Power Hour 19 | Top 5 Tips to Power-Up Your WordPress Website

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Learn how to get the most from your WordPress website with these 5 tactics to improve the key elements of your website. Each Tip will include a practical example and resources you can takeaway to improve your own site instantly! 1) Speed up your site to load fast from any device 2) Drive organic traffic from Google 3) Know where your traffic is coming from and why 4) Turn leads into customers with a simple marketing funnel 5) Stay on top of updates /security and backups so your never caught short We will also have an extended Q&A session so please come prepared with any questions or challenges relating to your own website. Struggling with your own website? Book a free 60 minute WordPress focus session by emailing theo@theoruby.comailto: (new contacts only) Look out for our full WordPress guide coming soon as part of the Bitesize Marketing Guides www.theoruby.com

Business

Top 5 Power-Ups For Your WordPress Website
1) Speed up your site to load fast from any device
2) Drive organic traffic from Google
3) Know where your traffic is coming from and why
4) Turn leads into customers with a simple marketing funnel
5) Stay on top of updates /security and backups so you're
never caught short.

1) Speed up your site to load fast from any device
https://gtmetrix.com/

2) Drive organic traffic from Google
https://www.google.com/intl/en_uk/business/

3) Know where your traffic is coming from and why
https://analytics.google.com/

4) Turn leads into customers with a marketing funnel
https://www.theoruby.com/ph14-customers/

5) Stay on top of updates / security and backups
Get in touch to create a website care plan to support your business!

5) Stay on top of updates / security and backups
Get in touch to create a website care plan to support your business!
WP Core Updates
Plugin Updates
Theme Updates
Daily Backups
Disaster Recovery
SSL - Security
Staging Website for new features
Maintance Mode
Google Integration and Reports
SEO
Managed WordPress Care Plans

THANK YOU
Please get in touch if you have any questions
theo@theoruby.com
07709 852 364
Our next Power Hour: Friday 4th September, 12 pm
Creating Engaging Content to Drive Customers to Your Website
Subscribe to receive marketing guides
www.theoruby.com/news
Get in touch to discuss your next marketing campaign

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In this session, we will discuss the importance of LinkedIn for businesses and how to build a trusted network to accelerate your growth. Become a power-user by understanding the steps that will raise you to the top of LinkedIn and build an engaged audience. 7 Steps to Grow your Network on LinkedIn 1. First things first – make sure that you’ve got all your basic info covered 2. Create a professional introduction to attract your ideal audience 3. Include keywords throughout your profile to improve your visibility 4. Grow your network by adding existing contacts 5. Reach outside your network with Advanced Search 6. Creating posts and articles to grow your organic reach 7. Switch on Linkedin Nearby during all networking events The session will include our top tips and tactics to grow your network on LinkedIn with expert feedback to improve your marketing efforts. Plus, an open Q&A at the end to have all of your questions answered.

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“How do I get customers to visit my website?” is the most common question we are asked by SMEs, so each action below is designed take you through the entire process from start to finish: Setup | Learn how to set up intelligent tracking tools (Google Analytics, Console & CRMs) Understand | Discover customer touchpoints and how to stand out from the crowd Prepare | Ensure all marketing channels/lead magnets are consistent and in-line with core values Attract | Create a compelling story that offers real value to the target audience Nurture | Build long-lasting relationships and repeat customers Review | Monitor results and adjust campaigns to maximise effectiveness

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Trello is a post-it note style organisation board that syncs across all of your devices and includes countless features to help you throughout your daily life. Power Hour 9 will teach you how to use Trello effectively for your business. Starting with the basics of how to create a card and store it safely and then dive into new features to let it work harder for you by syncing with other apps and some automation hacks. It’s minimalistic and simple structure makes it great for beginners but it’s flexible enough to support a medium sized business with thousands of balls in the air. Take control of your own projects, save time and capture information in an organised way to ahead of the competition! What can Trello do for your business? • Task management – Easily track and prioritise every task that comes your way • Capture - Store important information and find it easily when you need it. • Collaborate – Share tasks and to-do lists with clients, co-worker’s and partners. • Google Integration – Seamlesly integration with Chrome to create cards on the go • Media – Attach Video, Photo and links directly into your Board for fast access. • Reminders – Set due dates and flag milestones in your calendar. • Automation –Set up guided 1 click macros to save time • Power-Up – Advanced users can use power-ups to work with over 250 apps If you are unable to make the session then please register for the email updates and I’ll send you the highlights as soon as they are ready. For more information please about our weekly Power Hours please visit www.theoruby.com or email theo@theoruby.com. All previous highlights can be found here www.theoruby.com/marketing-guides

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2. Top 5 Power-Ups For Your WordPress Website 1) Speed up your site to load fast from any device 2) Drive organic traffic from Google 3) Know where your traffic is coming from and why 4) Turn leads into customers with a simple marketing funnel 5) Stay on top of updates /security and backups so you're never caught short.

3. 1) Speed up your site to load fast from any device https://gtmetrix.com/

4. 2) Drive organic traffic from Google https://www.google.com/intl/en_uk/business/

5. 3) Know where your traffic is coming from and why https://analytics.google.com/

6. 4) Turn leads into customers with a marketing funnel https://www.theoruby.com/ph14-customers/

7. 5) Stay on top of updates / security and backups Get in touch to create a website care plan to support your business!

8. 5) Stay on top of updates / security and backups Get in touch to create a website care plan to support your business! WP Core Updates Plugin Updates Theme Updates Daily Backups Disaster Recovery SSL - Security Staging Website for new features Maintance Mode Google Integration and Reports SEO Managed WordPress Care Plans

9. THANK YOU Please get in touch if you have any questions theo@theoruby.com 07709 852 364 Our next Power Hour: Friday 4th September, 12 pm Creating Engaging Content to Drive Customers to Your Website Subscribe to receive marketing guides www.theoruby.com/news Get in touch to discuss your next marketing campaign

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