A startup with high ambitions - to solve human-to-machine interactions for future products and devices. A dialogue engine with a network effect called "Neutral Intelligence". Rob Ellis, co-founder, has now joined Slack.com to continue building bots and innovation, and Tony Marks, sold previous IP and is now developing an online marketplace for bots.

1. G E N D E R
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Product: Dialogue Engine Platform for Developers
Stage: Pre-Launch
Team: Tony Marks and Rob Ellis

2. G E N D E R
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We’re always asking ourselves the question of what will be the best use of our dialogue engine
- to have the greatest impact. The answer lies in solving human to machine interaction and re-
imagining conversational UI for AI - a technological challenge we're passionately committed
to. We know the evolution of AI will create new opportunities to interact across all mediums,
and through machines and devices yet imagined. We know data will continue to compound,
and expand in complexity, and we'll invent new ways of extracting from sources yet realized.
So how do we process all of this? How do we attain natural interactions and conversations
with machines? These are the problems we're solving, and why we believe Gender's greatest
impact will come from achieving neutral intelligence between humans and machines.

3. “6+ of the top 10 most used apps
globally are messaging apps…”
Source: Quettra, Q1:15
There’s an opportunity for developers
to create seamless, convenient, and intelligent
conversational experiences, directly into the
messaging and texting environments, where people
spend most of their time - and are most comfortable
Devs
Users on
Messaging
SMS/Text
IoT
Web
Apps
G E N D E R
Brands and developers are gaining access to
billions of MAUs via messaging platforms, chat apps,
and sms services.
G E N D E R

4. On demand products and services
enabled by mobile create new opportunities
for intelligent automation, and first line
interactions for customer service.
G E N D E R

5. G E N D E R
Autonomous cars, smart homes,
drones, virtual reality, and advanced robotics…
Developers will need to address new
challenges for adding natural
interfaces and language to
increasingly smart applications
We expect to be able to talk to our homes, to our
cars, drones, and virtual reality games - so
developers will need a place to create these
interfaces and natural interactions efficiently, and
with production grade reliability

6. Problem.
It’s painfully difficult to build, deploy, and maintain
production ready dialogue engines and conversational
user interfaces for apps and web services.
Natural language processing is too difficult and often too
time-consuming for most developers to tackle - so they often
resort to conversational tricks, or short-cuts, which creates
sub-optimal experiences for users
Furthermore, APIs either don’t exist or are inadequate
for solving the challenges conversational UI’s require
G E N D E R

7. G E N D E R
Real-time bot authoring client gets developers started instantly
As our dialogue engine and developer community
grows, we’ll continue to expand our machine learning, and artificial
intelligence solutions - with a goal of becoming the
worlds largest developer focused, human-to-machine interaction platform
Solution.
A platform for building and deploying production ready
conversational AI, with simple, SaaS model APIs and
SDKs, for native apps, web, sms, email, VoIP/IVRS
and more.

8. INTERACTIONS
MACHINE HUMAN
DIALOGUE
Messaging Apps, IoT, SMS, Texting intelligence, Email, Web, Chat Apps,
IVRs, Call Centers, Data Retrieval, Sales Automation, Customer Service,
Emergency Response Systems, VoIP, Calendar Scheduling, Entertainment,
In-Home Automation, Travel Companions, Reservation Hosts,
Educational Experiences, Toys, Virtual Reality Games…
The Gender platform does the heavy lifting, while expanding in intelligence,
and empowering developers to build and deploy to unlimited channels.
G E N D E R

9. NEUTRAL
MACHINE HUMANINTELLIGENCE
Vast amounts of data and interactions creates
a network effect of compounding intelligence.
We call this Neutral Intelligence.
With Neutral Intelligence, developers are able to
build increasingly complex, human to machine
interactions, at production scale,
and at a faster pace.
G E N D E R

10. Competitive Advantage:
Created an open source dialogue engine, SuperScript, and
a client-facing sales startup, JiffyBots, to prepare us for our launch of Gender.
SuperScriptJS
JiffyBots allowed us to get in front of brands and pitch
our dialogue engine and bots. Selling AI direct to brands
enabled us to better understand the market, the
objections developers may face, and the tips, tools,
and resources we’ll need to add to Gender.
Highlights include:
Creating SuperScriptJS and open-sourcing
to Github allowed us to gain valuable feedback
from like-minded developers, curious marketers,
and in some cases, incumbent players in the
natural language processing arena. Rob also
took the time to write multiple Medium posts.
G E N D E R

11. A well balanced team of technical expertise, high level partnerships experience,
developer community experience, and leadership.
Tony Marks.Rob Ellis.
• Co-founded Wave-A-Lot, iBeacon Solutions 2012
• Developed apps for Virgin, Boston Marathon, New Balance, AT&T
• VP, Business Development for WireCloud Software: 2009 -2012
(United HealthCare, Boeing, American Heart Assoc., Papa Johns)
• Co-created an SMS Geo-fencing and mobile site generator SaaS
• Co-created a multi-peer connectivity (mesh) networking app
• Invented SuperScriptJS - Open Source Dialogue Engine
• Invented PhoneGap - Tech of the year in 2010 - Sold to Adobe
• NodeJS Contributor - Tech of the year 2012
• Co-founder, Harp Platform, HarpJS
• Created NodeBrigade, CSSBrigade and sponsored TypeBrigade 2013
• Open Source since 2007 - Contributor and Builder of OS communities
G E N D E R
Improving machine to human interactions.

12. Competitive landscape.
G E N D E R
• Wit.ai (acquired by Facebook)
• PandoraBots
• Nuance
• Viv.AI
G E N D E R
Launch Status.
Dialogue/Bot Engine - (Development/Active)
Real-time bot authoring client - (Development/Active)
Use-case sales/development of AI for brands - (Active)
Brand narrative for press/publications (Pre-Launch, Development)
Gender developer platform - (Pre-Launch, Development)
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