1. Make the
most of
your city
INTERNATIONAL LICENSING PROGRAMME

2. 3. What we deliver to you
1. License the Time Out brand and
4. What you provide locally
global technology platform
2. Your revenue streams 5. How to take the brand further
6. How the users interact with Time Out 8. Licence Terms
7. Time Out around the world
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world

3. Mobile apps
License the iPad app Social channels
Time Out
brand and Hosted
website Global
Facebook
apps
global platform
technology Personalisation
engine
E-commerce
platform
platform Ticketing
Daily offers
One user experience | One design | One product portfolio
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world

4. Advertising
Your revenue Sponsorship
streams
E-Commerce
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Advertising Sponsorship E-Commerce

5. Advertising: Time Out Group’s digital
Audience growth = revenues grew by 50% every
revenue growth 2 years between 2007-2011
07 08 09 10 11
18 million users 50 million users projected
 Global digital ad spend to grow Social 8%
Social 6%
by 16.5% in 2012 and 13.5%
Mobile 8%
in 2013
 Digital to overtake newspapers
in share of ad spend by 2013
> Audience change Mobile 24%
 TO London unique users up
Magazine
32%
Website
54% 2011 – 2014/15 > Website 60%
+67% YoY
 TO New York UUs up +69% YoY Magazine
8%
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Advertising Sponsorship E-Commerce

6. Smartphones & tablets UGC & social media
 Smartphones 30% of global  360bn links, notes, pics shared
mobile market share in 2011 in one year on Facebook
& forecast to be 54% in 2015  25bn tweets sent in one year
Advertising:  By 2014 mobile internet users on Twitter
Audience growth forecast to overtake desktop  35 hours of video uploaded per
users: 1.7bn people minute on YouTube
 68m iPad sales predicted for
2012, 138m in 2015
Time Out London
600,000 iPhone app
followers
600,000
downloads in
Time Out 2 years
NY iPad
800,000 25,000
downloads in
fans one month
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Advertising Sponsorship E-Commerce

7. Advertising:
 One dedicated Ad Director
 Clients look to the Time
Out international network
for a one-stop shop for
regional/global ad deals
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Advertising Sponsorship E-Commerce

8. Sponsorship:
Customised creative
solutions for online
sponsorship
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Advertising Sponsorship E-Commerce

9. Sponsorship:
Deep integration of
sponsors on
iPhone, Android and iPad
apps
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Advertising Sponsorship E-Commerce

10. Consumer Promoter
SEEKERS SELLERS
In 2011 TOG generated
£3.7m in total transaction E-Commerce:
value from 71,000 Connecting everyone
bookings to the world of art
E-commerce revenue up and entertainment
300% from 2009-2011
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Advertising Sponsorship E-Commerce

11. Top 5 offers in 2012
1. Crystal Palace Day Spa
(health & beauty)
2. Fast Canvas Prints
(photography)
3. 39 Steps (theatre)
4. Gordon Ramsay, York &
Albany (dining)
E-Commerce: 5. Cookie Girl (culinary class)
Ticketing, offers, affiliates
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Advertising Sponsorship E-Commerce

12. Technology
What we Brand
deliver
to you Content
Support
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Technology Brand Content Support

13. Technology:
Global platform
components
 State-of-the-art
content
management system and
database
 Website hosting, user
analytics and ad serving
software
 E-commerce platform
and tools
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Technology Brand Content Support

14. Territory City 1 City 2 City 3
Language Language 1 Language 2 Language 1 Language 2 Language 1 Language 2
Technology:
Future proofed systems
Website      
Mobile apps   
iPad 
 New product development –
any new launches can be rolled Offers   
out in your market
Ticketing
 Automated upgrade process –
you benefit from all platform
improvements Social apps  
 Ongoing programme of
enhancement and investment Local listers 
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Technology Brand Content Support

15. Brand values: Time Out Nightlife
Essential ranked Number 1 Site
Connected in 2010 & 2011
Trusted
Fun
Voted in Top 100
UK brands in 2011
Brand:
44 year heritage
37 cities, 25 countries
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Technology Brand Content Support

16. Content:
 Interviews and features from
London, NY and all Time Out
cities
 Image library with over
200,000 images
 TO Film database with over
30,000 reviews
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Technology Brand Content Support

17. Conference for all
Support licensees: Annual and
specialist events
 Set-up configuration
& training
 24/7 technical support
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Technology Brand Content Support

18. Content
What you Marketing
provide
locally Sales
Operations
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Content Marketing Sales Operations

19. Content: Time Out
Sources and structure Third
of content party feeds
Local venues
User generated content
Your team sources local
events and venue
Social activities
information and applies
local style and tone
Requires operational excellence
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Content Marketing Sales Operations

20. Marketing:
Grow the local audience
 Brand awareness
 Live events
 Digital marketing
investment: SEO, SEM
 PR2.0
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Content Marketing Sales Operations

21. Marketing:
Social
Horror film feature and
Facebook app in two weeks
gained:
 30,000 new Facebook fans
 73,000 unique users
 360,000 page views
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Content Marketing Sales Operations

22.  Create expert digital and
e-commerce sales teams
Sales:
 Source offers and ticket
Commercialise the inventory
products  Develop advertiser and
merchant relationships
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Content Marketing Sales Operations

23. Operations:
 Offers and ticket
fulfilment
 Customer service
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Content Marketing Sales Operations

24. Print
How to take
the brand Live events
further
Space & Merchandise
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Print Live events Space & Merch.

25. Print
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Print Live events Space & Merch.

26. Live events
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Print Live events Space & Merch.

27. Space & Merchandise
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world
Print Live events Space & Merch.

28. How users
interact
with Time Out
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world

29. New markets:
Mexico, Madrid, B
angkok
Time Out around
the world 37cities
18m wide
users world 25 countries
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world

30. Licence terms
 Rights cover national  Monthly technology fees
territory based on product roll out
 3-5 year initial term plus programme and projected
extension rights traffic volume
 Minimum guarantee  Multiple language options
recoupable from royalties
paid on all revenue streams
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world

31.  For more information please contact:
 Will Salmon
 Tel. +44 (0)20 7813 6012
 Email: willsalmon@timeout.com
License Your revenue What we deliver What you How to take the How users Time Out around
Home interact with Licence Terms
Time Out streams to you provide locally brand further Time Out the world