Tracxn - Customer Success Management Startup Landscape

OCTOBER 2018
CUSTOMER SUCCESS MANAGEMENT

Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Customer Success Management - Oct 2018
Contents
Feed Summary
Investment Trends
Market Details
Exit Outlook
Investors
News
Appendix
2
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Contents
Feed Summary
Investment Trends
Market Details
Exit Outlook
Investors
News
Appendix
3
Feed Summary
Investment Trend Summary
Exit Outlook Summary
BlueBox
Summary of Key Markets
Notable Companies in the Sector
Recent News

Note: Mega Companies includes IPO’d companies, Mega Acquisitions and Unicorn. Data is taken from Tracxn Platform as on October 18, 2018.
Customer Success Management Feed Summary
4
Customer Success Management > Feed Summary
Solutions for customer engagement, churn management, cross-sell and up-sell management for B2B SaaS-based
companies
• Inclusions: Companies providing solutions covering
Customer Metrics, Customer On-boarding, Customer
Engagement, Product Feedback solutions.
• Exclusions: Companies providing solutions covering
Customer Success Marketing, Lead management. Also,
excludes companies providing customer engagement
services.
• Excludes funding information of Chinese companies
Feed in Numbers
Overview
$1.5B
Funding
8
Mega
Companies
139551
FundedCovered on
Tracxn
2
Unicorns
5
Soonicorns
23
Minicorns
5
IPO’d Cos
50
Late Stage Cos
8
29
Acquisitions
43
DeadPooled
2
Acquihired
Series A+ Cos
CallidusCloud
(1996, Pleasanton, $89.3M)
Evergage
(2010, Somerville, $31.5M)
Newgen Software
(1992, Delhi, $27.4M)
Top Companies

Investment Trend Summary
Summary of Funding Activity in Customer Success Management
5
$125M - Series D
Intercom (2011, San Francisco, $241M)
$40M - Series F
WalkMe (2011, Tel Aviv, $212M)
$75M - Series E
$25M - Series C
Pendo (2013, Raleigh, $107M)
$53.6M - Series B
Wizeline (2013, San Francisco, $62M)
$20M - Series B
$52M - Series E
Gainsight (2009, Redwood City, $158M)
$20M - Series B
Simon Data (2014, New York City, $32M)
$50M - Series D
$10M - Series C
Evergage (2010, Somerville, $31.5M)
Top Geos of InvestmentEntrepreneurial Activity Global Funding Trend
*YTD *YTD
Customer Success Management > Feed Summary > Investment Trend Summary
Seed Bowery Capital (#2), Compound (#2), Dorm Room Fund (#2)
Series A/B
Bessemer Venture Partners (#2), Shasta Ventures (#2), Sierra
Ventures (#2)
Series C+
Insight Venture Partners (#2), Benhamou Global Ventures (#1),
Bessemer Venture Partners (#1)
Incubators Techstars (#11), 500 Startups (#3), Alchemist Accelerator (#3)
Other Notable
Investors
Salesforce (#5), Accomplice(#2), BDC (#2)
Debt Investors Western Technology Investment (#1)
Most Active InvestorsRecent Investments
59 59
94
71
56
13
2013 2014 2015 2016 2017 2018*
Y-o-Y # of Companies Founded 22 43 37 32 31 24
$993M
$271M
$41.6M
$28.6M
$15.8M
US
Israel
India
Canada
Europe
$ Funding
$356M
$72M
$145M
$203M $210M $198M
$783M
29
2013 2014 2015 2016 2017 2018*
$ Funding $ Funding Predicted
# Rounds # Rounds Predicted

Summary of exit outlook in Customer Success Management
Exit Outlook Summary
66
Most Active AcquirersTop Investors in Exits
500 Startups UK 1 Intercom (2011, San Francisco, $241M)
Digital Garage 1 Intercom (2011, San Francisco, $241M)
Ascent Capital 1 Newgen Software (1992, Delhi, $27.4M)
Bessemer Venture
Partners
1 Intercom (2011, San Francisco, $241M)
Crosspoint Venture
Partners
1 CallidusCloud (1996, Pleasanton, $89.3M)
Oct 2018 Rant & Rave Acq by Upland Software for $58.5M
Aug 2018 QGraph Acq by Appier
Jan 2018 CallidusCloud Acq by SAP for $2.4B
Jun 2017 TrustYou Acq by Recruit Holdings
Nov 2016 Preact Acq by Spotify
Aug 2015 Razorsight Acq by Synchronoss for $25.3M
Jan 2014 Scout Acq by ServiceSource for $32.5M
Customer Success Management > Feed Summary > Exit Outlook Summary
Oracle 1 DataScience (May 2018)
SAP 1 CallidusCloud (Jan 2018, $2.4B)
Spotify 1 Preact (Nov 2016)
Synchronoss 1 Razorsight (Aug 2015, $25.3M)
Appier 1 QGraph (Aug 2018)
Recent IPOs Top Acquisitions
Enalyzer
Survey software
IPO MCap: - Current MCap: -
Newgen Software Jan 2018
Provider Contract Management and Document…
IPO MCap: $267M Current MCap: -
IBEX Global Mar 2017
Customer life cycle experience solutions
IPO MCap: - Current MCap: -
Intense Technologies Mar 2017
Digitalization of customer centric busine…
IPO MCap: - Current MCap: $13M
ServiceSource Mar 2011
Revenue Lifecycle management solutions
IPO MCap: $655M Current MCap: $255M

FACTSHEET
Overview
Companies 551
Funded 139 Series A+ 50
Funding $1.5B Last 2 yrs $595M
Most Active Investors
Seed Bowery Capital (2)
Series A/B Bessemer Venture Partners (2)
Series C+ Insight Venture Partners (2)
Others Salesforce (5)
Incubators Techstarts (11)
Top Cities
Bay Area 57 Cos $625M
Tel Aviv 11 Cos $269M
Feed in Numbers
Unicorns 2 Soonicorns 5
Minicorns 23 Editor Picks 54
Acquihired 2 Deadpooled 43
Top Companies
Newgen Software (1992, Delhi, $27.4M)
CallidusCloud (1996, Pleasanton, $89.3M)
Exits
IPOs 5 ServiceSource, Newgen
Software
Acquisitions 29 CallidusCloud, Rant & Rave
Top Acquirers Oracle, SAP
Marketmap: Customer Success Management
PRODUCT
CUSTOMER
FEEDBACK
CUSTOMER ENGAGEMENT
MOBILE APP ENABLERS
CUSTOMER METRICS
PREDICTIVE ANALYTICS*
WALKTHROUGHS
CUSTOMER ONBOARDING
TOOLTIPS
TUTORIALS
For any Feedback and Query reach out to MyAnalyst@tracxn.com
* Upcoming Business Model
Funding data excludes Debt, Grants & Post-IPO rounds. Excludes all details for Chinese companies
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.7 Feed Report - Customer Success Management - Oct 2018
Customer Success Management > Feed Summary > BlueBox

Key Sub Sectors in Customer Success Management Sector
Summary of Key Markets
8
Top Markets of Investment Activity
# Cos on
Platform
Last 2 Years
$ Invested # Round
Customer Metrics >
Customer Engagement 91 $175M 22
Customer Metrics >
Predictive Analytics 74 $116M 15
Product Feedback
39 $154M 7
Customer Onboarding >
Walkthroughs 37 $122M 7
Sub Sectors
# Cos
Tracked
#
Funded
Total
Funding
Customer Metrics
Companies designing account management software
for tracking account and end-user level...
172 78 $876M
Customer Onboarding
Companies providing tools for onboarding customers
through walkthroughs, tooltips, tutorials...
64 21 $264M
Product Feedback
Companies offering tools for prioritizing product
features through customer engagement
39 13 $183M
Feedback Platforms
Companies providing platforms to solicit and analyze
feedback from customers
256 20 $95.5M
Customer Communication Management
Companies providing software solutions for managing
the customer communication via multiple...
17 6 $46.2M
Personal Assistant
Companies providing collaborative solutions for
customer success teams
1 0 -
Customer Success Management > Feed Summary > Summary of Key Markets

List of Notable Companies in Customer Success Management
Notable Companies in the Sector
9
Note: *(Founded Year, Location, Total Funding)
Customer Success Management > Feed Summary > Notable Companies in the Sector
Public
ServiceSource
(1999, San Francisco)*
Newgen Software
(1992, Delhi, $27.4M)
Enalyzer
(2000, Copenhagen)
IBEX Global
(2002, Washington D.C.)
Intense Technologies
(1990, Secunderabad)
Acquired
CallidusCloud
(1996, Pleasanton, $89.3M)
Unicorns
Intercom
(2011, San Francisco, $241M)
WalkMe
(2011, Tel Aviv, $212M)

List of Notable Companies by Market in Customer Success Management
Notable Companies by Market (1/2)
11
Customer Success Management > Feed Summary > Notable Companies by Market
Customer Onboarding
Walkthroughs
Interactive Website Guidance System
Unicorn. Stage: Series F
Insight Venture Partners, Mangrove Capital
Partners, Scale Venture Partners and 4 Other
Investors
Customer Metrics
Predictive Analytics
Monitoring and Managing customer health
Soonicorn. Stage: Series E
Lightspeed Venture Partners, Battery Ventures,
Bain Capital Ventures and 10 Other Investors
CustomerMatrix (2013, New York City, $19.5M)
Cognitive computing platform for CRM team
Soonicorn. Stage: Series B
HSBC Group, Aster Capital, True Global Ventures
and 3 Other Investors
Customer Engagement
Customer communication and Retention Platform
Unicorn. Stage: Series D
GV, Bessemer Venture Partners, Index Ventures and
14 Other Investors
IBEX Global (2002, Washington D.C.)
Stage: Public
ServiceSource (1999, San Francisco)
Stage: Public
BBVA Compass, General Atlantic, Housatonic
Partners and 3 Other Investors

List of Notable Companies by Market in Customer Success Management
Notable Companies by Market (2/2)
12
Customer Success Management > Feed Summary > Notable Companies by Market
Product Feedback
Product Feedback
Customer Product Engagement platform
Soonicorn. Stage: Series D
Sapphire Ventures, Geodesic Capital, FirstMark and
8 Other Investors
Feedback Platforms
Feedback Platforms
Cloud-based sales, marketing and pipeline
management solutions
Soonicorn. Stage: Acquired
Crescendo Ventures, Crosspoint Venture Partners,
Invesco and 4 Other Investors
Enalyzer (2000, Copenhagen)
Survey software
Stage: Public
Newgen Software (1992, Delhi, $27.4M)
Provider Contract Management and Document
Management System
Soonicorn. Stage: Public
Ascent Capital, IDG Ventures India, SAP and 2 Other
Investors
Intense Technologies (1990, Secunderabad)
Digitalization of customer centric business
processes
Stage: Public

Recent News in Customer Success Management Sector
Recent News
13
Oct 2018
Pendo Named to Forbes Next Billion-Dollar Startups List for 2018,
PR Newswire
Oct 2018
Kofax Intelligent Automation Deployment at Davies Turner Wins
Ventana Award for Overall Digital Leadership, directorsclub.news
Oct 2018
Pan Pacific Hotels Group Expands Feedback Management Efforts To
Improve The F&B Experience With TrustYou Restaurants, Hotel
News Resource
Oct 2018
Aprimo Adopts Bolstra to Achieve Total Account Visibility and
Identify Growth Opportunities, PRWeb
Oct 2018 CustomerGauge Brings Monetize! to the Heart of Sydney, PRWeb
Oct 2018
Totango Takes Customer Centered Paradigm Mainstream in the
Enterprise with General Availability of Spark Platform and New
Product Innovations, PR Newswire
Oct 2018
TD Announces Investments in Creative Destruction Lab, Cleantech,
AI, Fintech and More, Techvibes
Oct 2018
Totango Equips the Enterprise for the Customer Centered Economy,
Where Boundless Customer Expectations are the New Normal, PR
Newswire
Oct 2018
Totango Integrates Solutions with SAP to Enable the Customer
Centered Enterprise, PR Newswire
Oct 2018
Grow Your Customer Testimonials with CustomerGauge, the Only
Net Promoter®-to-Review Solution, PRWeb
Oct 2018
These Hippos are Hungry. Hippo Video launches an Innovative
Video Marketing Platform for Businesses, Business Wire
Key Recent News Key Recent News
Oct 2018
Making Digital Payments is Easier Than Ever with New EBPP
Features from Nordis Technologies, Business Wire
Oct 2018
Fulcrum Backs Three of the Top 10 Fastest Growing Atlanta-based
SaaS Companies, PRWeb
Oct 2018
TrustYou Releases Comprehensive New EBook As A Hotels
Complete Guide To Revenue-Generating Feedback Management,
Hotel News Resource
Oct 2018
Discover Customer Centricity With Newgen at the 6th Middle
Eastern SSON, UAE, PR Newswire
Oct 2018
Making Data-collection Actionable: SurveySparrow Partners with
Zapier, Press Release Jet
Oct 2018
Upland Software Announces Largest Acquisition to Date, Raises
Guidance, PR Newswire
Oct 2018
[24]7.ai Offers Apple Business Chat to help clients meet customers
where they are, directorsclub.news
Oct 2018
Pendo Announces New Features to Power Multi-App Product
Portfolios, PR Newswire
Sep 2018
TrustYou and Frontdesk Anywhere Integration Enables Facilitated
Direct Messaging For Hotels, Hotel News Resource
Sep 2018
[24]7 AIVA Earns Top Spot in Opus Research’s Decision Makers’
Guide to Enterprise Intelligent Assistants Report, directorsclub.news
Sep 2018
ServiceSource Expands Leadership Team With Addition Of Debbie
Dunnam As Executive Vice President, Business Wire
Customer Success Management > Feed Summary > Recent News

Contents
Feed Summary
Investment Trends
Market Details
Exit Outlook
Investors
News
Appendix
14
Funding Trends
Median Deal Size and Trend
New Entrants in Funding Club
Distribution of companies by Funding Range
Funding Funnel of the Sector
Top Investments and Investors
Investors in Unicorn club

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Investments ($M) and number of rounds in Customer Success Management; 2011-2018
Global Funding Trends (1/2)
16
Note: Funding excludes Grant, Debt and Post IPO rounds. Excludes all details for Chinese companies
Customer Success Management > Investment Trends > Global Funding Trends
#Rounds
$Funding
3 Year CAGR
6 Year CAGR 10% # of Rounds37% $ Funding
14% # of Rounds
11% $ Funding
$356M
$30M $16M
$72M
$145M
$203M $210M $198M
$783M
0
5
10
15
20
25
30
35
40
45
50
$0k
$100M
$200M
$300M
$400M
$500M
$600M
$700M
$800M
$900M
2011 2012 2013 2014 2015 2016 2017 2018*
$ Funding Predicted $ Funding # Rounds Predicted # Rounds

10 12 17 29 22 15 15 12
4 4 5
12
11
14
11
8
2 4 3 5 4
2011 2012 2013 2014 2015 2016 2017 2018 YTD
Seed Early Stage Late Stage
14
24
Total # of Rounds
$8M $6M
$20M $14M $18M $13M $7M $10M
$23M
$11M $52M
$95M
$71M $89M
$22M
$121M
$36M $114M $108M $169M $224M
2011 2012 2013 2014 2015 2016 2017 2018 YTD
Seed Early Stage Late Stage
$30M
$356M
Total $ Invested
17
Note: Mega Rounds = rounds with size > $20M. Funding excludes Grant, Debt and Post IPO rounds. Excludes all details for Chinese companies
Stage-wise Number of RoundsStage-wise $ Invested
New Entrants in Funded Club
Global Funding Trends (2/2)
Investments ($M) and number of rounds in Customer Success Management; 2011-2018
Customer Success Management > Investment Trends > Global Funding Trends
17
12
25
14
10
12
9
99
$1.0M
$1.2M
$0.0M
$0.5M
$1.0M
$1.5M
$2.0M
$2.5M
$3.0M
0
20
40
60
80
100
120
2012 2013 2014 2015 2016 2017 2018 YTD Total
Entrants in Funding Club Avg. Ticket Size
$1M $1.1M $0.7M $1.6M $2.7M $0.5M $1.2M $1.2M
$289M
$0K $0K $21M
$48M
$132M $120M
$152M
$635M
6
0
1
2
3
4
5
6
7
0
100000000
200000000
300000000
400000000
500000000
600000000
700000000
2011 2012 2013 2014 2015 2016 2017 2018 YTD
$ Funding Predicted $ Funding # of Rounds Predicted # Rounds
Mega Rounds
- - 1 2 4 3 3 5

Customer Success Management > Investment Trends > Funding Trends by Geography
Investments ($M) and number of rounds in Customer Success Management
Funding Trends by Geography
Funding Trends by Geography Top Cities of Funding
City $ Funding # Rounds
Bay Area 625M 58
Tel Aviv 269M 19
Raleigh 107M 5
New York City 56.2M 19
Reston 32.5M 5
Seattle 32.2M 10
Somerville 29.4M 6
Culver City 28M 3
Delhi NCR 26.5M 4
Toronto 24.1M 9
Total Funding
50
20
25
18
18
2
# Rounds
$993M
$271M
$41.6M
$28.6M
$15.8M
$3.4M
US
Israel
India
Canada
Europe
Japan
Note: Excludes funding information of China companies

Trend of Average Deal Size ($M)
$0.9
$0.6
$1.3
$0.6
$1.0
$1.6
$0.7
2011 2012 2013 2014 2015 2016 2017
$3.5
$1.8
$7.5
$4.7
$8.3
$2.6 $2.5
$12.0
$5.5
$21.4
$14.4
$5.0
$11.4
$0.0
$0.0 $0.0 $0.0
$18.0
$28.5 $36.0 $33.8
Customer Success Management > Investment Trends > Median Deal Size and Trend
Median and Average Deal Size in $M (per Stage) in Customer Success Management; 2011-2017
Median Deal Size and Trend
Note: Excludes funding information of Chinese companies. *Graph not to scale
Median Deal Size and Range
$20K* $3.8M
$352K $22M
$750K $53.6M
$4M $125M
$30M
$13.8M
$3.8M
$750K
Series C+
Series B
Series A
Seed
Stage

Note: 46 companies with undisclosed funding amount are not included
20
<$1M
$1-10M
$10-50M
$50-100M
$100M+
Funding Range
25
46
15
3
4
No. of Companies
Customer Success Management > Investment Trends > Distribution of companies by Funding Range
No. of companies by funding range in Customer Success Management; as of Oct 2018
Distribution of companies by Funding Range
$8M
$156M
$353M
$233M
$717M
$ Investment

Stage No. of Companies
Funding
Funnel
100%
25%
9%
3%
1%
21
Note: Numbers in the brackets show the count of companies
Time to raise
next round
8
16
50
139
551
Series C+
Series B
Series A
Funded
Founded
Next
Round
100M+
Valuation
Exits
Acqui-
Hired
Dead
Pooled
Others
25% 2%
(11)
1%
(6)
0%
(2)
8%
(43)
67%
(367)
36% 6%
(9)
3%
(4)
1%
(2)
5%
(7)
58%
(80)
32% 16%
(8)
6%
(3)
2%
(1)
- 66%
(33)
50% 44%
(7)
13%
(2)
- - 50%
(8)
- 63%
(5)
13%
(1)
- - 38%
(3)
Customer Success Management > Investment Trends > Funding Funnel
Number of companies progressing to subsequent funding stages in Customer Success Management
Funding Funnel
16 Months
22 Months
14 Months
Investment backedBootstrapped
5
2
24
3
Soonicorns
Unicorns
Acquisitions
IPOs

Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE)
Customer Success Management > Investment Trends > Notable Investments in last 24 months
Major funding rounds by Stage in Customer Success Management; Oct 2016-Oct 2018
Notable Investments in last 24 months (1/3)
LATE STAGE
$125M - Series D Mar 2018
GV, Bessemer Venture Partners, Index Ventures,
Kleiner Perkins
$75M - Series E Jul 2017
Insight Venture Partners, Scale Venture Partners,
Giza Venture Capital, Mangrove Capital Partners
$52M - Series E May 2017
Lightspeed Venture Partners, Battery Ventures, Bain
Capital Ventures, Bessemer Venture Partners,
Salesforce, Insight Venture Partners, Cisco
Investments
LATE STAGE
$50M - Series D Sep 2018
Sapphire Ventures, Geodesic Capital, FirstMark,
Battery Ventures, Spark Capital, Contour Venture
Partners, Meritech Capital Partners
$40M - Series F Sep 2018
Insight Venture Partners, Mangrove Capital Partners
$25M - Series C Jul 2017
Meritech Capital Partners, Battery Ventures,
Contour Venture Partners, Core Capital Partners,
IDEA Fund Partners, Salesforce, Spark Capital
$10M - Series C Aug 2017
Real-time User Engagement
Arrowroot Capital, G20 Ventures, PJC
LATE STAGE
$9M - Series C Feb 2018
Totango (2010, Tel Aviv, $48.4M)
Customer Engagement Platform for SaaS providers
Benhamou Global Ventures, Canvas Ventures,
Pitango Venture Capital, InterWest Partners,
Grayhawk Capital
$7.1M - Series C Oct 2017

EARLY STAGE
$53.6M - Series B Mar 2018
Tools for Product management and Sales
Apax Partners
$20M - Series B Dec 2016
Spark Capital, Battery Ventures, Salesforce, Contour
Venture Partners, Core Capital Partners, IDEA Fund
Partners
$20M - Series B Jul 2018
Simon Data (2014, New York City, $32M)
Customer intelligence platform
Polaris Partners, .406 Ventures, FPrime Capital
Partners, Commerce Ventures
$9.3M - Series A Jan 2018
Zylo (2015, Indianapolis, $13.1M)
Analytics around subscription economy
Bessemer Venture Partners, Salesforce, Slack, High
Alpha, GGV Capital, SV Angel, Hyde Park Venture
Partners
EARLY STAGE
$7M - Series A Dec 2016
Zipari (2014, Brooklyn, $7.3M)
Platform to enhance customer experience
Vertical Venture Partners
$3.7M - Series A Apr 2017
Whatfix (2010, Bangalore, $5M)
Online self service tool for interactive how-to guides
Helion Venture Partners, Ratnagirish
Mathrubootham, Aneesh Reddy, Vispi Daver, Gokul
Rajaram, Stellaris Venture Partners, Powerhouse
Ventures
$2.2M - Series A Nov 2017
ChartMogul (2014, Berlin, $3.7M)
Recurring Revenue Analytics for Subscription
Businesses
Alven, Point Nine Capital
$2M - Series A Mar 2017
Appuri (2012, Seattle, $6.3M)
Proactive retention management
Divergent Ventures, TDF Ventures, Baseline
Ventures, Vulcan Capital
EARLY STAGE
$750k - Series B Oct 2016
Retention Science (2012, Santa Monica, $9.8M)
Retention marketing Automation platform
Forerunner Ventures
$352k - Series A Oct 2017
MoEngage (2014, Bangalore, $5.4M)
Mobile based platform for personalized marketing
Exfinity Venture Partners

SEED STAGE
Angel Dec 2016
MoEngage (2014, Bangalore, $5.4M)
Anand Chandrashekaran
Seed Feb 2018
WebEngage (2011, Mumbai, $2M)
Multi-channel predictive marketing automation
suite
Social Capital

Most Active Investors (VC, PE) by Stage in Customer Success Management; Last 5 years (Oct 2013-Oct 2018)
Most Active VC & PE Investors
25
Customer Success Management > Investment Trends > Most Active VC & PE Investors
SEED STAGE
SV Angel (2 Investments)
Wizeline, Zylo
1
Helion Venture Partners(2 Investments)
MoEngage, Whatfix
2
Bowery Capital(2 Investments)
Wizeline, Leap Financial
3
Right Side Capital Management(2
Investments)
Kapta Systems, Vitally
4
Compound (2 Investments)
Catalyst, Zodiac
5
Dorm Room Fund (2 Investments)
Zodiac, Gauge Insights
6
Baseline Ventures
Appuri
7
Elevate Ventures
Bolstra
8
Social Capital
WebEngage
9
Point Nine Capital
ChartMogul
10
EARLY STAGE
Sierra Ventures(2 Investments)
Wizeline, Appcues
1
Shasta Ventures(2 Investments)
Skilljar, LeanData
2
Bessemer Venture Partners (2
Investments)
Intercom, Zylo
3
Battery Ventures
Pendo
4
G20 Ventures
Evergage
5
Correlation Ventures
LeanData
6
Karlin Ventures
Preact
7
Exfinity Venture Partners
MoEngage
8
Bain Capital Ventures
Gainsight
9
InterWest Partners
Totango
10
LATE STAGE
Insight Venture Partners (2 Investments)
WalkMe, Gainsight
1
Bessemer Venture Partners
Gainsight
2
Lightspeed Venture Partners
Gainsight
3
Scale Venture Partners
WalkMe
4
Index Ventures
Intercom
5
Meritech Capital Partners
Pendo
6
Benhamou Global Ventures
Totango
7
GV
Intercom
8
Sapphire Ventures
Pendo
9
Kleiner Perkins
Intercom
10

Customer Success Management > Investment Trends > Most Active Ecosystem Investors
Top Ecosystem Investors in Customer Success Management; Last 5 years (Oct 2013-Oct 2018)
Most Active Ecosystem Investors
INCUBATOR/ACCELERATOR
Techstars(11 Investments)
Skilljar, ClientSuccess, SaaSOptics
1
500 Startups(3 Investments)
myTips.co, Survmetrics, Uninstall.io
2
Alchemist Accelerator(3 Investments)
MoEngage, Frontleaf, OneMob
3
Y Combinator(3 Investments)
Framed, Natero, Prism
4
Axilor Ventures(2 Investments)
CustomerSuccessBox, Marax
5
DG Incubation(2 Investments)
Intercom, Repro
6
Collider
Duel
7
GSF
Whatfix
8
High Alpha
Zylo
9
HIGHLINE
Kera
10
OTHER NOTABLE INVESTORS
Salesforce(5 Investments)
Gainsight, Pendo, Zylo
1
Accomplice(2 Investments)
Preact, Appcues
2
BDC(2 Investments)
Nudge Rewards, Xpertdoc
3
FundersClub(2 Investments)
LeanData, Leap Financial
4
KGC Capital(2 Investments)
SalesPredict, Synap
5
4G Ventures
Bolstra
6
Apax Partners
Wizeline
7
Arrowroot Capital
Evergage
8
BBVA Compass
ServiceSource
9
Bellevue
ProvenExpert
10
DEBT INVESTORS
Western Technology Investment
Zodiac
1

Customer Success Management > Investment Trends > Investors in Unicorn club
Investors in Unicorn Club

Customer Success Management > Investment Trends > Unicorn Investors in the Sector
Unicorn Investors in the Sector

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
29
BlueBox
Key Sub Sectors
Detailed Sector Taxonomy
Top Markets of Early Stage Investors
Other Notable Markets
Market Deep Dive

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Marketmap: Customer Success Management
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.31 Feed Report - Customer Success Management - Oct 2018
Customer Success Management > Market Details > BlueBox

Key Sub Sectors
32
Key Sub Sectors in Customer Success Management
Market Top Companies
# Cos
Tracked
#
Funded
Total
Funding
Customer Metrics
Companies designing account management software for tracking account and end-user level
health metrics
QGraph (2013, Bangalore, Acquired)
172 78 $876M
Customer Onboarding
Companies providing tools for onboarding customers through walkthroughs, tooltips,
tutorials and product tours
Learndot (2009, Vancouver, Acquired)
64 21 $264M
Product Feedback
Companies offering tools for prioritizing product features through customer engagement
Delighted (2013, Palo Alto, Acquired)
39 13 $183M
Feedback Platforms
Companies providing platforms to solicit and analyze feedback from customers
CallidusCloud (1996, Pleasanton, Acquired)
Wantoo (2015, Vancouver, $500k)
256 20 $95.5M
Companies providing software solutions for managing the customer communication via
multiple channels.
Newgen Software (1992, Delhi, Public)
Messagepoint (1998, Toronto, $17M)
17 6 $46.2M
Personal Assistant
Companies providing collaborative solutions for customer success teams
Attent (2016, San Francisco)
1 0 -
Customer Success Management > Market Details > Key Sub Sectors

Detailed Sector Taxonomy (1/2)
33
Customer Success Management > Market Details > Detailed Sector Taxonomy

Detailed Sector Taxonomy (2/2)
34
Customer Success Management > Market Details > Detailed Sector Taxonomy

Rank Market
Last 2 Years
$ Invested # Round Top Funded Company
1
(+1)
Customer Metrics > Customer Engagement
Companies offering tools for personalized Business-to-Business (B2B) customer engagement to drive
advocacy and reduce churn
(Companies covered 91 | Funded 32 | Total Funding $355M)
$175M
(+$74.7M)
22
(+10)
Intercom
2
(-1)
Customer Metrics > Predictive Analytics
Companies offering a platform for tracking account and end-user level health metrics using AI,
predictive algorithms
$116M
(-$32.2M)
15
(-14)
Gainsight
(2009, Redwood City, $158M)
3
(+1)
Product Feedback
Companies offering tools for prioritizing product features through customer engagement
$154M
(+$137M)
7
(-)
Wizeline
4
(-1)
Customer Onboarding > Walkthroughs
Companies offering tools for creating virtual tours in the form of walkthroughs for websites and mobile
apps
$122M
(+$42.5M)
7
(-)
WalkMe
(2011, Tel Aviv, $212M)
35
Note: The numbers in the bracket represent the change in a 2 year period.
Top Markets by Funding in Customer Success Management in last 2 years (October 2016 - September 2018)
Customer Success Management > Market Details > Top Markets of Investment Activity

Rank Market # Investments Key Investments
1
Customer Metrics > Predictive Analytics
Companies offering a platform for tracking account and end-user level health metrics using AI, predictive
algorithms
(Companies created 74 | Funded 41 | Total Funding $428M )
1 Zylo (2015, Indianapolis, $13.1M)
Note: Investors considered - Sequoia Capital, Accel Partners, Andreessen Horowitz, NEA, Greylock Partners, General Catalyst Partners, Benchmark Capital, KPCB, Khosla Ventures, Redpoint Ventures, Founders Fund, SV Angel, Index Ventures, Bessemer
Venture Partners, Lightspeed Venture Partners, Venrock, Draper Fisher Jurvetson, Institutional Venture Partners, Intel Capital, Battery Ventures
36
Top Markets of Early Stage Investors
Top Markets where Early Stage Investors are investing in last 2 years (October 2016 - September 2018)
Customer Success Management > Market Details > Top Markets of Early Stage Investors

Incubators Techstars (#4), 500 Startups UK (#1)
Seed Right Side Capital Management (#2), Digital Garage (#1)
Series A/B Bessemer Venture Partners (#1), Social Capital (#1)
Series C+ GV (#1), Kleiner Perkins (#1)
Rant & Rave Oct - 2018
Acq by Upland Software for $58.5M
IBEX Global Mar - 2017
IPO'd on NASDAQ
Knowtify Nov - 2016
Acq by Kissmetrics
Autosend.io Jul - 2016
Acq by Lifecycle
Ascension Software Apr - 2016
Acq by Uniguest
Frontleaf May - 2015
Acq by Zuora
UserEvents Jan - 2014
Acq by LiveOps
Seed
Senso (2016, Toronto, $170k)
$1.1M - Seed
ConvertFox (2017, Hyderabad, $1.1M)
$3M - Series A
Catalyst (2017, New York City, $5.4M)
$2.4M - Seed
Catalyst (2017, New York City, $5.4M)
$170k - Seed
Senso (2016, Toronto, $170k)
$125M - Series D
Oct 2018
Aprimo Adopts Bolstra to Achieve Total Account Visibility
and Identify Growth Opportunities, PRWeb
Oct 2018
TD Announces Investments in Creative Destruction Lab,
Cleantech, AI, Fintech and More, Techvibes
Oct 2018
Upland Software Announces Largest Acquisition to Date,
Raises Guidance, PR Newswire
Sep 2018
ServiceSource Expands Leadership Team With Addition Of
Debbie Dunnam As Executive Vice President, Business Wire
Sep 2018
Bulgaria's Inercom divests solar power assets to save CEZ
deal, Reuters
Sep 2018
LeanData Announces Final Ops-Stars 2018 Conference
Agenda, AIThority
Sep 2018
Bold360 by LogMeIn Wins 2018 SaaS Award for Best
Customer Service & CRM Product, Citybizlist
Sep 2018 OpTic Gaming, JET8 launch OpTic Snap app, Esports Insider
Aug 2018
Intercom Introduces Automated Video Messages
'Video Bots', Technology-Signals
Aug 2018
[24]7.ai Adds Advanced Conversational Capabilities to Its
Virtual Agent, Smart Customer Service
Aug 2018 Intercom leads way in €436m VC boost, Independent.ie
Aug 2018 Bots didn’t flop; they just became invisible, The Verge
Aug 2018
Global Artificial Intelligence Software Market Growth
Analysis By Top Key Players Like H2O, Braina, nanoRep,
IPsoft and Others 2018 – 2025, iCrowdNewswire
Aug 2018
Intercom publicly launches its app store, entices developers
with new tools, Business of Apps
News
8
2
11
32
91
M&A/IPO
Series C+
Series A+
Funded
Companies
Covered
Funding Funnel
Customer Metrics > Customer Engagement: Market Factsheet
37
Exits
Recent InvestmentsCompanies offering tools for
personalized Business-to-
Business (B2B) customer
engagement to drive advocacy and
reduce churn
Intercom
Evergage
(2010, Somerville, $31.5M)
[24]7.ai
(2000, San Jose, $22M)
LeanData
(2012, Sunnyvale, $15.1M)
Retention Science
(2012, Santa Monica, $9.8M)
Top Companies
#1 Top Markets of Investment Activity
Customer Success Management > Market Details > Market: Customer Engagement
Companies Created 91 | Funded 32 | Total Funding $355M
0
5
10
15
$0k
$200M
$400M
2014 2015 2016 2017 2018
Predicted Funding YoY Funding
Rounds Predicted Rounds
YoY Funding and Rounds
Market: Customer Engagement

Customer Metrics > Customer Engagement: Top Companies
Analyst’s Pick
Unicorn. Stage: Series D
GV, Bessemer Venture Partners, Index Ventures and
14 Other Investors
Real-time User Engagement
Minicorn. Stage: Series C
Arrowroot Capital, G20 Ventures, PJC, Advanced
Technology Ventures
[24]7.ai (2000, San Jose, $22M)
AI-based customer acquisition and engagement
solution
Minicorn. Stage: Series A
Sequoia Capital, Microsoft
Retention Science (2012, Santa Monica, $9.8M)
Retention marketing Automation platform
Minicorn. Stage: Series B
Forerunner Ventures, Upfront Ventures, Baroda
Ventures and 11 Other Investors
Analyst’s Pick
Zipari (2014, Brooklyn, $7.3M)
Platform to enhance customer experience
Vertical Venture Partners
3radical (2012, Bristol, $4.2M)
Consumer and employee engagement solution
Editor's Pick. Stage: Series A
Synap (2015, Chicago, $2M)
Customer interactions in one place for B2B
companies
Minicorn. Stage: Seed
Baird Capital, KGC Capital, Service Provider Capital
Starred (2012, Amsterdam, $279k)
Feedback management tool
Editor's Pick. Stage: Seed
Amity (2012, Toronto, $100k)
Customer Engagement for SaaS Vendors
CSB Engage (2006, Sydney)
Customer engagement and loyalty solution
Editor's Pick. Stage: Funded
Tulla
Analyst’s Pick
JET8 (2013, Singapore)
Customer engagement solution
Editor's Pick. Stage: Unfunded

Note: Overall Rating is a combination of Funding and Team rating, along with Execution, Size and Growth metrics
39
Customer Metrics > Customer Engagement: Leaderboard
Better than Market Average
Overall
Rating
Company
Name
Foun
ded
Year
Location Stage Funding Team
Execution Quality Size Metrics 6M Growth Metrics
App
Rating
App
UX
Web
UX
News
Web
Traffic
Rank
Social
Follow
ing
Mobile
Downl
oads
# App
Revie
ws
Web Traffic
Rank
Mobile
Downloads
Social
Following
Δ % Δ % Δ %
5.0 Intercom 2011
San
Francisco
Series D $241M - 4 - 4 19 21k 35k 75k 526 10k 81% - - 1.9k 5%
4.9 [24]7.ai 2000 San Jose Series A $22M 3 3 - 4 12 355k 1.7k 30k 1.3k - - - - 55 3%
4.9 Incentivefox 2015 Frankfort Unfunded - - 5 4 4 4 3M 395 6k 36 -915k -22% 6 17% 2 -
4.8 3radical 2012 Bristol Series A $4.2M - - 4 4 5 4.6M 605 - - 3M 129% - - 22 4%
4.7 Litmusworld 2015 Bangalore Unfunded - - 4 - - - 192k - 4k 62 -74k -28% 12 23% - -
4.7 PunchPie 2013 San Jose Unfunded - - 4 4 3 - 10M 48 8k 56 - - 1 2% - -
4.6 Money Parrot 2014 Bangalore Unfunded - - 5 - - - 10M 35 307 4 458k 3% 1 7% -2 -6%
4.5 Near Motion 2015 Khobar Unfunded - - 4 - 4 - 8.5M 94 30k 47 -5.7M -40% - - 4 4%
4.5 Loyaltiz 2016 Kolkata Unfunded - - 3 - - - 10M - 30 2 - - 1 100% - -
4.4 LeanData 2012 Sunnyvale Series B $15.1M - - - - 10 465k 1.6k - - 17k 4% - - 206 15%
4.4 MadKudu 2014
Mountain
View
Series A $3.6M - - - - - 1.1M 573 - - 268k 33% - - 79 16%
4.3
Plumb5
(Decisive
Analytical
Solutions)
2010 Bangalore Unfunded - - 5 - - 1 1.6M 927 82 12 -2.1M -56% - - -34 -4%
4.2 Amity 2012 Toronto Seed $100k - - - - - 542k 1.9k - - 208k 62% - - 31 2%
4.2 Customer IO 2012
New York
City
Seed $3.4M - - - - - 53k 3.2k - - -3k -5% - - 29 1%

Incubators Techstars (#2), Y Combinator (#2)
Seed Cultivation Capital (#1), Trinity Ventures (#1)
Series A/B Pitango Venture Capital (#1), Bain Capital Ventures (#1)
Series C+ Salesforce (#1), Bessemer Venture Partners (#1)
BTMetrics Sep - 2018
Acq by ProfitWell
DataScience May - 2018
Acq by Oracle
Zodiac Mar - 2018
Acq by Nike
HookFeed Sep - 2017
Acq by Simple Focus
Nurego Feb - 2017
Acq by General Electric
Preact Nov - 2016
Acq by Spotify
$20M - Series B
Simon Data (2014, New York City,
$32M)
$2.5M - Seed
ClientSuccess (2014, American Fork,
$5.8M)
$1.5M - Seed
Perceptive AI (2017, Tel Aviv, $1.5M)
$1M - Seed
CustomerSuccessBox (2017,
Gurgaon, $1M)
$9M - Series C
$5M - Series A
SaaSOptics (2009, Atlanta, $6.8M)
Oct 2018
CustomerGauge Brings Monetize! to the Heart of Sydney,
PRWeb
Oct 2018
Totango Takes Customer Centered Paradigm Mainstream in
the Enterprise with General Availability of Spark Platform
and New Product Innovations, PR Newswire
Sep 2018
Gainsight™ Expands Scope of Executive Team and Doubles
Down on Product Leadership, GlobeNewswire
Sep 2018 ProfitWell Acquires BTMetrics, Citybizlist
Aug 2018
Versium Introduces Developer Portal with API Access to AI-
Powered Marketing & Data Solutions, Technology-Signals
Aug 2018
Versium Partners with LiveRamp to Launch AI Powered B2B
Audience Segments, Business Wire
May 2018 Slack Fund invests in 6 enterprise startups, VentureBeat
May 2018
Israel-Based Customer Relations Startup Perceptive AI
Raises $1.5 Million, CTech
Mar 2018
SaaS startup CustomerSuccessBox raises $1 million from pi
Ventures and Axilor, Livemint
Mar 2018
Leading Customer Success Company Gainsight Highlights
Year Of Record Growth, EconoTimes
Mar 2018
Totango Introduces Spark as the Fastest Way to Get Results
in Customer Success, DirectorsTalk Interviews
Feb 2018
Totango Closes Funding Round to Fuel Enterprise
Expansion, Marketwired
Feb 2018
Black Type ups mobile engagement skills with Wiraya,
SBCNews
Jan 2018
ChartMogul Raises $2.2M in Venture Capital Funding,
FinSMEs
News
12
3
21
41
74
M&A/IPO
Series C+
Series A+
Funded
Companies
Covered
Funding Funnel
Customer Metrics > Predictive Analytics: Market Factsheet
40
Exits
Recent InvestmentsCompanies offering a platform for
tracking account and end-user
level health metrics using AI,
predictive algorithms
Gainsight
(2009, Redwood City, $158M)
Totango
(2010, Tel Aviv, $48.4M)
Razorsight
(2001, Reston, $34M)
Simon Data
(2014, New York City, $32M)
DataScience
(2014, Culver City, $28M)
Top Companies
Customer Success Management > Market Details > Market: Predictive Analytics
0
10
20
$0k
$50M
$100M
$150M
2014 2015 2016 2017 2018
Market: Predictive Analytics

Customer Metrics > Predictive Analytics: Top Companies
Market: Predictive Analytics (1/2)
Analyst’s Pick
Soonicorn. Stage: Series E
Lightspeed Venture Partners, Battery Ventures,
Bain Capital Ventures and 10 Other Investors
Minicorn. Stage: Series C
Benhamou Global Ventures, Canvas Ventures,
Pitango Venture Capital and 5 Other Investors
CustomerMatrix (2013, New York City, $19.5M)
Cognitive computing platform for CRM team
Soonicorn. Stage: Series B
HSBC Group, Aster Capital, True Global Ventures
Zylo (2015, Indianapolis, $13.1M)
Bessemer Venture Partners, Salesforce, Slack and 7
Other Investors
Analyst’s Pick
Bluenose (2012, San Francisco, $12M)
Customer analytics software
Norwest Venture Partners, Social Capital
SaaSOptics (2009, Atlanta, $6.8M)
Subscription metrics and analytics
Fulcrum Equity Partners, Techstars, Duke Angel
Network, Service Provider Capital
Appuri (2012, Seattle, $6.3M)
Proactive retention management
Minicorn. Stage: Acqui-Hired
Divergent Ventures, TDF Ventures, Baseline
Ventures and 2 Other Investors
ChartMogul (2014, Berlin, $3.7M)
Recurring Revenue Analytics for Subscription
Businesses
Alven, Point Nine Capital, RTAventures
Analyst’s Pick
Natero (2012, Mountain View, $3.3M)
Analytics Service Platform for Customer Success
Y Combinator, Merus Capital, Andreessen Horowitz
ChurnZero (2015, Washington D.C., $3.1M)
Churn Management for SaaS businesses
Grotech Ventures, Center for Innovative
Technology, Charlottesville Angel Network,
Middleland Capital
Zodiac (2015, Philadelphia, $3M)
Predictive customer lifetime value forecasting
Minicorn. Stage: Acquired
First Round Capital, Felicis Ventures, Western
Technology Investment and 2 Other Investors
Perceptive AI (2017, Tel Aviv, $1.5M)
AI-enabled customer intelligence solution
Meron, Scopus Ventures

Customer Metrics > Predictive Analytics: Top Companies
Market: Predictive Analytics (2/2)
Analyst’s Pick
Exacaster (2011, Vilnius, $150k)
Big data predictive analytics technology
European Union
Marax (2016, Bangalore, $38.9k)
AI-enabled solution to reduce churn rate
Axilor Ventures
Metricsco (2015, Miami)
Customer retention analytics
Minicorn. Stage: Unfunded
Planhat (2015, Stockholm)
Software for Customer Success
Minicorn. Stage: Unfunded
Sparked (2009, San Francisco)
Customer Retention SaaS Solution
True Ventures, Kapor Capital, Edventure Holdings

43
Customer Metrics > Predictive Analytics: Leaderboard
Market: Predictive Analytics
Overall
Rating
Company
Name
Foun
ded
Year
App
Rating
App
UX
Web
UX
News
Web
Traffic
Rank
Social
Follow
ing
Mobile
Downl
oads
# App
Revie
ws
Web Traffic
Rank
Mobile
Downloads
Social
Following
Δ % Δ % Δ %
5.0
FusePoint
Solutions
2013 Ann Arbor Seed - - 5 - - - 10M - 300 1 3M 19% - - - -
4.9 Cxoncloud 2015 London Unfunded - - - - 4 - - 36 30 - - - - - 14 50%
4.8 DataScience 2014 Culver City Acquired $28M - - - - 10 68k 5.1k - - -31k -31% - - 723 16%
4.8 ChartMogul 2014 Berlin Series A $3.7M - - - - 2 67k 2.8k - - 2k 3% - - 157 6%
4.7
CustomerSucce
ssBox
2017 Gurgaon Seed $1M - - - 4 2 1.6M 196 - - -745k -38% - - 110 108%
4.6 Zylo 2015
Indianapoli
s
Series A $13.1M - - - - 4 525k 1.3k - - -52k -9% - - 349 35%
4.5
CustomerGaug
e
2007 Chicago Series A $2.5M - - - - 6 205k 1.8k - - -2k -1% - - 18 1%
4.4 Simon Data 2014
New York
City
Series B $32M - - - - 1 537k 404 - - -227k -30% - - 23 6%
4.4 ClientSuccess 2014
American
Fork
Seed $5.8M - - - - 2 148k 1.5k - - -46k -23% - - 98 7%
4.3 SaaSOptics 2009 Atlanta Series A $6.8M - - - - 9 276k 441 - - -60k -17% - - 56 14%
4.2 ChurnZero 2015
Washingto
n D.C.
Series A $3.1M - - - - 2 433k 875 - - -100k -23% - - 204 29%
4.1 Wiraya 2009 Stockholm Series A $1.5M - - - - 3 4.2M 130 - - 519k 23% - - 5 4%
4.0 Totango 2010 Tel Aviv Series C $48.4M - - - - 11 168k 8.6k - - 71k 73% - - -181 -2%

Incubators Dreamit (#1)
Seed SV Angel (#2), Core Capital Partners (#1)
Series A/B Spark Capital (#1), Battery Ventures (#1)
Series C+ Sapphire Ventures (#1), Geodesic Capital (#1)
Delighted Apr - 2018
Acq by Qualtrics
$50M - Series D
$53.6M - Series B
$5M - Series A
Nudge Rewards (2012, Toronto,
$6.8M)
Series A
$25M - Series C
$20M - Series B
Seed
$6.8M)
$2.6M - Series A
Wootric (2013, San Francisco, $2.6M)
$825k - Seed
$6.8M)
$11M - Series A
Oct 2018
Pendo Named to Forbes Next Billion-Dollar Startups List for
2018, PR Newswire
Aug 2018 Usabilla Partners with ConversionXL, Citybizlist
Jul 2018
Pendo Named One of JMP Securities’ Hot 100 Privately-Held
Software…, BestProductsReview
Mar 2018
Wizeline Says Closed A $43 Million Series B Funding Round,
Reuters
Dec 2017
Wizeline expands its outsourced IT services business into
southeast Asia, TechCrunch
Dec 2017
Wizeline Launches Intelligent Matching Platform for Global
Engineering Network, Business Wire
Nov 2017 Nudge Rewards Raises $5M in Series A Funding, FinSMEs
Oct 2017
Pendo hires VP of Sales and a Regional Account Executive for
Appraisal Management | eNewsChannels News,
eNewsChannels
Sep 2017
Pendo launches machine learning platform for data
discovery, Finextra
Aug 2017 LEAP backs Insikt and Wizeline, PE Hub
Jul 2017
Pendo Announces Four New Executive Hires: Chief Product
Officer, Vice President of Customer Success, Vice President of
Sales West and Chief Financial Officer , PRWeb
Jul 2017
pendo re-enages with Salesforce in $25m, Global Corporate
Venturing
Oct 2015 Pendo Announces Series A Funding - Pendo Blog, Pendo
Oct 2015
Raleigh startup Pendo raises $11 million | News & Observer,
The News Observer
News
1
1
4
13
39
M&A/IPO
Series C+
Series A+
Funded
Companies
Covered
Funding Funnel
Product Feedback: Market Factsheet
44
Exits
Recent InvestmentsCompanies offering tools for
prioritizing product features
through customer engagement
Pendo
(2013, Raleigh, $107M)
Wizeline
Nudge Rewards
(2012, Toronto, $6.8M)
Wootric
(2013, San Francisco, $2.6M)
UserVoice
(2006, San Francisco, $1.8M)
Top Companies
Customer Success Management > Market Details > Market: Product Feedback
0
2
4
6
$0k
$100M
$200M
$300M
2014 2015 2016 2017 2018
Market: Product Feedback

Product Feedback: Top Companies
Analyst’s Pick
Soonicorn. Stage: Series D
Sapphire Ventures, Geodesic Capital, FirstMark and
8 Other Investors
Usabilla (2009, Amsterdam, $1M)
Website feedback software
Boralis

46
Product Feedback: Leaderboard
Overall
Rating
Company
Name
Foun
ded
Year
App
Rating
App
UX
Web
UX
News
Web
Traffic
Rank
Social
Follow
ing
Mobile
Downl
oads
# App
Revie
ws
Web Traffic
Rank
Mobile
Downloads
Social
Following
Δ % Δ % Δ %
5.0 UserVoice 2006
San
Francisco
Seed $1.8M - 5 - - 1 7k 18k 50.8M 517k 1k 17%
121.5
k
30% -400 -2%
4.9
Nudge
Rewards
2012 Toronto Series A $6.8M - 4 - - 2 2.8M 1.5k 30k 3.1k 761k 38% 659 26% 14 1%
4.7 Usabilla 2009 Amsterdam Seed $1M 5 4 - - 1 90k 16k 600 5 18k 25% - - 262 2%
4.6 Honestly.com 2011 San Mateo Seed $1.2M - 5 - - - 1.4M 18 675 7 -495k -27% - - - -
4.4 Canny 2015
San
Francisco
Unfunded - - - - 4 1 79k 422 - - 5k 6% - - 65 17%
4.3 Wootric 2013
San
Francisco
Series A $2.6M - - - - 1 97k 22k - - 1k 1% - - 2.3k 11%
4.1 Delighted 2013 Palo Alto Acquired - - - - - 1 49k 1.3k - - -2k -3% - - 94 8%
4.0 Trustfuel 2015 Atlanta Seed $400k - - - - - 10M 436 - - 19M 406% - - -11 -3%
3.9 SocialSurvey 2015
San
Francisco
Unfunded - - - - 3 - 602k 700 - - -174k -22% - - 18 3%
3.7 Beamer 2017 Barcelona Unfunded - 4 - - 4 - 173k 432 - - - - - - - -
3.6 Ramen 2014 Boulder Seed $353k - - - - - 6.4M 1.2k - - 9M 329% - - -34 -3%
3.4 Betterific 2012
Washingto
n D.C.
Seed - - - - - - 5.4M 1.8k - - 19M 541% - - -66 -4%
3.3 Receptive 2015 Sheffield Seed - - - - - - 529k 871 - - -213k -29% - - 4 -
3.1 Pendo 2013 Raleigh Series D $107M 4 - - - 18 63k 23k - - -49k -44% - - -100 -

Customer Success Management > Market Details > Market: Walkthroughs
Market: Walkthroughs

Public Companies
Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
50
Notable Acquisitions
Top Acquirers
Acqui-hires

Public companies
52
Performance indicators of public companies in Customer Success Management
IPO Date Company
Current
MCap
IPO
Mcap
Revenue P/E
Exchange
Ticker
Jan 2018
Newgen Software (1992, Delhi)
Provider Contract Management and Document Management System
$267M NEWGEN
Mar 2017
IBEX Global (2002, Washington D.C.)
NASDAQ:IBEX
Mar 2017
Intense Technologies (1990, Secunderabad)
Digitalization of customer centric business processes
$13M $11M 21.55 NSE:INTENTECH
Mar 2011
ServiceSource (1999, San Francisco)
$255M $655M $253M NASDAQ:SREV
Enalyzer (2000, Copenhagen)
Survey software
$3.5M CPH:ENALYZ
Customer Success Management > Exit Outlook > Public Companies

Notable Acquisitions (1/3)
53
Notable Acquisitions in Customer Success Management
Customer Success Management > Exit Outlook > Notable Acquisitions
2018 YTD
Acquirer: Upland Software Deal: $58.5M
Rant & Rave (2000, Coventry)
Customer engagement solutions
Acquirer: ProfitWell
BTMetrics (2015, Sydney)
SaaS metrics insights from Braintree account
Acquirer: Appier
QGraph (2013, Bangalore, $82M)
Multi channel mobile customer engagement
solutions
Acquirer: MaNaDr
Uninstall.io (2015, Bangalore)
Analytics and monitoring of mobile app uninstalls
Acquirer: Oracle
DataScience (2014, Culver City, $28M)
BI Customer lifetime value
Acquirer: UserIQ
Appunfold (2015, Bangalore)
User interface enhancement tool.
2018 YTD
Acquirer: Qualtrics
Delighted (2013, Palo Alto)
Feedback Collection tool
Acquirer: Nike
Zodiac (2015, Philadelphia, $3M)
Predictive customer lifetime value forecasting
Acquirer: SAP Deal: $2.4B
Cloud-based sales, marketing and pipeline
2017
Acquirer: Simple Focus
HookFeed (2012, San Diego)
Customer Intelligence Platform
Acquirer: Thoma Bravo
Kofax (1985, Irvine)
Net centric intelligent business process
Acquirer: Recruit Holdings
TrustYou (2008, Munich, $5M)
SaaS for reputation management
Acquirer: General Electric
Nurego (2013, Herzliya, $2M)
Supercharge Your Industrial Software Subscription
Business

54
2016
Acquirer: Kissmetrics
Knowtify (2014, San Francisco)
Customer Engagement Platform
Acquirer: Spotify
Preact (2011, San Francisco, $21.3M)
Customer behaviour and retention platform
Acquirer: Sutherland Global
Nuevora (2007, San Ramon, $4M)
Big Data Analytics Solutions for Customer Success
Acquirer: NGData
Rednun (2013, Amsterdam)
Interactive personalized video solutions
Acquirer: Lifecycle
Autosend.io (2013, San Francisco)
Trigger based email, push and SMS messages.
Acquirer: EBay
SalesPredict (2012, Tel Aviv, $5.3M)
B2B predictive lead scoring platform
2016
Acquirer: Uniguest
Ascension Software (2003, Pacific)
Customer Service and Engagement apps
2015
Acquirer: InShorts
Retention.ai (2013, Bangalore, $1.5M)
Analytics and Intelligence tool for mobile app
uninstalls
Acquirer: Synchronoss Deal: $25.3M
Razorsight (2001, Reston, $34M)
Subscriber analytics for network optimization
Acquirer: Zuora
Frontleaf (2013, Oakland, $450k)
Customer retention for the Enterprise
Acquirer: ServiceRocket
Learndot (2009, Vancouver, $610k)
Learning Management System for customer training
and educating

55
2014
Acquirer: EXFO
Aito Technologies (2006, Espoo)
Customer experience analytics software
Acquirer: LiveOps
UserEvents (2012, Fredericton, $250k)
Enterprise software to engage with clients and
customers
Acquirer: ServiceSource Deal: $32.5M
Scout (2009, Issaquah, $2M)
Predictive Analytics for Saas B2B companies
2011
Acquirer: SurveyMonkey
Zoomerang (1999, San Francisco)
Online survey tool provider
Acquirer: Western Digital
PatternEQ (2014, San Francisco)
Predictive Analytics as a service

Most Active Acquirers
56
Customer Success Management > Exit Outlook > Most Active Acquirers

Acqui-hires
57
List of Acqui-hires in Customer Success Management
Excludes all details for Chinese companies
Date Target
Dec-17 Appuri Acq by DocuSign
Mar-16 Framed Acq by Square
Customer Success Management > Exit Outlook > Acqui-hires
View all 2 Acqui-hired companies on Tracxn Platform

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
58
Details on VC & PE Investors
Seed Stage
Early Stage
Late Stage
Details on Top Ecosystem Players

Customer Success Management > Investors > Index of Most Active VC & PE Investors
Index of Top Investors (VC, PE) by Stage in Customer Success Management; Last 5 years (Oct 2013 - Sep 2018)
Index of Most Active VC & PE Investors
SEED STAGE
SV Angel (2 Investments)
Bowery Capital (2 Investments)
Compound (2 Investments)
Helion Venture Partners (2 Investments)
Right Side Capital Management (2 Investments)
Dorm Room Fund (2 Investments)
GV
Social Capital
Contour Venture Partners
Core Capital Partners
IDEA Fund Partners
Trilogy Equity Partners
GGV Capital
Hyde Park Venture Partners
Lowercase Capital
EARLY STAGE
Bessemer Venture Partners (2 Investments)
Shasta Ventures (2 Investments)
Sierra Ventures (2 Investments)
Battery Ventures
Spark Capital
Summit Partners
Sapphire Ventures
Canvas Ventures
InterWest Partners
G20 Ventures
.406 Ventures
Commerce Ventures
FPrime Capital Partners
Polaris Partners
LATE STAGE
Insight Venture Partners (2 Investments)
Index Ventures
GV
Kleiner Perkins
Sapphire Ventures
Cisco Investments
FirstMark
Geodesic Capital
Greenspring Associates
Grayhawk Capital

SV Angel
61
Portfolio in Customer Success Management | Exits | Funds Link | Website | LinkedIn | Twitter
Customer Success Management > Investors > SV Angel
People
Investments
[Minicorn] Zylo (2015, Indianapolis, $13.1M, Series A)
Customer Success Management Notable Portfolio
[Unicorn] Snapchat (2011, Los Angeles, $2.6B, Public)
Multimedia messaging application
[Unicorn] Instacart (2012, San Francisco, $1.6B, Series F)
Marketplace for same-day grocery delivery
[Unicorn] Pinterest (2009, San Francisco, $1.5B, Series G)
Visual social bookmarking service
[Unicorn] Opendoor (2014, San Francisco, $1B, Series F)
Residential re-selling solution provider.
[Unicorn] Coinbase (2012, San Francisco, $942M, Series E)
Digital currency exchange & wallet provider
[Unicorn] Stripe (2010, San Francisco, $756M, Series E)
Web & Mobile Payments for Developers
[Unicorn] Zenefits (2013, San Francisco, $584M, Series C)
SaaS HR Platform for SMBs
[Unicorn] Kabbage (2009, Atlanta, $491M, Series F)
Working capital financing for small businesses.
[Unicorn] TransferWise (2010, London, $397M, Series E)
International money transmitter based on currency swaps
[Unicorn] Credit Karma (2007, San Francisco, $370M, Series D)
Aggregator of various consumer financial products.
[Unicorn] Warby Parker (2010, New York City, $300M, Series E)
Internet-first brand of eyewear
[Unicorn] Twilio (2007, San Francisco, $240M, Public)
Cloud Communications API provider
Other Notable Portfolio
Top Exits
Recent News on Fund & Portfolio
Ron Conway
Founder & Co-
Managing Partner
Geographical Spread Stage of Entry
May 2018 Slack Fund invests in 6 enterprise startups, VentureBeat
Mar 2018
Wizeline Says Closed A $43 Million Series B Funding
Round, Reuters
Jan 2018
Zylo Secures $9.3M Series A Led by Bessemer Venture
Partners, Byron Deeter Joining Board, Business Wire
Dec 2017
Wizeline expands its outsourced IT services business into
southeast Asia, TechCrunch
Dec 2017
Wizeline Launches Intelligent Matching Platform for
Global Engineering Network, Business Wire
Dec 2017
Zylo Cited for ‘Leading the Way’ in Independent SaaS
Governance Report, Business Wire
Dec 2017
Zylo Integrates with G2 Crowd for Insight into SaaS
Reviews , Business Wire
Oct 2017
TWG and Wizeline Improve the Customer Experience
with Artificial Intelligence | Business Wire, Business Wire
Aug 2017 LEAP backs Insikt and Wizeline, PE Hub
Feb 2017
Wizeline Hires Silicon Valley Leader Gagan Saksena as
Senior Vice President of Technology & Engineering,
Business Wire
None
11 1
2013 2014 2015 2016 2017 2018
Follow On New Investments
-
-
-
-
3
Undisclosed
Series C+
Series B
Series A
Seed3
-
-
-
-
US

Compound
62
Customer Success Management > Investors > Compound
People
Investments
[Soonicorn] Thrive Market (2013, Los Angeles, $329M, Series C)
Online store for organic products on paid membership
[Soonicorn] RetailNext (2007, San Jose, $190M, Series E)
Real-time in-store analytics using WiFi and Bluetooth sensors
[Soonicorn] Transactis (2001, New York City, $61.7M, Series E)
White label for bill payments
[Soonicorn] Talkspace (2011, New York City, $59M, Series C)
Online Counseling and Therapy
[Soonicorn] Indiegogo (2008, San Francisco, $56.5M, Series B)
Rewards based crowdfunding platform.
[Soonicorn] Sailthru (2008, New York City, $48.5M, Series C)
Marketing automation and personalization platform
[Minicorn] Away (2015, New York City, $81M, Series C)
Internet-first direct-to-consumer luggage brand
[Minicorn] Buzz Points (2009, Austin, $34M, Series D)
Locally-Focused Customer Loyalty Program
[Minicorn] Modsy (2015, San Francisco, $33.8M, Series B)
Online platform for 3D home design
[Minicorn] Digital Genius (2013, London, $26M, Series A)
NLP based Interactions for Devices
[Minicorn] UpCounsel (2012, San Francisco, $26M, Series B)
Online workplace for legal services
[Minicorn] PayJoy (2015, San Francisco, $17.8M, Series A)
Online purchase financing platform.
[Minicorn] Lenddo (2011, Singapore, $14M, Series B)
Alternative credit scoring
[Minicorn] Fuisz Video (2013, Santa Monica, $12.1M, Series A)
Provides technology to add interactive elements to video
Top Exits
David Hirsch
Co-Founder &
Managing Partner
Apr 2018
Catalyst brothers find capital success with $2.4M from
True, TechCrunch
Mar 2018
NIKE, Inc. Acquires Data Analytics Leader Zodiac, Business
Wire
Dec 2017
Takealot.com Partners with Zodiac to Get Predictive
Customer Insights, PRWeb
Dec 2017
The Mountain Partners with Zodiac to Assist with
Expansion of B2C E-Commerce Business , PRWeb
Mar 2016
Zodiac Raises $3M Seed for Predictive Customer
Analytics, Dow Jones
Dec 2015
Up CLVmetrics Hires Scott Samios As COO; Plans to Grow
Company Immediately, PRWeb
Dec 2015
Welcoming CLVmetrics to the Dorm Room Fund Family –
Dorm Room Fund – Medium, Medium
Zodiac
(2015, Philadelphia, $3M)
Acq by Nike - Mar 2018
1 1
2013 2014 2015 2016 2017 2018
-
-
-
-
2
Undisclosed
Series C+
Series B
Series A
Seed2
-
-
-
-
US

Helion Venture Partners
63
Customer Success Management > Investors > Helion Venture Partners
People
Investments
[Minicorn] MoEngage (2014, Bangalore, $5.4M, Series A)
[Minicorn] Whatfix (2010, Bangalore, $5M, Series A)
Online self service tool for interactive how-to guides
[Unicorn] Ola (2011, Bangalore, $2.8B, Series I)
App-based asset-light cab operator
[Unicorn] ShopClues (2011, Gurgaon, $249M, Series E)
Ecommerce retail marketplace
[Soonicorn] BigBasket (2011, Bangalore, $556M, Series E)
Online retail store for grocery shopping
[Soonicorn] LivSpace (2012, Bangalore, $105M, Series C)
Online retail for in-home designs and furniture
[Soonicorn] Yepme (2011, Gurgaon, $89.1M, Series B)
Internet-first brand of men’s and women's garments and accessories
[Soonicorn] PubMatic (2006, Redwood City, $76M, Series E)
Sell-Side Platform
[Soonicorn] Ezetap (2011, Bangalore, $51M, Series C)
Device for merchants to accept card and wallet payments
[Soonicorn] Gupshup (2006, Mumbai, $47M, Series E)
Messaging and bot development platform
[Soonicorn] Axtria (2009, Gurgaon, $42.9M, Series C)
Big data and analytics company
[Soonicorn] QwikCilver (2008, Bangalore, $22.9M, Series B)
Multi-brand gift card store and B2B backend technology provider
[Minicorn] Simplilearn (2009, Bangalore, $33.9M, Series C)
Online portal for professional certification programs
Top Exits
Ashish Gupta
Co-Founder & Senior
Managing Director
Rahul Chandra
Co-Founder &
Managing Director
Sanjeev
Aggarwal
Co-Founder & Senior
Managing Director
Sep 2018
Marketing Automation Platform MoEngage Grows 200%
in FY18; Targets $25M ARR By 2020, BW Businessworld
Jul 2018
MoEngage Marketing Automation Platform Joins Global
Giants in a Gartner Magic Quadrant for Mobile Marketing
Platforms, PR Newswire
May 2018
OYO ties up with MoEngage to drive its cross-channel
marketing automation needs, Indiatimes
Mar 2018
MoEngage Launches Dynamic Product Messaging,
Dataquest
Jan 2018
Makemytrip and Parature Investor Vispi Daver Joins
Whatfix, BW Businessworld
Nov 2017
Samsung Partners MoEngage To Boost App With AI,
CXOtoday
Sep 2017
Whatfix Announces Strategic Partnership with 3D
Results® to Accelerate User Adoption for SAP®
SuccessFactors, 4-Traders
Jun 2017
MoEngage is named a “Cool Vendor” by Gartner and
announces new AI capabilities, GlobeNewswire
Apr 2017
SaaS startup Whatfix gets Rs 24 crore from Stellaris,
angels, Indiatimes
None
11 1
2013 2014 2015 2016 2017 2018
-
-
-
-
2
Undisclosed
Series C+
Series B
Series A
Seed2
-
-
-
-
India

Right Side Capital Management
64
Customer Success Management > Investors > Right Side Capital Management

Dorm Room Fund
65
Customer Success Management > Investors > Dorm Room Fund

GV
66
Customer Success Management > Investors > GV

Social Capital
67
Customer Success Management > Investors > Social Capital

Contour Venture Partners
68
Customer Success Management > Investors > Contour Venture Partners

Core Capital Partners
69
Customer Success Management > Investors > Core Capital Partners

IDEA Fund Partners
70
Customer Success Management > Investors > IDEA Fund Partners

Hyde Park Venture Partners
71
Customer Success Management > Investors > Hyde Park Venture Partners

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
72
Seed Stage
Early Stage
Late Stage

73
Customer Success Management > Investors > Bessemer Venture Partners

Sierra Ventures
74
Customer Success Management > Investors > Sierra Ventures

Battery Ventures
75
Customer Success Management > Investors > Battery Ventures

76
Customer Success Management > Investors > Bain Capital Ventures

Spark Capital
77
Customer Success Management > Investors > Spark Capital

Summit Partners
78
Customer Success Management > Investors > Summit Partners

Sapphire Ventures
79
Customer Success Management > Investors > Sapphire Ventures

Canvas Ventures
80
Customer Success Management > Investors > Canvas Ventures

InterWest Partners
81
Customer Success Management > Investors > InterWest Partners

G20 Ventures
82
Customer Success Management > Investors > G20 Ventures

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
83
Seed Stage
Early Stage
Late Stage

Insight Venture Partners
84
Customer Success Management > Investors > Insight Venture Partners

85
Customer Success Management > Investors > Bessemer Venture Partners

Index Ventures
86
Customer Success Management > Investors > Index Ventures

GV
87
Customer Success Management > Investors > GV

88
Customer Success Management > Investors > Lightspeed Venture Partners

Kleiner Perkins
89
Customer Success Management > Investors > Kleiner Perkins

90
Customer Success Management > Investors > Scale Venture Partners

91
Customer Success Management > Investors > Meritech Capital Partners

Sapphire Ventures
92
Customer Success Management > Investors > Sapphire Ventures

Cisco Investments
93
Customer Success Management > Investors > Cisco Investments

FirstMark
94
Customer Success Management > Investors > FirstMark

Geodesic Capital
95
Customer Success Management > Investors > Geodesic Capital

Greenspring Associates
96
Customer Success Management > Investors > Greenspring Associates

97
Customer Success Management > Investors > Benhamou Global Ventures

Grayhawk Capital
98
Customer Success Management > Investors > Grayhawk Capital

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
99
Incubators
Other Notable Investors
Debt Investors

Customer Success Management > Investors > Index of Ecosystem Investors
Index of Top Ecosystem Investors in Customer Success Management; Q3 2013 - Q2 2018
Index of Ecosystem Investors
INCUBATOR
Techstars (11 Investments)
500 Startups (3 Investments)
Alchemist Accelerator (3 Investments)
Y Combinator (3 Investments)
Axilor Ventures (2 Investments)
DG Incubation (2 Investments)
Collider
GSF
High Alpha
HIGHLINE
NDRC
Startup Sauna
StartupYard
Terra Venture Partners
UpWest Labs
OTHER NOTABLE INVESTORS
Salesforce (5 Investments)
Accomplice (2 Investments)
BDC (2 Investments)
FundersClub (2 Investments)
KGC Capital (2 Investments)
4G Ventures
Apax Partners
Arrowroot Capital
BBVA Compass
Bellevue
Bialla Partners
BlackSoil
BrainPad
Capillary Tech
Covus
DEBT INVESTORS

Techstars
101
Customer Success Management > Investors > Techstars
People
Investments
[Editor's Pick] SaaSOptics (2009, Atlanta, $6.8M, Series A)
Subscription metrics and analytics
[Editor's Pick] Bewgle (2017, Bangalore, $120k, Seed)
Provides AI-based customer review analytics
[Soonicorn] Remitly (2011, Seattle, $227M, Series D)
Cross-border money transfer using banking networks.
[Soonicorn] Leanplum (2012, San Francisco, $145M, Series D)
Mobile A/B testing, personalization & analytics platform
[Soonicorn] DigitalOcean (2011, New York City, $134M, Series
B)
Cloud computing platform to build, deploy and scale cloud applications
[Soonicorn] DataRobot (2012, Boston, $125M, Series C)
Automated machine learning platform for data science applications
[Soonicorn] Outreach (2013, Seattle, $125M, Series D)
SaaS based Lead Engagement Tools
[Soonicorn] Sphero (2010, Boulder, $108M, Series D)
Smartphone controlled robotic gaming toy for kids
[Soonicorn] Placester (2008, Cambridge, $101M, Series D)
Real Estate Marketing platform
[Soonicorn] Latch (2014, New York City, $96M, Series B)
Smart locks for homes, offices and apartment buildings
[Soonicorn] Degreed (2012, San Francisco, $85.6M, Series C)
e-Portfolio assessment
Top Exits
Brad Feld
Co-Founder & Partner
David Brown
Co-Founder & Co-CEO
David Cohen
Co-Founder & Co-CEO
Oct 2018
Fulcrum Backs Three of the Top 10 Fastest Growing
Atlanta-based SaaS Companies, PRWeb
Aug 2018
SaaSOptics Ranks in the Inc. 5000 List of America's
Fastest-Growing Private Companies, PR Newswire
Jul 2018
Working Geek: Skilljar CEO Sandi Lin taps insights from
Amazon to help run her startup, GeekWire
Jun 2018
SaaSOptics Recognized by SIIA as Best Billing and
Subscription Management Solution, PR Newswire
May 2018
SaaSOptics Named SIIA Business Technology CODiE
Award Finalist for Best Billing & Subscription
Management Platform, PR Newswire
Mar 2018
Skilljar Raises $16.4 Million To Transform Customer
Training, Reuters
Mar 2018
SaaSOptics Named a TAG Top 10 Innovative Technology
Company, PR Newswire
Feb 2018
After a Record-Setting 2017, SaaSOptics Announces $5M
Series A Investment to Accelerate Rapid Future Growth,
PR Newswire
Dec 2017
Skilljar Receives “Best Customer LMS” in the 2017
Talented Learning LMS Awards, DirectorsTalk Interviews
Knowtify
(2014, San Francisco)
Acq by Kissmetrics - Nov 2016
1 1
2
1
1
2
1
2013 2014 2015 2016 2017 2018
4
-
-
1
6
Undisclosed
Series C+
Series B
Series A
Seed7
1
1
1
1
US
Canada
India
Europe
Israel

500 Startups
102
Customer Success Management > Investors > 500 Startups
People
Investments
[Unicorn] Credit Karma (2007, San Francisco, $370M, Series D)
Aggregator of various consumer financial products.
[Unicorn] Gitlab (2014, San Francisco, $146M, Series D)
Code collaboration tool
[Unicorn] Talkdesk (2011, San Francisco, $128M, Series B)
Browser based call center
[Unicorn] Canva (2012, Surry Hills, $82.6M, Series B)
Online design platform
[Soonicorn] Udemy (2010, San Francisco, $173M, Series D)
Marketplace for online courses
[Soonicorn] Carousell (2012, Singapore, $172M, Series C)
P2P listing platform for multi-category pre-owned products
[Soonicorn] Smule (2008, San Francisco, $165M, Series F)
Developer of social music creation and sharing apps
[Soonicorn] Flywire (2009, Boston, $137M, Series D)
Global money transfer in local currency
[Soonicorn] Breather (2012, Montreal, $120M, Series D)
On-demand Private Room Reservation
[Soonicorn] uBiome (2012, San Francisco, $110M, Series C)
Citizen science startup to sequence the human microbiome.
[Soonicorn] Ipsy (2011, San Mateo, $107M, Series B)
Subscription for beauty products
[Soonicorn] CARS24 (2015, Gurgaon, $100M, Series C)
Online C2B second-hand car marketplace
[Soonicorn] Life360 (2008, San Francisco, $89.7M, Series C)
Mobile app that connects family members and close friends
Top Exits
Dave McClure
Founder, Partner
Jul 2018
Singaporean Healthtech Startup Acquires Rajan Anandan-
Backed Uninstall.io, Inc42
Uninstall.io
(2015, Bangalore)
Acq by MaNaDr - Jul 2018
1
2013 2014 2015 2016 2017 2018
2
-
-
-
1
Undisclosed
Series C+
Series B
Series A
Seed1
1
1
-
-
Europe
US
India

Alchemist Accelerator
103
Customer Success Management > Investors > Alchemist Accelerator
People
Investments
[Minicorn] MoEngage (2014, Bangalore, $5.4M, Series A)
[Soonicorn] Rigetti Computing (2013, Berkeley, $119M, Series
B)
Full-stack quantum computing company
[Minicorn] LaunchDarkly (2014, Oakland, $32.3M, Series B)
Early User Feedback capture
[Minicorn] Clear Metal (2015, San Francisco, $12M, Series A)
Analytics platform for container shipping industry
[Minicorn] Sense.ly (2013, San Francisco, $11.5M, Series B)
Platform with a virtual nurse for health care monitoring and
management
[Minicorn] Mavin (2014, San Francisco, $9.2M, Series A)
Customer engagement and free mobile data solutions for businesses
[Minicorn] PlayVox (2012, San Francisco, $2.2M, Series A)
Employee Engagement Software for Call centers
[Minicorn] 3TEN8 (2013, San Jose, $2M, Seed)
Provides AI-powered cloud platform for wireless network analytics
[Minicorn] Scoro (2009, San Francisco, $1.9M, Seed)
Manage projects, clients and finances
[Editor's Pick] NextInput (2012, San Jose, $33.1M, Series B)
Human-machine interaction using tactile and pressure forces
[Editor's Pick] CryptoMove (2015, San Francisco, $10.2M, Series
A)
Continuous mutation and re-encryption based decentralized data
security
Top Exits
Ravi Belani
Co-Founder &
Marketing Director
Ash Rust
Co-Founder
Sep 2018
Marketing Automation Platform MoEngage Grows 200%
in FY18; Targets $25M ARR By 2020, BW Businessworld
Jul 2018
MoEngage Marketing Automation Platform Joins Global
Giants in a Gartner Magic Quadrant for Mobile Marketing
Platforms, PR Newswire
May 2018
OYO ties up with MoEngage to drive its cross-channel
marketing automation needs, Indiatimes
Mar 2018
MoEngage Launches Dynamic Product Messaging,
Dataquest
Nov 2017
Samsung Partners MoEngage To Boost App With AI,
CXOtoday
Jun 2017
MoEngage is named a “Cool Vendor” by Gartner and
announces new AI capabilities, GlobeNewswire
Dec 2016
Anand Chandrasekaran backs user engagement platform
MoEngage, Indiatimes
Aug 2016
MoEngage comes of age with the launch of a full web and
app marketing suite, VentureBeat
Jul 2016
Million Install Meetup - Brewing The App Marketing
Concoction In Mumbai Monsoons, Inc42
Frontleaf
(2013, Oakland, $450k)
Acq by Zuora - May 2015
11 1
1
2013 2014 2015 2016 2017 2018
-
-
-
-
3
Undisclosed
Series C+
Series B
Series A
Seed2
1
-
-
-
US
India

Y Combinator
104
Customer Success Management > Investors > Y Combinator

DG Incubation
105
Customer Success Management > Investors > DG Incubation

HIGHLINE
106
Customer Success Management > Investors > HIGHLINE

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
107
Incubators
Debt Investors

Salesforce
108
Customer Success Management > Investors > Salesforce

Accomplice
109
Customer Success Management > Investors > Accomplice

BDC
110
Customer Success Management > Investors > BDC

KGC Capital
111
Customer Success Management > Investors > KGC Capital

Arrowroot Capital
112
Customer Success Management > Investors > Arrowroot Capital

BBVA Compass
113
Customer Success Management > Investors > BBVA Compass

BlackSoil
114
Customer Success Management > Investors > BlackSoil

Capillary Tech
115
Customer Success Management > Investors > Capillary Tech

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
116
Incubators
Debt Investors

117
Customer Success Management > Investors > Western Technology Investment

Contents
Feed Summary
Investment Trend
Key Markets
Exit Outlook
Investors
News
Appendix
118
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