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Kids desperately need to learn the value of earning
and be empowered to do so.
The problem
If you’re willing to earn it, you can have anything.*
*...so why are my kids still begging me to buy them an Apple Watch? For crying out loud, I’ve got SIX OF YOU. Buy it yourself!
Our belief
Create a socially-connected platform that
empowers kids to earn money by serving others.
The opportunity
How Earnsy works
Mom & Dad discover
task community at
Earnsy.com, based on
their social sphere
Child receives points
redeemable for cash
value in the form of a
gift card!
Kid wishes they could
buy the things they want,
and bugs parents for
opportunities to earn
money or purchase gifts
for them.
Tasks from their friends
and family are displayed.
Parent and child decide
which task to complete.
Agreement is made
between task Sponsor
and parent/child
Child completes task
and veriïŹes with sponsor
Sponsor pays Earnsy
for the completed task$
ADS
PR SOCIAL
BLOGS
GET CASH
BACK ON
PURCHASES
SPEND
IN-STORE
SPEND
ONLINE
Bridging a trillion dollar gap
There are currently only two options in e-commerce: wishing and buying. We’re introducing a
proprietary third option to bridge the trillion dollar gap between the two: earning.
$1 trillion
is left in abandoned carts
each year by people who wish
they could purchase items, but
don’t have the means to do so.
That’s not including the
hundreds of billions more left
on abandoned wish lists.
$400 billion
in just the US alone
$2.5 trillion
world-wide
Our ownable
corner of‹
e-commerce.
Our patented process makes us
the only ones who can bridge the
trillion dollar gap between
wishing and buying, converting
previously unattainable hopes
into sales.
Buy NowAdd to Wish List Earn Now!
Market opportunity
By the year 2015, gift card
purchases will account for
18% of all
holiday
purchases
Gift cards are the
Most requested
gift items
among those celebrating special
occasions
Sales from Gift Cards are
expected to grow to
$140 billion
by 2016
- CEB TowerGroup
11%
16%
20%
24%
29%
GIft Card Clothing
CDs/DVDs/Video Games Electronics
Jewelry
$1.1 trillion
Childrens’ annual
influence in spending
- Democratic Media
75%
of parents believe regular
chores make children
“more responsible”
“35.6 million teens are accomplished
multi-channel shoppers”
- Practical Commerce
45 million
children ages 8 - 18
“35.6 million teens are accomplished
multi-channel shoppers”
- Practical Commerce
How we make money
Affiliate
Marketing
Commissions
Earnsy operates it’s own
marketplace and takes
commission off of the sale from
almost 3,000 affiliate retailer sites
and growing.
Gift Card
Revenue
Percentage
Earnsy issues gift cards in
exchange for earned dollars, and
our gift card partner, InComm
shares a percentage of revenue for
every gift card loaded.
White Label
Integration /
Licensing
Earnsy pursues white label
partners and the licensing of our
technology.
How we get there
Stage 1:
Gift Card Model
Develop foundational structure for earning system at
Earnsy.com
Stage 2:
E-Commerce Aggregation
Integrate and aggregate affiliate products into the
Earnsy.com storefront, and maximize opportunities
for affiliate commissions.
InternalRoadmap
Continually pursue opportunities for white label integration of our “Earn Now” button with major online retailers
Stage 3:
E-Commerce Publisher
Integrate and manage our own product /
manufacturer relationships into Earnsy.com’s
storefront, for more income potential as the direct
publisher.
Wish.com, another e-commerce
aggregator was just valued at $3 Billion.
Our partnership with TwoTap and
Commission Junction enables turnkey
afïŹliate integration, commission
structuring and distribution.
Stage 4:
White Label Integration
Integrate Earnsy system into prevalent online retailers
by way of our “Earn Now” Button.
New income opportunities come into
play with added ability to markup tasks
and product sales.
Key partnerships
Enabling purchases everywhere.
We want to make sure that the points people earn
can be used anywhere — at both digital and in-
store retailers. our partner, InComm is the leader
in digital and in-store gift cards.  this key
partnership allows people to use their earn points
and affiliate referral points as real cash online and
in-store without paying revenue taxes.
Predicting improvements.
We prioritize strategic analysis of our progress.
our partner, Diib Is a respected predictive
analytics company.  They are extremely good at
the visualization of real-time data and predictive
improvements.  We plan to utilize them as our
consumer-facing analytics back-end, and our
partner for operational, marketing, ROI and
strategic movement analysis.
Expanding our online reach.
To expand our reach online, Retail Benefits is our
cash-back shopping model partner. They offer
white-labeled tools to expand our retailer
numbers and retail product offering to over 2000
merchants, such as Walmart, Target and
Gamestop. We will be using them heavy on the
web version of our platform.
Mastering affiliate commissions.
Our partner, Commission Junction is the gold
standard of affiliate marketing and API integration
for retailers and publishers alike.  They have
mastered the ability to connect advertisers,
publishers and consumers across the web.
Keeping customers engaged.
We want to make sure customers never have to
leave our environment when it comes to affiliate
products. our partner, TwoTap Is a universal wallet
now used by Commission Junction retail partners,
allowing our customers to never leave our
environment. this means we minimize risk and
control the quality experience.
Traction
Provisional patent awarded
We’ve secured our provisional patent for our
unique system, described as “Goal-oriented,
socially-connected, task-based,
incentivized to-do list application
system and method". Application number
62183306.
Trademarked phrase
We’ve trademarked this common phrase. Serial
number for U.S. Trademark is 86657347.‹
See more at http://www.trademarkia.com/
timeismoney-86657347.html
TimeIsMoneyℱ
Trademarked phrase
We’ve trademarked this common phrase.
Serial number for U.S. Trademark is
86709210.‹
See more at http://www.trademarkia.com/
earning-made-easy-86709210.html
Earning Made Easyℱ
Trademarked name
We’ve trademarked this common phrase.
Serial number for U.S. Trademark is
86713706.‹
See more at http://www.trademarkia.com/
earnsy-86713706.html
Earnsyℱ
Trademarked phrase
We’ve trademarked this common phrase.
Serial number for U.S. Trademark is 86640330.
More info is available online at http://
www.trademarkia.com/earn-
now-86640330.html
Earn NowℱThe Earnsy System
Competition / Validation
ChoreMonster TaskRabbit KĂŒdzoo Wish.com
Strengths: 344K downloads
Weakness: Inner family only
Opportunities: No actual commerce
Strengths: $77mm valuation
Weakness: Limited social connections
Opportunities: Nothing for kids
Strengths: 20K downloads
Weakness: Only rewards for grades
Opportunities: Only gift cards
Strengths: $3B valuation
Weakness: Poor products and customer service
Opportunities: Only e-commerce, no earning
Website and app for kids that aims to make chores fun,
and rewards with points.
Socially-connected task request and fulïŹllment company. Grants students access to deals, giveaways, scholarship
opportunities, etc., based on student's grades and
achievements.
Socially-connected “wish-based” commerce aggregator,
allowing people to wish for items and share wishlists with
friends.
The team
Jim Irish
Currently, James is also a Technology
Advisor Stockholder at VisiKard, Inc.
and a VP Marketing Stockholder at
Innovate Health. Jim continues to be
a Consultant for IT Project and
Product Management for
URLinkedUp, INC.
Sidney Irish
Sidney s a lean six sigma master
black belt and specializes in process
improvement and program
management for Dell and Dell
Financial Services for the last 18
years. She is currently responsible for
Global Customer Experience for
DFS. Sidney holds a BA in
Accounting and is a CPA.
Eric Keller
Eric has worked with several start up
companies working on strategic
planning and fundraising, and has
raised more than $5 million in equity.
Eric received his MBA from Texas
State University.
Eddie Alberty
Eddie spent 12 years as an executive
for Market America and shop.com.
He brings extensive knowledge in
affiliate networking and e-commerce
strategies.
Tony Van Der Hoek
Tony spent 10 years as a C-level
executive for Coca-Cola in both the
business intelligence and marketing
organizations. He brings extensive
experience and c-level business
connectivity in a vast array of
verticals.
William Archibald
William is a specialist in technical
architecture with a degree in
electrical engineering, and is fluent in
Japanese. His experience includes
semiconductor design, Internet
secure transaction systems,
enterprise and embedded software
development, and computer-driven
invention.
Get in touch
Jim Irish
Sidney Irish‹
Eric Keller
Earnsy.com
1112 Statler Bend Dr
Pflugerville, TX 78660
512.588.3377
jirish@earnsy.com

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Earnsy deck

  • 1.
  • 2. Kids desperately need to learn the value of earning and be empowered to do so. The problem
  • 3. If you’re willing to earn it, you can have anything.* *...so why are my kids still begging me to buy them an Apple Watch? For crying out loud, I’ve got SIX OF YOU. Buy it yourself! Our belief
  • 4. Create a socially-connected platform that empowers kids to earn money by serving others. The opportunity
  • 5. How Earnsy works Mom & Dad discover task community at Earnsy.com, based on their social sphere Child receives points redeemable for cash value in the form of a gift card! Kid wishes they could buy the things they want, and bugs parents for opportunities to earn money or purchase gifts for them. Tasks from their friends and family are displayed. Parent and child decide which task to complete. Agreement is made between task Sponsor and parent/child Child completes task and veriïŹes with sponsor Sponsor pays Earnsy for the completed task$ ADS PR SOCIAL BLOGS GET CASH BACK ON PURCHASES SPEND IN-STORE SPEND ONLINE
  • 6. Bridging a trillion dollar gap There are currently only two options in e-commerce: wishing and buying. We’re introducing a proprietary third option to bridge the trillion dollar gap between the two: earning. $1 trillion is left in abandoned carts each year by people who wish they could purchase items, but don’t have the means to do so. That’s not including the hundreds of billions more left on abandoned wish lists. $400 billion in just the US alone $2.5 trillion world-wide Our ownable corner of‹ e-commerce. Our patented process makes us the only ones who can bridge the trillion dollar gap between wishing and buying, converting previously unattainable hopes into sales. Buy NowAdd to Wish List Earn Now!
  • 7. Market opportunity By the year 2015, gift card purchases will account for 18% of all holiday purchases Gift cards are the Most requested gift items among those celebrating special occasions Sales from Gift Cards are expected to grow to $140 billion by 2016 - CEB TowerGroup 11% 16% 20% 24% 29% GIft Card Clothing CDs/DVDs/Video Games Electronics Jewelry $1.1 trillion Childrens’ annual influence in spending - Democratic Media 75% of parents believe regular chores make children “more responsible” “35.6 million teens are accomplished multi-channel shoppers” - Practical Commerce 45 million children ages 8 - 18 “35.6 million teens are accomplished multi-channel shoppers” - Practical Commerce
  • 8. How we make money Affiliate Marketing Commissions Earnsy operates it’s own marketplace and takes commission off of the sale from almost 3,000 affiliate retailer sites and growing. Gift Card Revenue Percentage Earnsy issues gift cards in exchange for earned dollars, and our gift card partner, InComm shares a percentage of revenue for every gift card loaded. White Label Integration / Licensing Earnsy pursues white label partners and the licensing of our technology.
  • 9. How we get there Stage 1: Gift Card Model Develop foundational structure for earning system at Earnsy.com Stage 2: E-Commerce Aggregation Integrate and aggregate affiliate products into the Earnsy.com storefront, and maximize opportunities for affiliate commissions. InternalRoadmap Continually pursue opportunities for white label integration of our “Earn Now” button with major online retailers Stage 3: E-Commerce Publisher Integrate and manage our own product / manufacturer relationships into Earnsy.com’s storefront, for more income potential as the direct publisher. Wish.com, another e-commerce aggregator was just valued at $3 Billion. Our partnership with TwoTap and Commission Junction enables turnkey afïŹliate integration, commission structuring and distribution. Stage 4: White Label Integration Integrate Earnsy system into prevalent online retailers by way of our “Earn Now” Button. New income opportunities come into play with added ability to markup tasks and product sales.
  • 10. Key partnerships Enabling purchases everywhere. We want to make sure that the points people earn can be used anywhere — at both digital and in- store retailers. our partner, InComm is the leader in digital and in-store gift cards.  this key partnership allows people to use their earn points and affiliate referral points as real cash online and in-store without paying revenue taxes. Predicting improvements. We prioritize strategic analysis of our progress. our partner, Diib Is a respected predictive analytics company.  They are extremely good at the visualization of real-time data and predictive improvements.  We plan to utilize them as our consumer-facing analytics back-end, and our partner for operational, marketing, ROI and strategic movement analysis. Expanding our online reach. To expand our reach online, Retail Benefits is our cash-back shopping model partner. They offer white-labeled tools to expand our retailer numbers and retail product offering to over 2000 merchants, such as Walmart, Target and Gamestop. We will be using them heavy on the web version of our platform. Mastering affiliate commissions. Our partner, Commission Junction is the gold standard of affiliate marketing and API integration for retailers and publishers alike.  They have mastered the ability to connect advertisers, publishers and consumers across the web. Keeping customers engaged. We want to make sure customers never have to leave our environment when it comes to affiliate products. our partner, TwoTap Is a universal wallet now used by Commission Junction retail partners, allowing our customers to never leave our environment. this means we minimize risk and control the quality experience.
  • 11. Traction Provisional patent awarded We’ve secured our provisional patent for our unique system, described as “Goal-oriented, socially-connected, task-based, incentivized to-do list application system and method". Application number 62183306. Trademarked phrase We’ve trademarked this common phrase. Serial number for U.S. Trademark is 86657347.‹ See more at http://www.trademarkia.com/ timeismoney-86657347.html TimeIsMoneyℱ Trademarked phrase We’ve trademarked this common phrase. Serial number for U.S. Trademark is 86709210.‹ See more at http://www.trademarkia.com/ earning-made-easy-86709210.html Earning Made Easyℱ Trademarked name We’ve trademarked this common phrase. Serial number for U.S. Trademark is 86713706.‹ See more at http://www.trademarkia.com/ earnsy-86713706.html Earnsyℱ Trademarked phrase We’ve trademarked this common phrase. Serial number for U.S. Trademark is 86640330. More info is available online at http:// www.trademarkia.com/earn- now-86640330.html Earn NowℱThe Earnsy System
  • 12. Competition / Validation ChoreMonster TaskRabbit KĂŒdzoo Wish.com Strengths: 344K downloads Weakness: Inner family only Opportunities: No actual commerce Strengths: $77mm valuation Weakness: Limited social connections Opportunities: Nothing for kids Strengths: 20K downloads Weakness: Only rewards for grades Opportunities: Only gift cards Strengths: $3B valuation Weakness: Poor products and customer service Opportunities: Only e-commerce, no earning Website and app for kids that aims to make chores fun, and rewards with points. Socially-connected task request and fulïŹllment company. Grants students access to deals, giveaways, scholarship opportunities, etc., based on student's grades and achievements. Socially-connected “wish-based” commerce aggregator, allowing people to wish for items and share wishlists with friends.
  • 13. The team Jim Irish Currently, James is also a Technology Advisor Stockholder at VisiKard, Inc. and a VP Marketing Stockholder at Innovate Health. Jim continues to be a Consultant for IT Project and Product Management for URLinkedUp, INC. Sidney Irish Sidney s a lean six sigma master black belt and specializes in process improvement and program management for Dell and Dell Financial Services for the last 18 years. She is currently responsible for Global Customer Experience for DFS. Sidney holds a BA in Accounting and is a CPA. Eric Keller Eric has worked with several start up companies working on strategic planning and fundraising, and has raised more than $5 million in equity. Eric received his MBA from Texas State University. Eddie Alberty Eddie spent 12 years as an executive for Market America and shop.com. He brings extensive knowledge in affiliate networking and e-commerce strategies. Tony Van Der Hoek Tony spent 10 years as a C-level executive for Coca-Cola in both the business intelligence and marketing organizations. He brings extensive experience and c-level business connectivity in a vast array of verticals. William Archibald William is a specialist in technical architecture with a degree in electrical engineering, and is fluent in Japanese. His experience includes semiconductor design, Internet secure transaction systems, enterprise and embedded software development, and computer-driven invention.
  • 14. Get in touch Jim Irish Sidney Irish‹ Eric Keller Earnsy.com 1112 Statler Bend Dr Pflugerville, TX 78660 512.588.3377 jirish@earnsy.com