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“We're seeing the
                  beginnings of the entrepreneurial economy
                            a system built on nimble, low‐overhead, 
                                  oftentimes small companies”




Jason Daley, Entrepreneur Magazine
But first,
                               f
                       some FACTS
                       some FACTS about
                         entrepreneurs




Image Source: Corbis
55‐
55‐64
   the age group showing 
   the age group showing
     the highest rate of 
  entrepreneurial activity. 
   Surprisingly, the 20‐34 
   Surprisingly the 20 34
     age bracket has the 
         lowest rate




Dane  Stangler, Senior analyst at the Kauffman Foundation
average age of U.S. born tech 
              average age of U.S. born tech
                entrepreneurs when they 
                founded their companies


Dane  Stangler, Senior analyst at the Kauffman Foundation
of entrepreneurs claim 
                                                                            they were inspired by 
                                                                            they were inspired by
                                                                               innate desire, not 
                                                                             education or training




Northeastern University's School of Technological Entrepreneurship Survey
50%
    50%of all U.S. 
       businesses 
       businesses
       are home‐based




                        Image Source: lifestylecareers



Emergent Research
13 
13 Million          p p
                    people are employed by home businesses
                                 p y     y




Emergent Research
6.6 Million
                      6       home 
                              businesses 
                              businesses
                              contribute at 
                              least 50% of 
                              their total 
                              household 
                              income




Emergent Research
8%       of home businesses have
                    revenues of $500,000 or more 




                                            35%
                                            35%
                                            have revenues of 
                                            $125,000 or more
                                            $125,000 or more




Emergent Research
Remember the recession?
     b h           i ?
8%                             of American entrepreneurs added 
                                employees over the past year
                                employees over the past year




Carl Schramm, President & CEO, Ewing Marion Kauffman Foundation    Image Source: Times Online
66%                             of American entrepreneurs have seen their
                                sales and profitability decrease
                                sales and profitability decrease




Carl Schramm, President & CEO, Ewing Marion Kauffman Foundation
71%                             of entrepreneurs don’t expect 
                                to add any new jobs in 2010
                                to add any new jobs in 2010




Carl Schramm, President & CEO, Ewing Marion Kauffman Foundation   Image Source: flickr/brianjmatis
61%                             of entrepreneurs think the
                                economy is on the wrong track
                                economy is on the wrong track




Carl Schramm, President & CEO, Ewing Marion Kauffman Foundation   Image Source: flickr
50%                             of entrepreneurs worldwide said it was more
                                difficult to start a new business in 2009 than in 2008
                                          to start a new business in 2009 than in 2008




GEM – Global Entrepreneurship Monitor 2009 Survey
50%                             of innovation‐driven countries, 
                                including the U.S., show a decrease in startups
                                including the U.S., show a decrease in startups




GEM – Global Entrepreneurship Monitor 2009 Survey                     Image Source: Photobucket
But there’s hope…
     h ’ h




         Image Source: moddb
“More than half of the largest and fastest‐growing companies
   in the country were formed during economic tough times”
                y                  g             g




Dane Stangler, Senior analyst at the Kauffman Foundation
69%                               more unemployed American workers started 
                                  a business in 2009 than in 2008
                                  a business in 2009 than in 2008




Challenger Job Market Index 2009, Challenger, Gray & Christmas       Image Source: flickr/ rizalgeo
New and young firms have been the primary source of new 
        jobs in the United States over the past three decades
        jobs in the United States over the past three decades




Carl Schramm, President & CEO, Ewing Marion Kauffman Foundation
2010 and beyond
1.19                              or 35% of global workforce 
                                   will be mobile by 2013
                                   will be mobile by 2013

 Billion




Sean Ryan, Research Analyst at the IDC’s Mobile Enterprise
of entrepreneurs said Twitter delivers "great value" 

41%              to their company while 84% expect their use of 
                 Twitter to grow over the next 6 months




Marketingprofs
25%                    of entrepreneurs say they will
                       commit more resources to social media
                       commit more resources to social media




Ad‐ology 2009 Survey                                           Image Source: sxc.hu
“At some point in 2010, all search results will consist of 
           real‐time information
           real time information, scores, reviews, tweets
                                                   tweets 
                              and all, right there and up to the minute” 




                                                                 Image Source: Washington Post TimeSpace
John Jantsch, Marketing & Digital Technology Coach
Your location, or that of your customers and prospects, 
              will become another data point in the marketing mix
              will become another data point in the marketing mix




John Jantsch, Marketing & Digital Technology Coach              Image Source: Wired.com
Find Your Inner Entrepreneur
                 Find Your Inner Entrepreneur
            Start a side business while you're still employed:
                The risk is lower, security is much higher, 
                      and your current job can open the
                              doors that you need 
                              doors that you need




Rohit Bhargava, Award winning author “Personality Not Included”   Image Source: sxc.hu
Brought to you by

 Grasshopper.com
 Follow us @Grasshopper
 Follow us @Grasshopper




      Research by
      Research by

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The New Entrepreneur: Research Review

  • 2. “We're seeing the beginnings of the entrepreneurial economy a system built on nimble, low‐overhead,  oftentimes small companies” Jason Daley, Entrepreneur Magazine
  • 3. But first, f some FACTS some FACTS about entrepreneurs Image Source: Corbis
  • 4. 55‐ 55‐64 the age group showing  the age group showing the highest rate of  entrepreneurial activity.  Surprisingly, the 20‐34  Surprisingly the 20 34 age bracket has the  lowest rate Dane  Stangler, Senior analyst at the Kauffman Foundation
  • 5. average age of U.S. born tech  average age of U.S. born tech entrepreneurs when they  founded their companies Dane  Stangler, Senior analyst at the Kauffman Foundation
  • 6. of entrepreneurs claim  they were inspired by  they were inspired by innate desire, not  education or training Northeastern University's School of Technological Entrepreneurship Survey
  • 7. 50% 50%of all U.S.  businesses  businesses are home‐based Image Source: lifestylecareers Emergent Research
  • 8. 13  13 Million p p people are employed by home businesses p y y Emergent Research
  • 9. 6.6 Million 6  home  businesses  businesses contribute at  least 50% of  their total  household  income Emergent Research
  • 10. 8% of home businesses have revenues of $500,000 or more  35% 35% have revenues of  $125,000 or more $125,000 or more Emergent Research
  • 12. 8% of American entrepreneurs added  employees over the past year employees over the past year Carl Schramm, President & CEO, Ewing Marion Kauffman Foundation Image Source: Times Online
  • 13. 66% of American entrepreneurs have seen their sales and profitability decrease sales and profitability decrease Carl Schramm, President & CEO, Ewing Marion Kauffman Foundation
  • 14. 71% of entrepreneurs don’t expect  to add any new jobs in 2010 to add any new jobs in 2010 Carl Schramm, President & CEO, Ewing Marion Kauffman Foundation Image Source: flickr/brianjmatis
  • 15. 61% of entrepreneurs think the economy is on the wrong track economy is on the wrong track Carl Schramm, President & CEO, Ewing Marion Kauffman Foundation Image Source: flickr
  • 16. 50% of entrepreneurs worldwide said it was more difficult to start a new business in 2009 than in 2008 to start a new business in 2009 than in 2008 GEM – Global Entrepreneurship Monitor 2009 Survey
  • 17. 50% of innovation‐driven countries,  including the U.S., show a decrease in startups including the U.S., show a decrease in startups GEM – Global Entrepreneurship Monitor 2009 Survey Image Source: Photobucket
  • 18. But there’s hope… h ’ h Image Source: moddb
  • 19. “More than half of the largest and fastest‐growing companies in the country were formed during economic tough times” y g g Dane Stangler, Senior analyst at the Kauffman Foundation
  • 20. 69% more unemployed American workers started  a business in 2009 than in 2008 a business in 2009 than in 2008 Challenger Job Market Index 2009, Challenger, Gray & Christmas Image Source: flickr/ rizalgeo
  • 21. New and young firms have been the primary source of new  jobs in the United States over the past three decades jobs in the United States over the past three decades Carl Schramm, President & CEO, Ewing Marion Kauffman Foundation
  • 23. 1.19 or 35% of global workforce  will be mobile by 2013 will be mobile by 2013 Billion Sean Ryan, Research Analyst at the IDC’s Mobile Enterprise
  • 24. of entrepreneurs said Twitter delivers "great value"  41% to their company while 84% expect their use of  Twitter to grow over the next 6 months Marketingprofs
  • 25. 25% of entrepreneurs say they will commit more resources to social media commit more resources to social media Ad‐ology 2009 Survey Image Source: sxc.hu
  • 26. “At some point in 2010, all search results will consist of  real‐time information real time information, scores, reviews, tweets tweets  and all, right there and up to the minute”  Image Source: Washington Post TimeSpace John Jantsch, Marketing & Digital Technology Coach
  • 27. Your location, or that of your customers and prospects,  will become another data point in the marketing mix will become another data point in the marketing mix John Jantsch, Marketing & Digital Technology Coach Image Source: Wired.com
  • 28. Find Your Inner Entrepreneur Find Your Inner Entrepreneur Start a side business while you're still employed: The risk is lower, security is much higher,  and your current job can open the doors that you need  doors that you need Rohit Bhargava, Award winning author “Personality Not Included” Image Source: sxc.hu
  • 29. Brought to you by Grasshopper.com Follow us @Grasshopper Follow us @Grasshopper Research by Research by