Most businesses are unaware of the legal issues businesses can face at the outset. Often it is simple mistakes or omitted steps that jeopardize a company's future. Areas covered during this webinar include: foundational decisions, financial projections, intellectual property, record-keeping, fundraising preparation, employee versus contractor decisions, and entity types.
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Minimize Your Client's Risk: From IP to Cash Flow
1. Disclaimer: This presentation is intended to be general information. Nothing in the presentation constitutes legal advice. Please consult
with an attorney before making any intellectual property protection decisions.
Minimize Your Client’s Risk
FROM INTELLECTUAL PROPERTY (IP)
TO CASH FLOW
December 8th, 2015
3. PETER THORSSON
BUSINESS DEVELOPMENT
Peter Thorsson leads business
development work for Palo Alto
software, maker of LivePlan, where
he crafts strategic partnerships that
help entrepreneurs succeed.
7. AGENDA
1. Foundational
2. Identify & Inventory IP
3. IP Strategy
4.Financial Projections
5. Compare Actual to
Projections
6. Track Over Time
8. Foundational
• Are you an employee of another
company
• Proper assignment of IP rights —
personal vs company
• Assume that ownership extends
outside the US
19. Key Dates to
Remember
• Date of Idea/Inventions (First to
Invent → First INVENTOR to file)
• Date of Use
• Date of Filing
• Date of Conversion
• Renewals
20. Avoid IP loss,
infringement,
or business failure.
When do you need
an IP strategy?
Exclude competition:
Attract investment; and
29. Strategies to Protect IP
Secrets:
- Notary
- IP Vault
- Copyright software
Hire a Professional:
- Attorney, Consultant,
- LegalZoom, Rocketlawyer
Do It Yourself:
- USPTO.gov
- copyright.gov
30. KPI TRACKING
Set goals with your clients, advise them
on how to achieve them, track financial
trends, and grow faster and more
strategically…
31.
32. UNDERSTANDING KPIS
“WOULD YOU TELL ME, PLEASE, WHICH WAY I OUGHT TO GO FROM HERE?” SAID ALICE
“THAT DEPENDS A GOOD DEAL ON WHERE YOU WANT TO GET TO,” SAID THE CAT.
“I DON’T MUCH CARE WHERE–” SAID ALICE.
“THEN IT DOESN’T MATTER WHICH WAY YOU GO,” SAID THE CAT.
Lewis Carroll. In Alice’s Adventures in Wonderland
In other words, if you do not have a plan for where
you want your business to get to, performance
measurement does not matter much!
33. Businesses grow 30% faster
when they actively plan, track
against that plan, and adjust
for growth?*
*Cranfield University Research
Study
DID YOU KNOW
34. ● Financial KPIs
○ Revenue
○ Expenses
○ Gross Margin
○ Net Profit
○ AR/AP
WHAT TO TRACK
35. ● Track ACTUAL Financial KPIs against:
○ Planned Results
○ Previous Period
○ Same Period Last Year
● Analyze VARIANCE
○ adjust, learn, grow
WHAT TO TRACK
38. Operating Income
Revenue minus direct
cost and expenses
(except interest and
taxes)
Net profit
Revenue minus direct
costs and all expenses
WHAT TO TRACK
42. LIVEPLAN
IS ONE SOLUTION
• Automated KPIs
• Integrated with QuickBooks and XERO
• Planned vs. Actual vs. Previous Period
• Reports for relevant time periods
instantly
• Strategic financial management made
easy
44. GET TO KNOW LIVEPLAN
JOIN OUR PARTNER PROGRAM
• Receive a free LivePlan
account
• Gain access to our Garrett’s
bike shop demo account
• Receive special volume pricing
options
• Sign up today: www.liveplan.
com/accountants
45. LIVEPLAN EXPERT ADVISOR CERTIFICATION
• Budgeting and Forecasting
• Cash Flow Management
• Business Planning
• Industry Benchmarking
• Financial KPI Dashboard
Confidently offer the proactive advising services
your clients want and need:
46. LIVEPLAN EXPERT ADVISOR CERTIFICATION
Attend our 2 hour certification course
Earn 2 CPE credits
Next course dates:
Wed. Dec. 9th, 2015
Wed. Jan. 13th 2016
12am Eastern; 11am Central; 10am Mountain; 9am
Pacific
Prerequisites required to become certified:
1. See a demo of LivePlan
2. Sync & map an accounting file in LivePlan
3. Build a budget & forecast in your LivePlan account
For a Limited Time: FREE CERTIFICATION!
47. LIVEPLAN EXPERT ADVISOR CERTIFICATION
Qualifications for the directory listing:
1. Be a certified Expert Advisor
2. Have three clients using LivePlan
Have your firm promoted to all of our LivePlan small
business users seeking financial advice on how to
grow their business.
Get included in our Expert Advisor Directory