SlideShare ist ein Scribd-Unternehmen logo
1 von 7
Downloaden Sie, um offline zu lesen
Fast Video Traffic:
Quick Tasks to Get You More Traffic
from Online Video Marketing Today

by Tinu Abayomi-Paul




                           -1-
About

… the Author




Hi, I'm Tinu Abayomi-Paul, a semi-retired website promotion specialist, and author.

Many of my articles and guides have been re-published for commercial use by large
corporations, published in online publications such as:


   •   About.com,
   •   Site-Reference.com,
   •   Site Pro News,
   •   Search Engine Guide,
   •   Search Engine Journal,
   •   and American Chronicles


for online business use.
I also publish free articles, videos, PDFs, presentations and other resources on
FreeTrafficTip.com, LeveragedPromotion.com and AskTinu.com that any business owners
can use to expedite the growth of their online business through website promotion.




In recent years, I have also been honored to serve on the Network Solutions Social Web
Advisory Board – honored and humbled actually. To be associated with the very first company

                                             -2-
to register domain names online is to be associated with the history of the Internet itself.

… the Legal Stuff

The lawyers make me put this stuff in. I know it sounds obvious, but including it keeps us all
honest, right?
None of the advice contained in this PDF file or the accompanying audios/videos will work
just because you read or listened to any of these resources, but you knew that.

What I can assure you of is that each and every method has been completely investigated to be
sure that when properly applied, they are applicable to every site, unless otherwise stated.

I also promise that if you have any specific questions about employing any of these methods,
you can contact me through means provided, and I’ll be happy to help in any way that I can.

If anything at all changes about the resources I point you to in this manual, I will be glad to
contact you for updates with your permission. All my newsletters and update lists are double-
opt-in and contain easy unsubscribe links at the bottom of each and every publication.


... eCoaching

If you need extra help, sign up for information about our coaching and bootcamp programs at
ecoachinghelp@aweber.com, or call my office at 702.508.TINU. We'll let you know when our
next classes or coaching session open up for online coaching, one on one coaching, group
coaching, traffic bootcamps or social media bootcamps.


… Licensing

This edition does NOT include resale rights, of any kind.

This edition retails for $47.00. You may be able to get it at a discount by buying one of the
early version through my newsletters and getting free lifetime updates. But like all my
products, this one will go through a price testing phase, and the price will increase as new
information is added.

There are absolutely no reprint rights, and no resale rights of any kind at this time, though
there is an affiliate program that you can join by going to the downloads page from your
email.



                                               -3-
If you are ever sent a copy of this collection, or are directed to downloads of it, without paying
for it, please contact my office. You will not be asked for pay for the book, and will receive
compensation for any information that leads to prosecution.

This book is protected by copyright law and any violators will be prosecuted to the fullest
extent of the law.




                                                -4-
Table of Contents

Fast Video Traffic:......................................................................................................................................1
About .........................................................................................................................................................2
   … the Author ........................................................................................................................................2
   … the Legal Stuff .................................................................................................................................3
   ... eCoaching .........................................................................................................................................3
   … Licensing..........................................................................................................................................3
Introduction................................................................................................................................................7
Faster Content Creation – And What to Create..........................................................................................9
   Tips for Creating Better Webcam/Video Camera Recordings...............................................................9
       Eliminating Common Editing Problems...........................................................................................9
       What About Content for a Webcam/Video Camera Production?...................................................10
   Content Creation Options Without a Web Camera..............................................................................11
   More Content Creation Resources.......................................................................................................11
       Screencasting Software...................................................................................................................11
       Whiteboard Software......................................................................................................................12
       Webinar Software...........................................................................................................................12
       Infographics [definition].................................................................................................................12
       Public Domain Graphics for Slideshows, etc.................................................................................13
       Free Photo Editing..........................................................................................................................14
   Why Replace Content When You Can Supplement It?.......................................................................14
Video Syndication: Draw More Visitors by Being Everywhere at Once.................................................15
   Top Video Sharing Sites......................................................................................................................15
       Outsourcing And Sites That Help Reduce Uploading Time ..........................................................17
   Syndication Via Podcast......................................................................................................................19
       List of Blog/RSS Submission Sites................................................................................................20
       List of Podcast Directories..............................................................................................................20
       Submitting Your Podcast to Search Engines..................................................................................22
Going Viral...............................................................................................................................................23
   What Are Your Objectives, and How Will a Video Help Meet Them?...............................................23
   Create as much content as you can......................................................................................................24
   Enable the top sharing buttons............................................................................................................25
   Lean on Existing Alliances..................................................................................................................25
   Mobile-Ready Video is Key................................................................................................................26
   Should You Buy Viewers? ..................................................................................................................27
   To Embed or not to Embed – There's No Question!...........................................................................28
   Tweet. Then Tweet Again....................................................................................................................28
YouTube and Search Optimization..........................................................................................................29
   Getting the Most Out of the YouTube Community.............................................................................29
       Your Social Presence at YouTube ..................................................................................................30
       Subscribing, Subscribers and Friendship........................................................................................31
       Another Easy way to increase YouTube subscribers......................................................................31
       Bulletins – It's Like Twitter, Only on YouTube..............................................................................32
       Pals Post as a Response [instructions]............................................................................................32


                                                                             -5-
Custom Background.......................................................................................................................33
  YouTube SEO - Getting Your Video To Rank.....................................................................................33
     Optimizing Your YouTube Videos for Search Discovery...............................................................34
     Factors You Can Control to Increase Your Rankings.....................................................................35
     Factors You Can't Control (But Can Perhaps Influence) That Affect Your Rankings....................37
Conclusion...............................................................................................................................................40
More Titles by Tinu Abayomi-Paul..........................................................................................................41




                                                                           -6-
Introduction

It's undeniable that marketing via online video is hot right now, has
been for the last two years, and will be for years to come.
No matter how great your current online video traffic strategy is
right now, there's more you can do.
And no matter how new you are to creating video content, and
leveraging it to increase your customer base, it's not too late to start.
Yet.
Here are some basic statistics if you aren't convinced:


   •   According to Cisco, 50% of mobile traffic will be video by the end of this year – yes,
       2011.
   •   They also project that by 2013, 90% of all internet traffic will be video. If the internet
       grows at the current rate, that doesn't necessarily mean that no one will read text
       anymore, but they will definitely be in the minority.
   •   The same study says that quality isn't the factor that makes people want to watch, it's
       information as often as entertainment, (content) and the ability to socially interaction
       (commenting and conversation with community or the video creator).

       But some information is better digested as text- for example, in this document, you can
       scan to the information that is most relevant to you instead of having to view an entire
       video. We'll come back to that later.
   •   People are paying attention to this video content as well. Although you have between 10
       – 60 seconds to capture your viewer's attention before 44% of them are likely to leave,
       the ones that remain engaged are much more likely to take action, including buying.

       A survey from last year shows that 46% of frequent online shoppers prefer sites with
       video. Some retailers experience a 12% conversion boost from including it.

   •   Marketing to other businesses? C-level executives surveyed by Forbes magazine prefer
       video on business-related sites by a 75% landslide, with 65% of them visiting the site
       after watching a video hosted elsewhere.

       60% also stated that if there was both text and video on the same page, they'd watch
       the video rather than reading the text. Half of executives under 40 also made purchases
       after watching product videos, as did 43% of those in their 40% and 26% of those in
       their 50s.

   •   What about general consumers? If a product video is present, viewers are 85% more

                                                 -7-

Weitere ähnliche Inhalte

Kürzlich hochgeladen

Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)Allon Mureinik
 
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...HostedbyConfluent
 
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024BookNet Canada
 
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure serviceWhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure servicePooja Nehwal
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking MenDelhi Call girls
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationSafe Software
 
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...shyamraj55
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationMichael W. Hawkins
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024Results
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slidevu2urc
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking MenDelhi Call girls
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking MenDelhi Call girls
 
The Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxThe Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxMalak Abu Hammad
 
Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...Alan Dix
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptxHampshireHUG
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityPrincipled Technologies
 
Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024The Digital Insurer
 
Understanding the Laravel MVC Architecture
Understanding the Laravel MVC ArchitectureUnderstanding the Laravel MVC Architecture
Understanding the Laravel MVC ArchitecturePixlogix Infotech
 
SQL Database Design For Developers at php[tek] 2024
SQL Database Design For Developers at php[tek] 2024SQL Database Design For Developers at php[tek] 2024
SQL Database Design For Developers at php[tek] 2024Scott Keck-Warren
 
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdfhans926745
 

Kürzlich hochgeladen (20)

Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)
 
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
 
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
 
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure serviceWhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
 
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day Presentation
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men
 
The Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxThe Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptx
 
Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
 
Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024
 
Understanding the Laravel MVC Architecture
Understanding the Laravel MVC ArchitectureUnderstanding the Laravel MVC Architecture
Understanding the Laravel MVC Architecture
 
SQL Database Design For Developers at php[tek] 2024
SQL Database Design For Developers at php[tek] 2024SQL Database Design For Developers at php[tek] 2024
SQL Database Design For Developers at php[tek] 2024
 
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
 

Empfohlen

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by HubspotMarius Sescu
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTExpeed Software
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 

Empfohlen (20)

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 

Web Traffic Statistics Chapter of Fast Video Traffic

  • 1. Fast Video Traffic: Quick Tasks to Get You More Traffic from Online Video Marketing Today by Tinu Abayomi-Paul -1-
  • 2. About … the Author Hi, I'm Tinu Abayomi-Paul, a semi-retired website promotion specialist, and author. Many of my articles and guides have been re-published for commercial use by large corporations, published in online publications such as: • About.com, • Site-Reference.com, • Site Pro News, • Search Engine Guide, • Search Engine Journal, • and American Chronicles for online business use. I also publish free articles, videos, PDFs, presentations and other resources on FreeTrafficTip.com, LeveragedPromotion.com and AskTinu.com that any business owners can use to expedite the growth of their online business through website promotion. In recent years, I have also been honored to serve on the Network Solutions Social Web Advisory Board – honored and humbled actually. To be associated with the very first company -2-
  • 3. to register domain names online is to be associated with the history of the Internet itself. … the Legal Stuff The lawyers make me put this stuff in. I know it sounds obvious, but including it keeps us all honest, right? None of the advice contained in this PDF file or the accompanying audios/videos will work just because you read or listened to any of these resources, but you knew that. What I can assure you of is that each and every method has been completely investigated to be sure that when properly applied, they are applicable to every site, unless otherwise stated. I also promise that if you have any specific questions about employing any of these methods, you can contact me through means provided, and I’ll be happy to help in any way that I can. If anything at all changes about the resources I point you to in this manual, I will be glad to contact you for updates with your permission. All my newsletters and update lists are double- opt-in and contain easy unsubscribe links at the bottom of each and every publication. ... eCoaching If you need extra help, sign up for information about our coaching and bootcamp programs at ecoachinghelp@aweber.com, or call my office at 702.508.TINU. We'll let you know when our next classes or coaching session open up for online coaching, one on one coaching, group coaching, traffic bootcamps or social media bootcamps. … Licensing This edition does NOT include resale rights, of any kind. This edition retails for $47.00. You may be able to get it at a discount by buying one of the early version through my newsletters and getting free lifetime updates. But like all my products, this one will go through a price testing phase, and the price will increase as new information is added. There are absolutely no reprint rights, and no resale rights of any kind at this time, though there is an affiliate program that you can join by going to the downloads page from your email. -3-
  • 4. If you are ever sent a copy of this collection, or are directed to downloads of it, without paying for it, please contact my office. You will not be asked for pay for the book, and will receive compensation for any information that leads to prosecution. This book is protected by copyright law and any violators will be prosecuted to the fullest extent of the law. -4-
  • 5. Table of Contents Fast Video Traffic:......................................................................................................................................1 About .........................................................................................................................................................2 … the Author ........................................................................................................................................2 … the Legal Stuff .................................................................................................................................3 ... eCoaching .........................................................................................................................................3 … Licensing..........................................................................................................................................3 Introduction................................................................................................................................................7 Faster Content Creation – And What to Create..........................................................................................9 Tips for Creating Better Webcam/Video Camera Recordings...............................................................9 Eliminating Common Editing Problems...........................................................................................9 What About Content for a Webcam/Video Camera Production?...................................................10 Content Creation Options Without a Web Camera..............................................................................11 More Content Creation Resources.......................................................................................................11 Screencasting Software...................................................................................................................11 Whiteboard Software......................................................................................................................12 Webinar Software...........................................................................................................................12 Infographics [definition].................................................................................................................12 Public Domain Graphics for Slideshows, etc.................................................................................13 Free Photo Editing..........................................................................................................................14 Why Replace Content When You Can Supplement It?.......................................................................14 Video Syndication: Draw More Visitors by Being Everywhere at Once.................................................15 Top Video Sharing Sites......................................................................................................................15 Outsourcing And Sites That Help Reduce Uploading Time ..........................................................17 Syndication Via Podcast......................................................................................................................19 List of Blog/RSS Submission Sites................................................................................................20 List of Podcast Directories..............................................................................................................20 Submitting Your Podcast to Search Engines..................................................................................22 Going Viral...............................................................................................................................................23 What Are Your Objectives, and How Will a Video Help Meet Them?...............................................23 Create as much content as you can......................................................................................................24 Enable the top sharing buttons............................................................................................................25 Lean on Existing Alliances..................................................................................................................25 Mobile-Ready Video is Key................................................................................................................26 Should You Buy Viewers? ..................................................................................................................27 To Embed or not to Embed – There's No Question!...........................................................................28 Tweet. Then Tweet Again....................................................................................................................28 YouTube and Search Optimization..........................................................................................................29 Getting the Most Out of the YouTube Community.............................................................................29 Your Social Presence at YouTube ..................................................................................................30 Subscribing, Subscribers and Friendship........................................................................................31 Another Easy way to increase YouTube subscribers......................................................................31 Bulletins – It's Like Twitter, Only on YouTube..............................................................................32 Pals Post as a Response [instructions]............................................................................................32 -5-
  • 6. Custom Background.......................................................................................................................33 YouTube SEO - Getting Your Video To Rank.....................................................................................33 Optimizing Your YouTube Videos for Search Discovery...............................................................34 Factors You Can Control to Increase Your Rankings.....................................................................35 Factors You Can't Control (But Can Perhaps Influence) That Affect Your Rankings....................37 Conclusion...............................................................................................................................................40 More Titles by Tinu Abayomi-Paul..........................................................................................................41 -6-
  • 7. Introduction It's undeniable that marketing via online video is hot right now, has been for the last two years, and will be for years to come. No matter how great your current online video traffic strategy is right now, there's more you can do. And no matter how new you are to creating video content, and leveraging it to increase your customer base, it's not too late to start. Yet. Here are some basic statistics if you aren't convinced: • According to Cisco, 50% of mobile traffic will be video by the end of this year – yes, 2011. • They also project that by 2013, 90% of all internet traffic will be video. If the internet grows at the current rate, that doesn't necessarily mean that no one will read text anymore, but they will definitely be in the minority. • The same study says that quality isn't the factor that makes people want to watch, it's information as often as entertainment, (content) and the ability to socially interaction (commenting and conversation with community or the video creator). But some information is better digested as text- for example, in this document, you can scan to the information that is most relevant to you instead of having to view an entire video. We'll come back to that later. • People are paying attention to this video content as well. Although you have between 10 – 60 seconds to capture your viewer's attention before 44% of them are likely to leave, the ones that remain engaged are much more likely to take action, including buying. A survey from last year shows that 46% of frequent online shoppers prefer sites with video. Some retailers experience a 12% conversion boost from including it. • Marketing to other businesses? C-level executives surveyed by Forbes magazine prefer video on business-related sites by a 75% landslide, with 65% of them visiting the site after watching a video hosted elsewhere. 60% also stated that if there was both text and video on the same page, they'd watch the video rather than reading the text. Half of executives under 40 also made purchases after watching product videos, as did 43% of those in their 40% and 26% of those in their 50s. • What about general consumers? If a product video is present, viewers are 85% more -7-