This presentation intends to show how adventure tourists incorporate different social media platform and internet resources to plan their trip in Lee and Wolfe County.
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Tran Nguyen - 36 Hours in Lee and Wolfe County - EPG
1. WWW.UNIQUEPLACES.COM
WELCOME
36 HOURS PERSONA
in WOLFE AND LEE
COUNTY, KY
Tran Nguyen
Entrepreneurship for Public Good
Berea College
Campton
The Friendliest Town
in the Mountain
7/9/2014
36 hours in Wolfe and Lee County, KY Prepared
by Tran Nguyen
1
Beattyville
The heart of the
Kentucky River
3. - 29 years old
- Live in Miami, FL
- Owner of 5 gyms
- Annual income: $68,000
- Unmarried
- Fly to KY
- 33 years old
- A travel writer
- Have been to more than 10
different countries
- Author of 2 Best-Selling books
- Annual income: $70,000
- Married
- Fly to KY
- 31 years old
- Diplomat in Switzerland
- Traveled to 30 countries
so far
- Annual income: €75,000
- Unmarried
- Fly to KY
Cinderella Happy
Tinny Novelty
Kevin Evergreen
7/9/2014
36 hours in Wolfe and Lee County, KY
Prepared by Tran Nguyen
3
4. Morris Random
- 30 years old
- Live in Silicon Valley, CA
- Own a web design firm
- Annual income: $80,000
- Unmarried
- Fly to KY
- 30 years old
- Live in Knoxville, TN
- CEO of “Waste a lot,” a Green Energy Company
- Annual income: $78,000
- Married, have one son
- Drive to KY
Gabby Santiago
7/9/2014
36 hours in Wolfe and Lee County, KY
Prepared by Tran Nguyen
4
6. WWW.UNIQUEPLACES.COM
Lee County Tourism Commission
Three Forks Historical Center
11:00 AM
Wednesday
7/9/2014
36 hours in Wolfe and Lee County, KY
Prepared by Tran Nguyen
6
7. WWW.UNIQUEPLACES.COM
Lee County Tourism Commission
Three Forks Historical Center
11:00 AM
Wednesday
7/9/2014
36 hours in Wolfe and Lee County, KY
Prepared by Tran Nguyen
7
8. WWW.UNIQUEPLACES.COM
Manna Café on Main vs.
Los Two Brothers Mexican Restaurant
1:00 PM
Wednesday
7/9/2014
36 hours in Wolfe and Lee County, KY
Prepared by Tran Nguyen
8
9. WWW.UNIQUEPLACES.COM
Los Two Brothers Mexican Restaurant1:00 PM
Wednesday
7/9/2014
36 hours in Wolfe and Lee County, KY
Prepared by Tran Nguyen
9
$65
10. WWW.UNIQUEPLACES.COM
Pine Crest Camp vs. Lago Linda2:00 PM
Wednesday
7/9/2014
36 hours in Wolfe and Lee County, KY
Prepared by Tran Nguyen
10
Lago Linda
Pine Crest Camp
31. WWW.UNIQUEPLACES.COM
It’s time to be “Barter:” Music in the Park7:00 PM
Thursday
7/9/2014
36 hours in Wolfe and Lee County, KY
Prepared by Tran Nguyen
31
$20
37. WWW.UNIQUEPLACES.COM
Spending
$247,
21%
$198,
17%
$120,
10%
$220,
19%
$390,
33%
Money spent
Food Lodging
Gas Shopping
Recreation
Some Destinations
New SouthWales
REGION: Byron Bay - Hunter Valley - Snowy montains
Victoria
REGION: Daylesford -Grampians -Great ocean Road
South Australia
REGION: BarossaValley-KangarooIsland -Wilpena
Cross Border
REGION: Murray River
7/9/2014
36 hours in Wolfe and Lee County, KY
Prepared by Tran Nguyen
37
Money spent
Food $247
Lodging $198
Gas $120
Shopping $220
Recreation $390
Total = $1,175
38. WWW.UNIQUEPLACES.COM
Conclusion
- Tourists incorporate indifferent social media platforms
and Internet resources to make decisions.
- Having Wi-Fi is an advantage.
- Pictures on the official website/social media sites are
very helpful.
- Local businesses should update their information such
as business hours on different social media platform.
- Promotion can be a motivation to visit a store.
7/9/2014
36 hours in Wolfe and Lee County, KY
Prepared by Tran Nguyen
38
36 hours Persona in Wolfe and Lee County.
Purpose: To show how adventure tourists incorporate different social media platform and internet resources to plan their trip.
Kevin Evergreen: 29 – Miami, FL, a gym owner, income $78,000, unmarried
Cinderella Abba: 33 – a travel writer, author of 2 Best Seller book, married
Tinny Novelty: 31 – diplomat who currently serve in Switzerland,
Kevin Evergreen: 29 – Miami, FL, a gym owner, income $78,000, unmarried
Cinderella Abba: 33 – a travel writer, author of 2 Best Seller book, married
Tinny Novelty: 31 – diplomat who currently serve in Switzerland,
Morris Random: 30 – Knoxville, TN, CEO of “Waste a lot,” a Green Energy Company, $78,000; married have one son
Gabby Santiago: 30 – Live in Silicon Valley, CA, own a web design firm, $80,000, unmarried
Travel Strategy: Internet, Department of Tourism good source no time decide on the fly
Morris picked up his friend at Bluegrass Airport at 9:00 AM 1h30’ to drive from there to Beattyville
Look on the Internet about the Three Forks Historical Center no information about the opening hour.
11:00 AM Beattyville Tourism Center, a red caboose.
Impressed by the hospitality and friendliness of Dedra Brandenburg, the director of the tourism commission let them tour the museum
This visit gives them a better understanding about the history. They write very good reviews on Tripadvisor and also help update the opening hours for future tourists.
Look on the Internet about the Three Forks Historical Center no information about the opening hour.
11:00 AM Beattyville Tourism Center, a red caboose.
Impressed by the hospitality and friendliness of Dedra Brandenburg, the director of the tourism commission let them tour the museum
This visit gives them a better understanding about the history. They write very good reviews on Tripadvisor and also help update the opening hours for future tourists.
A choice between Los Two Brothers Mexican Restaurant and Manna Café on Main
Mexican has higher rating + pictures of new dishes, celebration.
A choice between Los Two Brothers Mexican Restaurant and Manna Café on Main
Mexican has higher rating + pictures of new dishes, celebration.
Wanted to visit the Sheltowee Trail, choice between Lago Linda vs Pine Crest Camp.
Pine Crest Camp for elder people. Cabin by the lake in Lago Linda.
Price per Cabin ( not including 6% sales tax, 1% state room tax & 3% county room tax)$90 per night Sunday – Thursday
Wanted to visit the Sheltowee Trail, choice between Lago Linda vs Pine Crest Camp.
Pine Crest Camp for elder people. Cabin by the lake in Lago Linda.
Price per Cabin ( not including 6% sales tax, 1% state room tax & 3% county room tax)$90 per night Sunday – Thursday
Wanted to visit the Sheltowee Trail, choice between Lago Linda vs Pine Crest Camp.
Pine Crest Camp for elder people. Cabin by the lake in Lago Linda.
Price per Cabin ( not including 6% sales tax, 1% state room tax & 3% county room tax)$90 per night Sunday – Thursday
Go for a hike and make it all the way to Chimmey top. Spend $15 on drinks and snacks
Go for a hike and make it all the way to Chimmey top. Spend $15 on drinks and snacks
Look for Sky Bridge Station on Google good ratings. Looks at the reviews.
Enjoy their food and beers. Make new friends.
Look for Sky Bridge Station on Google good ratings. Looks at the reviews.
Enjoy their food and beers. Make new friends.
Take a shower
8:00 PM Lee County Recreation Center. Spending $35 on bowling and drinks
Take a shower
8:00 PM Lee County Recreation Center. Spending $35 on bowling and drinks
Take a shower
8:00 PM Lee County Recreation Center. Spending $35 on bowling and drinks
Get ready to go to Cable’s Riding Stable’s. Good reviews + ratings spending $170 on services + tips
Get ready to go to Cable’s Riding Stable’s. Good reviews + ratings spending $170 on services + tips
Get ready to go to Cable’s Riding Stable’s. Good reviews + ratings spending $170 on services + tips
11:30 PM: Tyler’s County Kitchen $45
11:30 PM: Tyler’s County Kitchen $45
1:00 PM: Rock Climbing $220 services + tips
1:00 PM: Rock Climbing $220 services + tips
4:00 PM Miguel’s Pizza $50
4:00 PM Miguel’s Pizza $50
6:00 PM Campton Main Street
6:00 PM Campton Main Street
7:00 PM Music in the Park $20 CD of local artists
Looks for places to buy souvenirs found Berea Track Grocery.
Found their Facebook and see some interesting products spent $80
Looks for places to buy souvenirs found Berea Track Grocery.
Found their Facebook and see some interesting products spent $80
They also found out about Rose Brothers. 1931,Aafter a fire it was rebuilt.
They also found out that this store has a promotion on sandals.
A Gabby also found some lovely antique, in the front. They spent $120 in total.
They also found out about Rose Brothers. 1931,Aafter a fire it was rebuilt.
They also found out that this store has a promotion on sandals.
A Gabby also found some lovely antique, in the front. They spent $120 in total.
They also found out about Rose Brothers. 1931,Aafter a fire it was rebuilt.
They also found out that this store has a promotion on sandals.
A Gabby also found some lovely antique, in the front. They spent $120 in total.
Total: $1,013 in 2 days/5 $120/person/day
Value perceptions: reasonable. Satisfied with the visit, perfect break from their busy lives.
Most liked travel features: The beautiful nature of the Red River Gorge and the hospitability of the local people.
Love to come back again. Definitely will recommend to their friends and colleagues.