My submission for the M-Prize, the MIX’s call to management innovators (and aspiring management innovators) around the world to make a real difference when it comes to improving management thinking and practice. The Management Innovation eXchange (MIX) is an open innovation project aimed at reinventing management for the 21st century. The MIX is based on the premise that management is nothing less than the technology of human accomplishment and that it now needs to be reinvented for a new age. Source: http://www.managementexchange.com/content/trust-extender-enlarge-circle-trust-empowering-stakeholders-trust-and-reciprocate-trust

1. The TrustExtender:Enlarge the circle oftrustby empoweringstakeholders to trust
and reciprocate trust
Hack:
The Trust Extender:
Enlarge the circle of
trust by empowering stakeholders to
trust and reciprocate trust
Moonshots
Summary

2. Problem
Solution
Companies that
create trust with stakeholders build intangible value and anticipate, innovate, and adapt fast—
keys to business survival and maximization of shareholder value.

3. Managers,
open your minds and revisit your long­standing beliefs about trust by participating in
continuing education programs.
Managers, read
case studies and attend workshops to gain insights into new approaches that could help you
achieve your trust objectives.
Managers,
start communicating using a universal lingua franca for trust as your blueprint for evaluating
your existing trust models and refining them.
Managers, encourage your organizations to join the
Institute for Extending Trust in order to improve their chances of success by learning from
the experiences of other innovative organizations on the leading edge of transforming trust­
extending practices.
Managers, seek external expertise and create sandboxes for
experimenting with third party tools that support your trust extending initiatives.
Practical Impact

5. First Steps
Managers, start learning about trust models designed to extend trust
Managers, identify your own pilot
projects and experiment with models and processes for extending trust
Managers, if you have a mandate to
adopt innovative new approaches for improving business performance, get involved in
organized experiments that position you as a leader in trust­extending innovations
Managers, get involved
in the Institute for Extending Trust by sharing your experiences with other members and
collaboratively refining methods for extending trust.
Credits

6. Documents
Images

9. Videos

12. @TrustEnabler: 1. Celebrate vulnerability; 2. Admire authenticity; 3. Insist on
integrity (honor yr word); 4. Champion EVERY stand
Finally, I’d like to address the bigger question of the value of vulnerability.
Vulnerability is the prerequisite for sociability and survival of most species. Without it
we would eat our young. Vulnerability is therefore also the ultimate moral stand.
Heroism may be the ultimate act of vulnerability