Twilio is a cloud service that allows web developers to build and scale voice communication apps using basic web skills. This includes apps for interactive voice response, company phone systems, flight status updates, and more. Building voice communication apps was previously costly and required specialized telecom engineers, but Twilio makes it affordable, simple, and scalable for web developers. Twilio provides a simple yet powerful API with pay-as-you-go pricing and no long term commitments.

1. Under the Radar
Copyright 2009 Twilio

2. twilio Cloud Service
is a

3. twilio Cloud Service
is a
for Web Developers to build and scale
Voice Communication Apps
that Make or Receive Phone Calls,
using only Basic Web Development skills

4. Voice Communications Apps
(we use every day)

5. Voice Communications Apps
(we use every day)
Interactive Voice Response (IVR)
Company Phone (PBX) Flight Status
Order Inquiry Voice UGC
Pay Per Call
Appointment Reminders
Call Center
Political Polling
Emergency Notification
Sales Automation Voicemail

6. Costly to Build

7. Costly to Build
Telecom
Engineers
Voice
Communications
$20B Market

8. Costly to Build
Tiny Workforce
Telecom
Engineers
Niche Engineering Skillset
Voice Steep Learning Curve
Communications
$20B Market

9. Telecom
Engineers
Voice
Communications
$20B Market

10. Telecom
Engineers
Voice
Communications
$20B Market

11. Commoditize the Skills
Telecom
Engineers
Voice
Communications
$20B Market

12. Commoditize the Skills
Telecom
Engineers
Voice
Communications Web Developers
$20B Market Millions of Skilled Workers

13. Commoditize the Skills
Telecom
Engineers
Voice
Communications Web Developers
$20B Market Millions of Skilled Workers
Twilio

15. Twilio

16. Telecom Goo
PSTN
CLECs
Twilio
SIP
uLaw
GSM
G.711
HARD

17. Telecom Goo HTTP
XML
PSTN MP3, wav, etc.
CLECs
Twilio
SIP
uLaw
GSM
G.711
HARD EASY!

19. Simple, Powerful API
Only Five Building Blocks.

20. Simple, Powerful API
Only Five Building Blocks.
Scales Automatically
10 or 10,000 Simultaneous Calls.

21. Simple, Powerful API
Only Five Building Blocks.
Scales Automatically
10 or 10,000 Simultaneous Calls.
Pay-As-You-Go Pricing
No upfront, no commitment. Pay only for what you use.

23. owerful
P
^
Simple API

24. owerful
P
^
Simple API
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om
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25. owerful
P
^
Simple API
BX
yP
an
p
om
C
ail
m
ice
Vo

26. owerful
P
^
Simple API
BX
yP
an
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om
C
ail
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ice
Vo
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ut
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29. In 15 Lines of PHP!

31. 800-CLEANUP

32. 800-CLEANUP
“With Twilio, we turned a 6 month
development project into a 1 hour task.”
Tony Ash
Director of IT, Earth911

34. s-You-Go
Pay-A ^
Simple Pricing

35. s-You-Go
Pay-A ^
Simple Pricing
Calls Phone Numbers
3¢ $5
/ min / mo

36. s-You-Go
Pay-A ^
Simple Pricing
Calls Phone Numbers
3¢ $5
/ min / mo
No Contract
No Shenanigans

38. Telephony in the Cloud
Scales Automatically

39. Telephony in the Cloud
Scales Automatically
# “Phone Lines”

40. Telephony in the Cloud
Scales Automatically
# “Phone Lines”

41. Telephony in the Cloud
Scales Automatically

42. Telephony in the Cloud
Scales Automatically
Waste

43. Telephony in the Cloud
Scales Automatically
FAIL
Waste

44. Telephony in the Cloud

45. Telephony in the Cloud

46. Telephony in the Cloud

47. Telephony in the Cloud
Cloud Provider & Consumer

48. Telephony in the Cloud
Cloud Provider & Consumer
Reliable Telecom without Fixed Costs

49. Telephony in the Cloud
Cloud Provider & Consumer
Carr
Tele ier
Hard com
ware
Reliable Telecom without Fixed Costs

50. Telephony in the Cloud
Cloud Provider & Consumer
Carr
Tele ier
Hard com
ware
Reliable Telecom without Fixed Costs
Pass Flexibility on to Customers

51. Telephony in the Cloud
Cloud Provider & Consumer
Carr
Tele ier
Hard com
ware
Reliable Telecom without Fixed Costs
Pass Flexibility on to Customers
Powered By

53. Customers & Brands

54. Customers & Brands

56. Jeff Lawson, Co-Founder & CEO
Co-Founder/CTO
Product Manager Founding CTO Founder/CEO

57. Jeff Lawson, Co-Founder & CEO
Co-Founder/CTO
Product Manager Founding CTO Founder/CEO
John Wolthuis, Co-Founder

58. Jeff Lawson, Co-Founder & CEO
Co-Founder/CTO
Product Manager Founding CTO Founder/CEO
John Wolthuis, Co-Founder
Dr. Evan Cooke, Ph.D., Co-Founder

60. Platform

61. Platform
Launched Late 2008

62. Platform
Launched Late 2008
Thousands of Devs

63. Platform
Launched Late 2008
Thousands of Devs
Hundreds of Live Apps

65. Platform Expansion
Unified Communications

66. Platform Expansion Going Vertical
Unified Communications Expand Relevancy

68. Looking for Vertical Partners

69. Looking for Vertical Partners
Revenue Share Model

70. Looking for Vertical Partners
Revenue Share Model
Polling
Hospitality / Restaurants
Media Promotions SMB CRM
Medical Practice Management
Events Retail / Point of Service
ISVs
Pay Per Call / Lead Gen etc.

71. Simplifying Telecom
Simple • Powerful • Pay-As-You-Go
Jeff Lawson
Co-Founder & CEO
twitter: @twilio
jeff@twilio.com
http://www.twilio.com