Discover how to do SEO for bloggers. This deck presented by James Reynolds at ITP Live Social Media and Blogging Training Event reveals the only 2 things you really need to master to win with Google, plus the 3 steps to consistently ranking your blog number one in the search engines. Links: http://seosherpa.com https://www.itpliveme.com

1. Art of SEO
SEO

2. 200

3. Moving target

4. Overwhelm

5. Other
6%
Email Marketing
24%
Social Media Ads
7%
Paid Search
16%
SEO
47%
Traffic Sources

6. #1

8. Content
(Kick Ass Content)
+
Links

9. MYTH: Social Media
Affects Search Engine
Ranking
*IT DOES NOT

10. Step#1:
Research For Creators
Not For Customers

12. Link Creators
(Publish Regularly + Link Out)

13. Method #1 Alltop.com

14. Best of Blog ListsMethod #2

15. "(keyword) blogs to follow”
“best (keyword) posts (year)"
"best (keyword) blogs"
Method #2

16. Popular posts
Identify Proven Hot Topics

18. Step#2:
Leverage The
Skyscraper Technique

19. Find top
performing content
Make something
even better

20. Buzz Sumo

22. Make It
Longer
1
Be/er
Designed
3
More Up-­‐To-­‐
Date
2
More
Thorough
4
How to Make it Better

23. #1 Ranked
•Poor design
•10 experiments
•Lacked detail (1483
words)
•160 backlinks

24. My Post
•Good design
•16 experiments
•7467 words long
•Extremely detailed

25. Use multi-media
Chunk copy
Use lists

26. Add external links

27. Step#3:
Reach Out To The Right
People To Win Links

28. The Heads Up Method

30. Ahrefs.com

31. 1.Found your post
2. Saw you linked to the
outdated post
3. Here’s my better post
4. Let me know what you
think

34. Bonus Tip:
Reach More Searchers
With This 30 Second
Hack

38. 4300 shares on
social media

39. 109 referring
domains
470 backlinks

41. www.seosherpa.com
Your Audience Is
Not Your Reader
@FollowJames

42. www.seosherpa.com
Less But Better
@FollowJames

43. www.seosherpa.com
Earn Links To
Earn Rankings
@FollowJames

44. www.seosherpa.com
Visit
SEOsherpa.com
Email
james@veravo.com
