Any presentation is an opportunity to effect a change. The only way to do this effectively is to: 1.) understand your audience and put them first, and 2.) help them take the intended action.
Creating compelling visuals means nothing without structure and clarity.
18. “ no more than
“
words
on a slide.
- Seth Godin
19. San Francisco
• San Francisco, officially the City and County of San Francisco, is the leading
financial and cultural center of Northern California and the San Francisco Bay Area.
• The only consolidated city-county in California, San Francisco encompasses a land
area of about 46.9 square miles on the northern end of the San Francisco
Peninsula, giving it a density of about 17,620 people per square mile.
• It is the most densely settled large city (population greater than 200,000) in the state
of California and the second-most densely populated major city in the United States
after New York City.
• San Francisco is the fourth most populous city in California, after Los Angeles, San
Diego and San Jose, and the 14th most populous city in the United States—with a
Census-estimated 2012 population of 825,863.
• The city is also the financial and cultural hub of the larger San Jose-San FranciscoOakland metropolitan area, with a population of 8.4 million.
