERTIFICATIONS
Qualify your company to buyers who
specify your achieved industry certifications.
BY CAD MODELS
Get spec’d into more designs by making
your 3D CAD drawings available for download.
BY NEWS
Promote your offerings on industry’s #1
source of product news, info and analysis.
promoteyourbusiness.thomasnet.com
Promote your content on ThomasNet.com.
Contact us to learn how. 866.585.1191
9. Turn prospects into sales
ThomasNet.com is just one key piece
of what we can do for your online marketing
and sales program.
We offer proven solutions combining our ThomasNet.com
platform, web development, and digital marketing to help
you generate more quality leads, streamline your sales cycle and
boost your bottom line.
THOMASNET.COM
WEB DEVELOPMENT
DIGITAL MARKETING
• ndustry’s #1 product/supplier
I
discovery platform
• B2B design and content writing
• Social media programs
• Searchable product catalogs
• Email marketing
• Product configurators
• Search engine marketing
• eCommerce tools
• Search engine optimization
• An exclusive industrial buying audience
• A powerful online presence for promoting
your products and services
promoteyourbusiness.thomasnet.com
• Measurement tracking