2. Introduction
An automobile insurance provider based in Niles,
Illinois, Unique Insurance has been in business since
1996. As a testament to its quality business practices,
Unique Insurance has earned accreditation and an A+
rating from the Better Business Bureau (BBB).
Accreditation from the BBB indicates that the business
has met organization’s standards, which include
making good-faith efforts to resolve consumer
complaints.
To attain BBB accreditation, businesses must abide by
the BBB code of business practices. In total, the BBB
code has eight standards, including advertising
honestly, being responsive to customer inquiries, and
safeguarding customer privacy.
3. BBB Accreditation
According to the BBB, these principles embody
the values businesses must pursue to build trust
with customers.
While the BBB does not evaluate individual
company’s products and services, the
organization does perform regular reviews to
ensure businesses maintain compliance with BBB
accreditation standards. Pursuing BBB
accreditation is a voluntary process and validates
that a company believes establishing trust with
customers is vital to its success.