1. * Webinar # 3 The Psychology of Growing a Large Learning Community

2. * Webinar # 3 The Psychology of Growing a Large Learning Community This program was presented by Training Magazine Network as a 3-part series of live webinars. Follow this link to view all 3 recordings and download all the materials*: http://bit.ly/ssGrowingSocialLearningWebinars *If you aren’t already a member of Training Magazine Network, you’ll need to register along the way. It’s quick, free and privacy-protected. About TrainingMagNetwork.com Click this link to create your own free social learning system: http://bit.ly/VFTNetworks-FreeSocialLearningSystem FREE limited eBook: "Growing Social Learning" Special release prior to launch of printed version. To be released on June 15, 2010. Click here to reserve your copy

3. TrainingMagNetwork Story What We Learned About Creating Viable Social Learning Communities Ray E. Jimenez, PhD Chief Architect [email_address] www.vftnetworks.com Gary VanAntwerp VP Implementation [email_address] www.vftnetworks.com *

4. Request a FREE copy of the eBook on Growing Social Learning How to conduct Conversation Mapping Template Techno Profile Survey Micro-Learning Impacts Click here to reserve your copy *

5. Architects, managers and leaders of TrainingMagNetwork.com and over 500 other social learning networks *

6. 3-Part Webinar Series Webinar # 1 What We Learned About Creating Viable Social Learning Communities Webinar # 2 Lessons Learned from Web 2.0 Technology Development, Implementation and Support: Non-technical Perspective Webinar # 3 The Psychology of Growing a Large Learning Community *

7. Session Outcomes In this session you will learn: • new and old learning behaviors • finding the sweet spots of member needs • adjusting features and processes to build trust • consistent focus on providing the best-of-breed speakers like Bob Pike, Allison Rosette, Thiagi, Jane Bozarth and many others • feeding and seeding content with articles, podcasts, recordings, etc • providing depth in groups, discussions, networking • and many more. *

10. Two frameworks Learning to performance Types of audiences Web 2.0-like interactions Web 2.0-like applications at work * Webinar # 2 Technology (Recap)

12. *

13. *

14. Type in chat what you recall as one idea you have learned from the past two sessions. (Type in chat)

15. Acknowledgement Joyce Cooney Lorri Freifeld Anthony DeRico Kris Stokes Julie Groshens Leah Nelson Robert Kuwada Many others

16. What is TrainingMagNetwork?

17. 12,900 members March 2010

18. History / Milestones

19. Social Media Vs. Social Learning

20. Network Weaver Checklist Weaving - knitting together people, groups, relationships, technology and applications in work and performance. Heart in Growing Communities

21. “ What the weaver does to grow the community?” *

22. * Network Weaving Efforts Phases-growth

24. * Not fuzzy, touchy, feely, warmmy, goals. Business goals.

25. * Benchmark Levels & Criteria 1 – Quantity/Velocity 2 - Activity 3 – Relationships 4 – Learning occurs 5 – Value to members 6 - Viral

26. Growth members Logins Discussions Members

27. Logins

28. Benchmark Levels & Criteria 1 – Quantity/Velocity 13K @ 350 to 900 per month 2 - Activity 500 – 1000 Logins per week 3 – Relationships (Average network members – no data) 4 – Value to members 200 – 400 downloads per week 4,000 views of recorded webinars in Q4 5 - Viral 350 members per month from other communities (external, e.g. share, send, LinkedIn, Slideshare, etc)

29. Manage the numbers Track the essential numbers. What can you do with the numbers? (Representation only; not accurate)

30. * We wonder what happens at 20,000 to 30,000 members

31. *

36. How did we apply Weaving Social Learning to address Learning Dimensions & Work to Performance?

37. Tools & Content complement members’ Learning Dimensions

42. * Constantly Creating & Selling Value Incentivize Participation

43. * Culture Privacy Policy Support

44. * What does this mean in communities? (Type in chat)

47. * Needs and tools

50. * Marketing/Communication

52. * Weaving BLIND

53. *

54. Two frameworks Learning to performance Types of audiences Web 2.0-like interactions Web 2.0-like applications at work *

55. * “ You can only manage what you can visualize or capture.”

56. Conversation Mapping Network Analysis Gather data by survey, collaborative project, or focus group of interest topics Display data in visualize format Track progress of people and topics, activities Interpret and take actions Example products http://thinkature.com/ http://www.bubbl.us/ http://www.thinkmap.com/

57. Social Driven SN - Network report Task Learn Socialize Personal task is high Self-learning is high Personal acceptance, sharing is high

58. Task Driven SN - Network report Network members Interactive postings Goal completion Curtis - 9 John - 4 Pearl - 3 Nancy - 3 Fermin - 3 Larry - 2 Curtis - 45 John - 14 Pearl - 9 Nancy - 6 Fermin - 3 Larry - 5 Curtis – 80% John – 65% Pearl – 40% Nancy – 40% Fermin – 30% Larry – 30% What correlations can you see? Check it or circle it.

59. Network profile Can you detect correlations? Curtis - 45 Fermin- 5 Postings are pseudo names

60. Task driven SN - Network profile # 1 Can you detect correlations? More purple, more interactions % of goal accomplished % of goal accomplished

61. Task driven SN - Network profile #2 Can you detect correlations? More purple, more interactions % of goal accomplished % of goal accomplished

64. Manage the numbers – show invisible Track the essential numbers. What can you do with the numbers? (Representation only; not accurate) *

65. Eye Drops – Implementation Tips

67. What key ideas have you learned today? What can you apply immediately? (Type in chat)

68. 3-Part Webinars Webinar # 3 - April 14, 2010 The Psychology of Growing a Large Learning Community – Conversation Mapping *

69. Start today! Create your own FREE in-house social learning account www.vftnetworks.com

71. Visit www.TrainingMagNetwork.com * 5 Ways to Link

72. * Webinar # 3 The Psychology of Growing a Large Learning Community This program was presented by Training Magazine Network as a 3-part series of live webinars. Follow this link to view all 3 recordings and download all the materials*: http://bit.ly/ssGrowingSocialLearningWebinars *If you aren’t already a member of Training Magazine Network, you’ll need to register along the way. It’s quick, free and privacy-protected. About TrainingMagNetwork.com Click this link to create your own free social learning system: http://bit.ly/VFTNetworks-FreeSocialLearningSystem FREE limited eBook: "Growing Social Learning" Special release prior to launch of printed version. To be released on June 15, 2010. Click here to reserve your copy

73. Request for a FREE copy of the eBook on Growing Social Learning How to conduct Conversation Mapping Template Techno Profile Survey Micro-Learning Impacts Complete the form http://www.stories2learn.com/sociallearningform/sc-form.php Please send email for more information: http://www.my3mg.com/reusables/contact.php *

74. TrainingMagNetwork Story What We Learned About Creating Viable Social Learning Communities Ray E. Jimenez, PhD Chief Architect [email_address] www.vftnetworks.com Gary VanAntwerp VP Implementation [email_address] www.vftnetworks.com *