Tracxn Big Data Analytics Landscape Report, June 2016

June 2016
TRACXN REPORT : BIG DATA ANALYTICS

Big Data Analytics, June 2016
Tracxn
World’s Largest Startup Research Platform
2
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Contents
Topic Page No.
Scope of Report 05
Entrepreneur Activity 07
Investment Trend 09
Who is Investing 17
Exit Outlook - IPO, Acquisitions 21
Big Data Analytics – Insights, Market Trends 23
Sub Sector Analysis 25
Company List 43
Team 118
3
3

Illustrative Sectors We Track
ENTERPRISE
INFRASTRUCTURE
TECH
SECURITY
STORAGE
NETWORKING
MOBILITY
IT OPS
CLOUD INFRASTRUCTURE
API MANAGEMENT
BIGDATA INFRASTRUCTURE
INTERNET OF THINGS
3D PRINTING
EDUCATION
CONSUMER
MARKETPLACES
SUBSCRIPTION COMM.
FOOD TECH
INTERNET FIRST BRANDS
UBER FOR X
SECOND HAND GOODS
TRAVEL
GAMING
EDUCATION IT
SELF LEARNING
HEALTHCARE
MOBILE
MOBILE COMMERCE
MOBILE PAYMENTS
MOBILE MARKETING
MOBILE DEV TOOLS
MOBILE HEALTH
MOBILE GAMING
MOBILE LEARNING
MOBILE COMMUNICATION
LIFE SCIENCES
DIGITAL HEALTH
FINTECH
ENTERPRISE
APPLICATIONS
SAAS
MOBILE-FIRST ENT. APPS
INTELLIGENT ENT. APPS
OPEN SOURCE
RETAIL TECH
MARKETING TECH
BIG DATA ANALYTICS
VERTICAL SAAS
BITCOIN
PAYMENTS

Sector Overview
Scope of report
The report covers companies that provide Big Data Analytics solutions for data discovery, data integration, visualization, data
science and advanced predictive analytics. It excludes services and consultancies that use tech product of other companies for
data analytics.
Report also covers companies that provide Big Data Analytics platform for Heavy Industries, Finance and other verticals.
The funding details provided in the report include venture capital/private equity funding rounds and excludes debt financing and
grants/prize money.

Scope of Report
Entrepreneur Activity
Investment Trend
Who is Investing
Exit Outlook - IPO, Acquisitions
Big Data Analytics – Insights, Market Trends
Sub Sector Analysis
Company List
Team
6
6

YoY – Number of companies founded
10
24
38
37 37
27
0
8
16
24
32
40
2010 2011 2012 2013 2014 2015
No.ofCompanies
Alteryx Looker ThoughtSpot BBD Uptake Ndustrial.io
DataSift Platfora Trifacta Dato UNIFi Software Outlier

Scope of Report
Investment Trend
Who is Investing
Sub Sector Analysis
Company List
Team
8
8

YoY – Number of Rounds and Total Funding
$128M
$88M
$227M
$346M $353M
$847M
$1B
$1.8B
$399M14
18
19
26
45
68
51
73
25
0
16
32
48
64
80
0
400
800
1200
1600
2000
2008 2009 2010 2011 2012 2013 2014 2015 2016
NumberofRounds
FundingAmount(inMillions)
Funding Amount Number of Rounds

YoY – Number of Rounds by Stage

YoY – Funding by Stage

Average Ticket Size – Early Stage

Top investments in last one year

Funnel view of Sector

Scope of Report
Investment Trend
Who is Investing
Sub Sector Analysis
Company List
Team
6
16

Most Active Investors in Sector
17
15
14
13
10
9 9
8 8 8
0
4
7
11
14
18
NEA Andreessen
Horowitz
Accel Intel Khosla Madrona Redpoint A Ventures GE Ventures Kleiner Perkins
TotalNumberofCompanies
Pentaho SnapLogic Trifacta Guavus Ayasdi Context Relevant Looker DataSift Ayasdi OSIsoft
DataRobot Platfora Zoomdata Endeca ThoughtSpot Dato Datameer DataRobot Maana Inc Ayasdi

Where are Top Investors investing

Top Investor by Stage of Entry

Scope of Report
Investment Trend
Who is Investing
Sub Sector Analysis
Company List
Team
0
20

Major Acquisitions in last one year
Date Company Acquirer Deal size Overview
Total
Funding
04/20/2016 lexmark.com
Lexmark
(Lexington, 1990)
apexmic.com 4.0B
Enterprise Search
03/22/2016 sense.io
Sense
(California, 2012)
cloudera.com
Data Science Platform as a Service
Granite Ventures LLC, Illuminate
$1.1M
01/19/2016 aimlogic.com
AimLogic
(Las Vegas, 2014)
nccdirect.com
Predictive Analytics for lead scoring
01/16/2016 iris-
analytics.com
Iris Analytics
(Frankfurt, 2000)
ibm.com
Real-time decisions for improved fraud and risk control
01/14/2016 listenlogic.com
ListenLogic
(San Jose, 2007)
marlinequity.com
Social Business Intelligence Analytics
11/18/2015 syncsort.com
Syncsort
(Woodcliff Lake, 1968)
clearlakecapital.com
Big Data Integration
10/26/2015 parstream.com
ParStream
(Cologne, 2008)
cisco.com
Analytics for IoT
CrunchFund, Khosla Ventures, Baker Capital, Tola Capital, Data
Collective
$13.6M
08/7/2015 informatica.com
Informatica
(Redwood City, 1993)
permira.com Data Integration Software

Scope of Report
Investment Trend
Who is Investing
Sub Sector Analysis
Company List
Team
2
22

• Big Data market was estimated to be $6.8 billion in 2012; and is projected to grow by almost 40% every year. [Source 1]
• The global Business Intelligence and Analytics Software Market is expected to grow from $17.90B in 2014 to $26.78B by
2019, at a Compound Annual Growth Rate (CAGR) of 8.4%. [Source 2]
• Big Data Analytics saw significant amount of funding in 2015/16 with total funding of $2.26B.
• Contextual Data Analytics saw significant increase in funding from 2014 to 2015, receiving ~1B in 2015. Palantir received the
most amount.
• Advanced analytics experienced a rise in demand as analytics companies started deploying predictive models in IoT, Finance,
and other real-world use cases. Adaptive Predictive Technologies got acquired by MasterCard for $600M.
• Data Science Platform is gaining popularity as increasing demand for data models needed for Predictive Analytics.
• Self Service Data Discovery platforms helps business users to get insights from raw data by providing advanced visualization
techniques such as easy querying language, natural language search or visual analytics, thus reducing the dependency on IT
and analysts.
• Self-service Data Discovery platforms using Hadoop and Apache Spark is expected to grow.
-Source 1 -Source 2

Scope of Report
Investment Trend
Who is Investing
Sub Sector Analysis
Company List
Team
4
24

June 2016Tracxn BlueBox : Big Data Analytics
280+ companies in the sector, $5 B invested in last 5 years, $2.26 B invested in 2015/16

Top Business Models by Funding
$2.7B
$860M
$767M
$540M
$354M
$200M $187M $173M $103M
$13M
0
500
1000
1500
2000
2500
3000
Contextual Data
Analytics
Data Analytics Data Preparation Verticals Data Discovery Streaming Data
Analytics
Data
Visualization
Search Based
Analytics
Data Science
Platform
Big Data Analytic
Suites
TotalFundingAmount(inMillions)
# Cos. 17 77 35 80 17 22 6 5 16 7
Avg. Age 2009.8 2008.3 2005.7 2008.4 2009.7 2008.7 2008.8 2006.2 2010.2 2003.6
Palantir Alteryx Attivio OSIsoft Platfora Qubole Birst Inc. ThoughtSpot Revolution Analytics QlikTech
Guavus Predictive Technologies Talend Uptake Datameer StreamBase CartoDB Endeca Continuum Ingensi

Contextual Data Analytics – Business Model
Description

Contextual Data Analytics – Entrepreneur Activity
and Investment Trend

Contextual Data Analytics – Most Funded
Companies

Data Analytics – Business Model Description

Data Analytics – Entrepreneur Activity and
Investment Trend

Data Analytics – Most Funded Companies

Data Preparation – Business Model Description

Data Preparation – Entrepreneur Activity and
Investment Trend

Data Preparation – Most Funded Companies

Verticals – Business Model Description

Verticals – Entrepreneur Activity and Investment
Trend

Verticals – Most Funded Companies

Data Discovery – Business Model Description

Data Discovery – Entrepreneur Activity and
Investment Trend

Data Discovery – Most Funded Companies

Scope of Report
Investment Trend
Who is Investing
Sub Sector Analysis
Company List
Team
2
42

Big Data Analytics – Company List
DETAILS CLOSE TO 288 COMPANIES
(169 FUNDED AND 119 UNFUNDED COMPANIES)
COVERS THE FOLLOWING SECTORS
Contextual
Data
Analytics
Data
Analytics
Data
discovery
Data
Preparation
Data
Science
Platform
Data
Visualization
Search
Based
Analytics
Streaming
Data
Analytics
Verticals Services
Big Data
Analytics
Suite

Contextual Data Analytics (1/5)
Company Details Funding Investors
Palantir [Palo Alto, 2004]: Palantir's platforms provide data analysis capabilities to enterprises through its products
Gotham and Metropolis. Gotham integrates structured and unstructured data and enables discovery, analysis, and
knowledge management. Metropolis conducts quantitative data analysis, data integration, and information
management. Palantir's products are extensively used by federal agencies of the U.S. intelligence, state governments,
local governments, and financial institutions around the world. Some of the solutions include case management, anti-
fraud, disaster preparedness, law enforcement, defense, and insurance analytics. Acquisitions: Kimono labs in
February 2016; FT Technologies in February 2015; Propeller in July 2014; Poptip in July 2014; Voicegem in February
2013
$2.32B
Ulu Ventures, Founders Fund, Morgan
Stanley, Glynn Capital Management,
PENSCO, ARTIS Ventures, YVentures,
sfsentry.com, Reed elsevier ventures,
In-Q-Tel
Guavus [San Mateo, 2006]: Guavus provides Big Data analytics solutions, which enable intelligent decision-making for
network operations, marketing, customer care and monetization. The company’s data analysis offering is specifically
used by telecommunications providers to give these companies insights on network performance, device and
application usage, content and subscriber behavior to optimize network capacity and increase revenues. The company
counts 4 of the top 5 mobile network operators, 3 of the top 5 Internet Backbone providers, as well as 80% of cable
MSOs in North America as customers. It currently Claims to analyze more than 50% of all US mobile data traffic and
processes more than 2.5 petabytes of data per day. Deployments span retail, enterprise and wholesale channels
across data, wireless, wire-line and multimedia product offerings.
$137M
Artiman, Goldman Sachs, QuestM,
Singtel Innov8, Translink Capital,
Investor, Intel Capital, Investor
Growth Capital, Sofinnova Ventures,
Artiman
Ayasdi [Palo Alto, 2008]: Ayasdi automates and accelerates insight discovery. The company’s Machine Intelligence
software employs Topological Data Analysis (TDA), to simplify the extraction of knowledge from the most complex
data sets confronting organizations today. Developed by Stanford computational mathematicians, Ayasdi’s approach
combines machine-learning algorithms, abundant compute power and topological summaries to revolutionize the
process for converting data into business impact.
$108.13M
ventures.citi.com, Institutional
Venture Partners, Kleiner Perkins,
Khosla Ventures, Centerview Capital,
Draper Nexus, Floodgate, GE Ventures
Context Relevant [Seattle, 2012]: Context Relevant is a leader in Big Data analytics. Context Relevant has developed
an analytics system that ingests data, determines what’s important, and creates a problem-specific solution that can
be deployed while continually learning.The proprietary high-performance machine learning technology accelerates
analytics and actionable insight. It is backed by some of the major companies in the Financial Services Domain.
$44.3M
Vulcan Capital, work bench, new york
life insurance company, Bloomberg
Beta, Goldman Sachs, Bank of
America, Formation, MADRONA,
rolling bay ventures
Contextual Data
Analytics
Data
Analytics
Data
discovery
Data Preparation
Data Science
Platform
Data
Visualization
Search Based
Analytics
Streaming Data
Analytics
Verticals Services
Big Data
Analytics Suite

Interana [Menlo Park, 2012]: Interana is a fast and scalable event-based analytics solution that answers critical
business questions on how customers behave and products are used. With Interana, key business metrics that matter
most in a data-driven world - such as growth, retention, conversion and engagement. Interana allows customers to
discover and investigate these key insights easily through its visual and interactive interface. Streaming data and data
at rest are analyzed together, enabling companies to see how real-time snapshots fit into historical trends. It analyze
massive volumes of call detail records for understanding how users behave and interact with products and services.
Sony, Tinder, Jive, Bloomboard and Orange are among its customers.
$28.2M
Y Combinator, SV Angel, Fuel Capital,
Data Collective, Battery, Index
Ventures, AME Cloud Ventures
Infobright [Toronto, 2005]: Infobright develops analytic database designed for applications and data marts that
analyze large volumes of machine generated data such as web data, network logs, telecom records, stock tick data
and sensor data. Solution is capable of storing and analyzing sensor data at IoT scale. Common use cases are for
enterprises, SaaS and software companies in online businesses, telecommunications, financial services and other
industries to provide rapid analysis of critical business data.
$21M Sun Microsystems, Flybridge, RBC
Spire [Bangalore, 2008]: Spire offers big data based enterprise technology that offers various solutions for supply
chain management, customer relationship management, fraud intelligence, talent growth management and predictive
talent intelligence. Its technology solutions enable enterprises to make informed decisions with accurate demand-
supply mapping from any combination of structured and unstructured data. Also provides fraud detection solutions by
pulling in data from unstructured data such as documents, emails, SMS and reviews. The company has previously
raised $1 million in a seed round from several angel investors.
$8M
Market6 [Ohio City, 2006]: Market6 is a big data analytics company that leverages retailers operational data to
improve overall business performance and enable better collaboration with suppliers. Our flagship is DemandView®,
a suite of tools, reporting, and predictive analytics provided via Information Services or SaaS solutions that provides a
real-time, forward-looking view of sales, promotion and distribution performance. DemandView is used by the largest
supermarket chain in the US, and is accessed by over 400 supplier partners
$5.5M Sevin Rosen Funds
Contextual Data
Analytics
Data
Analytics
Data
discovery
Data Preparation
Data Science
Platform
Data
Visualization
Search Based
Analytics
Streaming Data
Analytics
Verticals Services
Big Data
Analytics Suite

dMetrics [Brooklyn, 2009]: dMetrics is building the definitive map of consumer decision-making. It operated on a
NLP based engine and has the team of MIT PhDs which have built a platform to analyze thousands of social networks,
blogs, and forums, identifying and connecting people, their decisions about products, and rationale for these
decisions. The result is a dynamic interest graph, helping companies and individuals make better decisions about
products to use, campaigns to run, and companies to invest in. Its clients (from Fortune 500 to non-profits) use
dMetrics to get the most accurate, unbiased, and transparent view of people’s actions, tracing decision making all the
way from high-level market insights to high-value discussions. Understanding what people do - and why - is the next
frontier of text analytics. Clicks, Likes and Retweets do not representatively convey the voice of the consumer,
comprising a tiny portion of the information contributed by Internet users. Most of the Internet (other than photos of
kittens) is conversational: blog posts, forum discussions, Twitter dialogues. It claims to have a platform that extracts
consumer decisions from billions of online conversations. So far, its platform has served clients in healthcare which
has resulted in the database of healthcare-centric insights about 14,000+ products. Similar repositories of consumer
insights for CPG, telecom, and banking industries are underway.
$2.3M National Science Fdn
deepsense.io [Menlo Park, 2014]: DeepSense product SeaHorse enables users to build Spark applications using an
intuitive visual environment without the need to write any code. By dragging and dropping blocks from the palette of
available operations users are able to design any data workflow that contains such steps as: ETL, data manipulation,
clean-up and reports, even up to advanced predictive modeling. It has a open-source community edition while the
enterprise edition offers some more features.
$2M CodiLime
Aureus Analytics [Mumbai, 2013]: Provider of predictive analytics and big data ready platforms for insurance
companies and banks. Their platform, ASAP, allows users to create, publish and execute analytical models. Focused on
Europe &; the South East Asian Market. Customers include Bharti AXA Life Insurance, Aegon Religare Life Insurance
and General Insurance Council of India among others. Headquartered in Singapore with R&;D in Mumbai. Secured
angel funding of $850k from a group of individual investors through LetsVenture.
$850k
Contextual Data
Analytics
Data
Analytics
Data
discovery
Data Preparation
Data Science
Platform
Data
Visualization
Search Based
Analytics
Streaming Data
Analytics
Verticals Services
Big Data
Analytics Suite