1. Welcome to
SurveyMonkey.com Training 101
Presented By: Ms. Latorya Hedgepeth

2. Agenda
• History of SurveyMonkey.com
• List of Survey Monkey products
• Learn the best practices for creating
a survey or test with Survey Monkey

3. So…Just What is Survey Monkey?
• Online company founded in 1999 by Ryan & Chris
Finley in Portland, Oregon
• It is an online survey tool company that enables
people of all experience levels to create their own
surveys quickly and easily
• Also provides services for response gathering and
intelligent response analysis
• Customers have a choice of a free basic service or
a more detailed monthly subscription based
serviced

4. www.surveymonkey.com

5. Products List
• Survey tool creator
• Creates any kind of survey you want in an easy to do
format
• Response Gathering tool
• Gathers the responses to all the surveys you have created
and stores them independently from each other
• Survey response analysis
• Analyzes the results of all surveys you have created and
creates a report in the style that you want or need

6. Best Survey Creation
Techniques
Be Know the
Familiar Know the kind of
Relevancy
with the Objectives information
questions needed
Make sure all of your questions are relevant to the
topic of your survey

7. Questions Formation Techniques
• Use legible questions
• Avoid complex sentence structure
• Ask questions that are easy to read, understand
& answer
• Use relevant questions
• Question should relate to the topic of the survey
• Use painless questions
• Questions on the survey should be able to be
answered quickly and with little extra thought
needed

8. Constructing Good Questions
K.I.S.S.= Keep It Simple Stupid
Be Be Be
Be Brief
Objective Simple Specific

9. Types of Questions
• Multiple Choice (Only • Multiple Textboxes
one Answer)
• Comment/Essay Box
• Multiple Choice (Multiple
Answers)
• Numerical Textboxes
• Matrix of Choices (Only • Demographic
one Answer per Row) Information (US)
• Matrix of Choices • Demographic
(Multiple Answers per Row) Information
• Matrix of Drop-down (International)
Menus • Date and/or Time
• Rating Scale • Image
• Single Textbox • Descriptive Text

10. Example Survey

11. Basic Guidelines For Survey
Construction
• Always include an Introduction as to why you would like
respondent to take the survey or test
• Include directions or instructions to guide respondents on how
to respond to the survey
• Survey body such be simple and easy to read and should flow
coherently together throughout the survey
• Don’t try and cram to much or two little information on an a
survey page at one time
• Don’t overload respondents with unnecessary data
• Include a “Thank You” page and let respondent know that
once they hit “done” or “submit” that their survey has been
completed & submitted in order to build respondent rapport

12. Creating a New Survey
• Continue to add
• Log into your Survey
questions until you are
Monkey account
done
• Click “Create Survey”
• Click the “save” button
• Three options will will save your work
appear- select
“Create from scratch” • Formatting options are
available for use if you
• Click “Add Question” wish to customize the
& in the opened survey & questions
dialog box add your
question & type of • Remember select
questions that best
question from the list
match your goals for
provided
respondents

13. A Few More Thing…
• Make sure you double check over your completed
survey
• Make sure there are no spelling, contextual, grammatical,
punctuation, or ease of reading & flow or any other errors
present
• Make sure that the right type and selection of questions
match your needs & those of the future respondents
• Make sure you K.I.S.S. all your respondents = Keep It
Simple Stupid
• Make sure you have an introduction, a set of
instructions, you remain objective, and include a
thank you page

14. Work Cited
• Finley, Chris, Finley, Ryan. (2010). FAQ's. Retrieved May 15, 2010,
from SurveyMonkey: www.surveymonkey.com
• Horton, W. (2006). E-learning By Design. San Francisco: Pfeiffer .
• SurveyMonkey. (2008). Smart Survey Design. Retrieved May 15,
2010, from SurveyMonkey:
http://s3.amazonaws.com/SurveyMonkeyFiles/SmartSurvey.pdf
• SurveyMonkey. (n.d.). SurveyMonkey. Retrieved May 15, 2010,
from Example Survey: http://www.surveymk.com//s/Z9B8ZJ3

15. Thank You For Watching This
Presentation
• This will
conclude
today’s
training session
• Thanks for
attending!!