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5;1 The social relevance of Earth observation data 1
CONFIDENTIAL Template Innovation Day 2018CONFIDENTIAL
THE SOCIAL RELEVANCE OF EARTH
OBSERVATION DATA
Alexander Frimout
Consultant Innolab
Alexander.Frimout@Verhaert.com
TRACK 5 - SPACE TECHNOLOGY FOR A BETTER WORLD
5;1 The social relevance of Earth observation data 2
CONFIDENTIAL
1
2
3
CONTENT
Earth Observation is making a difference
What is EO data?
EO applications: from data to impact
5;1 The social relevance of Earth observation data 3
CONFIDENTIAL
EARTH OBSERVATION IS MAKING
A DIFFERENCE
Observe some (hopefully inspiring) examples
5;1 The social relevance of Earth observation data 4
CONFIDENTIAL
Need to look at/understand the earth before we can have impact
WHY EARTH OBSERVATION?
“There are three principal means of
acquiring knowledge... observation of
nature, reflection, and experimentation.
Observation collects facts; reflection
combines them; experimentation verifies
the result of that combination.”
-Denis Diderot, 18th century French Philosopher
5;1 The social relevance of Earth observation data 5
CONFIDENTIAL
SOME EXAMPLES – AIR QUALITY MONITORING
20.000
participants
5;1 The social relevance of Earth observation data 6
CONFIDENTIAL
SOME EXAMPLES – IMPACT ON AGRICULTURE
~175 Million Hectares of
agricultural land in Europe
€ ?
5;1 The social relevance of Earth observation data 7
CONFIDENTIAL
SOME EXAMPLES – SPACE FOR SANITATION
• landscape/land use
• environmental risk
• water quality
• number of households
• size/growth of settlements and
industrial activities
It is estimated that 2.3 billion people - primarily in Asia,
sub-Saharan Africa, and Latin America and the Caribbean
- still lack access to basic sanitation
5;1 The social relevance of Earth observation data 8
CONFIDENTIAL
WHAT IS EO DATA?
I’m just here for the buzzword
5;1 The social relevance of Earth observation data 9
CONFIDENTIAL
WHAT IS EARTH OBSERVATION?
Earth observation (EO) is the gathering of information about the physical,
chemical, and biological systems of the planet via remote-sensing technologies
Not GPS
( )
5;1 The social relevance of Earth observation data 10
CONFIDENTIAL
SO WHAT CAN YOU OBSERVE?
• Take pictures up to 30cm resolution
• Atmospheric conditions
• Topography & ground deformations
• Gravity fields (ocean currents, ice sheets…)
• “Hyperspectral images”
• Shortwave infrared, near infrared, and
green: often used to show floods or
newly burned land
• Blue, two different shortwave infrared
bands: used to differentiate between
snow, ice, and clouds
• Blue, near infrared, mid infrared: used
to picture on one image water depth,
vegetation coverage, soil moisture
content, and the presence of fires
5;1 The social relevance of Earth observation data 11
CONFIDENTIAL
HOW ARE WE GENERATING EO IMAGES?
“A bunch of satellites”
5;1 The social relevance of Earth observation data 12
CONFIDENTIAL
SATELLITES ARE GETTING SMALLER & COMMERCIAL
5;1 The social relevance of Earth observation data 13
CONFIDENTIAL
THE JUICY DETAILS
Resolution? Revisit time? COST?
https://business.esa.int/newcomers-earth-observation-guide
5;1 The social relevance of Earth observation data 14
CONFIDENTIAL
EO APPLICATIONS: FROM DATA TO
IMPACT
So what do I do with all that data?
5;1 The social relevance of Earth observation data 15
CONFIDENTIAL
FINDING APPLICATIONS: ADDING A PIECE TO THE PUZZLE
5;1 The social relevance of Earth observation data 16
CONFIDENTIAL
OBSERVATION, REFLECTION AND EXPERIMENTATION
https://www.sciencedirect.com/science/article/pii/S2092678216303958
5;1 The social relevance of Earth observation data 17
CONFIDENTIAL
OBSERVATION, REFLECTION AND EXPERIMENTATION
• Obstacles/hazards
• Active currents & wind
• Salt content
• Temperature
• Water density
https://www.sciencedirect.com/science/article/pii/S2092678216303958
5;1 The social relevance of Earth observation data 18
CONFIDENTIAL
INTERFACES MATTER
5;1 The social relevance of Earth observation data 19
CONFIDENTIAL
INTERFACES MATTER
5;1 The social relevance of Earth observation data 20
CONFIDENTIAL
DESIGN A SMART USE CASE!
More complete &
consistent checks
More targeted and
effective controls
CAPSAT: Satellites imagery
information for a better agricultural
policy in Flanders and Europe
5;1 The social relevance of Earth observation data 21
CONFIDENTIAL
COMBINATION WITH OTHER SENSORS FOR BETTER RESULTS
5;1 The social relevance of Earth observation data 22
CONFIDENTIAL
“You have to make it happen”
-Denis Diderot, same guy as before
MAKING THE DIFFERENCE IN BUSINESS
5;1 The social relevance of Earth observation data 23
CONFIDENTIAL
BUT YOU DON’T HAVE TO DO IT ALONE
https://business.esa.int/funding
https://copernicus-incubation.eu/
https://accelerator.copernicus.eu/
https://eo.belspo.be/en/stereo-in-action
…
5;1 The social relevance of Earth observation data 24
CONFIDENTIAL
One group, five brands
Our services are marketed through 5 brands each
addressing specific missions in product development.
INTEGRATED PRODUCT DEVELOPMENT
ON-SITE
PRODUCT
DEVELOPMENT
DIGITAL
PRODUCTS
DEVELOPMENT
OPTICAL
PRODUCTS
DEVELOPMENT
VENTURING

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The social relevance of Earth observation data (by Alexander Frimout)

  • 1. 5;1 The social relevance of Earth observation data 1 CONFIDENTIAL Template Innovation Day 2018CONFIDENTIAL THE SOCIAL RELEVANCE OF EARTH OBSERVATION DATA Alexander Frimout Consultant Innolab Alexander.Frimout@Verhaert.com TRACK 5 - SPACE TECHNOLOGY FOR A BETTER WORLD
  • 2. 5;1 The social relevance of Earth observation data 2 CONFIDENTIAL 1 2 3 CONTENT Earth Observation is making a difference What is EO data? EO applications: from data to impact
  • 3. 5;1 The social relevance of Earth observation data 3 CONFIDENTIAL EARTH OBSERVATION IS MAKING A DIFFERENCE Observe some (hopefully inspiring) examples
  • 4. 5;1 The social relevance of Earth observation data 4 CONFIDENTIAL Need to look at/understand the earth before we can have impact WHY EARTH OBSERVATION? “There are three principal means of acquiring knowledge... observation of nature, reflection, and experimentation. Observation collects facts; reflection combines them; experimentation verifies the result of that combination.” -Denis Diderot, 18th century French Philosopher
  • 5. 5;1 The social relevance of Earth observation data 5 CONFIDENTIAL SOME EXAMPLES – AIR QUALITY MONITORING 20.000 participants
  • 6. 5;1 The social relevance of Earth observation data 6 CONFIDENTIAL SOME EXAMPLES – IMPACT ON AGRICULTURE ~175 Million Hectares of agricultural land in Europe € ?
  • 7. 5;1 The social relevance of Earth observation data 7 CONFIDENTIAL SOME EXAMPLES – SPACE FOR SANITATION • landscape/land use • environmental risk • water quality • number of households • size/growth of settlements and industrial activities It is estimated that 2.3 billion people - primarily in Asia, sub-Saharan Africa, and Latin America and the Caribbean - still lack access to basic sanitation
  • 8. 5;1 The social relevance of Earth observation data 8 CONFIDENTIAL WHAT IS EO DATA? I’m just here for the buzzword
  • 9. 5;1 The social relevance of Earth observation data 9 CONFIDENTIAL WHAT IS EARTH OBSERVATION? Earth observation (EO) is the gathering of information about the physical, chemical, and biological systems of the planet via remote-sensing technologies Not GPS ( )
  • 10. 5;1 The social relevance of Earth observation data 10 CONFIDENTIAL SO WHAT CAN YOU OBSERVE? • Take pictures up to 30cm resolution • Atmospheric conditions • Topography & ground deformations • Gravity fields (ocean currents, ice sheets…) • “Hyperspectral images” • Shortwave infrared, near infrared, and green: often used to show floods or newly burned land • Blue, two different shortwave infrared bands: used to differentiate between snow, ice, and clouds • Blue, near infrared, mid infrared: used to picture on one image water depth, vegetation coverage, soil moisture content, and the presence of fires
  • 11. 5;1 The social relevance of Earth observation data 11 CONFIDENTIAL HOW ARE WE GENERATING EO IMAGES? “A bunch of satellites”
  • 12. 5;1 The social relevance of Earth observation data 12 CONFIDENTIAL SATELLITES ARE GETTING SMALLER & COMMERCIAL
  • 13. 5;1 The social relevance of Earth observation data 13 CONFIDENTIAL THE JUICY DETAILS Resolution? Revisit time? COST? https://business.esa.int/newcomers-earth-observation-guide
  • 14. 5;1 The social relevance of Earth observation data 14 CONFIDENTIAL EO APPLICATIONS: FROM DATA TO IMPACT So what do I do with all that data?
  • 15. 5;1 The social relevance of Earth observation data 15 CONFIDENTIAL FINDING APPLICATIONS: ADDING A PIECE TO THE PUZZLE
  • 16. 5;1 The social relevance of Earth observation data 16 CONFIDENTIAL OBSERVATION, REFLECTION AND EXPERIMENTATION https://www.sciencedirect.com/science/article/pii/S2092678216303958
  • 17. 5;1 The social relevance of Earth observation data 17 CONFIDENTIAL OBSERVATION, REFLECTION AND EXPERIMENTATION • Obstacles/hazards • Active currents & wind • Salt content • Temperature • Water density https://www.sciencedirect.com/science/article/pii/S2092678216303958
  • 18. 5;1 The social relevance of Earth observation data 18 CONFIDENTIAL INTERFACES MATTER
  • 19. 5;1 The social relevance of Earth observation data 19 CONFIDENTIAL INTERFACES MATTER
  • 20. 5;1 The social relevance of Earth observation data 20 CONFIDENTIAL DESIGN A SMART USE CASE! More complete & consistent checks More targeted and effective controls CAPSAT: Satellites imagery information for a better agricultural policy in Flanders and Europe
  • 21. 5;1 The social relevance of Earth observation data 21 CONFIDENTIAL COMBINATION WITH OTHER SENSORS FOR BETTER RESULTS
  • 22. 5;1 The social relevance of Earth observation data 22 CONFIDENTIAL “You have to make it happen” -Denis Diderot, same guy as before MAKING THE DIFFERENCE IN BUSINESS
  • 23. 5;1 The social relevance of Earth observation data 23 CONFIDENTIAL BUT YOU DON’T HAVE TO DO IT ALONE https://business.esa.int/funding https://copernicus-incubation.eu/ https://accelerator.copernicus.eu/ https://eo.belspo.be/en/stereo-in-action …
  • 24. 5;1 The social relevance of Earth observation data 24 CONFIDENTIAL One group, five brands Our services are marketed through 5 brands each addressing specific missions in product development. INTEGRATED PRODUCT DEVELOPMENT ON-SITE PRODUCT DEVELOPMENT DIGITAL PRODUCTS DEVELOPMENT OPTICAL PRODUCTS DEVELOPMENT VENTURING