brand-links

London, United Kingdom United Kingdom

Advertising / Marketing / PR

Advertising media director with more than 17 years experience. I started my career as a media planner/ buyer and I have been fortunate to gain experience across all hierarchical levels of advertising media management. My experience has taught me that with such a vast media landscape its critical to keep learning and understanding all the proliferations of paid-for media channels and how best they can be used in light of each channels strength and weakness. I enjoy planning effective media plans, measuring, optimizing all the channels to get the best results for the client.