2. WHY “COUPLES”?
• We all have been, want to be or are a part of a
coupled whole
• It is one of the largest demographics in
Barbados!
• The topics for couples are infinite – love, loss,
dreams, desires, movies, destinations,
discussions, literature, lingerie….
3. TYPE OF MAGAZINE
• “Couples” is therefore a monthly lifestyle
magazine, with the first issue out on Feb 4,
2012
• It will be heavily promoted on both new &
traditional media on a daily basis, which
means high brand exposure for you!
• Each issue features a cover couple, along with
articles on topics of high interest.
6. ELEMENTS of SITE
• Chat Room • Facebook link
• Singles Area (meet & • Twitter link
greet for singles) • Tweeting capability
• Comments on topics • “Contact us”
7. ELEMENTS OF MAGAZINE • Cover feature
• Cover article
• Sensual Couples
• Cooking for Couples
• Travel/Getaways
• Horoscope
• Great Reads for
him/her
• Monthly fun facts
• Movie Reviews
• Charity Page
• Finance for Couples
• Giveaway for Couples
• Funny Couples
• Seasonal: e.g. V-Day
8. SOCIAL MEDIA - Facebook
• Several updates daily
• Your product can be
pushed here!
• Pictures of your staff or
social gatherings can
also be posted
• Persons will be directed
to couplesmag.org to
win prizes
9. SOCIAL MEDIA - Twitter
• Daily tweets – inclusive
of pictures!
• Your product can be
talked about here
• FB and Twitter linked to
each other
• Tweets on
couplesmag.org
automatically appear on
Twitter
10. PROMOTION
• Promotion will occur on tellbarbados.com,
with over 20,000 recipients
• Hott 95.3 FM’s Facebook page, with over
15,000 members
• Love FM 104.1 – with over 15,000 listeners
daily
• Social media, via e-mail blasts and other FB
pages, each with 500+ members/addresses
11. FOR YOU…
• CHEAP but EFFECTIVE and TARGETED
advertising
• Commitment like no other to your products
• Promotion of your product DAILY, for only one
monthly investment
• Continuous assessment in order to bring
features & articles in demand, creating an
appetite for the magazine, resulting in
visibility for your product!