Presentation delivered during the URBACT Training for Elected Representatives Seminar 1 (8-10 April 2013, Brussels) "Integration. How to break silos and develop integrated and place-based solutions that cross the boundaries of government bodies, disciplines, or municipal borders?" Read more here - http://urbact.eu/en/news-and-events/urbact-events/training-for-elected-representatives/

1. Seminar 1 - The integrated approach
09 April 2013
Vielen Dank für die Aufmerksamkeit
Using the local support group to develop
a new science quarter
Magdeburg

2. Seminar 1 - The integrated approach
09 April 2013
5h
10h
24h
3h
2h
1h
48h
24h 12h
Magdeburg - Capital of Saxony-Anhalt
Geographical location and traffic links
Cross of motorway A2 and A14
3 international airports within a radius of 1.5 h
(Berlin, Leipzig, Hanover)
One of the biggest inland ports
Waterway crossover (Canal bridge)
Facts about the city
Capital of Saxony-Anhalt
(one of the 16 federal states in Germany)
232 000 inhabitants
2 universities, 20.000 students
History
founded 805
first gothic cathedral north of the alps (1209)
Otto von Guericke (1609-1686)

3. Seminar 1 - The integrated approach
09 April 2013
Change of the economic structure
- until 1989 “City of heavy mechanical engineering”
with approx. 45,000 employees in this branche
- only 3,000 employees remaining in 1995
- today in addition to the traditional economic sectors:
- services (trade, banks, public administration)
- scientific institutions
- Unemployment rate January 2013: 11,4%
Mechanical and
plant engineering
Recycling industry
and environmental
technologies
Healthcare
Medical
engineering
Logistics Science Services

4. Seminar 1 - The integrated approach
09 April 2013
Magdeburg – an academic location
most important scientific institution:
Otto von Guericke University
others:
University of Applied Sciences Magdeburg
Scientific institutes
Leibniz and Helmholtz Association,
Fraunhofer and Max Planck Association

5. Seminar 1 - The integrated approach
09 April 2013
Experimental Factory
Facilities for Technology transfer around the university
Zenit
Innovation- and
Founders Centre
3 Incubators but no Science Park
no area for the
location of technology-oriented
companies and scientific
institutions in the surrounding
of the university
?

6. Seminar 1 - The integrated approach
09 April 2013
- The Port build as a port of transhipment 1888-1893
- Silos where build in 1893,1934 and 1936
- Approx. an area of 33 ha., located at the river Elbe
- 995m long and 45 - 65m wide
Commercial Port
Science Port
Idea
Facilities for Technology transfer: Science Port

7. Seminar 1 - The integrated approach
09 April 2013
Vielen Dank für die Aufmerksamkeit
City
University Science Port
Location of the Science Port
Facilities for Technology transfer: Science Port
Science Port
University
City

8. Seminar 1 - The integrated approach
09 April 2013
Dismantling of a 220 kV
transformer station
Underwater crossing of a
220 kV high voltage power line
New streets with
all supply lines
Cycle and
footpath
Reconstruction of Infrastructure - a daily task for a city
Start 2000
Facilities for Technology transfer: Science Port

9. Seminar 1 - The integrated approach
09 April 2013
University
Experimental Factory
Elbe-Office
Think Tank
Max-Plank-Institute
Virtual Development and
Trainingcenter (VDTC)
Think Tank
VDTC
Elbe-Office
Max-Planck-InstituteExperimental Factory
Fraunhofer Institute
University
Facilities for Technology transfer: Science Port
Developing a science area – no experiences in a city
Exchange with
other cities in an
Urbact - Project

10. Seminar 1 - The integrated approach
09 April 2013
Lead partner: Magdeburg
Partner cities:
Aarhus (DK)
Bialystok (PL)
Halle (DE)
Manresa (ES)
Newcastle (UK)
Piraeus (GR)
Vienna (AT)
Final Conference 12th – 14th April
2011 in Magdeburg
Handbook: Creating knowledge
hotspots in the city
Science port in the EU-Project REDIS
URBACT II – Project REDIS
Restructuring Districts into Science Quarters

11. Seminar 1 - The integrated approach
09 April 2013
Our expectations:
The discussion in working process of the
project will initialize the agreement between
the different players about the contents for
our Science Port in the future.
Science port in the EU-Project REDIS
REDIS – Implementation Lab Magdeburg 2 - 4 March 2009

12. Seminar 1 - The integrated approach
09 April 2013
TRAM (BUS LINE)
PEDESTRIAN
CONNECTIONCENTRAL PUBLIC SPACE
WATER TAXI
THE GATE
TRAM (BUS LINE)
CENTRAL PUBLICSPACE
THE GATE
WATER TAXI
PEDESTRIAN CONNECTION
Science port in the EU-Project REDIS
• No general identity – only patchwork of
isolated identities
• Lack of connections (physical, visual,
social, economic)
• Lack of critical mass
• Lack of communication, marketing and
branding (internal and external)
• Lack of strategic co-operation
REDIS – Implementation Lab Magdeburg 2009
Results:
Observations Suggestions

13. Seminar 1 - The integrated approach
09 April 2013
Science port in the EU-Project REDIS
What can a city do with such results?
How can the city use the critical observations
and the innovative suggestions
to improve the situation?
The solution of URBACT-Program :
• involve all the stakeholders
• build up a URBACT Local Support Group
• discuss all the observations und suggestions
• create new solutions
• fix these solutions in a Local Action Plan

14. Seminar 1 - The integrated approach
09 April 2013
Science port in the EU-Project REDIS
Stakeholders and their different interests
City of Magdeburg (owner of the ground)
Property administration - high selling value
Economic department - high number of new jobs
Planning department - high urban quality
Regional Government (Saxony-Anhalt)
low amount of funding
marketing for the region
Otto-von-Guericke-University
cheap ground for expansion of the university
Scientific institutions in the area
qualified cooperation partners in the neighbourhood
improvement of the infrastructure
Companies in the area
better public transport
qualified young employees from the university
It was the most important task for the ULSG:
Focusing the different interests at the overall goal 'Development of a Science area

15. Seminar 1 - The integrated approach
09 April 2013
Foundation of the ULSG in Magdeburg - June 2009
Science port in the EU-Project REDIS

16. Seminar 1 - The integrated approach
09 April 2013
Science port in the EU-Project REDIS
Qualification the structure of the ULSG – 2010

17. Seminar 1 - The integrated approach
09 April 2013
Objective:
geographical links between the University
campus, the research institutes and the
science port
Every town participating in REDIS, will be
given an opportunity to nominate a
qualified planning team for participation in
the competition. The nominated planning
teams will be invited to take part by the city
of Magdeburg
15. – 17.6.2009 -
Q&A session Opening colloquium
30.10.2009 -
Submission of competition entries
15.- 16.1.2010 - jury meeting
Science port in the EU-Project REDIS
Example Work Plan ULSG: Urban Design and Landscaping Competition

18. Seminar 1 - The integrated approach
09 April 2013
Development of a framework plan
and master plan till Springtime
2011
- open council
- Local Action Group
- Local Action Plan
- Pressconference
Document for the City Council
- 22.09.2011
SMAQ Architekten Berlin,
Prof. Andreas Quednau
HL-Landschaftsarchitekten Berlin,
Florian Heilbronner
1. Price
Science port in the EU-Project REDIS
Example Work Plan ULSG: Urban Design and Landscaping Competition

19. Seminar 1 - The integrated approach
09 April 2013
Science port in the EU-Project REDIS
Result of the work of the ULSG : Local Action Plan (LAP)
Actions in connection with the LAP
• Goals, objectives and activities
• International Ideas Competition for Architects
and Landscape Planners
• Development of a master and a framework plan
• Development of a scientific profile
• Infrastructure
• Improving the quality of life /
• Tapping potential for tourism
• Marketing for the area / Science events
• Establishing technology-oriented enterprises
• Establishing scientific institutions
• Public transport connections of the area
• Establishing specific service providers /
Building flats
• Integration of the Port of Science into
the neighbourhood
• Coordinating the cooperation
• Business model and governance of the area

20. Seminar 1 - The integrated approach
09 April 2013
Impressions of the Science port today
Science port in the EU-Project REDIS

21. Seminar 1 - The integrated approach
09 April 2013
Thanks for your attention!
From REDIS to EUniverCities
Another result of the work of the ULSG : a new URBACT-Project