2. We are Ella
A website & mobile app
Where Students can
Search for global study courses,
Get Alumni Consultation,
& 1-click Apply
3. The Global Study Market is fast growing and huge
Vietnam
Global
Student
2.000 $
Average Commission
& Consultation fee
Market Size
4 M
130k
8 B
260 M
4. This market face a big problem
The Expectation Mismatch
between
Students & Universities
5. Wrong types of accommodation & programs
Paying 50k USD per year
Students feel cheated
Expectation Reality
6. Wrong type of students make lower graduation rate.
University: Wrong type of students
= Lower Graduation Rate
7. Biased Information + Time-Consuming Process
Student University
Money-Driven
Agency
Lack of Knowledge
Friends & Family
8 - 10 steps
Biased
Information
Transcript
IELTS
LOR
SOP
Finance
Visa
8. Ella Study = Search + Alumni Consultation + 1-click Apply
Student
University
2800 Alumni
Consultation
1 Profile Apply to 20 Universities
Search & Filter
100k Courses
9. Ella get paid by Universities and Students
Student
2800 Alumni
Consultation
1 Profile Apply to 20 Universities
Search & Filter
100k Courses
Free
~3$/booking
10%
Consultation fee
~2500$/case
10%
Tuition fee
10. 2,800+
Ella made some progress after 5 months
Alumni registered
from 38 countries
2,600+ Students subscribed
12. Global mindset & Education Enthusisats team
CEO
Sweden
CTO
CPO
Key members
Khoa Do
Duy Nguyen
Anh Le
Anh Nguyen
Sales Manager
Hoang Le
Marketing Manager
Huy Nguyen
Product Dev.
Chau Luu
Marketing
Quang Mai
Alumni Dev.
Yen Nguyen
COO
Germany USA, Australia
Previous Startups
13. We have a high-profile Board of Mentors and Investors,
ready to scale up nationwide and regionally
Associate Prof. Vu Thi
Tu Anh
Ministry of Education
& Traning
Dr. Hajime Hotta,
Investor
MBA. Danny Goh,
Investor
14. Competing is good to grow
Time-Consuming
Process
Information
Bias
Local Agency
4 M Applicants
1 M Success
cases
NGO
15. Ella needs 300k to reach new milestone
$300k
Sales & Marketing
Acquire users & alumni
Push booking on-site
Product Dev
Fully functioned
Mobile App
Website
Team Build
20 staffs
20k+ users - 5k+ Alumni
$400k+ revenue
30%
50%
20%