Description: Download the ebook at tieto.com/digi-ebook Includes quotes from Kimmo Alkio, Taneli Tikka, Katarina Segerståhl, Satu Kiiskinen, Ahmad Qureshi and Mahesh Desai among others.

1. Accelerating business
through digitalization
Highlights from Tieto eBook

2. I think that a company cannot build its future and its strategy
based only on the current situation, but growth is achieved by
looking further into the future. I genuinely think that a way of
working that embraces both the current business, and also
bold new innovations, is the only way we can succeed. The
traditional way of thinking does not take a company far, and
does not let innovativeness flourish.
Kimmo Alkio,
President and CEO, Tieto
About
Digitalization

3. Right now, one of the biggest wave of innovation is digitalization
of our world. All things are going digital, and not just things -
entire ecosystems, our way of thinking, our point of view and
how we approach the whole topic in general.
Taneli Tikka,
Head of Industrial Internet, Tieto
About
Digitalization

4. We have defined the three biggest aspects of change during
digitalization. It is often seen as technology driven, and of
course it is, as new technologies pop-up all the time and
revolutionise our behaviours. However, it is more than ever also
a human-related change, as individuals define how we make
business and how organisations are led.
Satu Kiiskinen,
Head of Consulting and Integration Unit, Tieto
About
Digitalization

5. Digitalization is changing our everyday lives, and businesses need
to not just adapt, but fundamentally change. Buying patterns are
evolving, rapid mobile adoption makes a seamless and consistent
multichannel customer service a must, and individual product
customisation and shorter lead times are required.
Jani Hyppönen,
Head of Marketing, Consulting and System Integration Unit, Tieto
About
Digitalization

6. We are moving in a direction in which all companies will soon be
more or less digital companies. This means that companies won’t
have only one service launch or release per year. They will have
several, and many companies will have hundreds in which new
features and functionalities are released on a continuous basis to
fulfill new customer needs and requirements.
Erik Johannisson,
Head of Marketing, Managed Services, Tieto
About
Digitalization

7. The business models that worked before are undergoing a
huge change. Industries are looking for alternative business
models and new ways to work and serve their customers.
Customer behaviour and needs are changing so quickly that
companies are having a hard time keeping up with the pace.
Mikko Leinonen,
Head of Customer Experience Management, Tieto
Interactions between
technology and behaviour

8. What are the
characteristics
of digitalization?

9. The key is modularity in design and agility in execution. We need
to build systems and process that are modular and dynamic
enough to keep up with this change. The age of building up
large and complex IT systems is over.
Manish Kumar,
Head Offering Management & Customer Enablement Consulting, Tieto
Agile

10. As everything becomes more and more digitalized, we must
consider the privacy and security issues that arise from
confidential information being shared within and across
companies and even ecosystems. A combination of technology
and responsible corporate policies can keep data secure and
productivity high.
Katarina Segerståhl,
Head of Strategic Design, Tieto
Connected

11. It is becoming more and more common for organisations to
openly share the challenges they have and ask for external
input. For solutions to be relevant to your existing and potential
customers, you have to get out of the meeting rooms and
embrace the world outside. All industries are now facing
challenges connected with the digitalization of reality.
Ksenia Avetisova,
Lead Consultant, Customer Experience Management, Tieto
Co-creative

12. Instead of choosing a partner with isolated innovation inside
the company, look for a partner with a large ecosystem.This will
create synergetic value. Partners such as these will help you
create a joint vision, develop skills to cooperate with each other
and gain mutual trust—and provide you with more robust value
than any company can alone. With the right partner, you will
experience a journey into a world where value is created.
Niraj Sood,
Business Development, Tieto
Co-creative

13. Successful change requires bold, long-term thinking,
considered and controlled risks, a common strategic intent and
the ability to push the boundaries of your comfort zone – all of
which can be quite scary.
Kim Lindgren,
CIO, Tieto
Focused

14. In order to succeed in the future, we need
new ideas, inspiration and creativity.
Mikko Leinonen,
Head of Customer Experience Management, Tieto
Innovative

15. I believe that in the future instead of buying startups,
companies should think about collaborating in ecosystems
and, in many cases, growing their own businesses, through
corporate innovations.
Ahmad Qureshi,
Head of Technology and Foresight, Tieto
Innovative

16. The discussion about big data has mainly focused on how to
manage large amounts of data in a correct way. Now the focus
has shifted towards the best way to manage and analyse big
data so that it can be of direct use and benefit to commercial
enterprises, and in this way it becomes smart data.
Jerker Rustan,
Head of Global Retail, Logistics and Services, Tieto
Insight driven

17. Rapidly widening industrial internet is what enables you to
take the leap to a new level of industrial services that will have
an effect on your bottom line and help you survive. The same
applies to production—you can have a real-time view on your
own production and avoid unplanned production interruptions
with predictive maintenance.
Jaakko Tapanainen,
Head of Manufacturing, Tieto
Insight driven

18. What are the
key benefits of
digitalization?

19. We are entering an era in which the commercial stakeholders’
focus is also in making people’s lives easier, more enjoyable and
in providing more personalised service. The customer’s voice
will require businesses and corporations to act responsibly
as data holders and to design the best possible sharing
experience.
Katarina Segerståhl,
Head of Strategic Design, Tieto
Superior
Customer Experiences

20. Show a desire to understand your customers, ask the right
questions, prove that you are genuinely interested in listening
and recommend options that meet your customers’ real needs.
Are you only interested in your own products and services or
are you also interested in the people who will use them?
Teija Kuustonen,
Head of Customer Experience Development, Tieto
Superior
Customer Experiences

21. To be able to grasp digitalization, today’s business execs
need to modernize their entire applications and infrastructure
landscape. They need to change the way they think. And if they
don’t, they will just die. And that’s the big problem. If you want
to survive, you need to modernize. And if you modernize, you
will be able to master digitalization, and you will be one of the
leaders. The question is, do you want to lead or die?
Mahesh Desai,
Head of the Large Deals Team, Tieto
Operational
Benefits

22. Public sector organisations need to ensure efficient and swift
delivery of their projects. Services and people also need to
collaborate across institutions and bureaus. With a public
sector cloud, we have shown improved productivity in areas
such as application development. Efficiency is also very much
linked to cost savings and freeing up capital that can be
reinvested into innovation and improvement projects.
Jouni Laine,
Business Development Director, Tieto
Operational
Benefits

23. From the executive point of view, the most important
incentives for digitalization include improving the customer’s
experience, increasing efficiency and reducing costs.
All of these are direct business benefits.
Kia Haring,
Head of Global Communications, Tieto
Operational
Benefits

24. Remember: thanks to smartphones and internet access,
customers now almost always have high-quality product
information at their fingertips. If they can get it from you rather
than your competition, so much the better.
Tuukka Karjalainen,
Solution Manager, eCommerce, Tieto
New
Opportunities

25. Continue the
dialogue with us!
I challenge all businesses and societies to get the most from
the benefits of digitalization and take a bold step towards new
growth opportunities.
Kimmo Alkio,
President and CEO, Tieto

26. Download
Accelerating business
through digitalization
Tieto eBook at
tieto.com/digi-ebook

27. Changing
perspectives