www.charisma.ro www.totalsoft.ro Charisma Analyzer powered by Tableau Software, the BI software solutions market leader through an efficient implementation and reduced time to adapt to customer requirements, brings major functional advantages, ensuring the highest standard of visualization and data analysis in the industry, but also by transforming the system into a simple and easy to use one, designed for users that are less familiar with BI software. Charisma Analyzer powered by Tableau Software addresses all activity fields – financial services, retail and distribution, logistics, services, constructions, medical, pharmaceutical, human resources - provides an updated and extremely important support for planning and optimizing the company business processes.

1. Analyzer
Simple | Intuitive | Flexible | Complete

2. Charisma Analyzer
Charisma Analyzer –
start a new dialogue
with your data
Comparative analysis tools are key
elements that should be part of the
daily life of any modern
organization.
The valuable time lost on reports
and analysis created from
heterogeneous sources or due to
lack of communication with the IT
Charisma Analyzer is an advanced solution for analyzing department can be saved by
and processing data, which generates reports in a graphical Charisma Analyzer, which removes
and intuitive manner, with minimal effort from users. these barriers through an increased
transparency of the analysis report
The solution addresses all activity fields from financial creation process.
services, retail and distribution, logistics, services,
constructions, medical, pharmaceutical, up to human
Charisma Analyzer comprises two
resources, providing an updated and extremely important
main components that contribute
support for planning and optimizing the company’s
to data analysis and display:
business processes.
n Analyzer Desktop;
Charisma
Charisma Analyzer is natively integrated with Charisma ERP n Analyzer Server.
Charisma
and benefits from the most well performing technology in
the world, developed by Tableau Software, the BI software
solutions market leader through an efficient
implementation and reduced time to adapt to customer
requirements. Basically, even users less familiar with BI
software applications can become productive in a very
short time and without special technical training.
„Now we can query the database at
any time, build very quickly
Financial and operational benefits
situations on targets or sales, and
prepare the sales agents payment
Faster, one click-away reports; according to their achievements,
Flexible and easy to use solution; locations or items; also the
World expertise in data visualization; system allows us to make real time
Does not require advanced knowledge in the field; decisions.”
Multidimensional analysis regardless of data typ
Advanced trend analysis;
Agroalim
Complex “what-if” scenarios.
Flori Ţuţuianu
IT Manager

3. Financial and operational benefits
none click-away distance reports
Faster, n
Cutting-edge technology
Charisma Analyzer brings the advantage Charisma Analyzer revolutionizes the
of high speed in processing and data display method of data through an
visualization, providing more results with innovative technology that allows users
less effort. Just drag and drop and the to translate the actions of the database
analysis changed. Then just a few more into graphical displays of data results.
clicks and trends or critical points of the The five principles underlying Charisma
analysis are highlighted. So it is the case Analyzer’s visual data display are the
of filters, they are just one click-away user-friendly interfaces, the easy to use
distance. Users can rapidly modify the analysis and research features, the
analysis or identify the necessary expressiveness and best practices in
information in the data already analyzed. visualization, as well as the database’s
independence.
n and easy to use solution
Flexible
The ease of use is highly appreciated by n references
Excellent
business intelligence platforms users and Tableau Software technology is available
beyond. Any user familiar with Excel will in over 90 countries, has over 50 000
be able to work quickly with Charisma users in 14 industry verticals and covers
Analyzer. The solution enables real-time various activity fields, from retail, banks,
visualization of each change on the insurances up to medical, media and
extent of their implementation, provides constructions. Among international
automatic formatting of columns and companies benefiting from the
rows and supports the creation of advantages of Tableau Software
dashboards from multiple perspectives technology, the following can be
of the company’s processes and trend distinguished: Citigroup, The World
analyzes. Bank, Heineken, Procter & Gamble, The
Coca Cola Company, Sanofi Aventis, New
n
World leader in data visualization
York Times, Toyota, General Motors,
According to Gartner’s study in January
General Electric and Pepsi Bottling
2011, Tableau Software is the world’s
Group. You have the opportunity to see
leader in interactive data visualization for
the solution live, visiting one of the
business analysis, their display in
reference customers from abroad.
dashboards and delivery. From hospitals,
Moreover, we can provide additional
IT companies or Human Resource ones,
developments to prove our team’s
up to manufacturing companies or oil&
responsiveness.
gas suppliers, Charisma Analyzer can
deal with any type of data.

4. Charisma Analyzer Desktop
Charisma Analyzer Desktop is the component of the
business intelligence solution that is installed locally
for the achievement of all reporting and data analysis
efforts.
Tale of 100 Entrepreneurs powered by Tableau Software
250 m
200 m
Revenue (Inflation Adjusted)
150 m
100 m
50 milion
50 m
50 m
0 2 4 6 8 10 12 14 16 18 20 22 24 26 28 30
Year number Rocket Ship Hot Company Slow Burner
The solution provides answers to any business
question by simply dragging-and-dropping data in a
visual page. You can create intuitive graphical reports
and dashboards. Also, everything users create can also
be published on the Internet, for internal or external
use, in a few easy steps. The facilities brought by
Charisma Analyzer Desktop provide the user with
multiple opportunities to interact and create more
efficient and faster reports and data packets through
queries, views, analysis, filters, sorting, grouping, drill-
down, drill-up (in-depth or higher analysis),
calculations and summary totals.
By generating interactive dashboards, Charisma
Analyzer Desktop addresses those who want to view
and build reports that should be available locally or on
the Internet, financial and operational data analysts,
as well as decision makers.

5. Financial and operational benefits
n the report generation time by
Reduces n the report maintenance and
Reduces
87.5% due to interactive visualizations update from several days to several
features hours
Tableau Software was appreciated by Following a case study, it was found that
Gartner in February 2010 as the BI the time needed to create reports was
software solution with the highest level reduced from 16-24 hours to 2-4 hours,
of customer satisfaction, the highest while the maintenance effort could be
level of use at company level and the reduced to 0 hours. The features brought
highest quality score. It can be quickly by Tableau Desktop and Server eliminate
implemented, reacts 100 times faster the costs registered by regular update
than any other business intelligence activities and increase the number of
solution and is adaptable to permanent internally developed and published
needs. reports.

6. n a consistent and intuitive
Provides n a holistic information on the
Provides
overview company
Performing or underperforming business The application retrieves processes and
segments can be measured in real time displays data from all systems
with intuitive presentation of data type responsible with the business process
objectives, achievements and management: financial-accounting,
developments. Indicators used in data purchasing, sales management,
display are very interactive and can be customer management etc.
defined on spot by means of
n
Filters and identifies hidden scenarios
configurable filters.
or problems
n IT services costs
Reduces Charisma Analyzer Desktop helps to
Users can develop and configure by discover scenarios or problems hidden in
themselves the reports they need, the performance indicators, summaries
without previous technical experience or and trends, by means of drill-down
IT knowledge. features, access to information of
interest and precise filtering. Graphs,
scorecards, charts, tabular views and
various reports are all completely
configurable and flexible for custom
analysis.

7. n Cross-tab
Pivot and n
Data access methods tailored to
Without any prior training, users can different needs
create “Q&A” sessions. They can use the Charisma Analyzer powered by Tableau
connection to the database and the Software can connect to various data
drag-and-drop features to create multi- sources such as Microsoft Office, SQL
dimensional cross-tabs. Such analysis databases, CSV files, Analysis Server,
highlights not only critical aspects Tableau Data Extract or other multi-
(e.g.:“expenses are increasing”), but also dimensional data bases.
answers additional questions (e.g.:
n
High business expertise
“Which products/ departments are
The solution benefits from the expertise
responsible for this increase?”).
of consultants with relevant experience
n
Query and Result in all business fields, providing both the
Charisma Analyzer is a query and front- required infrastructure and the best
end analysis tool for databases. It can be practices for the optimization and
connected to relational databases and automation of the company’s decision
files (.xls, .txt) or multiple OLAP cubes, making process.
helping users with no technical
background in SQL and MDX to create
value-adding analysis and reports.

8. Charisma Analyzer Server
Charisma Analyzer Server is a self-service platform
that enables web publishing of analytical reports
generated by the Desktop component in the form of
interactive dashboards, which further allow views and
additional filters to be applied on data.
powered by Tableau Software
De ce Charisma Analyzer?
Integreaza tehnologia Tableau Software*
Beneficii Charisma Analyzer
Analiză şi vizualizări interactive
Mobile Analyzer
Obţine informaţii
unde şi când ai nevoie
află mai multe
cere demonstraţie gratuită
Tableau Software
* lider mondial în analiza şi vizualizarea datelor
Analize de business rapide şi la îndemână conform Magic Quadrant Survey by Gardner 2011
The solution allows simultaneous access for more
users, be they internal or external. Moreover, the
information can be locally downloaded for various
purposes such as additional changes or display of
primary data.
Views generated are directly connected to the original
data sources, so that it is not necessary to repeat the
analysis daily or weekly to get the latest information.
Instead, the focus moves to strengthening the process
of generating relevant reports as a group to get the
maximum information available in the company.
The ease of use of the solution turns any potential user
into a successful analyst. Charisma Analyzer Server
encourages users to interact with data at a deep level,
enabling them to discover hidden relationships.

9. Financial and operational benefits
n
Interactive web dashboards technical training, data can be used and
Users have at hand an easy way to connected directly to the basic reports or
combine all the desired data and reports data cubes.
in a powerful, complete and updated in
n
Self-service tool
real time dashboard. Data and reports
The Company’s management has all
can be published on the Web, while
necessary tools to find the desired
filtering and trend analysis features are
answers, while people are able to focus
available directly from the browser. With
on the corporate strategy. Any report
Charisma Analyzer Server, the transition
change or new variables of the analysis
from data tables to interactive
no longer require the involvement of
visualizations and dashboards is reached
several departments (IT, specialists), but
within just a few clicks. Colleagues,
the end user.
customers or partners have immediate
access to useful information through a n
Interactivity and drill-down
single login to a secure environment. The need to analyze in-depth several
critical aspects is covered by Charisma
n
Fast access to a wide range of data
Analyzer Server through dashboard
Charisma Analyzer Server transforms
filters, mark-ups and drill-down features.
million rows of data in answers and
conclusions in an extremely fast manner.
One click-away distance and without

10. Charisma Mobile Analyzer
Charisma Mobile Analyzer is an iPad application designed
for users that need dynamic reports in real time.
The solution automatically connects to Charisma Analyzer
and updates the entire dynamic online reports registry.
This new feature is activated automatically once Tableau
Server is accessed from mobile devices. In addition, no
changes to the login section or report display are needed –
they become compatible with mobile devices once they
are published.
The elegant interface, access and visualization of the latest
data, filtering and searching features by project, authors,
notes and views are some of the benefits provided by this Charisma Analyzer Mobile brings the concept of self-
application. service to BI platforms. Business people and companies’
management have all necessary tools to find the answers
desired, without additional support from IT departments.
Any report change or new variables of the analysis no
longer require the involvement of several departments (IT,
specialists), but the end user. Thus, by Charisma Analyzer
Mobile it is achieved the highest level of efficient use of a
Business Intelligence platform.

11. Financial and operational benefits
n
Mobility maintained while scrolling.
The application’s availability on the iPad
n
Security
allows you to access data and reports
The solution provides the same type of
from anywhere, at any time;
security, both at data and user levels, for
n visualization and filtering
Content all visualizations, be they accessed from
The solution allows user to filter and a computer or an iPad.
view data published according to author,
n authentication
Unique
project or date. Comments saved in the
The creation of a different version for
application can be searched and viewed,
mobile devices is not necessary. Once a
while the user can opt for viewing data
certain analysis is published in Charisma
as thumbnails or list.
Analyzer Server, it becomes
n scroll
Dynamic automatically available on mobile
The solution allows scroll features on all devices as well;
pages, left to right, up and down, by just
moving your finger. In addition, the
information from the head table is

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