2. Creating Transmedia stories: how to connect emotionally with the digital consumer – Stef Wouters By introducing storytelling in projects, a new world of emotion can be built. In this lecture, an insight in the creation and the expansion of transmedia projects will be given. By means of some illustrating examples, the opportunities and lessons learned will be discussed. This presentation is not about technology but about creating story worlds using transmedia techniques.

5. Experience

7. Oraltradition (campfire)

8. Written down (tablets & books)

10. Transmedial (+games, x-media & choice)

11. Experiencethrought media

21. Active in a virtual game.

22. Foursquare TV Series FromEndemol USA In The Works | 12/ 2/10 04:35 PM |

23. Mood & senses.

24. Technology?

25. Future Media? SENSE MEDIA ---------- FEEL HEAR ---------- SMELL SEE ---------- TASTE SPEAK

26. Future Media? Emotion versus technologydisruptivesensesfeelingsrationalempathicirrational intuitiveprogress

27. Future Emotion? A STORY FEEL HEAR SMELL SEE TASTE SPEAK

28. Createemotionthrough story?

29. Create story throughemotion?

30. Create a story.

31. Createcharacters.

32. Createemotion.

33. Transmedia TV web game DVD mobiel print … radio

34. How to? STORY

35. How to? STRUCTURE

36. Examples

37. Examples

38. Emma

39. Thuis

40. MonkeyTales