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Vioxx Controversy Romain Floyd, Suki Fuller, Andrea Villanera, Michele Barone, Steven Smith
Merck ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Major Players ,[object Object],[object Object],[object Object],[object Object]
Reputation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Pipeline
Competition to Vioxx® ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Vioxx ® ? ,[object Object],[object Object],[object Object]
Description ,[object Object],[object Object],[object Object],[object Object]
Clinical Studies of Vioxx® ,[object Object],[object Object]
Vioxx® Indications and Usage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Vioxx® advantage  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Contraindications ,[object Object],[object Object],[object Object]
Warnings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sales Incentives ,[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing Vioxx® ,[object Object],[object Object],[object Object]
Vioxx® Dangers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Vioxx® and Merck  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Vioxx and Industry ,[object Object],[object Object],[object Object],[object Object]
Industry Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Industry Analysis  (continued) ,[object Object]
Vioxx® Evaluation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Pulling Vioxx From the Market ,[object Object],[object Object],[object Object]
Merck Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Merck Analysis  (continued) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Future Outlook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Recent Headlines ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Closing Statement / Questions Questions?
Sources ,[object Object],[object Object],[object Object],[object Object],[object Object]
Sources ,[object Object],[object Object],[object Object],[object Object]
Sources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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