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Getting Started with
Mobile Marketing
Mobile marketing fundamentals explained
By tiffany Simpson
Marketing Your Small Business
on Mobile Devices
In this presentation I will help you
determine whether or not mobile
marketing is the right choice for your
business.
Copyright © 2015 TiffanySimpsonBelize.com
Is Mobile Marketing
Right for Your Business?
Should your business
be on mobile?
Copyright © 2015 TiffanySimpsonBelize.com
It's no secret that people love to
play games on their mobile
devices. Whether it's while
they're waiting at the doctor’s
office, riding on a bus, or wasting
time at the end of the day, mobile
gaming is extremely popular.
Copyright © 2015 TiffanySimpsonBelize.com
Now imagine being able to
spread your advertising message
to
thousands of targeted consumers
through their mobile devices.
Are you beginning to see the
power?
Copyright © 2015 TiffanySimpsonBelize.com
There is no doubt that mobile marketing is an extremely
effective way to reach consumers. However, when it comes
to using it properly there are several things you should keep
in mind.
Copyright 2015 © TiffanySimpsonBelize.com
Fundamentals of
Mobile Marketing
Explained
1
Copyright © 2015 TiffanySimpsonBelize.com
Always get permission from people before you add them
to your database. Just like email marketing it's
important to have a double opt in system when building
your mobile list. While setting up a single-opt in system
may help you build your list faster you could also end up
being plagued with more Complaints, so it's better to be
on the safe side and get full permission before sending
out your messages.
2
Copyright © 2015 TiffanySimpsonBelize.com
Landing pages are important to every website and this is
especially true for mobile landing pages. It's important to
create landing pages specifically for your mobile marketing
campaigns. They need to be much more efficient than
regular landing pages. A simple, streamlined design
works best for lead-generating pages and customer
acquisition. So, it's important to take the time to learn this
skill because it will pay off.
3
Copyright © 2015 TiffanySimpsonBelize.com
Be sure that you understand that a mobile site is not just
a scaled-down version of your business site. Instead,
think of it as a summarized version. Many marketers
make the mistake of trying to scale down their entire
regular sites to take them mobile and ultimately end up
losing customers.
4
Copyright © 2015 TiffanySimpsonBelize.com
Be sure to lay claim to your business on the big social
network's. In mobile marketing, it's all about location,
location, location. Smartphones and mobile devices, all
have location awareness built into their systems, so
users can tell what is around them. Make sure they can
find you by
claiming your page on sites, like Foursquare, Facebook
Places, Gowalla and Google Places.
5
Copyright © 2015 TiffanySimpsonBelize.com
When making ads for mobile platform, always remember
to pay attention to the length. Make your advertisements
short and sweet. Your ads should be clear, concise and
say exactly what you need to convey without taking up
too much space or too much of the customers time. In
addition, they should convince the customer to take
immediate action.
6
Copyright © 2015 TiffanySimpsonBelize.com
Check out what your competition is doing. Look for their
blog or website on your own smartphone and see what
they are up to. Take a look at their social media activity,
see that they are promoting and pay attention to how they
are engaging their customers. When you look at your
competition, it will give you some ideas about what you
need to do.
7
Copyright © 2015 TiffanySimpsonBelize.com
Avoid using all caps and abbreviations. You want to make
your message look as professional as possible. If you
don't avoid these things, you could come off looking like a
scammer and your recipients are likely to block you from
sending them any future messages. The more
professional you look, the better.
Copyright © 2015 TiffanySimpsonBelize.com
Tiffany Simpson
Mobile marketing expert
Get Started with Mobile Marketing Today!
Tiffany Simpson is an award winning technology entrepreneur, social media
marketing expert, mobile marketing expert and mobile app developer, who
helps businesses And entrepreneurs increase their revenue using social
media and mobile marketing.
in addition to developing high converting mobile sites and mobile apps for
your business and driving traffic to your business through social media,
Tiffany and her team of social media and mobile marketing experts can help
you to automate your entire social media and mobile marketing campaigns.
Get started below!
Is your
business
mobile? Click here to Get a Free mobile site
&
Mobile App for Your Business

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Mobile Marketing for Small Business

  • 1. Getting Started with Mobile Marketing Mobile marketing fundamentals explained By tiffany Simpson Marketing Your Small Business on Mobile Devices
  • 2. In this presentation I will help you determine whether or not mobile marketing is the right choice for your business. Copyright © 2015 TiffanySimpsonBelize.com Is Mobile Marketing Right for Your Business? Should your business be on mobile?
  • 3. Copyright © 2015 TiffanySimpsonBelize.com It's no secret that people love to play games on their mobile devices. Whether it's while they're waiting at the doctor’s office, riding on a bus, or wasting time at the end of the day, mobile gaming is extremely popular.
  • 4. Copyright © 2015 TiffanySimpsonBelize.com Now imagine being able to spread your advertising message to thousands of targeted consumers through their mobile devices. Are you beginning to see the power?
  • 5. Copyright © 2015 TiffanySimpsonBelize.com There is no doubt that mobile marketing is an extremely effective way to reach consumers. However, when it comes to using it properly there are several things you should keep in mind.
  • 6. Copyright 2015 © TiffanySimpsonBelize.com Fundamentals of Mobile Marketing Explained
  • 7. 1 Copyright © 2015 TiffanySimpsonBelize.com Always get permission from people before you add them to your database. Just like email marketing it's important to have a double opt in system when building your mobile list. While setting up a single-opt in system may help you build your list faster you could also end up being plagued with more Complaints, so it's better to be on the safe side and get full permission before sending out your messages.
  • 8. 2 Copyright © 2015 TiffanySimpsonBelize.com Landing pages are important to every website and this is especially true for mobile landing pages. It's important to create landing pages specifically for your mobile marketing campaigns. They need to be much more efficient than regular landing pages. A simple, streamlined design works best for lead-generating pages and customer acquisition. So, it's important to take the time to learn this skill because it will pay off.
  • 9. 3 Copyright © 2015 TiffanySimpsonBelize.com Be sure that you understand that a mobile site is not just a scaled-down version of your business site. Instead, think of it as a summarized version. Many marketers make the mistake of trying to scale down their entire regular sites to take them mobile and ultimately end up losing customers.
  • 10. 4 Copyright © 2015 TiffanySimpsonBelize.com Be sure to lay claim to your business on the big social network's. In mobile marketing, it's all about location, location, location. Smartphones and mobile devices, all have location awareness built into their systems, so users can tell what is around them. Make sure they can find you by claiming your page on sites, like Foursquare, Facebook Places, Gowalla and Google Places.
  • 11. 5 Copyright © 2015 TiffanySimpsonBelize.com When making ads for mobile platform, always remember to pay attention to the length. Make your advertisements short and sweet. Your ads should be clear, concise and say exactly what you need to convey without taking up too much space or too much of the customers time. In addition, they should convince the customer to take immediate action.
  • 12. 6 Copyright © 2015 TiffanySimpsonBelize.com Check out what your competition is doing. Look for their blog or website on your own smartphone and see what they are up to. Take a look at their social media activity, see that they are promoting and pay attention to how they are engaging their customers. When you look at your competition, it will give you some ideas about what you need to do.
  • 13. 7 Copyright © 2015 TiffanySimpsonBelize.com Avoid using all caps and abbreviations. You want to make your message look as professional as possible. If you don't avoid these things, you could come off looking like a scammer and your recipients are likely to block you from sending them any future messages. The more professional you look, the better.
  • 14. Copyright © 2015 TiffanySimpsonBelize.com Tiffany Simpson Mobile marketing expert Get Started with Mobile Marketing Today! Tiffany Simpson is an award winning technology entrepreneur, social media marketing expert, mobile marketing expert and mobile app developer, who helps businesses And entrepreneurs increase their revenue using social media and mobile marketing. in addition to developing high converting mobile sites and mobile apps for your business and driving traffic to your business through social media, Tiffany and her team of social media and mobile marketing experts can help you to automate your entire social media and mobile marketing campaigns. Get started below! Is your business mobile? Click here to Get a Free mobile site & Mobile App for Your Business